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All Journal Jurnal Ilmiah Admnistrasi Niaga International Journal of Communication and Society Ekonomia Asean International Journal of Business
Dewi Fadila
Politeknik Negeri Sriwijaya
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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The mediation role of trust on the effect of commitment to religiosity and marketing communication on customer loyalty of islamic banks Dewi Fadila; Marieska Lupikawaty; Fernando Africano
International Journal of Communication and Society Vol 4, No 1 (2022): June
Publisher : Association for Scientific Computing Electrical and Engineering (ASCEE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31763/ijcs.v4i1.479

Abstract

very important to create customer trust and loyalty. With a high commitment to religiosity and marketing communication, it can maintain loyalty because of customer trust in Islamic banks. The purpose of this study was to determine the effect of commitment to religiosity and marketing communication on the loyalty of Islamic bank customers with trust as a mediating variable. This research is a quantitative research. Data collection was carried out using a survey to research respondents, namely customers of Islamic banks in the city of Palembang. In this study, the Slovin formula was used for sampling with stratified random sampling, this is because the authors distributed questionnaires only in one period of time so that each element/member of the population did not have the same opportunity to be selected as samples. The sample in this study were 400 samples. The data analysis technique in this study uses SEM (Structural Equation Modeling) analysis which is operated through the AMOS program. Research shows that commitment to religiosity and marketing communication has an effect on trust. Commitment to religiosity, marketing communication and trust affect customer loyalty. Trust mediates the effect of religious commitment and marketing communication on customer loyalty.
PENGARUH ETHNOSENTRISME KONSUMEN TERHADAP KETERLIBATAN PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK Dewi Fadila; Nirwan Rasyid
Orasi Bisnis : Jurnal Ilmiah Administrasi Niaga Vol. 7 No. 1 (2012): Orasi Bisinis Edisi VII Mei 2012
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (61.156 KB)

Abstract

The objective of this study was to determine consumer ethnocentrisme in Palembang. Ethnocentrism defined as the tendency of consumers to accept or reject any foreign-made products. Ethnocentrism is considered as an effortt better understand consumer behavior related to affective and normative aspect to buy national product. CETSCALE, ethnocentrisme scale consumers from Shrimp & Sharma used in this study. Data collection used a questionnare with seven points of measurement Likert Scale. A convinience sample of 90 students was employed in this study. The Spearman test apply to the correlation of consumer ethnocentrisme and low involvement also high involvement decission process. The result conclude that consumers have a low preference to use of local product, among low invelvement and high involvement decission process. Indonesian government and companies need to increasing consumers awereness to use local product.
FEKTIFITAS MANAJEMEN WAKTU BAGI MAHASISWA UNTUK MENINGKATKAN TARGET AKADEMIS PADA POLITEKNIK NEGERI SRIWIJAYA Ummasyroh Ummasyroh; Dewi Fadila; Yusleli Herawati
Orasi Bisnis : Jurnal Ilmiah Administrasi Niaga Vol. 9 No. 3 (2013): Orasi Bisnis Edisi IX Mei 2013
Publisher : Politeknik Negeri Sriwijaya

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This study aims to determine the effectiveness of time management for State Polytechnic of Sriwijaya’s students to improve their time management ability in order to achieve academics targets and increase the effectiveness of the Academic Supervisor in evaluating of students successful the end of semester. The study involved 97 respondents were selected by using Proportional Random Sampling. Measurement accuracy in time management by students and academic accuracy in target index score indicates strong. It means that the students can use their time effectively. Relationship between the obstacles faced by the accuracy of managing time is -0.301. Relationship between the barriers faced by academic target accuracy is -0.289, which means that the precise of the student conduct the academic targets the smaller barriers to be faced. Time independent study conducted by the student has not obtained the ideal self-study time. As 59.8% of respondents allocate self study time for 1-2 hours/day, it is necessary to increase the role of faculty and the Academic Advisor to constantly remind students to consistently perform a minimum of six hours of independent study per day and accumulated self-learning can be reached 36 hours a week and improve time management skills and establish a vision of life through activities such as training Life Management and Managing Future Time, so the student’s life target can be planned earlier.
PENGARUH EARNING PER SHARE DAN PRICE EARNING RATIO TERHADAP HARGA SAHAM SUBSEKTOR BATUBARA PERUSAHAAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2015 – 2019 Mulkan Septian Prabu; Dewi Fadila; Ummasyroh Ummasyroh
Jurnal Ekonomia Vol 10 No 2 (2020): JULI
Publisher : LPPM ITBis Lembah Dempo

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Abstract

Tujuan penelitian ini untuk mengetahui pengaruh Earning Per Share, dan Price Earning Ratio terhadap harga saham subsektor batubara perusahaan yang terdaftar di Bursa Efek Indonesia selama periode 2015-2019. Objek dalam penelitian ini adalah subsektor batubara. Metode penelitian yang digunakan adalah metode kuantitatif. Populasi yang digunakan berjumlah 19 perusahan, kemudian penentuan sampel ditentukan melalui teknik purposive sampling. Berdasarkan kriteria yang telah ditetapkan maka diperoleh sampel sebanyak 15 perusahaan. Hasil penelitian menunjukkan bahwa secara parsial, variabel Earning Per Share (EPS), dan Price Earning Ratio (PER) berpengaruh positif dan signifikan terhadap harga saham, Secara simultan variabel Earning Per Share (EPS), dan Price Earning Ratio (PER), berpengaruh positif dan signifikan terhadap harga saham. Kesimpulan penelitian ini mengidentifikasikan bahwa investor perlu memperhitungkan besar kecilnya nilai Earning Per Share (EPS), dan Price Earning Ratio (PER), karena besarnya EPS dan PER mempengaruhi perubahan harga saham dipasar modal.
Financial Literacy and Love of Money Attitude toward Financial Management Dewi Fadila; Yesita Astarina; Dwi Riana; Septini Kumalaputri; Melisa Kurnia Asfitri
Asean International Journal of Business Vol. 2 No. 2 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/aijb.v2i2.607

Abstract

Purpose – This study aims to determine the effect of financial literacy and attitudes love of money to financial management based on economic entity concept in UKM IKM Nusantara, Palembang City.Methodology/approach – This research is quantitative descriptive. The population in this study were 300 SMEs (Small Medium Enterprise) that are members of UKM IKM Nusantara. The sampling technique used is method purposive sampling and the criteria used in the study were SMEs that had joined as members of UKM IKM Nusantara for at least 3 years. The samples obtained in this study were 50 SMEs. This study uses primary data with data collection techniques using interviews, online questionnaires and observation.Findings – The results of this study indicate that as many as 84% of business actors in UKM IKM Nusantara who manage their finances have not implemented it economic entity concept. Furthermore, financial literacy has a significant positive effect on based financial management economic entity concept, where as love of money attitude does not affect the financial management based economic entity concept. Novelty/value – These findings indicate that SMEs need to have knowledge of financial management, especially based economic entity concept. This concept is a good financial management concept for SMEs to implement, especially in an effort to improve the best financial performance for SMEs.  
Co-Authors Africano, Fernando Dwi Riana Marieska Lupikawaty Melisa Kurnia Asfitri Mulkan Septian Prabu Nirwan Rasyid Septini Kumalaputri Ummasyroh Ummasyroh Yesita Astarina Yusleli Herawati