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All Journal Adbis : Jurnal Administrasi dan Bisnis Jurnal Pengabdian Polinema Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Journal of Sustainable Community Service
Diana Eka Poernamawati
Jurusan Administrasi Niaga, Politeknik Negeri Malang
Humanities Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

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ANALISIS DIMENSI ELECTRONIC WORD OF MOUTH (EWOM) DAN PENGARUHNYA TERHADAP MINAT KUNJUNGAN PADA OBYEK WISATA DI MALANG RAYA Diana Eka Poernamawati
Adbis: Jurnal Administrasi dan Bisnis Vol 12, No 2 (2018): Jurnal Administrasi dan Bisnis
Publisher : Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/j-adbis.v12i2.50

Abstract

This study analyzes the influence of the Electronic Word Of Mouth (Ewom) variable on interest in visits to tourism objects in Malang. The analytical tool used in this study is the analysis of multiple regression. The results showed that the intensity variables and content variables did not significantly influence, with the results of the calculation of t-hitung smaller than t-table. While the Valence of Opinion variable has a significant positive effect with the results of t-hitung 4.205 greater than t-table 1.993. Multiple regression analysis produces Fhitung has a value of 19.408 greater than F-table, which is 2.73. Thus, it can be said that the intensity variable, valence of opinion variable and content variable simultaneously influence the interest of the visit.
PENGARUH KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI HARGA DAN KUALITAS PELAYANAN TERHADAP REPEAT BUYING (Studi Pada Pelanggan Barbershop di Kota Malang) Achmad Zaini; Diana Eka Poernamawati
Adbis: Jurnal Administrasi dan Bisnis Vol 13, No 2 (2019): JURNAL ADMINISTRASI DAN BISNIS 2019
Publisher : Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/j-adbis.v13i2.71

Abstract

This study aims to analyze the variables of price and quality of customer in influencing repeat buying both directly and indirectly through variable of customer satisfaction. The analytical tool used in this study is Partial Least Square (PLS) analysis. The results showed several findings that were consistent with previous studies. The price variable has a significant positive effect on Barbershop customer satisfaction The service quality variable has a significant positive effect on customer satisfaction Variable customer satisfaction has a significant effect on repeat buying Price variable has no significant effect on repeat buying. Price variable has a significant positive effect on repeat buying through customer satisfaction variables The customer satisfaction variable is a full mediator. Service quality variable has a significant positive effect on repeat buying Service quality variable has a significant positive effect on repeat buying through customer satisfaction variables Variable customer satisfaction is a partial mediator. The relationship between the variables involved are: price, service quality, customer satisfaction and repeat buying of 89.56%,
PENYULUHAN DAN BIMBINGAN TENTANG KEARSIPAN DAN KORESPONDENSI BAGI PARA GURU PENDIDIKAN USIA DINI (PAUD) DUSUN KLANDUNGAN DESA LANDUNGSARI KECAMATAN DAU KABUPATEN MALANG Diana Eka Poernamawati; Achmad Zaini
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 3 No 1 (2016): Jurnal Pengabdian Kepada Masyarakat 2016
Publisher : Publisher UPT P2M Politeknik Negeri Malang

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Abstract

The research objective to know the role of innovation in mediating market orientation to increase competitive advantages of Small Busines Enterprises (SMEs). Directly, the influence of  market orientation to competitive advantages is significant, but indirectly through innovation,  the influence of  market orientation to competitive advantages is not significant. This result show that is in the condition of SMEs are not export directly to the foreign consumer and they depend to the middlemen they can not easily to make some decision in  innovation. All of the product they made had to appropriated to the middlemen needs and wants without their own innovation efford. The location of research in Malang Raya and the repondend are SME’s with the export goal.
PELATIHAN KEYBOARDING SKILL BAGI GURU SMK MUHAMMADIYAH 2 TELOGOMAS KECAMATAN LOWOKWARU KOTA MALANG Diana Eka Poernamawati; Achmad Zaini; Tri Wahyu Widodo; Achmad Suyono; Tatiana Kristianingsih
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 5 No 1 (2018): JURNAL PENGABDIAN KEPADA MASYARAKAT 2018
Publisher : Publisher UPT P2M Politeknik Negeri Malang

