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All Journal International Journal of Advances in Applied Sciences Jurnal Kajian Bali JUIMA : Jurnal Ilmu Manajemen Sebatik JPPI (Jurnal Penelitian Pendidikan Indonesia) Abdimas Galuh : Jurnal Pengabdian Kepada Masyarakat Jurnal Aplikasi dan Inovasi Iptek (JASINTEK) Jurnal Bali Membangun Bali JPM: JURNAL PENGABDIAN MASYARAKAT International Journal of Social Science Indonesian Journal of Tourism and Leisure Proceeding of the International Conference on Family Business and Entrepreneurship (ICFBF) International Journal of Applied Sciences in Tourism and Events JUPADAI : Jurnal Pengabdian Kepada Masyarakat Seminar Ilmiah Nasional Teknologi, Sains, dan Sosial Humaniora (SINTESA) Seminar Nasional Aplikasi Iptek (SINAPTEK) JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Jurnal aplikasi IPTEK Jurnal Penelitian Pendidikan Indonesia

Ni Putu Dyah Krismawintari

Universitas Dhyana Pura

Author-ID : 1914685

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Transportation Other

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Kajian tentang Penerapan Community Based Tourism di Daya Tarik Wisata Jatiluwih, Tabanan, Bali Ni Putu Dyah Krismawintari; I Gusti Bagus Rai Utama
Jurnal Kajian Bali (Journal of Bali Studies) Vol 9 No 2 (2019): DUNIA POLITIK DAN HOSPITALITI PEREMPUAN BALI
Publisher : Pusat Kajian Bali Universitas Udayana

Desa Jatiluwih adalah desa wisata yang terletak di Kecamatan Penebel, Kabupaten Tabanan. Desa wisata ini memiliki panorama alam yang indah dengan terasering yang unik dan berdampingan dengan indahnya pemandangan Gunung Batukaru. Penelitian ini menggunakan pendekatan penelitian kualitatif dengan jenis penelitian deskriptif. Perumusan masalah yang dikaji oleh peneliti ada dua, yaitu: (1) penerapan konsep CBT yang dilakukan oleh otoritas Desa Wisata Jatiluwih dalam mengelola daya tarik wisata berkelanjutan, dan (2) peran yang dimainkan oleh pemangku kepentingan. Kajian ini menyimpulkan bahwa manajemen Daya Tarik Wisata Jatiluwih telah menerapkan prinsip-prinsip ekonomi yang sehat, pembangunan untuk kesejahteraan masyarakat setempat; melestarikan alam agar lingkungan tetap lestari, budaya sehat dengan berkontribusi pada budaya yang ada di masyarakat pedesaan, dan menerapkan prinsip kepuasan wisatawan. Hasil kajian ini menyarankan agar sistem subak dan alamnya tetap dipertahankan karena menjadi indikator kepuasan wisatawan yang berkunjung ke Jatiluwih. Kata Kunci: Community based tourism, Jatiluwih, Warisan budaya dunia, Subak, Irigasi

The Tourism Destination Determinant Quality Factor from Stakeholders Perspective I Gusti Bagus Rai Utama; Christimulia Purnama Trimurti; Ni Made Diana Erfiani; Ni Putu Dyah Krismawintari; Dermawan Waruwu
Indonesian Journal of Tourism and Leisure Vol 2, No 2 (2021)
Publisher : Lasigo Akademia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36256/ijtl.v2i2.164

High-quality tourism destinations nowadays become the expectations of tourism stakeholders. However, these quality tourism destinations do not have a definition and key performance indicator that can be used as a measurement indicator, so this research is necessary. This study tries to measure the quality of tourism destinations based on the perspective of Bali tourism respondents. In this survey, the attitude of the respondents was measured using a choice of 5 Likert scales that directly asked their attitude towards various indicators on two elements, namely the tourist quality variable and the destination quality measurement variable. The results of a survey of 200 informants illustrate that the respondents' views on all indicators that are considered as indicators of measuring the quality of tourists and indicators of tourism destinations. They can be used as indicators to measure other destinations with adjustments according to their conditions. The novelty in this studies is three factors that have been formed key factors of tourism destination quality. The first is named the quality beautiful destination and unique attraction. The second factor is named quality tourist spending and respect local culture minded. The third factor is named the quality climate and weather condition and infrastructure.

