Articles
<![CDATA[Brand Value Destinations: Tourist Experience Can Improve Revisit Intention ]]>
<![CDATA[Setiawan, Rahyuniati]]>;
<![CDATA[Saepuloh, Asep]]>;
<![CDATA[Herlianti, Anggun Oktavia]]>
<![CDATA[ Strategic : Jurnal Pendidikan Manajemen Bisnis Vol 20, No 2 (2020): Strategic ]]>
Publisher : <![CDATA[Universitas Pendidikan Indonesia ]]>
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DOI: 10.17509/strategic.v20i2.29985
<![CDATA[Competition in tourism destinations makes companies have to be able to attract new tourists and also retain existing customers by continuously innovating. The research objective of analyzing tourist experience on revisit intention and its impact on destination brand value is to obtain findings regarding the effect of tourist experience on revisit intention and its impact on destination brand value. This research was conducted on the largest hot spring tourist attraction in Garut Regency. The research method used is the verification research method, using PLS-SEM analysis and in quantitative research data analysis is carried out after the data of all respondents have been collected. The results of this study indicate that the influence of tourist experience on revisit intention and an impact on the brand value of the destination.]]>
<![CDATA[Model Nostalgic Emotion dalam Menciptakan Tourist Engagement ]]>
<![CDATA[Setiawan, Rahyuniati]]>;
<![CDATA[Hurriyati, Ratih]]>;
<![CDATA[Wibowo, Lili Adi]]>;
<![CDATA[Gaffar, Vanessa]]>
<![CDATA[ Jurnal Ilmu Manajemen dan Bisnis Vol 12, No 2 (2021): Jurnal Ilmu Manajemen dan Bisnis. September 2021 ]]>
Publisher : <![CDATA[Universitas Pendidikan Indonesia ]]>
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DOI: 10.17509/jimb.v12i2.38517
<![CDATA[The problem studied in this study is the decline in tourist visits to natural hot spring tourist destinations in West Java Province. Nostalgic emotion plays an important role in influencing tourist engagement and impacts memorable tourism experiences as intervening. This study aimed to determine the effect of nostalgic emotion on memorable tourism experience and impact on tourist engagement. The research subject is visitors in natural hot spring tourist destinations in West Java Province in this study. The method used in this research is an explanatory survey. Respondents in this study were visitors to the natural hot spring tourist destinations of West Java Province at the time of the study, amounting to 400 people. The sampling technique used in this research is proportional random sampling. This study uses a questionnaire as a data collection tool and data analysis techniques using SEM (Structural Equation Modeling) analysis using AMOS software version 20. The results show that nostalgic emotion has a positive influence on memorable tourism experiences. The results also show that memorable tourism experiences and nostalgic emotion impact on tourist engagement.]]>
<![CDATA[Faktor-Faktor yang Mempengaruhi Permintaan Jasa Pariwisata Pemandian Air Panas ]]>
<![CDATA[Rahyuniati Setiawan]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 1 No 1 (2019): Business Innovation & Entrepreneurship Journal (Mei) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v1i1.2
<![CDATA[Tujuan dari penelitian ini adalah untuk mengetahui pengaruh harga/tarif masuk, pendapatan konsumen, fasilitas wisata dan selera konsumen, terhadap permintaan jasa pariwisata pemandian air panas se-Kabupaten Garut. Dalam penelitian ini yang menjadi subjek penelitian yaitu konsumen (pengunjung) di pemandian air panas se-Kabupaten Garut. Metode yang digunakan dalam penelitian ini adalah eksplanatory survey. Adapun teknik sampling yang digunakan dalam penelitian ini yaitu systematic sampling. Penelitian ini menggunakan angket sebagai alat pengumpul data dan teknik analisis data menggunakan analisis linier berganda. Hasil penelitian menunjukan bahwa pendapatan konsumen, persepsi fasilitas wisata dan selera konsumen mempunyai pengaruh positif terhadap permintaan jasa pariwisata pemandian air panas, sedangkan persepsi harga tarif masuk mempunyai pengaruh negatif terhadap permintaan jasa pariwisata pemandian air panas.]]>
