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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis IMAGE Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Jurnal Manajemen Indonesia EKONOMIS : Journal of Economics and Business Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Riau Journal of Empowerment Journal of Secretary and Business Administration Almana : Jurnal Manajemen dan Bisnis JURNAL MANAJEMEN BISNIS Jurnal Samudra Ekonomi dan Bisnis Journal of Innovation in Business and Economics JURNAL PEMASARAN KOMPETITIF Dinasti International Journal of Management Science Business Management Journal Program Studi Manajemen Jurnal Riset Bisnis dan Manajemen Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Charity : Jurnal Pengabdian Masyarakat I-Com : Indonesian Community Journal Journal of International Conference Proceedings Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Inclusive Society and Sustainability Studies (ISSUES) eProceedings of Management SOROT: Jurnal Pengabdian Kepada Masyarakat AMMA : Jurnal Pengabdian Masyarakat
Arry Widodo
Universitas Telkom
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mechanical Engineering Nursing Public Health Social Sciences Other

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PENGARUH GOOD CORPORATE GOVERNANCE, DEBT RATIO, DAN TOTAL ASSET TERHADAP KINERJA PERUSAHAAN (STUDI KASUS DI PT TELEKOMUNIKASI INDONESIA Tbk) Widodo, Arry
IMAGE : Jurnal Riset Manajemen Vol 1, No 1 (2012): IMAGE : Jurnal Riset Manajemen. April 2012
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/image.v1i1.2319

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh good corporate governance, debt ratio dan total asset terhadap kinerja perusahaan PT. Telekomunikasi Indonesia Tbk. Corporate governance diukur dengan CGPI (Corporate Governance Perception Indeks) berdasarkan pada pemeringkatan yang telah disusun oleh IICG (Indonesian Institute of Corporate Governance), debt ratio dan total asset serta Kinerja Perusahaan diukur dengan nilai Return on Equity (Klapper dan Love, 2002) dan Tobin’s Q (Klapper dan Love, 2002; Black dkk. 2003). Metode statistik yang digunakan adalah analisis regresi berganda. Studi Kasus penelitian adalah PT Telekomunikasi Indonesia Tbk dan mengikuti survei yang dilakukan oleh IICG tahun 2003-2009 dan termasuk dalam pemeringkatan CGPI. Berdasarkan hasil pengujian hipotesis dapat diambil kesimpulan bahwa  corporate governance mempengaruhi nilai kinerja pasar perusahaan. Hal ini membuktikan bahwa semakin besar nilai pasar  asset maka semakin besar pula kerelaan investor untuk mengeluarkan pengorbanan yang lebih untuk memiliki perusahaan tersebut, sehingga perusahaan tersebut memiliki brand image perusahaan yang sangat kuat karena implementasi GCG berhubungan dengan peningkatan citra perusahaan.
PENILAIAN KINERJA KEUANGAN PT. BANK MUAMALAT INDONESIA, TBK DENGAN METODE ECONOMIC VALUE ADDED Iman, Fathia Ahya Nur; Widodo, Arry
Journal of Innovation in Business and Economics Vol 7, No 1 (2016)
Publisher : Faculty of Economics and Business, University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (423.152 KB) | DOI: 10.22219/jibe.v7i1.3146

Abstract

The purpose of this study to determine the financial performance with the use of the EVA method to the assessment of the performance of PT Bank Mualamat Indonesia Tbk in the period 2010 - 2014. The research method used is quantitative descriptive method using Economic Value Added (EVA), which is an analytical method for evaluating the performance a company to take measurements of the profits (value) economically produced by the company during the period (period of time) specific. The results show the value of Bank Muamalat EVA is negative, meaning that Bank Muamalat in the year 20102014 can not create value-added enterprise or net operating profit after taxes (NOPAT) produced by the company is not able to finance or cover all capital costs or expenses incurred. In 2014 the value of EVA Bank Muamalat increasing, although still negative.
Increased Purchase Decision of Le Minerale through Perceived Quality and Brand Image Ramadhani, Achmad; Widodo, Arry
JURNAL MANAJEMEN BISNIS Vol 8 No 2 (2021): September - Manajemen Bisnis
Publisher : Pusat Penerbitan dan Publikasi Ilmiah Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v8i2.839

