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ANALISIS PEMASARAN BUAH LOKAL DI KALIMANTAN BARAT Ekawati, Ekawati; Ellyta, Ellyta; Rizieq, Rahmatullah
Jurnal Agribisnis Indonesia Vol 2, No 1 (2014): JAI Vol 2 No 1 Juni 2014
Publisher : Jurnal Agribisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The final objective of this research is the completion of a local fruit marketing model to maintain local fruit products in the domestic market. Hence, the local fruit products always be a favorite product of West Kalimantan community. The specific objective of this research are (1) to identify the local fruit consumer profile, (2) to elaborate the local fruit consumer profile, (3) to identify and elaborate the local fruit consumer behavior, (4) to analyze the factors influencing consumer decision to buy local fruit. This study used descriptive survey method with 400 respondents by random selected method. The data would be analyzed by using multi-attribute models, while the relationship between factors to the consumption decision of local fruit would use rank Spearman correlation. The results stated that the decision to consume both local and imported fruit was more determined by their own decisions than determined by other people opinions. Consumers in Pontianak prefer to choose imported fruit rather than local fruit. In local fruit marketing, sellers had to consider four factors that correlate with the desire of consumers to buy the local fruits, namely: (a) taste, (b) quality/durability; (c) price and (d) packaging.
ASPEK PENGETAHUAN, SIKAP DAN KETERAMPILAN PADA RESPON PETANI TERHADAP UPJA DI KECAMATAN TOHO Ellyta, Ellyta; Mulyati, Mulyati; Kurniawan, Hery Medianto; Ekawati, Ekawati
Jurnal Social Economic of Agriculture Vol 8, No 2 (2019): Jurnal Social Economic of Agriculture
Publisher : Agribusiness Department, Agriculture Faculty, Tanjungpura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/j.sea.v8i2.33343

Abstract

The use of agricultural tools and machinery has become a primary needs of farmers in processing and increasing their farming production, this activity encourages the emergence of agricultural tools and machinery service unit (UPJA) that has an intention in assistaining farmers in achieving time and energy efficiency and also in order to overcome scarcity of farmer resources in processing their farming. However, the delayed development of UPJA in several regions has encouraged this research in order to analyze farmers' responses to the use of agricultural tools and machinery service unit. Research method: This study was conducted at the Bukit Raya UPJA Village Pak Leheng Toho District from January - March 2018. This research used the descriptive analysis data, which was displayed in table form with several categories that have been determined based on aspects of knowledge, attitude, and skills. Response measurements were carried out using a Likert scale (scoring) with a score of 1-5. The results of the all of the farmer showed that the response analysis from the aspects of knowledge, attitude, and skills of UPJA Bukit Raya amounted to 3.48 in the good category, which means that farmers generally gave a good respond to the existence of the UPJA Bukit Raya Village, in Pak Leheng Village, Toho District.Keywords: Agricultural Machinery, Farmer Energy Efficiency, Likert Scale
PEMANFAATAN LIMBAH AIR KELAPA MENJADI NATA DE COCO UNTUK MENINGKATKAN PENDAPATAN PEDAGANG KELAPA PARUT Ekawati, Ekawati; Rizieq, Rahmatullah; Ellyta, Ellyta
SEMAR (Jurnal Ilmu Pengetahuan, Teknologi, dan Seni bagi Masyarakat) Vol 2, No 2 (2014)
Publisher : LPPM UNS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/semar.v2i2.45156

Abstract

In general, the aims of the service to the community program is to provide the training of the wastewater treatment in making nata de coco to the  coconut traders in  Dahlia traditional markets that can provide them an additional income. The specific aims are : (1) To give the grated coconut trader and their partner knowledge about the processing of nata de coco, (2) To give the coconut traders and their partners knowledge  of processing nata de coco into  various flavors, (3) To share the  coconut traders and their partners the knowledge about how  to package  so that it will become more attractive,  Finally (4) To improve their management and to expand their marketing network.Methods are used: (1) Dissemination  knowledge of nata de coco, (2) Counseling and training wastewater treatment of the coconut into nata de coco for the coconut trader and their partners in the Dahlia,  traditional market town in Pontianak, (3) Improving the quality of human resources, And (4) Training Product Promotion of SMEs through the Internet.The results show that the interest of participants to the activities of is very large. This is demonstrated by the sight of people exiting to follow and pay attention in any of the material presented, as well as their desire to know more about the process of nata de coco. Based on the  aggregate information that is collected by the team that one of the key success of the implementation of this activity is their desire to earn more income,  furthemore due to the abundant of the raw material for making nata de coco in their environment.
ANALISIS PEMASARAN BUAH LOKAL DI KALIMANTAN BARAT Ekawati Ekawati; Ellyta Ellyta; Rahmatullah Rizieq
Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Vol. 2 No. 1 (2014): Juni 2014 (Jurnal Agribisnis Indonesia)
Publisher : Departmen of Agribusiness, Economics and Management Faculty, Bogor Agricultural University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jai.2014.2.1.11-20

