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All Journal Kajian Ilmiah Mahasiswa Manajemen Jurnal Widya Manajemen & Akuntansi Jurnal Riset Ekonomi & Bisnis Media Trend: Berkala Kajian Ekonomi dan Studi Pembangunan JURNAL EKONOMI AKUNTANSI DAN MANAJEMEN JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Jurnal Istiqro' Kajian Manajemen dan Bisnis LOYALITAS: Jurnal Pengabdian Kepada Masyarakat Palmyra Fiber as Additional Materials on Solid Concrete Brick of Aggregate JPMA
Margaretha Ardhanari
Faculty Of Business, Widya Mandala Catholic University Surabaya
Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Materials Science & Nanotechnology Social Sciences Other

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Meningkatkan Kepuasan Kerja dan Kinerja Perusahaan dengan Telecommuting Ardhanari, Margaretha
Jurnal Widya Manajemen & Akuntansi Vol 1, No 2 (2001)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3997.696 KB)

Abstract

Working Condition today is rather complicated and it influences the job satisfaction of workers and the performance of companies. On one side, the employers want the employees to work more productively and on the other, the employees want the employers to be more flexible. At the same time, the employees' awareness of being much closer to their family is demanding. There is a belief that if employees feel good about their personal life and it is supported by the working conditions in the work place, then they will do their best to get their work done well without any burden. This atmosphere will create a job satisfaction and simultaneously will influence the performance of the companies. The flexible work patterns are an obvious response to employees' call for more work/life balance. Based in prior research it is believed that telecommuting, the one of flexible work pattern has proven to be win-win situation. Telecommuting is the practice of working at home or at satelite location near the home where employees use computers and telecommunication technology in lieu of physically traveling to a central work place. The objective of this article is to study telecommuting as an alternative work pattern in order to increase the job satisfaction of employees and the performance of the organization.
Analisis Personal PUMIK (Perempuan Pengusaha Mikro) di Surabaya dalam Upaya Pengembangan Keberhasilan Usaha Bidang Ritel yang Dimoderasi Faktor Kultural Ardhanari, Margaretha
Jurnal Widya Manajemen & Akuntansi Vol 7, No 2 (2007)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

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Abstract

Nowadays, the existency of small, medium micro enterprises is becoming the economic life reality in Indonesia. The women's role in micro enterprises are expected be a 'gate keeper' of economic society. As can be seen from statistic bureau, 44.29% micro enterprises and 10.28% small enterprises are owed by women, respectively. However, women entrepreneur face more complex problems regarding personal characteristic in aims to growth optimally. Moreover, the multi roles of women enterprises are related to the personal. Personal factors are defined by position and status domestically. Both of them can be constraints of women entrepreneur. This research draws several aims. Firstly, the influence of personal factor of multi role of to the succed of retail enterprises in Surabaya. Secondly, to understand influence of cultural factors as a moderator of the relationship between personal factor of multi role and the succed of retail enterprises in Surabaya.
Phenomenology Study of the Socio-Economic Strengthening of the Mentawai Indigenous Peoples Margaretha Ardhanari; Gratianus Edwi Nugrohadi; Sebastiana Viphindrartin
MediaTrend Vol 16, No 1 (2021): MARET
Publisher : Trunojoyo University of Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/mediatrend.v16i1.9820

Abstract

Regional development, which is an integral part of national development, is aimed more at matters of improving the quality of society, optimal economic growth, expansion of the workforce, and improvement of people's standards of living, for the sake of prosperity. This well-being is understood more holistically, which covers both economic and psychological well-being. One strategy that can be taken is to use the empowerment model. The articulation of this concept in indigenous peoples' context, which is still widely found in Indonesia, assumes a useful model and is ready to be implemented. This study tries to answer these questions. All of which are formulated based on the experience of researcher involvement for two and a half years. It used a qualitative approach to the phenomenological model. Research participants were determined by setting specific criteria (purposive). Data obtained through a process of depth interviews, focus group discussions (FGD), and structured observations which are then processed using inductive thematic analysis after going through a process of communicative and argumentative validation. The results of this study state that the efforts to empower indigenous peoples (specifically the Mentawai people) are realized through a local kinship system (muntoghat), which is also called uma. Because of the large number of muntoghat, the empowerment effort was then followed up using a broader local kinship system called inter-uma. In this uma and inter-uma, the participants are empowered socially, and economically (socio-economic). The process is then followed up with social and juridical institutionalization, and also the development of networks, involving business people, government, academics, and other independent institutions.
Lembaga Keuangan Mikro dan Manajemen Risiko Kredit: Sebuah Perspektif dari Perempuan Usaha Mikro Sina, Siprianus S.; Ardhanari, Margaretha; Koesworo, Yulius
Kajian Manajemen dan Bisnis Vol 1, No 1 (2009)
Publisher : Kajian Manajemen dan Bisnis