Pengembangan Model Promosi Media Sosial Untuk Peningkatan Penjualan Usaha Mikro “Nasi Jinggo” di Kota Denpasar Ni Nyoman Kerti Yasa; I Gusti Ayu Ketut Giantari; Henny Rahyuda; Ni Wayan Ekawati; Putu Dyah Krismawintari
JPM: Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2021): November 2021
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jpm.v2i2.278

The COVID-19 pandemic has had a negative impact on many businesses, including the “Nasi Jinggo” micro business in Denpasar City, especially the Nasi Jinggo angkringan located on Jalan Gajah Mada, Denpasar. The amount of sales that can be achieved, the operating profit that can be earned, and the number of customers that can be served have decreased. Therefore, it is necessary to consider alternatives that can be employed to address existing issues. One approach to do this is to create a promotional model that integrates several relevant social media platforms. The purpose of this community service is to develop Nasi Jinggo's entrepreneurs' abilities to promote social media and create social media promotion media such WhatsApp, Instagram, and Facebook to communicate their products. This service includes training on the importance of social media promotion and also guidance or consultation on how to make social media promotions through WhatsApp. This project takes place on Jalan Gajah Mada, Denpasar City, which is a member of the micro business group or Angkringan Nasi Jinggo. After the activity was carried out, the Nasi Jinggo micro business owner who had agreed to use the business name "Nasi Jinggo Bu Kojek" was able to promote using social media in several available platform options such as Instagram, Facebook, Whatshapp. Sales performance may improve as a result of the development of this social media campaign, and the Nasi Jinggo angkringan "Bu Kojek" brand is strengthened. It is hoped that in the future this community service activity can be sustainable by offering other social media platforms

POPULARITAS DAYA TARIK WISATA PANTAI DI BALI SEBELUM DAN MASA PANDEMI COVID-19 MENURUT WISATAWAN DOMESTIK I Gusti Bagus Rai Utama; Ni Putu Dyah Krismawintari
Sebatik Vol 26 No 1 (2022): Juni 2022
Publisher : STMIK Widya Cipta Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46984/sebatik.v26i1.1814

Daya tarik wisata pantai adalah daya tarik andalan bagi Destinasi Bali selain daya tarik budaya. Penelitian ini menggunakan Tool Google Trends untuk menentukan popularitas empat daya tarik wisata pantai di Bali yakni Pantai Kuta, Sanur, Pandawa, dan Melasti. Pantai Kuta sebagai salah satu destinasi wisata favorit menjadi andalan pariwisata Bali. Pantai Kuta menjadi lokasi untuk menikmati panorama matahari terbenam yang indah di Pulau Bali. Pantai Sanur adalah pantai yang dikenal dengan sebutan Sunrise atau matahari terbit. Pantai Pandawa terletak di Desa Kutuh, Kuta Selatan, Kab. Badung, Provinsi Bali. Pembangunan berbagai infrastruktur seperti jalan dan sarana pendukung lainnya terus dikerjakan di daerah ini. Hasil analisis menunjukkan bahwa sejak awal tahun 2000 hingga akhir tahun 2021, semua daya tarik wisata pantai mengalami penurunan popularitas. Daya Tarik Wisata Pantai Kuta adalah daya tarik wisata pantai yang paling popular sejak lima tahun terakhir, kemudian pada posisi kedua Pantai Pandawa, posisi ketiga Pantai Sanur, dan posisi terakhir adalah Pantai Melasti. Segmentasi daya tarik wisata pantai di Bali adalah wisatawan lokal Bali, dan wisatawan domestic yang berasal dari DI Yogyakarta, Jawa Timur, Jawa Tengah, dan DKI Jakarta. Para pengelola daya tarik wisata pantai perlu memberikan pelayanan yang lebih baik bagi wisatawan domestic yang berasal dari DI Yogyakarta, Jawa Timur, Jawa Tengah, dan DKI Jakarta.