Abstract

This research determines the perceived quality effect on Le Minerale purchasing decisions through brand image in Bogor Regency. The method is quantitative with causal and descriptive types. The population is people of Bogor Regency who purchased Le Minerale and needed 100 respondents. The descriptive analysis and Structural Equation Model with SmartPLS are the research techniques. The results, perception of quality as a whole is included in good category (78.18%), brand image as a whole is included in good category, 86.80%, and overall purchasing decisions are included in good category, 78.96%. It means perceived quality has a positive effect on brand image, brand image has a positive effect on purchasing decisions and perceived quality affects purchasing decisions.
How Green Marketing and Product Quality Influence Buying Interest Using Green Brand Image Umam, Gemuruh Chairul; Widodo, Arry
JURNAL MANAJEMEN BISNIS Vol 9 No 1 (2022): March - Manajemen Bisnis
Publisher : Pusat Penerbitan dan Publikasi Ilmiah Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v9i1.995

Abstract

IKEA is a company that implements a marketing strategy through the concept of green marketing. Now, IKEA Indonesia continues to expand by opening its newest branch, namely in West Java which is located in Kota Baru Parahyangan, this indicates that the public's interest and enthusiasm for what IKEA wants to offer with a green marketing strategy approach. This study aims to determine the effect of green marketing, product quality on buying interest through green brand image as an intervening variable. The method used quantitative with descriptive and causal research as well as SEM-PLS analysis method. The sampling technique used non-probability sampling technique with a total sample of 384 consumers IKEA Kota Baru Parahyangan. The results of descriptive analysis on green marketing, product quality, green brand image and buying interest are in good category and the results can be concluded that Green marketing has a positive effect on buying interest through green brand image as an intervening variable at IKEA Kota Baru Parahyangan. Product quality has a positive effect on buying interest through green brand image as an intervening variable at IKEA Kota Baru Parahyangan.
PENGARUH ROA, DER, DAN AG TERHADAP DPR PERUSAHAAN PERTAMBANGAN BEI 2010-2014 Febrinancy Valencia Putri; Arry Widodo
Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Vol 4, No 1 (2016): JURNAL ECODEMICA
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (629.597 KB) | DOI: 10.31294/jeco.v4i1.320

Abstract

Abstract - The mining company is a company that started its work in the framework of research, management and concessions of mineral or coal as well as post mine. This research aims to know the influence of Return on Assets, Debt to Equity Ratio, and Asset Growth against the Dividend Payout Ratio on 40 mining companies listed on the 2010 – 2014 period BEI partially nor simultaneous in order for registered company and investors can analyse factors – factors that affect in terms of dividend distribution. This research is descriptive research is categorized as a type of verikatif with a purposive sample selection the sampling method that is a total of 11 companies. The data collected is secondary data with engineering studies library. The method used is the method of regression models using panel data a Random Effect. Hypothesis testing using the F test, t-test and coefficient of determination. The results showed that simultan and partially free variables has no effect against the Dividend Payout Ratio. In addition only obtained a coefficient of determination (R2) 0.3299 which means that free variables are only able to explain variable of 32.99% whereas the rest were 67.01% explained by variables other than research. Keywords: Dividend Payout Ratio, Return on Assets, Debt to Equity Ratio, Asset Growth Abstrak - Perusahaan pertambangan adalah perusahaan yang kegiatannya dalam rangka penelitian, pengelolaan dan pengusahaan mineral atau batubara serta kegiatan pasca tambang. Penelitian ini bertujuan untuk mengetahui pengaruh Return on Asset, Debt to Equity Ratio, dan Asset Growth terhadap Dividend Payout Ratio pada 40 perusahaan pertambangan yang terdaftar di BEI periode 2010 – 2014 secara parsial maupun simultan agar perusahaan terdaftar maupun investor dapat menganalisis faktor – faktor yang mempengaruhi dalam hal pembagian dividen. Penelitian ini dikategorikan sebagai jenis penelitian deskriptif verikatif dengan metode pemilihan sampel purposive sampling yaitu sebanyak 11 perusahaan. Data yang dikumpulkan merupakan data sekunder dengan teknik studi kepustakaan.  Metode yang digunakan adalah metode regresi data panel dengan menggunakan model Random Effect. Pengujian hipotesis menggunakan uji F, uji t dan koefisien determinasi. Hasil penelitian menunjukkan bahwa secara parsial dan simlutan variabel bebas tidak berpengaruh terhadap Dividend Payout Ratio. Selain itu hanya diperoleh koefisien determinasi (R2) sebesar 0.3299 yang berarti bahwa variabel bebas hanya mampu menjelaskan variabel terikat sebesar 32.99% sedangkan sisanya 67.01% dijelaskan oleh variabel lain diluar penelitian. Kata kunci: Dividend Payout Ratio, Return on Asset, Debt to Equity Ratio, Asset Growth
PENGARUH GREEN MARKETING TERHADAP NILAI YANG DIPERSEPSIKAN DALAM KEPUTUSAN PEMBELIAN PADA ADES (STUDI KASUS PADA MAHASISWA/I FAKULTAS KOMUNIKASI DAN BISNIS TELKOM UNIVERSITY) Arry Widodo; Rennyta Yusiana; Cicilia Stevanie
Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Vol 3, No 2 (2015): Jurnal ECODEMICA
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (188.269 KB) | DOI: 10.31294/jeco.v3i2.49

