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PENINGKATAN PEMAHAMAN DAN PENGIMPLEMENTASIAN WISATA ISLAMI BAGI PELAKU WISATA DI KOTA PADANG Wardi, Yunia; Abror, Abror; Trinanda, Okki Tri
International Journal of Community Service Learning Vol 1, No 3 (2017): November 2017
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (86.941 KB) | DOI: 10.23887/ijcsl.v1i3.12670

Abstract

Islamic tourism is considered to have a very good prospect in the development of tourism in Indonesia, especially in the city of Padang. This assessment came about because of the culture of the people in the Islamic city of Padang. But despite the huge potential, there are still some problems related to the service. Whereas the implementation of good Islamic tourism is with the integration of various aspects of tourism services that exist. That is starting from the promotion of tourism, tourism service itself until the tourists are back again to their respective regions. Based on the background of the importance of Islamic tourism services in the tourist areas above, the activities of community service in the form of Islamic tourism service training is implemented, to provide insight into aspects of excellent service to tourists who make the tourist area more attractive and satisfying . As for the object of community service activities is the actors of tourism that deal directly with the tourists who come to the city of Padang. Namely the managers of travel bureaus, hotels, guides, guides, taxi drivers, and other parties. With the implementation of this activity, tourism actors have a good understanding of the concept and importance of Islamic Tourism, so they can integrate various tourist services to create a good Islamic tourism experience for tourists.
SERVICE EXCELLENT RUMAH MAKAN PADANG DALAM PERSPEKTIF WISATA ISLAMI Wardi, Yunia; Abror, Abror; Trinanda, Okki
International Journal of Community Service Learning Vol 3, No 3 (2019): August 2019
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (422.071 KB) | DOI: 10.23887/ijcsl.v3i3.15916

Abstract

Padang Restaurant is one of the ethnic restaurants in Indonesia from Minangkabau. The existence and "brand" of Padang Restaurant has been very well known in the territory of Indonesia and even in several neighboring countries such as Australia, Singapore, Malaysia and other countries. Padang cuisine, with its taste and variety, is currently in great demand by the wider community. Unlike the canteen, cafe or restaurant, where visitors are given a menu and order the desired food, at the Padang restaurant, when visitors sit, they will be served a whole selection of side dishes available with small plates. After serving then the customer just takes what he wants from the dish table. The problem that can then arise is the food that has been served, but not eaten by visitors. The food will be brought back and served to another table. Not infrequently the food that is still on the visitor's table is pulled back to serve at another table. In addition, food storage is also done in an open place so that visitors can come. These things will certainly bring cleanliness problems. For visitors who are very concerned about cleanliness, of course they will feel uncomfortable seeing the food that has been served at another table and then served on the table. Or see the food served brought from an open place. Service Excellence at the restaurant not only increases the company's profit but can also improve the image of the restaurant. When guests or consumers are satisfied with the service in their restaurant they will promote their satisfaction in the restaurant. Service Excellence is service to consumers to improve service in a company. Service Excellence in Restaurants is a service to consumers to provide satisfaction in the form of excellent service to the restaurant products. Excellent service is very important not only to get big profits but this service must be fulfilled by every company. To provide Service Excellence in the right restaurant, every employee must get training or training so that they are truly able to work well and professionally. A restaurant employee must be able to provide services to consumers whoever they are. Not only employees who are in front but all members of the company must also be able to provide the best service.
STRATEGI BERSAING PENGUSAHA KECIL SULAMAN/BORDIR DI KOTA PADANG Abror, Abror
Fokus Ekonomi Vol 5 No 3 (2006): VOL. 5 NO. 3 DESEMBER TAHUN 2006
Publisher : Fokus Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (198.426 KB)