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Abstract

Typing with the blind 10 finger technique is one of the competencies that must be possessed by vocational students. Achieving this competency is not easy, to further support the efforts of the teachers in facilitating the implementation of their work it would need support from various parties. Malang State Polytechnic as part of the community, which is a higher education institution, with one of its tasks is to improve the quality of human resources through the Community Service pathway obliged to provide guidance assistance to teachers of Malang Muhammadiyah 2 Vocational School about key boarding technique teaching methods using the application.Technological advances allow teaching that is more fun and not boring. One of the technologies that can be applied to keyboarding subject teaching is to use the Typing Master Pro application. It is expected that the varied teaching methods will facilitate the achievement of the competencies needed by students.
PENINGKATAN KUALITAS MOTORIK ANAK MELALUI PENDIDIKAN ANAK USIA DINI BERBASIS ALAT PERMAINAN EDUKATIF DI POS PAUD PELANGI KELURAHAN MERGOSONO KECAMATAN KEDUNGKANDANG MALANG Baroroh Lestari; Pudji Herijanto; Ellyn Eka Wahyu; Heru Utomo; Diana Eka Poernamawati
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 6 No 2 (2019): JURNAL PENGABDIAN KEPADA MASYARAKAT 2019
Publisher : Publisher UPT P2M Politeknik Negeri Malang

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Abstract

The target in this activity is Pos PAUD Mergosono, Kedungkandang District, Malang. Community dedication activities in PAUD Pelangi in Mergosono Sub-District, Kedungkandang District, Malang City are very beneficial for partners, especially in improving the quality of learning. Thus, teaching and learning activities will be more interesting and children will have the opportunity to develop their potential, which in turn will also improve children's motor skills. The activities that have been carried out in community dedication are aimed at increasing APE equipment and lockers to store them. While for managers, training on management and administration of PAUD managers is given. Based on the results of the implementation of the service that has been done can ask for advice: 1) The existence of follow-up activities that contain special training so that it can improve the ability of teachers to carry out teaching and learning. 2) APE procurement needs to be done to improve children's motor skills.
BIMBINGAN DAN PELATIHAN TENTANG PENGEMBANGAN KEPRIBADIAN DAN ETIKA PADA ANGGOTA PKK RW 01 KELURAHAN JATIMULYO KECAMATAN LOWOKWARU KOTA MALANG Mahmudatul Himmah; Diana Eka Poernamawati; Lilies Nur Ainie; Eko Boedhi Santoso
Jurnal Pengabdian Polinema Kepada Masyarakat Vol. 8 No. 1 (2021): Jurnal Pengabdian Polinema Kepada Masyarakat
Publisher : UPT Penelitian dan Pengabdian Kepada Masyarakat Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jppkm.v8i1.50

