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All Journal J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Komunikasi : Jurnal Komunikasi Cakrawala : Jurnal Humaniora Bina Sarana Informatika
Mareta Puri Rahastine
Universitas Bina Sarana Informatika
Arts Humanities Computer Science & IT Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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KONSTRUKSI MAKNA FASHION DALAM PENGGUNAAN MASKER DI INSTAGRAM Iin Soraya; Mareta Puri Rahastine; Ganjar Wibowo
J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Vol 8, No 2 (2021): September 2021
Publisher : Lembaga Penelitian & Pengabdian Masyarakat Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (890.368 KB) | DOI: 10.31294/kom.v8i2.10738

Abstract

In the era of covid 19 masks have become a necessity in activities, the obligation to use masks for daily use, this makes masks more and more stylish. One of the fashion styles that creates fashion masks is Gerry Yo. Gerry's fashion masks are regularly uploaded on social media, namely Instagram. The photos of masks uploaded to Gerry Yo's account are a symbol that masks with various fashion patterns, accessories and styles are different from masks in general. By using sequins even to the Swarovski stone. The purpose of this study is to describe the construction of the meaning of fashion in the use of masks on Instagram. The theory used in this research is the theory of social reality construction, the paradigm used is the constructivism paradigm. The method used is descriptive qualitative with analytical knife using triangle meaning semiotics Charles Sanders Pierce Semiotics. The result of the research is that the reality that you want to build on the @gerryyoheadpiece instagram account creates a new culture with masks as fashion, using masks is still trendy. Furthermore, it is objective about the depiction of women using masks but still beautiful. Externalization describes the use of masks that used to be considered for health but this time for glamorous fashion. The meaning built on Instagram @gerryyoheadpiece is that masks can now express high social class for a woman.
Analisa Peranan Public Relatin PT. Graha Bina Mandiri Dalam Pembuatan Company Profile Sebagai Media Informasi Mareta Puri Rahastine
Jurnal Ilmu Komunikasi (J-IKA) Vol 9, No 1 (2022): April 2022
Publisher : Lembaga Penelitian & Pengabdian Masyarakat Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1538.56 KB) | DOI: 10.31294/kom.v9i1.12020

Abstract

Dalam dunia bisnis sebuah citra perusahaan sangat besar artinya karena dari citra yang positif lah berawal kepercayaan masyarakat terhadap perusahaan dan secara tidak langsung juga dapat berpengaruh dengan angka pendapatan perusahaan. Banyak cara untuk mendapatkan citra positif, salah satunya dengan membuat Company Profile sebagai  media informasi kepada masyarakat dan stake holder lainya. Hal inilah yang dilakukan oleh PR PT. Graha Bina Mandiri sebagai solusi untuk perusahaan selama ini. Penelitian ini menggunakan metodelogi deskrptif dengan pendekatan kualitatif. Adapun Company Profile yang dibuat berisikan sejarah perusahaan, sambutan direktur, kegiatan, Prestasi, visi dan misi dan konten lain yang sesuai dengan teori Company Profile dan Komunikasi
Penggunaan Media Sosial Sebagi Strategi Komunikasi Pemasaran Masyarakat Di Kelurahan Pekayon Jaya Bekasi Selatan mareta Puri Rahastine; Yulianti Fajar Wulandari
Jurnal Komunikasi Vol 11, No 2 (2020): September 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v11i2.8476

Abstract

The progress of Information Technology Communication (ICT) makes people have to develop along with the times, not a few people who use the internet, especially social media which is used as promotional media, of course, because of the vast reach and promotion costs needed are very cheap. This study uses a qualitative research method with a qualitative approach. The research was conducted to residents of RT 05, RW 13, Pekayon Jaya, South Bekasi Kelurahan. The results of the survey showed that there were many residents doing promotions with whatsapp group applications to sell their products, this can be seen from the number of residents uploaded every day.
Analisa Peranan dan Fungsi Public Relation Baitulmaal Munzalan Indonesia Dalam Publikasi Gerakan Infaq Beras Jakarta Mareta Puri Rahastine
Jurnal Komunikasi Vol 12, No 1 (2021): Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v12i1.10202

Abstract

The Jakarta Rice Infaq Movement Community is a social or non-profit organization under the auspices of the Indonesian Baitulmaal Munzalan. Which aims to help Santri, orphans and Al-Qur'an memorizers to meet their food needs, especially the need for rice as a staple food in Indonesia. This program provides good quality rice assistance and is given on a monthly basis. To increase trust in donors and potential donors, information and promotions must be carried out through various media. The promotional media commonly used by the Jakarta Rice Infaq Movement Community is through websites, events, social media and brochures so that the Rice Infaq Movement activities are increasingly known. In this study, the authors used a descriptive qualitative method which was carried out by means of direct observation and in-depth interviews with informants and then the data were analyzed descriptively. This study contains how the PR of Baitulmaal Munzalan Indonesia has a role and function in the publication of the Rice Infaq Movement in Jakarta.Keywords: Rice Infaq Movement, Publication Media, Public Relations
STRATEGI PUBLIC RELATIONS PT INDOTAMA KARYA GEMILANG DALAM MENINGKATKAN PEMAHAMAN PROSES PROSEDURAL TENAGA KERJA INDONESIA Mareta Puri Rahastine; Silvina Mayasari; Natasha Sasmita
Cakrawala - Jurnal Humaniora Vol 19, No 2 (2019): September 2019
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (592.585 KB) | DOI: 10.31294/jc.v19i2.6487

Abstract

Indonesian Workers (TKI) are domestic workers who work abroad. TKI is the largest foreign exchange earner for Indonesia. For official migrant workers, they will receive employment training conducted at the Overseas Employment Training Center which is managed by Indonesian Manpower Services Distributors as their suppliers abroad. Since the height of the news about Human Trafficking / non-procedural human trafficking has become a special concern by the Indonesian government, various ways of prevention are carried out by the government together with related official institutions. The author uses descriptive-qualitative research method, which is done by direct observation and in-depth interviews with the parties concerned, and the data collected later on analysis by descriptive analysis by describing the results of research in the form of research reports. With the holding of campaigns by the government and related institutions such as that carried out by PT Indotama Karya Gemilang about understanding the importance of the procedural process for migrant workers, they can add their understanding of the process procedurally. 
Co-Authors Iin Soraya, Iin Natasha Sasmita Silvina Mayasari Wibowo, Ganjar Yulianti Fajar Wulandari