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PENGARUH PERCEIVED QUALITY DAN BRAND IMAGE TERHADAP BRAND TRUST PRODUK KOSMETIK WARDAH Izzati, Rosyida Rahma
Jurnal Ilmu Manajemen Vol 8, No 2 (2019): Jurnal Ilmu Manajemen
Publisher : Universitas muhammadiyah palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jimn.v8i2.1807

Abstract

The purpose of this research is to analyze: 1) influence of perceived quality on brand trust and 2) influence brand image on brand trust. Data was collected from 105 respondent who are consumer of Wardah cosmetics in Surakarta and the surrounding area. The method of analysis use multiple linear regression. Based on the test of all instrument variables are valid and reliable. Classical assumption test indicate that the data normally distribute and linier, moreover there are no multicollinearity and heteroschedastisity. The result of this research showed that: 1) perceived quality has positive and significant influence on brand trust and 2) brand image has positive and significant influence on brand trust.
AN ANALYSIS OF FACTOR THAT INFLUENCE THE INTERESTS IN BEHAVIORS OF USING ACCOUNTING INFORMATION SYSTEMS BASED ON E-COMMERCE Izzati, Rosyida Rahma; Muntiah, Nur Saydatul; Hidayah, Nurul
Jurnal AKSI (Akuntansi dan Sistem Informasi) Vol 5, No 1 (2020)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (260.709 KB) | DOI: 10.32486/aksi.v5i1.424

Abstract

This study aims to analyze: 1) the influence of attitude on behavioral interest, 2) the influence of subjective norms on behavioral interest, 3) the influence of perceptual behavioral control on behavioral interest, 4) the influence of ease use of perception on behavioral interest and 5) the influence of the usefulness of perception on behavioral interest. There are 160 respondents in this study. They are the users of accounting information systems based on e-commerce. This study uses multiple linear regression research methods. Based on the results of the instruments can be seen that all items are valid and reliable statement. The results of the study showed that: 1) there is an influence of attitude on behavioral interest, 2) there is an influence of subjective norms on behavioral interest, 3) there is an influence of perceptual behavior control on behavioral interest, 4) there is an influence of ease of use of perception of behavioral interest and 5) there is an influence of usefulness of perception on behavioral interest.
IMPLEMENTASI APLIKASI AKUNTANSI UKM BERBASIS ANDROID UNTUK MEMPERMUDAH PENYUSUNAN LAPORAN KEUANGAN PADA ASOSIASI PETERNAK AYAM PETELUR Purwaningrum, Titis; Muntiah, Nur Sayidatul; Izzati, Rosyida Rahma; Pipit, Ajeng
DIKEMAS (Jurnal Pengabdian Kepada Masyarakat) Vol 4, No 1 (2020)
Publisher : Politeknik Negeri Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32486/jd.v4i1.429

Abstract

Tujuan pengabdian ini untuk memberikan pelatihan pencatatan akuntansi menggunakan aplikasi android dan mengatasi permasalahan yang dihadapi para pelaku UKM. Anggota asosiasi peternak ayam petelur selama ini belum melakukan pencatatan akuntansi dikarenakan mereka belum mengenal akuntansi dan belum paham bagaimana memulai melakukan pencatatan arus kas. Selama ini pencatatan masih dilakukan secara manual bahkan ada sebagian anggota yang sama sekali tidak melakukan pencatatan.Kegiatan ini dilaksanakan di Kantor PLUT KUMKM yang beralamat di Jl. Gajah Mada, Ds. Baleharjo, Kecamatan Pacitan, Kabupaten Pacitan dengan jumlah peserta sebanyak 15 orang. Metode pelaksanaan yang dilakukan yaitu Metode Ceramah, Metode Tutorial, dan Metode Diskusi. Peserta diberikan pemahaman tentang akuntansi dan persamaan dasar akuntansi, diberikan tutorial penggunaan aplikasi Akuntansi UKM berbasis android mulai memasukkan jurnal sampai download laporan keuangan dan peserta diberi kesempatan berdiskusi terkait permasalahan yang dihadapi. Pelatihan aplikasi akuntansi UKM berbasis android digunakan untuk memudahkan anggota asosiasi peternak ayam petelur dalam menyusun laporan keuangan dengan mudah, cepat dan tepat.Kata kunci: SIA, Akuntansi UKM, Aplikasi Akuntansi UKM Berbasis Android