Abstract

Abstract - The research aims to know that influence of green marketing on perceived value and customers purchase decision of PT ADES Mineral Water ( Case Study Student Faculty Communication and Bussines Telkom University) . This research is an explanatory research. There are 100 respondents as sample of this research by using simple random sampling method. The data collection method conducted by questionnaire. The data was analyzed by using path analysis. Results showed that Green Marketing has direct and significantly effect on Perceived Value, Perceived Value has direct and significantly effect on Purchase Decision, Green Marketing has direct and significantly effect on Purchase Decision, and Green Marketing has significantly effect on Purchase Decision through the Perceived Value as mediator variable.Keywords: Green Marketing, Perceived Value, Purchase DecisionAbstrak - Penelitian ini bertujuan untuk mengetahui pengaruh green marketing terhadap nilai yang dipersepsikan dalam keputusan pembelian pada ADES (Studi Kasus pada Mahasiswa/i Fakultas Komunikasi dan Bisnis Telkom University). Jenis penelitian yang digunakan adalah penelitian penjelasan. Sampel sebanyak 100 orang responden yang diambil menggunakan teknik simple random sampling. Metode pengumpulan data menggunakan kuesioner. Analisis yang digunakan adalah analisis jalur (path analysis). Hasil penelitian menunjukkan bahwa variabel Green Marketing berpengaruh langsung dan signifikan terhadap variabel Nilai yang Dipersepsikan, variabel Nilai yang Dipersepsikan berpengaruh langsung dan signifikan terhadap variabel Keputusan Pembelian, variabel Green Marketing berpengaruh langsung dan signifikan terhadap variabel Keputusan Pembelian, dan variabel Green Marketing berpengaruh secara signifikan terhadap variabel Keputusan Pembelian melalui Nilai yang Dipersepsikan.Kata kunci: Green Marketing, Nilai Yang Dipersepsikan, Keputusan Pembelian
Food Blogger Instagram: Promotion Through Social Media M. Fariz Syahbani; Arry Widodo
Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Vol 1, No 1 (2017): Jurnal Ecodemica: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (425.438 KB) | DOI: 10.31294/jeco.v1i1.1426