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Abstract

This paper develops framework of women micro entrepreneurs empower in order to analyze the contribution of 60% from 41 million of them in economic growth. The aims of this research are (1) analyze the impact of micro credit services towards business development among women micro entrepreneurers, (2) observes the relationships between micro finance institution and women micro entrepreneurs performance, (3) analyze the degree of credit risk faced by women micro entrepreneurs.
Perbandingan Pengaruh Motivasi Belanja Terhadap Customer Satisfaction Melalui Utilitarian Value Di Hypermarket Dan Pasar Tradisional Kota Surabaya Ardelita, Fanny; Ardhanari, Margaretha; Supriharyanti, Elisabeth
Kajian Ilmiah Mahasiswa Manajemen Vol 6, No 1 (2017)
Publisher : Kajian Ilmiah Mahasiswa Manajemen

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Abstract

This study aims to determine and analyze the comparison influence of spending motivation on customer satisfaction through utilitarian value in Hypermarket and Traditional Market of Surabaya City. This research is a type of quantitative research that uses the analysis of numbers and calculations using statistical methods. Sampling technique in this study using non probability sampling, the sample used as much as 100 respondents with 2 times the filling is adjusted with 2 objects as a comparison. Data were collected through questionnaires and then processed by multiple linear regression analysis using IBM SPSS Statistics 23 application. The results of this study indicate that Monetary Saving has no positive effect on Utilitarian Value in Hypermarket of Surabaya City, Monetary Saving has positive effect on Utilitarian Value in Surabaya Traditional Market, Convenience has positive effect on Utilitarian Value in Hypermarket Surabaya, Convenience has no positive effect on Utilitarian Value in Traditional Market of Surabaya City, Utilitarian Value has positive influence on Customer Satisfaction in Hypermarket and Traditional Market of Surabaya City, there is difference of Satisfaction to Consumer in Hypermarket and Traditional Market of Surabaya City.
Customer Satisfaction Pengaruhnya Terhadap Brand Preference dan Repurchase Intention Private Brand Ardhanari, Margaretha
Jurnal Riset Ekonomi dan Bisnis Vol 8, No 2 (2008): Jurnal Riset Ekonomi & binis
Publisher : Veteran National Development University of East Java

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1234/jrebis.v8i2.42

Abstract

The objectives of this study are to know the influence of customer satisfaction on brand preference for private brand product, to know the influence of brand preference on repurchase intention for private brand product, and to examine the influence of customer satisfaction on repurchase intention of private brand product. The result of this study for customer satisfaction has positive impact on brand preference with private brand in Matahari Dept. Store Surabaya. This shows us if it gives better satisfaction also gives good impact on the brand preference. Brand preference gives positive impact on repurchase intention to private brand product in Matahari Dept. Store Surabaya. It also shows us that the better brand preference for the consumers, make the better repurchase intention. Customer satisfaction gives positive impact on repurchase intention in private brand Matahari Dept. Store Surabaya. It also shows us that the better customer satisfaction, make the repurchase intention get better.Keywords: Customer Satisfaction, Brand Preference, Repurchase Intention, Private Brand
Psycho-cultural Dynamics of Mataram Javanese Shopping Orientation Nugrohadi, Gratianus Edwi; Tulipa, Diyah; Ardhanari, Margaretha
Mediterranean Journal of Social Sciences Vol. 10 No. 6 (2019): November 2019
Publisher : Richtmann Publishing

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Abstract

Cultural diversity influences various behaviours in Indonesia. One of them is about the consumption pattern of the society. The formed ethnic identity and their interaction with other cultural groups can create new patterns of behaviour in consumption. For this reason, the scientific research on how ethnic identity and their cultural interactions affect shopping orientation is needed. This research was conducted with a qualitative approach by using a phenomenological model. The informants were chosen purposively with the main criteria: Javanese consumers that very affected by Mataram cultures. The data collection use semi-structured interview and observation models. Then, the collected data is analysed thematically with an inductive model (inductive thematic analysis) after being validated communicatively, argumentatively and ecologically. The results of this study stated that the shopping orientation of informant is utilitarian (based on the needs, benefits, and usefulness). The utilitarian shopping orientation is qualitatively influenced by intrapsychic aspects of the family, as well as the extrapsychic aspects. The intrapsychic aspects pointed out three thematic categories, namely: family background, education in the family, and value systems that are internalised in the family, while the extrapsychic aspect also pointed out three thematic categories, namely: environment (friendship, living area, and workplace), media and gender. Then, the interactive dynamics of utilitarian shopping orientation are manifested in the form of shopping behaviour at various retail formats.
Pelatihan Dan Pendampingan Digital Marketing pada UMKM Industri Olahan Hasil Laut di Kelurahan Sukolilo Baru, Kenjeran Surabaya Margaretha Ardhanari; Gratianus Edwi Nugrohadi; Monica Ajeng Erwita
LOYALITAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2021): November 2021
Publisher : IAI Darussalam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/loyalitas.v4i2.1257