Abstract

This research wants to know about competitive strategy that chosen by the Embroidery SME,s and want to know about the effect of sales volume, total asset and age of firm to the generic strategy. By using a survey research with 100 respondents, this research found the embroidery SME,s used cost leadership strategy as a competitive strategy and no effect of sales, age of firm and amount of assets to the chosen competitive strategy. It found that the embroidery SME,s in the position “stag in the middle”.  If the SME,s wants to get the suitable strategy, they have to fit the strategy with the current conditions of firm and it is better to used focus strategy as a competitive strategy. The last this research found no effect of three variables to the chosen competitive strategy. Keywords: Competitive Cost Leadership, Differentiation, Focus Strategy
Pengaruh Kualitas Pelayanan terhadap Kepuasan Mahasiswa Universitas Negeri Padang Abror, Abror
TINGKAP Vol 7, No 2 (2011): TINGKAP
Publisher : Fakultas Ilmu Sosial Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (391.196 KB)

Abstract

ABSTRACT The aim of this research is to analyze the service quality and its influence to the student satisfaction in the State University of Padang (UNP). This research used five dimensions of SERVQUAL with the sample of 400 respondents from 27,997 students. With the descriptive analysis, UNP has to improve the service quality to make higher student satisfaction in the future. By using Regression analysis, it is found that five dimensions of SERVQUAL significantly influence the student satisfaction. Partially, only reliability and empathy have significant effect to the student satisfaction. Kata Kunci: Kualitas pelayanan, kepuasan pelanggan, mahasiswa
Pengaruh dimensi kualitas jasa terhadap minat mengunjungi kembali wisatawan pada objek wisata pantai carocok Painan Karim, Haniful; Abror, Abror
Jurnal Kajian Manajemen Bisnis Vol 8, No 1 (2019): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (780.242 KB) | DOI: 10.24036/jkmb.10884500

Abstract

This research aims to examine the relationship between service quality dimensions and revisit intention. The population of this study is tourists who visited “Carocok Painan Beach”. This research employed 100 respondents as the samples. By using linear regression analysis, this study found that all service quality dimensions, including tangible, responsiveness, reliability, assurance and empathy have significant and positive impacts on tourist’s revisit intention. Furthermore, some limitations and future studies have been addressed.Keywords: Tangibles; responsiveness; reliability; assurance; empathy; revisit intention
Pengaruh Kualitas Layanan Kawasan Wisata Pantai Carocok Painan terhadap Kepuasan Wisatawan Abror, Abror; Thabrani, Gesit; Elfani, Riyeni Dwi
Jurnal Kajian Manajemen Bisnis Vol 2, No 2 (2013): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (112.473 KB) | DOI: 10.24036/jkmb.476000

Abstract

The purpose of this research is to examine the effects of service quality to the tourist’s satisfaction in The Coast of Carocok Painan area. Population in this research is all tourists at the Coast of Carocok Painan area. Total respondents are 100 respondents, the sample determined by using nonprobability sampling, namely accidental sampling. Data in this research was primary data which had been collected through questionnaire. Multiple regression was used to analyse the data by using application processor of data of SPSS 16. The result of the researh indicates that tangibles, responsiveness and assurance dimension has a positive effect and significant to the tourists satisfaction. Reliability and empathy dimension do not have positive and significant effect to the tourists satisfaction.
Pengaruh Kepercayaan dan Switching Cost terhadap Loyalitas Pengguna Jasa Kiriman Barang pada PT. Citra Van Titipan Kilat Cabang Bukittinggi Abror, Abror; Firman, Firman; Deswita, Syilvia
Jurnal Kajian Manajemen Bisnis Vol 2, No 1 (2013): Jurnal Kajian Manajemen Bisnis
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (126.818 KB) | DOI: 10.24036/jkmb.475400

Abstract

The aim of this study are to determine : (1) the effect of trust on customer loyalty of  PT. Citra Van Titipan Kilat branch of  Bukittinggi, and (2) the effect ot switching cost on customer loyalty of  PT. Citra Van Titipan Kilat branch of Bukittinggi. This research is a causative research, which is describe about the relationship between trust, switching cost and customer loyalty of PT. Citra Van Titipan Kilat branch of Bukittinggi, the population of the study was the customer who have used the services of freight on PT. Citra Van Titipan Kilat branch of  Bukittinggi, while the sample in this study was 200 (two hundred) of respondents. The sampling technique is accidental sampling. The results of  study  show that: (1) the trust have significant positive influence toward customer loyalty freight services on PT. Citra Van Titipan Kilat branch of  Bukittinggi, and (2) switching cost significant positive influence toward customer loyalty freight services on PT. Citra Van Titipan Kilat branch of Bukittinggi. 
The effect of perception of value co-creation on customer satisfaction through perceived value and brand equity as moderating factors Ilham; Abror
Marketing Management Studies Vol. 1 No. 2 (2021): Marketing Management Studies
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (698.285 KB) | DOI: 10.24036/jkmp.v1i2.31

