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Orientasi Pembelajaran Dan Perilaku Kerja Inovatif (Peran Efikasi Diri Kreatif Pada UKM) Noerchoidah - Noerchoidah; Nurdina Nurdina; Tri Ariprabowo
Jurnal Manajerial Vol 9 No 01 (2022): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v9i01.3105

Abstract

Background – In the dynamic era of the business world, achieving business growth and sustainability requires human resources who have innovative skills. SMEs play an important role in the economic growth of a country. However, the added value provided is still not significant because the human resources owned by SMEs are still relatively low in innovative abilities. The solution is to conduct learning orientation and innovative behavior with the mediating role of creative self-efficacy. Objectives - To provide new insights about the innovative behavior of SMEs, the extent to which learning orientation for innovative activities and creative self-efficacy influence the innovative behavior of SMEs. Design/method/approach – This study uses quantitative methods. Respondent data was collected using a questionnaire. The sample used was 105 SMEs in Surabaya using the purposive sampling technique. Hypothesis testing using Partial Least Square (PLS). Findings - The results of this study that learning orientation has a significant effect on creative self-efficacy and innovative work behavior, creative self-efficacy has a significant effect on innovative work behavior. Furthermore, creative self-efficacy plays a role in mediating learning orientation and innovative work behavior. Research Implications - For business continuity to be maintained, SMEs must produce products that are different from competitors. SMEs must increase learning opportunities to produce highly innovative work behavior. Research Limitations - This study only involved SMEs in Surabaya so that future researchers should conduct similar research in a wider area for more comprehensive results.
KNOWLEDGE SHARING DAN JOB PERFORMANCE : PERAN MEDIASI INNOVATIVE WORK BEHAVIOR Noerchoidah Noerchoidah; Dhyah Harjanti; Widjojo Suprapto
JURNAL EKBIS Vol 22, No 2 (2021): Jurnal Ekbis Volume 22 No. 2
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3349.315 KB) | DOI: 10.30736/je.v22i2.839

Abstract

Penelitian ini hendak membuktikan bahwa knowledge sharing memengaruhi job performance dan innovative work behavior berperan sebagai mediator dalam hubungan tersebut. Penelitian eksplanatori ini menjelaskan pengaruh antar variabel melalui pengujian hipotesis. Sampel yang digunakan sebanyak 188 karyawan PT. Telekomunikasi Indonesia, Tbk, yang ditentukan dengan Teknik convenience sampling. Data dikumpulkan dengan menyebarkan kuesioner. Analisis data dilakukan dengan Structural Equation Modeling (SEM) dengan program Analysis of Moment Structure (AMOS). Hasil analisis menemukan bahwa ada pengaruh signifikan knowledge sharing pada innovative work behavior. Knowledge sharing berpengaruh signifikan pada job performance. Innovative work behavior berpengaruh signifikan pada job performance. Selanjutnya, ditemukan innovative work behavior secara signifikan berperan sebagai mediator hubungan antara knowledge sharing dan job performance.
Berbagi Pengetahuan Dalam Memediasi Antara Efikasi Diri Kreatif Terhadap Kinerja Kreatif Pada UKM di Jawa Timur Noerchoidah - Noerchoidah; Nurdina - Nurdina; Tri - Ariprabowo
BALANCE: Economic, Business, Management and Accounting Journal Vol 19, No 1 (2022): Januari
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/blc.v19i1.9952

Abstract

ABSTRACTThis study explores the effect of creative self-efficacy and knowledge sharing on the innovative performance of SMEs in East Java. Creative interpretation is very important for SMEs because it is a business sustainability effort. A total of 132 SMEs in East Java as the research sample using the purposive sampling technique. This study uses a quantitative approach with Partial Least Square (PLS) to process the questionnaire results. The results of this study reveal that creative self-efficacy has a significant effect on creative performance. Creative self-efficacy significantly affects knowledge sharing, while knowledge sharing has a significant impact on creative performance. An important finding from this research is knowledge sharing as an intervening of creative self-efficacy on creative performance. The results of this study support the social cognitive theory.Keywords: Knowledge sharing; creative self-efficacy; creative performanceCorrespondence to : noerchoidah@unipasby.ac.id ABSTRAKPenelitian ini mengeksplor pengaruh efikasi diri kreatif dan berbagi pengetahuan pada kinerja kreatif UKM di Jawa Timur. Kinerja kreatif sangat penting bagi UKM karena sebagai upaya keberlanjutan bisnis. Sebanyak 132 pelaku UKM di Jawa Timur sebagai sampel penelitian dengan menggunakan  teknik purposive sampling. Penelitian ini menggunakan pendekatan kuantitatif dengan alat Partial Least Square (PLS) untuk mengolah hasil kuesioner. Hasil penelitian ini mengungkapkan bahwa efikasi diri kreatif berpengaruh signifikan terhadap kinerja kreatif. Efikasi diri kreatif berpengaruh signifikan terhadap berbagi pengetahuan, sedangkan berbagi pengetahan berpengaruh signifikan terhadap kinerja kreatif. Temuan penting dari penelitian ini adalah berbagi pengetahuan sebagai intervening efikasi diri kreatif terhadap kinerja kreatif. Hasil penelitian ini mendukung social cognitive theory.Kata Kunci: berbagi pengetahuan; efikasi diri kreatif; kinerja kreatif
The Mediating Effect of Knowledge Sharing on Interpersonal Trust and Job Satisfaction of Creative Industry in East Java Noerchoidah .; Mochamad Mochklas; Ratih Indriyani; Bisma Arianto
Matrik : Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan Volume 16 Nomor 1 Tahun 2022
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2022.v16.i01.p07

