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Perancangan Aplikasi Edukasi Kesehatan Berbasis Multimedia Elisabeth
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 2 Nomor 1 (Maret 2014)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

Healthy is the right of every person. Therefore, every person has the same rights in obtaining access to the resources in the health field. However, there are limitations in the access and a minimal level of public knowledge about health wellness does not end up making every person the same. It is seen from the high number of deaths in children under five due to diarrheal diseases. To that end, Indonesia Sehat Programme 2025 in which people's behavior is proactive to maintain and improve health and prevent the risk of developing the disease then designed a wellness educational applications using multimedia expansion method and use the library as a method of research studies. The results of this study indicate that the application to help people obtain educational information about the disease, especially diarrhea.
Perancangan Aplikasi Penulisan Tugas Akhir Fakultas Teknologi Informasi Universitas Atma Jaya Berbasis Web Elisabeth
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 2 Nomor 2 (September 2014)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

The final project or undergraduate thesis is scientific papers that is a contribution to the development of science and is one of the requirements that must be met to obtain a Bachelor of arts degree (S-1) so that the content and writing needs to be arranged with certain procedures, including the use of scientific language and raw. Faculty of Information Technology at the University of Atma Jaya Makassar (FTI UAJM) has developed a guideline used as a reference for students to compose final project. But in practice, students who compose final project often have a variety of constraints in terms of both format writing, grammar and in outpour reporting results. This research uses a structured methodology while data collection was conducted using interviews with students and lecturers who become mentors and literature study conducted on Guidelines final project of FTI UAJM. The results of the implementation of this application minimizes the error rate of students in doing the final project.
Perancangan Layanan Elektronik Informasi Komersial Terpadu Kota Makassar Anugrah Christian Pratama Kamisi; Adi Chandra Syarif; Elisabeth
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 3 Nomor 1 (Maret 2015)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

One of the challenges faced by in managing information in a city is how to structure the various kind of data in many different forms to be easily access and shared among the coummunity. One important aspect of public service for a city is the accessibility of information. This research focuses on the design of a structured method which has several stages of analysis to solve the problem of the need for information about the city of Makassar. The results of this study to help the community in order to more easily obtain information about the datails of Makassar city, and provide the opportunity for the agencies working together to promote their businesss.
Analisis Dan Perancangan Model Digital Marketing Pada Universitas Atma Jaya Makassar Elisabeth
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 6 Nomor 1 (Maret 2018)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

Pemasaran menjadi unsur yang strategis dalam menjaga eksistensi perguruan tinggi. Dalam waktu 10 tahun terakhir, banyak perguruan tinggi yang mulai menfokuskan upaya pada pemasaran untuk menarik calon mahasiswa. Universitas Atma Jaya Makassar sebagai Perguruan tinggi yang memberikan layanan jasa pendidikan selama 38 tahun telah melakukan berbagai usaha dalam menjaga eksistensinya. Namun dalam tiga tahun terakhir ini, Universitas mengalami penurunan pada jumlah mahasiswa baru yang masuk. Hal ini menjadi fokus utama Universitas hal ini disebabkan karena keberlangsungan hidup universitas masih tergantung penuh pada jumlah mahasiswa yang masuk. Penelitian ini bertujuan untuk merancang model digital marketing yang dapat membantu Universitas untuk meningkatkan brandnya sehingga dapat menarik minat dari calon mahasiswa baru untuk bergabung. Metode yang digunakan adalah menggunakan kerangka SOSTAC. Hasil dari penelitian ini adalah sebuah model digital marketing yang dapat diterapkan dan meningkatkan pengenalan masyarakat terhadap Universitas Atma Jaya Makassar.
Penerapan Digital Marketing Pada Layanan E-Commerce Fakultas Teknologi Informasi Universitas Atma Jaya Makassar Elisabeth; Rangga Agon
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 7 Nomor 2 (September 2019)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

To anticipate digital industry development in the world that the current is very fast Faculty of Information Technology (FTI) University Atma Jaya Makassar (UAJM) teach the concept of entrepreneur and the concept of online trading (e-commerce) to learners, but in it’s application there are still many shortcomings. This thesis is a container of entrepreneurship development for learners by applying the concept of digital marketing in its development. The author also hopes the E-commerce service system can be a place for academic community and people who ask to market their products, works, or services that they have.
Strategi Digital Marketing Terhadap Kinerja Perguruan Tinggi Elisabeth; Friska Wowiling
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 8 Nomor 2 (September 2020)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

The problems being faced by the University of Atma Jaya Makassar is a system of marketing, University of Atma Jaya Makassar did not go well, resulting in a decrease of the number of prospective students each year. This study aims to model the marketing system and help the marketing division in the use of the right marketing strategy used by the University of Atma Jaya Makassar. The method used in analyzing the problems that are happening in the marketing division, namely using the method of the analysis of SWOT to know where lies the strength, weakness, opportunity and threat, and the method of analysis of STP used to determine the map segmentation marketing, target marketing and position of the Universitas Atma Jaya Makassar in the share market in South Sulawesi.
Analisa Dan Pemodelan E-Marketing Pada PT. Sinar Galesong Mandiri Elisabeth; Alfin Chandra
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 9 Nomor 2 (September 2021)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56963/tematika.v9i2.129

Abstract

The goal of this research is to increase the market for Suzuki Automatic motorbike product in Makassar city so that can help company in selling the Automatic motorbike product and also can compete with other companies. PT. Sinar Galesong Mandiri is using social media as a marketing method to reach millennial age consumer. The marketing systems through social media is the most marketing methods widely used today keeping up with the rapid use development of information technology. E-marketing strategy using social media plays an important role in the marketing, sales and customer service processes. The outcome of this research is an analysis and modelling of a marketing system that can assist marketing in planning the marketing for Suzuki Automatic motorbike product targeting the millennial consumers.
Analisis Daya Saing Ekspor Kayu Manis Indonesia di Pasar Amerika Serikat: Analysis of Indonesian Cinnamon Exports' Competitiveness in the US Market Elisabeth; A Faroby Falatehan
Indonesian Journal of Agriculture Resource and Environmental Economics Vol 1 No 2 (2022): December 2022
Publisher : IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/ijaree.v1i2.50002

Abstract

Indonesia is one of the world's leading cinnamon producers, competing with Sri Lanka and Vietnam. The United States stands out as a key destination for cinnamon exports, experiencing a growth rate of 16.9%. While Indonesian cinnamon prices consistently increase, this growth doesn't align with export volumes. This study aims to analyze the competitiveness and potential of Indonesian cinnamon exports to the United States market. The research focuses on cinnamon commodities with HS code 090611 (Spices; cinnamon (Cinnamomum zeylanicum Blume), neither crushed nor ground) during the period of 2016-2021. The study employs various methods, including the Revealed Comparative Advantage (RCA) method, Export Product Dynamics (EPD), Porter's Diamond, X-Model Potential Export Product, and Ordinary Least Square (OLS). The study results indicate that Indonesia possesses comparative and competitive advantages. However, an evaluation of Porter's Diamond analysis reveals challenges such as a lack of labor quality, limited export destinations, decreasing land for Indonesian cinnamon production, a shortage of advanced technology, and insufficient downstream industry activities. Indonesia remains optimistic in the market and shows a significant relationship with cinnamon prices, population size, and the value of the rupiah exchange rate in major export destination countries.