Abstract

This study aims to determine the effect of perception of value co-creation on customer satisfaction through perceived value and brand equity as a moderating effect on the promise of coffee consumers. This research was conducted on several customers who have visited and consumed the soul promise coffee. The analytical method used is a structural equation model (SEM). Based on the results of data processing that has been found, the results of hypothesis testing found that perception value co creation has a positive effect Perception value of co creation has a positive effect on customer satisfaction with perceived value as a moderating factor in consuming Kopi Janji Jiwa Padang. In the second hypothesis testing stage it was found that Perception of value co creation had a positive effect on customer satisfaction moderated by brand equity in consuming Kopi Janji Jiwa Padang.
The Influence of E-Service Quality on Customer’s E-Loyalty: E-Perceived Value and E-Satisfaction as Mediating Variable Sakinah; Abror
Marketing Management Studies Vol. 1 No. 3 (2021): Marketing Management Studies
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (634.298 KB) | DOI: 10.24036/mms.v1i3.56

Abstract

This study aims to analyze how the influence of e-service quality to e-loyalty on customers of Tokopedia with e-perceived value and e-satisfaction as mediating variable. This research was conducted using quantitative methods. The population of this study is all customers who have visited and shopped at Tokopedia website. The samples were 230 respondents. This study used structural equation model (SEM) as the data analysis tools. The results found that: (1) E-Service quality has a significant direct effect on E-Perceived Value. (2) E-Service Quality has a significat direct effect on E-Satisfaction. (3) E-Perceived Value has a significant direct effect on E-Satisfaction. (4) E-Perceived Value has a significant direct effect on E-Loyalty. (5)E-Satisfaction has a significant direct effect on E-Loyalty (6)E-Service Quality does not have a siginificant direct effect on E-Loyalty. (7) E-Service Quality has a significant indirect effect on E-Loyalty with E-Perceived Value as mediating variable. (8) E-Service Quality has a significant indirect effect on E-Loyalty with E-Satisfaction as mediating variable.
PENGARUH KUALITAS PELAYANAN, PROMOSI PENJUALAN, DAN LOKASI TERHADAP LOYALITAS NASABAH PADA PT. BANK RAKYAT INDONESIA (PERSERO), TBK UNIT KODYA I PADANG PANJANG Mega Dezil; Yasri Hasim; Abror Abror
Jurnal Riset Manajemen Bisnis dan Publik Vol 1, No 1 (2013): Jurnal Riset Manajemen Bisnis dan Publik
Publisher : Program Studi Magister Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (152.18 KB)

Abstract

This research aims to analyze the influence of quality of service (direct evidence and reliability), sales promotions, and location against customer loyalty at PT. Bank Rakyat Indonesia (persero), Tbk Unit Kodya I Padang Panjang. The design of this research is descriptive. Population is customer saving on PT. Bank Rakyat Indonesia (persero), Tbk Unit Kodya I Padang Panjang, which accounts for up to the end of December 2011 as much as 4667 customer. Total sample research 98 customer. The sampling technique used in the study is accidental sampling. Data analysis techniques to test research hypotheses are multiple regression analysis with the F test and test. The results of this study found that the quality of service to ascendant significantly to customer loyalty at PT. Bank Rakyat Indonesia (persero), Tbk Unit Kodya I Padang Panjang with regression coefficients of 0,279, sales promotion effect significantly to customer loyalty at PT. Bank Rakyat Indonesia (persero), Tbk Unit Kodya I Padang Panjang with regression coefficients of 0,249, and location effect significantly to customer loyalty PT. Bank Rakyat Indonesia (persero), Tbk Unit Kodya I Padang Panjang with regression coefficients of 0,349. Key Words : Quality Of Service, Sales Promotion, Location, Customer Loyalty.