Abstract

ABSTRAKMelakukan promosi melalui akun food blogger adalah cara yang saat ini sedang diminati oleh berbagai pelaku usaha kuliner untuk memperkenalkan restoran mereka, khususnya pada mahasiswa yang berada di Kota Bandung. Blogger memiliki dampak yang signifikan karena orang mencari informasi melalui situs sosial sebelum melakukan pembelian. Dengan kata lain, food blogger menjadi patokan bagi orang-orang dalam mempertimbangkan apakah restoran tersebut pantas untuk dikunjungi atau tidak. Penelitian ini bertujuan untuk mengetahui promosi melalui food blogger pada media sosial instagram terhadap minat beli mahasiswa di Kota Bandung. Penelitian ini merupakan penelitian kuantitatif. Metode penelitian yang digunakan adalah metode deskriptif – kausal. Teknik sampling yang digunakan adalah nonprobability sampling dengan jenis sampling insidental. Pengumpulan data dilakukan dengan menyebarkan kuesioner kepada 400 mahasiswa di Kota Bandung yang menggunakan instagram dan mengetahui adanya fenomena food blogger terutama di kalangan mahasiswa di Kota Bandung. Teknik analisis data yang digunakan adalah analisis regresi linier berganda. Hasil penelitian, promosi melalui food blogger pada media sosial instagram berada dalam kategori baik. Minat beli mahasiswa di Kota Bandung dalam kategori baik. Promosi melalui food blogger pada media sosial instagram berpengaruh  secara parsial yang terdiri dari context, communication, collaboration  dan connection terhadap minat beli mahasiswa di Kota Bandung dan berpengaruh secara simultan terhadap minat beli mahasiswa di Kota Bandung. Dari penelitian ini terlihat bahwa melalui instagram sebagai media promosi yang efektif dapat memberikan penjelasan dan pesan yang disampaikan secara efektif dan efisien karena menampilkan berbagai macam konteks dengan fitur multimedia yang baik.Kata Kunci : Promosi, Social Media Marketing, Food Blogger, Minat BeliABSTRACTDo promotions through food blogger account is the way that is currently being sought after by the culinary business operators to introduce their restaurant. Bloggers have a significant impact of people searching for information through social sites before making a purchase. In other words, the food blogger become a benchmark for people in considering whether or not a restaurant worth visiting. This research aims to determine of promotion through food blogger on social media instagram towards purchase intention of college student in Bandung. This research is a quantitative research. The method used is descriptive - causal. The sampling technique used is a non-probability sample of the type of incidental sampling. The data collection was distributed with questionnaires to 400 respondents who are collage students in Bandung was using instagram and recognizing the phenomenon of food bloggers as media promotion. Data analysis technique used is multiple linear regression analysis. The research results, food blogger promotion through social media on instagram be in good category. Purchase intention of college student at Bandung in good categories. Promotion through food blogger on social media instagram partial effect consisting of context, communication, collaboration and connection to the buying interest of collage students in Bandung and simultaneously influence the buying interest of collage students in Bandung. From this study, it appears that through the instagram as an effective media campaign can provide an explanation and the message delivered effectively and efficiently for displaying a variety of contexts with good multimedia features. Keyword : Promotion, Social Media Marketing, Food Blogger, Purchase Intention
Pengaruh Green Marketing Terhadap Minat Beli Serta Dampaknya Pada Keputusan Pembelian (Studi Pada Konsumen Produk Tepung Terigu Bogasari Di DKI Jakarta) Desi Natalia Gultom; Arry Widodo
Jurnal Pemasaran Kompetitif Vol 5, No 1 (2021): Jurnal Pemasaran Kompetitif
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jpkpk.v5i1.11122

Abstract

Eksplorasi ini mempunyai tujuan membedakan dan mengkaji dampak green marketing pada pertimbangan pembelian dan pilihan pembelian produk tepung terigu Bogasari di DKI Jakarta. Digunakannya metode kuantitatif dalam penelitian ini dengan jenis metodenya deskriptif atau sebab akibat (kausal). Populasi dalam penyelidikan ini adalah pembeli produk tepung Bogasari yang berdomisili di DKI Jakarta. Dalam pengambilan sampel digunakannya metode non-probability sampling tipe purposive sampling dengan jumlah respondennya 400. Metode yang digunakan dalam menganalisis data yaitu Partial Least Square (PLS).    Bersumber pada hasil analisis dan pengujian teori yang telah dicoba, tentu saja green marketing mempunyai pengaruh positif yang signifikan pada minat belinya, green marketing mempunyai pengaruh positif yang signifikan pada keputusan pembelinya, serta minat beli mempunyai pengaruh positif yang signifikan pada keputusan pembelinya. Serta terdapat pengaruh signifikan antara green marketing dengan keputusan pembeliannya melalui minat beli, dengan kata lain yang mampu mnejadi variabel intervening yaitu minat beli dalam green marketingnya terhadap keputusan pada pembeli produk tepung terigu Bogasari di DKI Jakarta.
The Effect of Viral Marketing on Purchase Decision with Customer Trust as Intervening Variable Rio Garia Aprillio; Arry Widodo
Almana : Jurnal Manajemen dan Bisnis Vol 4 No 2 (2020): Agustus
Publisher : Program Studi Manajemen, Fakultas Ekonomi, Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (329.001 KB) | DOI: 10.36555/almana.v4i2.1326

