Article Per Year (5 Year)
p-Index From 2019 - 2024
5.019
P-Index
This Author published in this journals
All Journal JDM (Jurnal Dinamika Manajemen) STRATEGIC Monex: Journal of Accounting Research Jurnal Manajemen Pelayanan Publik Prosiding Penelitian dan Pengabdian kepada Masyarakat Journal of Governance AdBispreneur Sosioglobal : Jurnal Pemikiran dan Penelitian Sosiologi Journal of Secretary and Business Administration Business Innovation and Entrepreneurship Journal Organum: Jurnal Saintifik Manajemen dan Akuntansi Kumawula: Jurnal Pengabdian Kepada Masyarakat Jurnal Pendidikan dan Konseling Responsive: Jurnal Pemikiran dan Penelitian Administrasi, Sosial, Humaniora dan Kebijakan Publik Bisma: Jurnal Manajemen Bahtera Inovasi Majalah Bisnis & IPTEK Media Riset Bisnis & Manajemen West Science Business and Management Jurnal Penelitian dan Pengabdian Kepada Masyarakat (JPPM)
Ria Arifianti
Administrasi Bisnis, Fakultas Ilmu Sosial Dan Politik, Universitas Padjajaran
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Transportation Other

Published : 53 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : STRATEGIC

 1 
PENGARUH ATRIBUT SUPERMARKET TERHADAP IMPULSE BUYING (SURVEI PADA SUPERMARKET DI KOTA BANDUNG) Arifianti, Ria
Strategic : Jurnal Pendidikan Manajemen Bisnis Vol 10, No 1 (2010): Strategic
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/strategic.v10i1.1073

Abstract

 This research is conducted to analyze the influence of attribute supermarket  on impulse buying  at Supermarket Bandung. The Goal of this research is also to know the attribute supermarket that influence the impulse buying , supporting factors and how the problems take place.The descriptive-verificative method is used in this research. Data collection methods are literature and field studies. Field study covers observation, interview and structural questionnaires. The questionnaires are given to 75  consumers at Supermarket Bandung. The sistematic sampling is used as sampling tecgnique. Data are analyzed by qualitative analysis and correlation multiple regresion statistical.The analysis confirms that there are influences on attribute supermarket , impulse buying at Supermarket  Bandung.  That is, if  attribute supermarket is carefully done, it will increase the impulse buying.  
Co-Authors Adika Fauzi Akbar Imran Adjie Ahmad Darajat Agus Taryana Agus Taryana Ahmad Hadi Fauzi Ajeng Putri Hanifah Al Farisi, Hasan Anindita Nurjihan Dwi T Arbi Abdul Kahfi Arianis Chan Asmaul Husna Candra Sopiana Candradewini Candradewini Dian Fordian Dian Rosa Sunaryo Dudi Ahmad Wardiana Erick Darmadjaya Farhan Maulana Fasya Dita Sabira Fatahurrazak Fatahurrazak Ferdy Syari Hidayat Hasan Al Farisi Imam Suwandi Jajang Ginanjar Laksono Trisnantoro Lazuardi, Muhammad Lutfi Lina Auliana M. Rizal Marga Anjar Distyarini Marsha Aulia Hakim Mas Halimah Maulana, Farhan Mochammad Benny Alexandri Mochammad Rifky Pamungkas Moh. Benny Alexandri Mohammad Benny Alexandri Muhamad Rizal Muhamad Rizal Muhamad Rizal Muhamad Rizal Muhammad Ainul Fahmi Muhammad Lutfi Lazuardi MUHAMMAD RIZAL Muhammad Rizal Muhammad Rizal Muhammad Rizal Nenden Kostini Nugraeni, Wijayanti Nur Jamilah Nurjamilah Nurjamilah Nurjamilah, Nurjamilah Ogi Maulana Firli R. Anang Muftiadi R. Arief Helmi Raden Marsha Aulia Hakim Restu Ramadhan Restu Ramadhan Richa Nahdalaily Fathara Riswanda Riswanda Riswanda Riswanda Rivani - Rivani . Rivani Rivani Sam'un Jaja Raharja Samun Jaja Raharja Tetty Herawaty Tradiga Nur Aziz WAHJU GUNAWAN Wijayanti Nugraeni Yayan Nuryanto Yogi Mochamad Nurul Hikmah