Abstract

The purpose of this study is to analyze the implication of multivariate relationship among interpersonal trust, knowledge sharing and job satisfaction in creative industry in East Java. This research uses 168 employees as respondents in order to test hypothesis. Data are processed using Partial Least Square (PLS) model. Empirical analysis shows that there are positive and significant relationships between interpersonal trust and knowledge sharing, knowledge sharing toward job satisfaction, also between interpersonal trust and job satisfaction. Furthermore, the result of this study shows that knowledge sharing acts positively as mediating variable between interpersonal trust and job satisfaction
Miniso Royal Plaza Surabaya Consumer Impulse Buying Behavior Nurul Silfiyah Isnaini; Noerchoidah
Journal of Applied Management and Business (JAMB) Vol. 2 No. 1 (2021)
Publisher : Universitas Dinamika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37802/jamb.v2i1.152

Abstract

This research is to analyze the effect of price discount, visual merchandising, shopping lifestyle on impulse buying of Miniso Royal Plaza Surabaya consumers. The research data used were 105 respondents using multiple linear regression to analyze the data. The empirical results of the study prove that price discount has a positive and significant effect on impulse buying, visual merchandising has a positive and significant effect on impulse buying, shopping lifestyle has a positive and significant effect on impulse buying. Furthermore, it was simultaneously found that price discount, visual merchandising, shopping lifestyle onimpulse buying.
Malang Mangrove Conservation Business Strategy Development in the Perspective of SWOT Analysis Noerchoidah
Journal of Applied Management and Business (JAMB) Vol. 2 No. 1 (2021)
Publisher : Universitas Dinamika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37802/jamb.v2i1.161

Abstract

Focuses on the marketing offers of Malang mangrove conservation in order to increase visitor trust and happiness. Malang mangrove conservation is able to compete fiercely in the market, allowing guests to come to Malang mangrove conservation without feeling threatened by the competition. It is essential to create a service marketing strategy for Malang mangrove conservation that it capitalizes on current strengths while avoiding potential weaknesses and threats. All of the following alternatives are available: expanding market share, boosting cooperative cooperation, and establishing links with academia, government, and industry. It is also possible to discover a new business opportunity. In addition to increase service quality, a number of government measures may increase visitor loyalty. Creating marketing objectives with other tourism organizations and improving the overall quality of service are just a few of examples. Exploration of a business's weaknesses and opportunities increasing the effectiveness of social media promotion and marketing would expedite the deployment process.
CUSTOMER LOYALTY OF KANGGO RIKO COFFEE SHOP SIDOARJO Noerchoidah; Christina Menuk Handayani; Wahyu Priyanto
Journal of Applied Management and Business (JAMB) Vol. 2 No. 2 (2021)
Publisher : Universitas Dinamika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37802/jamb.v2i2.209

Abstract

This study examines the effect of price, product diversity, facilities, and location on customer loyalty at Kedai Kopi Kanggo Riko Sidoarjo. A total of 120 customers were used as samples in this study with incidental sampling technique. Data were analyzed using SPSS software. The results of the study describe a significant influence between price and customer loyalty, product diversity affects loyalty, facilities affect customer loyalty, location affects customer loyalty. Simultaneously price, product diversity, facilities, and location affect customer loyalty. These results provide evidence that Kedai Kopi Kanggo Riko Sidoarjo can increase customer loyalty by emphasizing price factors, product diversity, facilities, and location.
Sosialiasi Dan Edukasi Preventif Covid-19 Pada Pedagang Di Desa Kedunganyar Kecamatan Wringinanom Kabupaten Gresik Noerchoidah Noerchoidah; Ch. Menuk Sri H; Nurdina; Ayuni Afri Dani Putri
Jurnal Pemberdayaan Masyarakat Vol 7 No 1 (2022): Mei
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jpm.v7i1.5641