Abstract

The final objective of this research is the completion of a local fruit marketing model to maintain local fruit products in the domestic market. Hence, the local fruit products always be a favorite product of West Kalimantan community. The specific objective of this research are (1) to identify the local fruit consumer profile, (2) to elaborate the local fruit consumer profile, (3) to identify and elaborate the local fruit consumer behavior, (4) to analyze the factors influencing consumer decision to buy local fruit. This study used descriptive survey method with 400 respondents by random selected method. The data would be analyzed by using multi-attribute models, while the relationship between factors to the consumption decision of local fruit would use rank Spearman correlation. The results stated that the decision to consume both local and imported fruit was more determined by their own decisions than determined by other people opinions. Consumers in Pontianak prefer to choose imported fruit rather than local fruit. In local fruit marketing, sellers had to consider four factors that correlate with the desire of consumers to buy the local fruits, namely: (a) taste, (b) quality/durability; (c) price and (d) packaging.
Financial Analysis of Coconut Sugar Production: A Case Study in Mempawah Regency, Indonesia Ekawati Ekawati; Rahmatullah Rizieq; Ellyta Ellyta
Caraka Tani: Journal of Sustainable Agriculture Vol 37, No 1 (2022): April
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/carakatani.v37i1.51866

Abstract

Coconut is one of the key plantation commodities in the Mempawah Regency that needs to be developed. This is necessary in order to increase the income of coconut sugar craftsmen and also allow them gain knowledge of the industrial scale through feasibility studies on the agro-industry. Therefore, this study aims to analyze the structure of production cost and operating income as well as the feasibility of the coconut sugar agro-industry. This analysis is important for craftsmen in the regency that engage in the continuous production of coconut sugar. Furthermore, this study was conducted in Mempawah Regency with 34 coconut farmers. The analysis of the R/C ratio and Break-Even Point (BEP) was used to determine the indicator of financial feasibility. The result revealed that the average production cost needed by the agro-industry was 7,659,868 IDR month-1 and the generated income was 3,483,132 IDR month-1. Additionally, the coconut sugar agro-industry was financially feasible as the obtained R/C ratio was 1.45. The BEP of production volume and Cost of Good Solds (COGS) was 346 kg and 9,814.92 IDR which is less than the actual production volume and price. It was suggested that craftsmen of coconut sugar produce more than 346 kg of sugar per month with a selling price above 9,814.92 IDR kg-1 in order to obtain profit.
MENGATASI PROBLEMATIKA SAMPAH RUMAH TANGGA DI KOTA PONTIANAK Donna Youlla; Ellyta Ellyta; Sri Widarti
JURNAL PENGABDIAN AL-IKHLAS UNIVERSITAS ISLAM KALIMANTAN MUHAMMAD ARSYAD AL BANJARY Vol 6, No 1 (2020): AL-IKHLAS JURNAL PENGABDIAN
Publisher : Universitas Islam kalimantan MAB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (42.013 KB) | DOI: 10.31602/jpaiuniska.v6i1.3355

Abstract

Pertambahan jumlah penduduk yang pesat menyebabkan meningkatnya aktivitas sosial ekonomi masyarakat sehingga banyak menghasilkansampah. Rumah tangga adalah penyumbang sampah terbesar di Kota Pontianak. Kegiatan PKM ini bekerjasama dengan Badan Keswadayaan Masyarakat Sekip Darat Kota Pontianak. Tujuan dari kegiatan ini adalah untuk : 1)mengurangi masalah sampah baik organik dan anorganik, 2) memberikan tambahan pendapatan bagi kaum ibu dan remaja putri dari olahan sampah, 3) memotivasi kaum ibu dan remaja putri di lingkungan BKM Darat Sekip untuk mulai merintis keberadaan Bank Sampah Swadaya Masyarakat. Pelaksanaan kegiatan dilakukan demonstrasi dan pendampingan kepada anggota BKM. Kegiatan ini menunjukkan partisipan aktif dan antusias mengikuti kegiatan, yang ditunjukkan dengan banyaknya hasil kerajinan yang dihasilkan.
DIVERSIFIKASI PENGOLAHAN BUAH NENAS DESA GALANG DALAM MENINGKATKAN PENDAPATAN PETANI NENAS Ekawati Ekawati; Sondang Sylvia Manurung; Ellyta Ellyta; Donna Youlla
JURNAL PENGABDIAN AL-IKHLAS UNIVERSITAS ISLAM KALIMANTAN MUHAMMAD ARSYAD AL BANJARY Vol 5, No 1 (2019): AL-IKHLAS JURNAL PENGABDIAN
Publisher : Universitas Islam kalimantan MAB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (317.145 KB) | DOI: 10.31602/jpaiuniska.v5i1.2406