Model Edukasi Pencegahan Dini Penyebaran Covid-19 di Bali I Gusti Bagus Rai Utama; I Made Sumartana; Dermawan Waruwu; Ni Putu Dyah Krismawintari
Bali Membangun Bali: Jurnal Bappeda Litbang Vol 2 No 1 (2021): Jurnal Bali Membangun Bali, Volume 2, Nomor 1, April 2021
Publisher : Badan Riset dan Inovasi Daerah Provinsi Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51172/jbmb.v2i1.152

Tujuan: Penelitian ini hanya berfokus pada aspek perilaku masyarakat dalam melakukan upaya pencegahan dini dan tidak membuktikan secara medis tentang penurunan jumlah penderita COVID-19 di masyarakat. Metode penelitian: Penelitian ini merupakan penelitian deskriptif kuantitatif. Sampel dipilih berdasarkan teknik purposive yaitu pengguna internet yang familiar dengan beberapa media sosial seperti Facebook, Twitter, Instagram, WhatsApp, dan sejenisnya sebanyak 144 responden dalam pemberlakuan kebijakan sosial yang menarik mulai tanggal 16 Maret hingga 21 April 2020 di Bali. Hasil dan pembahasan: Indikator-indikator berikut ini terbukti berisiko signifikan untuk berjangkitnya COVID-19 sehingga perlu edukasi agar kesadaran diri masyarakat meningkat. Implikasi: Masyarakat disarankan tetap di rumah, selalu cuci tangan pakai sabun, selalu minum air hangat air, memasang hand sanitizer di rumah, selalu cuci tangan setelah keluar rumah, sediakan sabun, antiseptik di rumah, serta konsumsi Vit C dan vitamin E serta cukup tidur.

POTENTIAL MARKETING EFFORTS OF TOURISMIN LUMBUNG VILLAGE BALI Ni Putu Dyah Krismawintari; IWK Tejakusuma; Ni Luh Putu Suarmi Sri Patni
Proceeding of the International Conference on Family Business and Entrepreneurship 2021: Proceeding of the 4th International Conference on Family Business and Entrepreneurship
Publisher : President University

Sustainable tourism development leads to the use of natural and human resources for the long term. The success of the economic development of a region requires cooperation between the community and the government in utilizing existing resources. The island of Bali is known for its various tourism potentials consisting of natural and cultural tourism. There is one area in Tabanan Regency to be precise in Lumbung Village which has several tourism and cultural potentials but is not yet known and developed. The importance of optimizing the potential of an area is one of the efforts to improve the welfare of the community and to preserve its customs and culture. Marketing efforts of a region require the role of various parties and receive government support. This is expected to build community-based sustainable tourism. This social humanities research is explorative-qualitative in nature with the findings being reduced and analyzed using a marketing mix consisting of Product,Price, Place, Promotion, Physical Evidence, People and Process and analyzing 4A of tourist destinations ( attraction, access, facilities /amenities, and supporting institutions /ancillary. Data retrieval through indepth interviews with current village leaders and the Head of Community Empowerment Institutions to obtain information about the efforts that havebeen made in marketing tourism potential in Lumbung Village. Research results Marketing efforts for Lumbung Village tourism potential by taking into account the elements of the mix marketing and the principles of socio-cultural, environmental and economic tourism. Principles of sustainable tourism in Lumbung Village: preserving traditional values while maintaining culture, biodiversity, maintaining the beauty of the rural atmosphere, and improving the community's economy. Keywords: Marketing Mix, Tourism potential, Sustainable tourism