Abstract

Crackers made out of Seafood are a typical product produced by SMEs in the Kenjeran area of Surabaya. This product is a product that is always sought after by local residents and tourists, when visiting Surabaya, as well as tourist destinations in the Kenjeran area. But since the pandemic, the sales of these SMEs have decreased, due to the social restrictions imposed by the government. In order to reactivate the opportunities and capabilities of the SMEs in the marine product processing industry after the COVID-19 pandemic, a new breakthrough is needed regarding marketing efforts that can increase sales. It is because of this SMEs still use the conventional method, which is just waiting for costumers to come and buy, while the products sold have a limited shelf life. Based on the problems faced by this SMEs, the community service team designed training and assistance using a service learning strategy that aims to: (a) Provide an understanding of the need to change the perspective on using technology to market products; (b) Introducing various social media and market places that can be used to market products; (c) Provide orientation on free promotional media to the creation of product accounts on promotional media; (d) Making product photos with cellphone cameras for media content; (e) Writing and uploading short content on photo images on social media. The result of community service is the ability and skills of the small-medium enterprises in marketing products digitally, namely through social media and market places
PENGARUH KEPERCAYAAN DAN KEPUASAN TERHADAP LOYALITAS NASABAH BANK SYARIAH INDONESIA Margaretha Ardhanari; Sebastiana Viphindrartin
Jurnal Istiqro Vol 8 No 1 (2022): Januari 2022
Publisher : Institut Agama Islam Darussalam Blokagung Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/istiqro.v8i1.1272

Abstract

The study aims to test the effect of trust and satisfaction on both partially or simultaneously on customer loyalty of Indonesian Syariah Bank. This study used a sample of 100 Indonesian Islamic Bank customers with purposive sampling technique. Data analysis used multiple linear regression. The results showed that trust (X1) partially had a positive and significant effect on customer loyalty (Y) as evidenced by the results of the t-statistical value of 8.294 with a significance value of 0.000 <0.05. The satisfaction (X2) has a t-statistic value of 2.578 with a significance value of 0.011 <0.05, thus the satisfaction (X2) has a positive and significant influence on customer loyalty (Y). The results of the F test with a statistical F value of 205.699 with a significance of 0.000. These results prove that trust and satisfaction simultaneously have a positive and significant influence on customer loyalty
THE EFFECT OF COUNTRY IMAGE, PRICE FAIRNESS AND ETHICAL PRACTICE TO CUSTOMER SATISFACTION THROUGH CUSTOMER PRECEIVED VALUE OF TTS LECI SIRUP IN SURABAYA Edwin Sugianto; Margaretha Ardhanari
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 9 No 2 (2021): JIM UPB Volume 9 No 2 2021
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v9i2.3684

Abstract

Consumers are the premiere part of companies' business activities. Therefore, the ability to provide products following their expectations and desires from a good image of the products' country origin, benefits, prices, and honesty is crucial. Accordingly, the purpose of this study is to test and analyze the effect of country image, price fairness, and ethical practices on customer satisfaction through customer perceived value. The method used in this research is quantitative with the population of people from Surabaya. The sampling method used in this study is a non-probability sampling method. The sampling technique used purposive sampling. The data collection method uses a survey method by distributing questionnaires. The measurement scale in this study uses the Likert scale. Data tests were carried out using the structural equation modeling method. From the research results, it can be obtained that the influence between variables, including country image, has a positive and significant effect on customer perceived value and has a positive and insignificant effect directly on customer satisfaction. However, when the effect is on the mediation of customer perceived value, the effect becomes positive and significant. Price fairness has a positive and significant effect directly on customer perceived value and has a positive and insignificant effect directly on customer satisfaction, but when the effect is on the mediation of customer perceived value the effect becomes positive and significant. The ethical practice has a positive and significant effect directly and indirectly on customer satisfaction. Customer perceived value has a positive and significant effect on customer satisfaction. The advice given by this study is that the TTS Leci Kaleng company can continue to understand consumer behavior in Indonesia, to attract as many consumers as possible.
Co-Authors Ahmad Ahsin Kusuma Mawardi Ardelita, Fanny Diyah Tulipa Edwin Sugianto Elisabeth Supriharyanti Erwita, Monica Adjeng Gratianus Edwi Nugrohadi Ritna Ilmala Sari Sebastiana Viphindrartin Sina, Siprianus S. Yulius Koesworo