Abstract

The Covid-19 pandemic has spread widely to various countries and regions, including East Java. The number of deaths due to covid-19 continues to grow. Traders are vulnerable to covid-19 transmission because they have many contacts with buyers who come from various places such as traders who sell in the village of Kedunganyar-Wringinanom-Gresik. Traders' knowledge about covid-19 and efforts to decide on the spread of it still needs to be improved. Activities that can be carried out to increase knowledge about Covid-19 through socialization and education. Socialization and education are carried out by providing information and ways to overcome the spread of Covid-19 as a preventive measure. The increase in traders' knowledge is observed when the traders carry out trading activities. The results obtained by traders are increasingly realizing the importance of washing hands and using masks to break the chain of spreading the covid-19 virus. During the implementation of socialization and education activities, the traders responded positively and were supported by the Covid-19 task force and local village government officials.
MEDIA WEBSITE SEBAGAI SOLUSI PROMOSI PENJUALAN PADA UMKM Noerchoidah Noerchoidah; Nurdina Nurdina
Jurnal Kreativitas dan Inovasi (Jurnal Kreanova) Vol 2 No 1 (2022)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (428.661 KB) | DOI: 10.24034/kreanova.v2i1.5212

Abstract

Currently, the existence of information technology is unavoidable. The COVID-19 pandemic has brought changes in consumer consumption patterns from traditional sales patterns to a website-based digitalized sales system. MSMEs in Janti village still use the traditional sales system. This condition makes it difficult for MSMEs in Janti village to carry out sales promotions. The purpose of community service is to provide solutions faced through socialization activities and website creation training as a means of promoting MSME products in Janti village. This is a new breakthrough for MSMEs because traditional marketing is no longer effective. Implementation of activities with the methods of socialization, discussion, and training. The socialization and training activities received a positive response from MSME actors. Overall, the activity went smoothly and received a positive response from MSME actors. The results of these activities have an impact on increasing sales so that the income of MSMEs also increases as general, so that it will impact to increase economic and role of human resource. There the COVID-19 in 2020-2021 makes MSMEs in Janti Village have capable although has hard work.
Hasil Work Engagement dari Work Life Balance karyawan: Peran Mediasi Job Crafting noerchoidah noerchoidah; Ratih Indriyani
Jurnal Manajerial Vol 9 No 03 (2022): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v9i03.4265

Abstract

Background - Competition between companies is very competitive to be the best organization must manage human resources and pay serious attention to the behavior, attitudes, and psychological state of employees. The company is expected to only employ competent human resources with a positive work attitude. However, the work-life balance of employees in hotels has not been felt evenly by hotel employees in Surabaya. Therefore, it is necessary to study the factors of work-life balance and work engagement by mediating job crafting for hotel employees in Surabaya. Objectives - To provide empirical evidence related to the direct effect of work-life balance on work engagement, and the indirect effect of using job crafting mediation on hotel employees in Surabaya. Design/method/approach - Quantitative research that is explanatory research is used in this study. A total of 152 hotel employees in Surabaya were used as samples using the purposive sampling technique. The data that has been collected and tabulated is then analyzed using the PLS program. Findings - This study provides evidence that work-life balance has a significant effect on job crafting, work-life balance does not affect work engagement. After that, job crafting influences work engagement. Furthermore, job crafting has a fully mediating role in work-life balance and work engagement. Conclusion - Work life balance can improve work engagement. job crafting is able to mediate between work life balance and work engagement of hotel employees in Surabaya. work life balance allows employees to build a balance between work and family roles. Research Implications - Hospitality management needs to increase work engagement which is much needed for employees in completing their job responsibilities to be better and give their best contribution in achieving organizational goals. Paying attention to the work-life balance of employees between work and family makes employees happy so they are motivated to give their best performance in providing services to hotel guests satisfactorily. Provide support by facilitating employee job crafting to modify the way of working according to the needs of the job. Research Limitations - This research is not free from limitations. This study only examines hotel employees in Surabaya, so further research needs to be carried out in different sectors that have different characteristics. The results of the study which were found to be insignificant between work-life balance and work engagement need further empirical evidence. In addition, it is necessary to further develop factors that affect work engagement, such as work stress and psychological contracts.