IDENTIFIKASI POTENSI KOMUNITAS DALAM PEMBERDAYAAN MASYARAKAT BERBASIS ECOVILLAGE : (Studi kasus di Dusun Dukuh, Desa Penebel, Tabanan) Gede Nyoman Wiratanaya; Ni Putu Dyah Krismawintari; Raden Agus Sarwa Edy
JUIMA : JURNAL ILMU MANAJEMEN Vol. 12 No. 1 (2022): JUIMA : JURNAL ILMU MANAJEMEN
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1775.708 KB)

Creating and rehabilitating a large number of small and sustainable habitats to empower communities based on ecovillages is the heartbeat of a sustainable natural system, which is expected to be able to improve the community's economy, as one of the achievements to reduce the ecological footprint. Bhakti Ring Pertiwi (B-Riper) is a local community based in Dukuh Hamlet, Penebel Village, Tabanan Regency, routinely carrying out voluntary social and cultural movements aimed at preserving the environment, especially for handling piles of garbage that occur along the Yeh River watershed. Empas, which flows and at the same time becomes the source of life for the community around the village. This study uses a qualitative verification design. Through a SWOT analysis approach looking at the strengths, weaknesses, opportunities and threats that exist, several strategies were found that can be used by the community in developing the potential of Dukuh Hamlet, Penebel Village, Tabanan Regency, Bali as a tourist attraction to realize increased community empowerment.

The market potential and financial feasibility of cable car tourist attraction development in Pelaga, Bali, Indonesia I Gusti Bagus Rai Utama; Putu Chris Susanto; Christimulia Purnama Trimurti; Ni Putu Dyah Krismawintari
International Journal of Advances in Applied Sciences Vol 11, No 4: December 2022
Publisher : Institute of Advanced Engineering and Science

The purpose of this work is to carry out consumer and investor behavior through a feasibility study of cable car tourist attractions in agritourism in Pelaga Village, Petang district, which focuses on studying marketing and financial perspective. This research uses observation and feasible study methods based on marketing theory, and investment financial management theory. It is highly likely by potential tourists as an attraction that can openly present natural beauty, as an environmentally friendly tourist attraction, a unique tourist attraction in Bali, will provide public facilities, telecommunications, restaurants, and agro product market centers, proximity to the city center, availability of transportation to the location, easy access to locations, and community friendliness towards tourist arrivals. The economic aspect where analysis of market opportunities is based on estimated sales data for four types of services: cable cars, restaurants, UFO glass platform attraction, and under the park and agritourist. The findings of this study reinforce the method and theory that business-oriented development planning must go through a feasible study of at least two important aspects, namely aspects of market potential, and aspects of investment management which are expected to be profitable for investors.

DETERMINING THE POPULARITY OF ISLAND TOURIST DESTINATIONS USING GOOGLE TRENDS ANALYSIS I Gusti Bagus Rai Utama; I Wayan Ruspendi Junaedi; PA Andiena Nindya Putri; Ni Putu Dyah Krismawintari
International Journal of Social Science Vol. 2 No. 2: Agustus 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v2i2.2131

This study uses the Google Trends Tool to determine the popularity of four island tourist destinations in the world, namely Phuket, Bali, Hawaii, and Langkawi. The most popular tourist destinations are Hawaii, then Bali, then Phuket, and finally Langkawi. The results of the analysis show that from the beginning of 2000 to the end of 2021, almost all island tourist destinations in the world. Phuket destination is very popular for tourists who come from Thailand itself, Russia, Turkey, Hong Kong, and Singapore. Bali is very popular among tourists from Indonesia, the Netherlands, India, Australia, and Belgium. Hawaii is very popular among tourists from the United States itself, Japan, Canada, Brazil, and South Korea. While Langkawi is very popular among tourists who come from Malaysia itself, Singapore, Pakistan, Hong Kong, and Egypt.