<![CDATA[Analisis Tourist Experience Terhadap Revisit Intention pada Objek Wisata Air Panas Se Kabupaten Garut ]]>
<![CDATA[Rahyuniati Setiawan]]>;
<![CDATA[Deri Alan Kurniawan]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 1 No 3 (2019): Business Innovation and Entrepreneurship Journal (November) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v1i3.70
<![CDATA[Tourist satisfaction is formed because of the experience felt by consumers after using the proposed products and services, giving rise to good value. The reputation of the region as a tourist destination must increase growth of the purpose of return visits for tourists is important for tourism managers so that marketing strategies are on target and effective. The diversity of tourist objects and and abundant natural tourist attractions such as cultural arts, historical tourism, shopping tourism and native crafts of the region have great importance to provide the best tourist experience for tourists so that it can be seen in the intention to re-visit. Tours on the experience for tourists or tourists. The research objectives of the analysis of tourist experiences on the intention to revisit hot air baths in Garut, consist of : (1) to obtain findings about the experience of tourists in hot air baths in Garut (2) to look for findings on the purpose of a return visit in hot air bathing attractions in Garut (3) to get a visit experience related to the intention to re-visit hot spring bathing attractions in Garut. While the research design that will be used is a systematic random sample and the type of sample used is a mobile population. By determining the respondent, determine the place as a check point, determine the time, and then ask for approval to be given a questionnaire. Questionnaires were measured using a Likert scale (ranking summary) each scale had 7 categories.]]>
<![CDATA[THE EFFECT OF ENTREPRENEURSHIP KNOWLEDGE ON SELF EFFICACY AND ITS IMPACT ON STUDENTS 'INTERESTS ]]>
<![CDATA[Rindi Andriani]]>;
<![CDATA[Nizar Alam Hamdani]]>;
<![CDATA[Rahyuniati Setiawan]]>
<![CDATA[ Jurnal Inovasi Bisnis dan Kewirausahaan Vol 2 No 2 (2020): Business Innovation and Entrepreneurship Journal (May) ]]>
Publisher : <![CDATA[Entrepreneurship Faculty, Universitas Garut ]]>
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DOI: 10.35899/biej.v2i2.101
<![CDATA[The purpose of this study is to determine the effect of Entrepreneurship Knowledge on Self Efficacy and its impact on entrepreneurial interest in students. This research uses descriptive and associative methods conducted on 68 respondents who are students of the, University of Garut. Data processing techniques used by researchers are validity, reliability, and data analysis methods using path analysis. The tool used is SPSS Software 20.0. The results of this study are entrepreneurial knowledge can affect self efficacy and have an impact on the emergence of entrepreneurial interest in students.]]>
<![CDATA[Critical Discourse On The Problem Of Foreign Workers In Indonesia ]]>
<![CDATA[Adrian Akbar Pangestu]]>;
<![CDATA[Agna Hilyah]]>;
<![CDATA[Caesar Ahmad Maulud]]>;
<![CDATA[Rahyuniati Setiawan]]>
<![CDATA[ Jurnal Ilmu Sosial Politik dan Humaniora (Jisora) Vol 5 No 1 (2022): Jurnal Ilmu Sosial Politik dan Humaniora ]]>
Publisher : <![CDATA[Fakultas Ilmu Sosial dan Ilmu Politik Universitas Garut ]]>
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DOI: 10.36624/jisora.v5i1.124
<![CDATA[This research was conducted to analyze the content of YouTube Channel Indonesia relating to the deliberations of the foreign labor (TKA). This analysis involves several people who discuss about issues of foreign labor. With regards to this method used is descriptive content analysis approach. This research takes the 15 videos that made the samples as the basis for the analysis of this content. The videos gained found will be in the transcript for analysis related to the phenomenon of foreign labor in Indonesia. The result of this analysis the existence of notable pros and cons against this issue.]]>