Abstract

Pineapple is one of the tropical fruit which consume by society because of the price is cheap, easily to get, high nutrition and easily cultivated. The partners of the dedication were Mitra Tani 1 Farmer’s Group and Galang Jaya Farmer’s Group. The objectives and special targets from the IbM was to establish and to develop the partner capability to process the pineapple become high valuable processed product namely: jam, lunkhead and nata de pina. Methods used in the program include: consultation, training and counseling assistance. Application of the methods to partner were: (1) Education of community through extension that aims to improve understanding partner about the economics benefit if they processed the product, (2) training the partners to process the pineapple become jam, lunckhead, and nata de pina, (3) facilitation and consultation in order to register the product, (4) Combination the diffusion of technology, education and training to improve competitiveness the product through packaging. The result of the program was the increase of knowledge from the partners about jam and lunkhead pineapple and the partners have a permission of household product (PIRT) from health Department of Pontianak Disctrict. Keywords : Pengolahan, Diversifikasi buah nenas, Nata de Pina
JARINGAN KOMUNIKASI PETANI DALAM PEMASARAN LIDAH BUAYA DI KALIMANTAN BARAT Ellyta Ellyta
ZIRAA'AH MAJALAH ILMIAH PERTANIAN Vol 42, No 1 (2017)
Publisher : Pusat Publikasi Jurnal Universitas Islam Kalimantan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/zmip.v42i1.640

Abstract

The theme of the research was communication network analysis of Aloe vera’s farmer in the central agribusiness area in Pontianak. The objectives of the research were: (1) to explain the diversity of communication network structure, (2) to explain the correlation between internal and external factors of communication and communication network, (3) to explain the correlation between communication network and farmers marketing behavior, (4) to explain the correlation between internal and external factors of communication and farmers marketing behavior. The respondents in the research was all of Aloe vera’s farmers, i,e., 67 person. The result of the research indicated that there were 7 respondents as stars, 4 as bridges, 2 respondents as liaison and 2 respondents as isolate. There were 7 cliques in the system in which 5 cliques take forms as radials or stars, 1 cliques as acircle form and 1 cliques takes form as all chanells. The research also indicated that there was correlation between internal and external factors and network communication; correlation between communication network and farmers marketing marketing behavior; correlation between internal and external factors and  farmers marketing behavior.
PERANAN PENYULUH PADA USAHATANI PADI DI MASA PANDEMI COVID-19 DI DESA SAMBORA KECAMATAN TOHO KABUPATEN MEMPAWAH Ellyta Ellyta; Ekawati Ekawati
ZIRAA'AH MAJALAH ILMIAH PERTANIAN Vol 46, No 3 (2021)
Publisher : Pusat Publikasi Jurnal Universitas Islam Kalimantan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/zmip.v46i3.5002

Abstract

The purpose of this study was to determine the role of field extension workers on the productivity of rice farming. During the Covid-19 pandemic, physical contact and social contact were greatly reduced, it had an impact on the role that extension workers. To measure the data on the role of the extension worker, a Likert scale is used.. The results showed that a slowdown in extension activities, indicated by an average of over 70% of farmers saying there was no extension to farmers individually or in groups. The level of the role of the extension worker is 1.84 which is included in the Medium category. This means that from the overall average value of the role of the extension agent starting from the extension agent as an advisor, as an organizer, as a technician, as a liaison and as an agent of renewal, the role is sufficient for farmers.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PRODUKSI JAGUNG DI DESA BANGE KECAMATAN SANGGAU LEDO KABUPATEN BENGKAYANG Ellyta Ellyta; Hironimus Hironimus
ZIRAA'AH MAJALAH ILMIAH PERTANIAN Vol 41, No 1 (2016): PEBRUARI TAHUN 2016
Publisher : Pusat Publikasi Jurnal Universitas Islam Kalimantan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/zmip.v41i1.320

Abstract

The objective of the research was to analyze the factors which affect production of corn (Zea Mays L) in in Bange Village, Sanggau Ledo District, Bengkayang Regency. The population was set  in purposive sampling on farmers group in the number of farmers about 225 farmers. The total sample took by 34 respondents. The data analyzed in multiple linier regression analysis. In partial could be concluded that the number of the use of seeds, the number of the use of urea fertilizer, the number of the use of NPK fertilizer 15:15:15, and the number of labour outside of family  had real impact to corn production. Simultaneously could be inferred that the number of the use of seeds, the amount of urea fertilizer), the amount of SP-36 fertilizer, the number of the use of NPK fertilizer 15:15:15, the number of the use of manure, the amount of pesticide use, the use of family labour and the number of labour outside of family influential real on the corn production.