PELATIHAN DAN PENDAMPINGAN PEMBUATAN SOCIAL MEDIA MARKETING UNTUK MENINGKATKAN KEMAMPUAN PROMOSI DAN OMSET PENJUALAN (Bagi Pelaku Bisnis UMKM Sektor Fashion Di Kota Denpasar) Ni Nyoman Kerti Yasa; I Made Wardana; I Gusti Ayu Dewi Adnyani; Gede Bayu Rahantha; Putu Laksmita Dewi Rahmayanti; Ni Luh Wayan Sayang Telagawathi; Ni Putu Dyah Krismawintari
JUPADAI : Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 1 (2022): Volume 1 Nomor 1 2022
Publisher : Asosiasi Dosen Akutansi Indonesia, KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (744.05 KB)

MSMEs engaged in the fashion sector in the last two years have faced such intense competition. This is because there are more and more players in the MSME industry in the fashion sector in Denpasar City. This has an impact on the achievement of declining sales turnover. One way to overcome this condition is to do social media marketing (Social media marketing). Based on the results of initial interviews with ten SMEs in the fashion sector, information was obtained about the decline in sales turnover and the solution was that they had done social media marketing. Only social media marketing that has been done has not been maximized, that is, it has not shown high intensity by using all existing social media platforms. This is due to their limitations in using social media. This condition encourages this community service activity to be carried out to equip MSME businessmen in the fashion sector in Denpasar City about the importance of marketing products digitally, one of which is using social media optimally using all existing social media platforms, following trends in consumer behavior in seeking information, and about designing its advertising content. The purpose of this community service is to equip MSME actors in the fashion sector in Denpasar City about the importance of social media marketing, getting to know various existing social media platforms, designing advertising content on social media, and assisting in making social media comprehensively including creating Facebook, Instagram, Line accounts, Tik Tok, WhatsApp, in order to increase its promotional capabilities and sales turnover.

Co-Authors Apolonia D.M Aryati Bagus Oka Frenky Saputra Christimulia Purnama Trimurti Dermawan Waruwu Dermawan Waruwu Dermawan Wuruwu Dr. Christimulia Eka Putri Suryantari Eko Sulistyo Fiqram Adam Muhammad Gabriella Edward Gede Bayu Rahantha Gede Nyoman Wiratanaya Gilbert Nainggolan Gusti Ngurah Joko Adi Negara Henny Rahyuda I Gede Agus Mertayasa I Gusti Ayu Dewi Adnyani I Gusti Ayu Ketut Giantari I Gusti Bagus Rai Utama I Gusti Bagus Saccidananda Yasa I Kadek Dedi Susila Yasa I Made Darmayasa I Made Sumartana I Made Sumartana I Made Sumartana I Made Wardana I Made Wisnu Adhi Putra I Nyoman Purnawan I Nyoman Purnawan I Nyoman Tingkes I Putu Darmawijaya I Wayan Ruspendi Junaedi I Wayan Ruspendi Junaedi I Wayan Toni Astika Putra Ida Bagus Putu Suamba IWK Teja Sukmana IWK Tejakusuma Komang Yuda Widiarta Leony Agustina Lia Sukma Dewi Luh Restiawati Made Agung Raharja Ni Kadek Dwi Julianingsih Ni Kadek Luvita Dewi Ni Komang Ayunda Paramita Ni Luh Denti Damayanti Ni Luh Putu Govi Gayatri Ni Luh Putu Suarmi Sri Patni Ni Luh Wayan Sayang Telagawathi Ni Made Diana Erfiani Ni Nyoman Kerti Yasa Ni Putu Artawidya Meisha Ni Putu Devi PradnyaWulantari Ni Putu Elika Crusita Dewi3 Ni Putu Hari Surya Laksmi Ni Wayan Ekawati Ni Wayan Ria Cahya Purnami PA Andiena Nindya Putri PA Andiena Nindya Putri Putu Chris Susanto Putu Laksmita Dewi Rahmayanti Putu Steven Eka Putra Putu Suarmi Sri Patni Raden Agus Sarwa Edy Rai Teddy Prastika Sebastianus Rianto Gunawan Sumartana, I Made Tjokorda Bagus Putra Marhaendra Yeyen Komalasari

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