<![CDATA[Business Strategy for Religious Tourism in Mount Haruman, Indonesia ]]>
<![CDATA[Dini Turipanam Alamanda]]>;
<![CDATA[Ikeu Kania]]>;
<![CDATA[Rahyuniati Setiawan]]>;
<![CDATA[Selvi Silfiani Rahayu]]>
<![CDATA[ Iapa Proceedings Conference 2020: Proceedings IAPA Annual Conference ]]>
Publisher : <![CDATA[Indonesian Association for Public Administration (IAPA) ]]>
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DOI: 10.30589/proceedings.2020.416
<![CDATA[This study is aimed at investigating the strategy formulation in the development of religious tourism in Mount Haruman by using a SWOT analysis and Quantitative Strategic Planning Matrix (QSPM). The latter was used to determine the recommended strategies to be implemented. The research employed a descriptive qualitative research with a case study approach. The data were collected by using in-depth interviews and distributing questionnaires to a number of key informants around Mount Haruman. The results showed that there were a number of alternative strategies used. The religious tourism managers of Mount Haruman were able to develop their natural potential by holding special events, providing navigation, increasing promotion, providing and developing various facilities, improving the quality of human resources, establishing cooperation and community ownership, planning and developing tourism, maintaining and repairing infrastructure, as well as improving visitor awareness. Based on the analysis of all alternative strategies through QSPM, the strategy that should be implemented and treated as a top priority is to increase promotion. It can be carried out by utilizing information and communication-based technology that is currently developing. The study brings implication that information technology plays a crucial role in tourism development, especially in religious tourism in Mount Haruman.]]>
<![CDATA[Analisis Faktor-Faktor yang Mendorong Keputusan Pembelian Konsumen ii Ipo Morning Coffee Garut ]]>
<![CDATA[Dody Hermana]]>;
<![CDATA[Rahyuniati Setiawan]]>;
<![CDATA[David Saputra]]>
<![CDATA[ Jurnal Wacana Ekonomi Vol 18, No 3 (2019): Jurnal Wacana Ekonomi ]]>
Publisher : <![CDATA[Fakultas Ekonomi Universitas Garut ]]>
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DOI: 10.52434/jwe.v18i3.1130
<![CDATA[The purpose of this study was to find out what factors drove consumer purchase decision at Ipo Morning Coffee Garut. The purpose of this research is to find out the factors which gives an impact on purchase decisions consumers at Ipo Morning Coffee Garut. The research methods used in this study are quantitative metode with the multivariate statistical intervendency approach, and data analysis techniques in this study use exploratory factor analysis technique. Data collection techniques used are library studies and field studies such as observation, interview,and questionnaires. The unit of measurement of data used for the manufacture of the questionnaire is the unit of measurement of the scoring data and use a likert scale.The population in this study were consumers at Ipo Morning Coffee Garut. The sample collection used in this study was probability sampling technique, namely the insidental sample of 96 respondents. The results of this study there are 13 variables studied and the process of the 13 variables are valid all and formed into new factors. After the extraction and rotation process, which has a correlation value there are only four components that are formed correctly, including factors in personality, price factors, lifestyle factors, and involvement factors.]]>
<![CDATA[Generation Y Behavior: Employee Loyalty Based on Job Satisfaction and Workplace Spirituality ]]>
