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GUERILLA MARKETING: TAKTIK PERPUSTAKAAN UNTUK EKSIS DALAM MENGHADAPI GENERASI MILENIAL Fakhlina, Resty Jayanti
Shaut Al-Maktabah : Jurnal Perpustakaan, Arsip dan Dokumentasi Vol. 10 No. 2 (2018): Shaut Al-Maktabah
Publisher : Program Studi Diploma Tiga Ilmu Perpustakaan Fakultas Adab dan Humaniora UIN Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (7256.451 KB) | DOI: 10.15548/shaut.v10i2.79

Abstract

The big challenge facing the library to be known by the millennial generation is the rapid development of information and communication technology. This rapid development makes the millennial generation very easy to obtain information, regardless of the information are fact or hoaxes. This makes the millennial generation lazy to use library facilities because they think, all the information they need can be obtained through the internet. However, using the internet without knowledge can lead to false information. Therefore, they must utilize the services provided by the library to obtain information that is correct and in accordance with their needs. In order for the millennial generation to know about the existence of libraries, special marketing tactics like Guerilla Marketing are needed to attract their interest in utilizing library services.
DEVELOPMENT AND CONTRIBUTION OF OPEN SOURCE SOFTWARE COMMUNITIES FOR THE LIBRARY PROGRESS IN INDONESIA Fakhlina, Resty Jayanti; Saputra, Dwi Fajar
Record and Library Journal Vol 5, No 2 (2019)
Publisher : D3 Teknisi Perpustakaan Fakultas Vokasi Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/rlj.V5-I2.2019.150-159

Abstract

Background of the study: Open source software is an open-based software and can be accessed for free. This open source software is growing rapidly at domestic and overseas. Many criteria are used by users. In this case, the library Also, choosing the open source software they need. There are several organization that a accommodate Review these users of open source software in Indonesia. Some of the open source software is the Slims organizes community and Surabaya's Linux Community.Purpose: The purpose of this study was to determine the development and contribution of the community to libraries in Indonesia.Method: The method used is a qualitative method with a descriptive approach.Findings: The results of this study are the Open Source Community the which plays an important role in the progress of libraries in Indonesia, this can be seen from the number of school libraries that have implemented an IT in providing services to users by using open source software.Conclusion: The conclusion is the development and contribution of the Open Source Community in Indonesia is needed for the progress of the library in the future.