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Peningkatan Kualitas Produksi UKM Percetakan di Karangpilang Surabaya dan Krian Sidoarjo Titus Kristanto; Eka Cahya Muliawati; Rachman Arief; Syaiful Hidayat
Aksiologiya: Jurnal Pengabdian Kepada Masyarakat Vol 2, No 1 (2018): Februari
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (708.194 KB) | DOI: 10.30651/aks.v2i1.1200


 Mitra 1 (Purnama Advertising) is a printing business engaged in printing and graphic design, owned by Mr. Purnomo. Business location Purnama Advertising is very strategic close to the highway, due to many people skipped. Mitra 2 (Smart Jaya) owned by Mr. Hidayat handles a very simple print design. Smart Jaya business location is very strategic close to the school. The problems faced by Partners 1 and Partner 2 are constrained in the field of online marketing, due to the limited cost of the Partners. The purpose of the devotion activity is to develop an independent printing business and have a broad insight on print design and graphic design. The solutions offered from the devotion activities are providing printing machines and hot press machines, mentoring media marketing, production management and marketing training. The outcomes of the IbM program are scientific publications in ISSN Journals, national seminar publications, and online promotional media.    
Pelatihan Peningkatan Omset Pendapatan Industri Rumahan Nasi Krawu Di Kabupaten Gresik Titus Kristanto; Nanang Fakhrur Rozi; Eka Cahya Muliawati; Rachman Arief; Syaiful Hidayat; Halimatus Sadiyah
Jurnal Pengabdian Masyarakat Khatulistiwa Vol 3, No 1 (2020): APRIL
Publisher : STKIP Persada Khatulistiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (778.577 KB) | DOI: 10.31932/jpmk.v3i1.662


In the millennial era 4.0, the growth of the home industry is growing more rapidly with the development of information technology, thus making needs increase and create new business opportunities. One of the new business opportunities is the krawu rice business. Krawu rice is a typical food from Gresik Regency. The krawu rice home industry is a partner of a community service activity named Nasi Krawu Buk Tiban. The problem that occurs in the community service partners is the marketing of krawu rice that is still around the Nasi Krawu Buk Tiban environment and marketing through the internet media. The method used is to provide training in the form of online media marketing and social media assistance. The result of community service activities can increase krawu rice revenue turnover, can operate and promote krawu rice marketing through online media and social media.