<![CDATA[Rohimat Nurhasan]]>;
<![CDATA[Suwatno Suwatno]]>;
<![CDATA[Eeng Ahman]]>;
<![CDATA[Edi Suryadi]]>;
<![CDATA[Rahyuniati Setiawan]]>
<![CDATA[ Journal of International Conference Proceedings (JICP) Vol 4, No 2 (2021): Vol 4, No 2 (2021): Proceedings of the 10th International Conference of Project ]]>
Publisher : <![CDATA[AIBPM Publisher ]]>
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DOI: 10.32535/jicp.v4i2.1219
<![CDATA[The present study is motivated by the belief that employee loyalty is an important factor that helps companies to survive in an increasingly fierce business competition. To generate employees’ loyalty, good workplace spirituality and job satisfaction are very much required. The aim of this study is to analyze the loyalty of Generation Y employees as the effect of job satisfaction and work spirituality at private universities in Garut Regency, Indonesia. To this end, the study utilized a descriptive and verification approach in which the data were collected from 132 respondents using the interviews, questionnaires and surveys. The respondents were chosen by using saturated or census sampling techniques. Then, the collected data were analyzed by using path analysis with SPSS 24.0 software. The results showed that of all the analyzed research variables, the criteria were quite high. Work spirituality and job satisfaction showed a significant effect on employee loyalty. The findings also indicated that the employees who feel the spiritual values at the workplace tend to stay in the organization. In addition, a fair and decent remuneration system makes the Generation Y employees feel satisfied.]]>
<![CDATA[Pengaruh Customer Satisfaction terhadap Revisit Intention dan Dampaknya pada Electronic Word Of Mouth (E-Wom) di Wisata Situ Bagendit ]]>
<![CDATA[Soviyan Munawar]]>;
<![CDATA[Rahyuniati Setiawan]]>;
<![CDATA[Ranti Silviyanti]]>
<![CDATA[ Jurnal Wacana Ekonomi Vol 22, No 2 (2023): Jurnal Wacana Ekonomi ]]>
Publisher : <![CDATA[Fakultas Ekonomi Universitas Garut ]]>
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DOI: 10.52434/jwe.v22i2.2550
<![CDATA[Tujuan penelitian ini yaitu untuk memperoleh gambaran mengenai pengaruh Customer Satisfaction terhadap Revisit Intention dan dampaknya pada e-WOM  di Wisata Situ Bagendit. Penelitian ini dilakukan terhadap wisatawan yang pernah berkunjung ke objek destinasi Garut, dimana 100 wisatawan yang dijadikan responden. Dengan menggunakan metode kuantitatif, metode survei yaitu dengan melakukan penyebaran kuesioner secara daring maupun langsung. Selanjutnya para responden diberikan beberapa pernyataan, kemudian data yang dikumpulkan diolah dengan metode analisis deskriptif dan analisis jalur (path analysis) dan di bantu software SPSS. Manfaat yang diharapkan dari penelitian ini adalah dapat dijadikan sebagai acuan untuk memperbaiki berbagai hal yang dapat meningkatkan customer satisfaction agar semakin banyak wisatawan yang berkunjung kembali pada tempat wisata Situ Bagendit. Hasil penelitian menunjukan bahwa dengan menggunakan analisis jalur (path analysis) untuk mengetahui pengaruh customer satisfaction terhadap revisit intention, pengaruh customer satisfaction terhadap e-WOM,dan pengaruh e-WOM terhadap revisit intention di Situ Bagendit diperoleh keputusan adalah H0 ditolak berarti koefisien jalur signifikan. Jadi customer satisfaction memiliki pengaruh yang signifikan terhadap revisit intention pada objek wisata Situ Bagendit, customer satisfaction berpengaruh signifikan terhadap e-WOM pada objek wisata Situ Bagendit dan e-WOM berpengaruh signifikan terhadap revisit intention pada objek wisata Situ Bagendit. Didapat hasil juga bahwa Customer Satisfaction mempengaruhi Revisit Intention dan berdampak pada e-WOM  di Wisata Situ Bagendit. Hasil ini diperoleh dari pengaruh langsung, pengaruh tidak langsung dan pengaruh total dari Customer Satisfaction pada Revisit Intention dan e-WOM.]]>