Abstract

The study aims to determine the level of influence of viral marketing on purchasing decisions through customer trust in favehotel Hyper Square Bandung. The condition shows more eagerness on their business, the more enhancement on its services. The variables in this study are viral marketing as an independent variable, purchasing decision as a dependent variable, and customer trust as an intervening variable. The used method of this study was a quantitative method with the type of research of descriptive associative with a sample of 400 respondents. The used sampling technique in this study was non-probability sampling. The used methods of data analysis in this research were descriptive analysis method and structural equation modeling (SEM). Data processing was performed by using SmartPLS 3.0 software for Windows. Research Result: (1) Viral marketing variable (X) has an influence significant with intervening variables of customer trust (Z). (2) The effect of intervening variable customer trust (Z)hasn an influence significant on purchase decision (Y). (3) The effect of viral marketing (X) has an influence significant on purchase decision (Y). (4) The indirect effect between viral marketing (X) and purchase decision (Y) through intervening variable customer trust (Z) has a positive indirect effect of 0.296 and t-statistics value of 9.950> 1.96, which means significant.
How Green Marketing and Product Quality Influence Buying Interest Using Green Brand Image Gemuruh Chairul Umam; Arry Widodo
Jurnal Manajemen Bisnis Vol. 9 No. 1 (2022): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, Fakultas Ekonomi dan Bisnis, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (301.469 KB)

Abstract

IKEA is a company that implements a marketing strategy through the concept of green marketing. Now, IKEA Indonesia continues to expand by opening its newest branch, namely in West Java which is located in Kota Baru Parahyangan, this indicates that the public's interest and enthusiasm for what IKEA wants to offer with a green marketing strategy approach. This study aims to determine the effect of green marketing, product quality on buying interest through green brand image as an intervening variable. The method used quantitative with descriptive and causal research as well as SEM-PLS analysis method. The sampling technique used non-probability sampling technique with a total sample of 384 consumers IKEA Kota Baru Parahyangan. The results of descriptive analysis on green marketing, product quality, green brand image and buying interest are in good category and the results can be concluded that Green marketing has a positive effect on buying interest through green brand image as an intervening variable at IKEA Kota Baru Parahyangan. Product quality has a positive effect on buying interest through green brand image as an intervening variable at IKEA Kota Baru Parahyangan
Co-Authors Aang Muhammad Nur Shidiq Achmad Ramadhani Ade Irma Susanty Agus Maolana Hidayat Akhmad Yunan Alzena Fitriani Amjad Syarif Anak Agung Gde Agung Anak Agung Gde Agung Anisa Miftahul Jannah Anita Silvianita Annisa Vivit Rahmadhani Arlin Ferlina Moch. Trenggana Astadi Pangarso Astadi Pangarso Ayunabillah Syahvitrie Azdy Putri Candra Wijayangka Cicilia Stevanie Desi Natalia Gultom Devie Ryana Suchendra Dwitriana Ulfi Rizqiningsih Eldita Ginting Fahimah Fitri Afifi Farizka Shafa Nabila Fauzan Aziz Fauzan Aziz Febrinancy Valencia Putri Gemuruh Chairul Umam Giovani Antania Hanjani Gita Indah Hapsari Heru Nugroho Iman, Fathia Ahya Nur Iranda Kayla Avania Khaya Widelia Kristina Sisilia Luh Putu Ratna Sundari M. Fariz Syahbani Marlindia Ike Sari Maulana Rezi Ramadhan Meirissa Purwandani Mia Rosmiati Muhamad Fariz Ridwan Firdaus Muhamad Yusuf Ramadhan Muhammad Rizki Budimansyah Muhammad Robby Reynaldy Al Faridzie Nabsiah Abdul Wahid Nadia Tammy Wijaya Nadya Novandriani Karina Moeliono Nadya Novandriani Karina Mulyono Patrick Adolf Telnoni Prajna Deshanta Ibnugraha Pramitha Aulia Pramitha Aulia Pramitha Aulia Pramuko Aji Prima Kusuma Oktaviani R. Nurafni Rubiyanti Ramadhani, Achmad Renda Puspita Dewi Rennyta Yusiana Retno Setyorini Rini Handayani Rini Handayani Rio Garia Aprillio Riska Apriliani Rixard George Dillak Rizky Sani Fauzan Rizza Indah Mega Mandasari Rizza Indah Mega Mandasari Robbi Hendriyanto Robbi Hendriyanto Romat Saragih Roni Riandi Saragih, Romat Sri Widaningsih Syahputra Syahputra Taufan Umbara Tedi Gunawan Umam, Gemuruh Chairul Umi Sumarsih Yulia Nur Hasanah Yulia Nur Hasanah