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberikan bimbingan dan pelatihan tentang pentingnya pengembangan kepribadian kepada masyarakat khususnya kaum wanita yang terorganisasi dalam kegiatan sosial kemasyarakatan khususnya kelompok PKK. Sesuai dengan tujuan dari organisasi ini adalah untuk memberikan pendidikan kesejahteraan keluarga dan masyarakat secara intensif agar para ibu-ibu sebagai pendidik paling pertama di keluarga dan anak- anaknya dirumah serta lingkungan masyarakat pada umumnya Metode yang digunakan dalam kegiatan pengabdian ini adalah ceramah dan tanya jawab, yaitu penyampaian materi tentang karakter kepribadian dan cara mengembangkannya. Selain ceramah juga dilakukan diskusi dan Tanya Jawab untuk memberikan kesempatan kepada peserta dalam memahami lebih lanjut tentang materi yang disampaikan.Hasil dari kegiatan ini adalah bahwa para peserta memperoleh wawasan dan pemahaman (kognisi) tentang pentingnya etika dan cara mengembangkan diri khususnya dalam menghadapi perkembangan kehidupan di era globa ini, sehingga dapat menerapkan kepribadian yang efektif dalam kehidupan sehari-hari dan mudah beradaptasi dengan perkembangan teknologi.
PENINGKATAN KEWIRAUSAHAAN PADA ANGGOTA PKK RT.2 RW.9 DUSUN KLANDUNGAN DESA LANDUNGSARI KECAMATAN DAU KABUPATEN MALANG Diana Eka Poernamawati; Achmad Zaini; Tri Wahyu Widodo; Asminah Rachmi
Jurnal Pengabdian Kepada Masyarakat (J-ABDIMAS) Vol 9 No 1 (2022): JURNAL PENGABDIAN KEPADA MASYARAKAT 2022
Publisher : Publisher UPT P2M Politeknik Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33795/jabdimas.v9i1.179

Abstract

Some of the problems that arise in PKK RT2 RW 9 Dusun Klandungan Landungsari Village are related to entrepreneurship, including: the absence of an entrepreneurial spirit, the absence of entrepreneurial abilities/skills, the absence of field coaches who guide entrepreneurship, and the absence of capital for entrepreneurship. Training is needed to overcome the problems that occur in PKK RT2 RW 9 Dusun Klandungan Landungsari Village in entrepreneurship. The training that needs to be carried out on entrepreneurship includes: increasing entrepreneurial motivation, providing entrepreneurial skills, mentoring in collaboration with competent field supervisors, entrepreneurship capital/equipment assistance.
TRAINING AND MENTORING ON PACKAGING OPTIMIZATION OF POLINEMA CRISPY DUWET BANANA GEDEBOG CHIPS IN THE COMMUNITY OF DUWET VILLAGE, TUMPANG SUB-DISTRICT, MALANG DISTRICT Baroroh Lestari; Eny Widiyowati; Achmad Suyono; Becik Gati Anjari; Diana Eka Poernamawati; Cahyo Ramadhan Pratama
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 4 No. 1 (2023): DECEMBER 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v4i1.522

Abstract

This PKM/Service program aims to improve the packaging and promotion of "Debog Banana Duwet Polinema Crispy Chips" in Duwet Village, Tumpang District, Malang Regency. The residents of Duwet Village face challenges in effectively packaging and promoting their product, which currently lacks adequate branding and labels. To address these issues, this community service initiative aims to provide guidance and support in improving the packaging of the chips, as well as enhancing their promotional activities. Simple packaging equipment will also be provided to streamline the packaging process. The program's implementation will begin with partner coordination and conclude with a comprehensive evaluation. The outcomes of the training and mentoring activities reveal several key findings: Partners have limited knowledge about product quality improvement, affecting the product's market recognition. Current packaging methods used by partners are basic, consisting of plastic clips without product labels, limiting their market reach to the local community. "Kribog's DuPo Crispy" products, created by partners, lack attractive branding and labels. To ensure the sustainability of "Kribog's DuPo Crispy" products produced by our partners, the following recommendations are made: Conduct training sessions focused on enhancing product quality, fostering creativity, and innovation among "Kribog's DuPo Crispy" producers. Provide support in marketing strategies to address partners' limited knowledge in this area. Offer assistance in obtaining government-issued certifications, such as P-IRT licenses and food safety certifications, to ensure product quality and safety standards for "Kribog's DuPo Crispy."
Co-Authors Achmad Zaini Asminah Rachmi Baroroh Lestari Becik Gati Anjari Cahyo Ramadhan Pratama Eko Boedhi Santoso Ellyn Eka Wahyu Eny Widiyowati Heru Utomo Lilies Nur Ainie Mahmudatul Himmah Pudji Herijanto Suyono, Achmad Tatiana Kristianingsih Tri Wahyu Widodo