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PEMANFAATAN DATA SCIENCE DAN TEKNOLOGI LBS DALAM OPTIMALISASI PEMASARAN ONLINE PADA IKM Astrid Lestari Tungadi; Samuel Michael Liem; Rolland Vincentsius; Willy Willy
Seminar Nasional Informatika (SEMNASIF) Vol 1, No 1 (2020): Peran Digital Society dalam Pemulihan Pasca Pandemi
Publisher : Jurusan Teknik Informatika

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Abstract

The current situation of the COVID-19 pandemic, there are 64% of Small and Medium Industries (IKM) which have a low level of productivity (CNBC Indonesia), because online marketing has not been maximized. According to Accenture Research (2020), as many as 44% of consumers are still not comfortable traveling to public places. This makes it difficult for IKM to market products and services offline. Therefore, this research was conducted with the aim of designing a prototype that utilizes data science to assist data processing and providing information on SMI advertising to consumers according to the location points around them using Location Based Service (LBS) technology. This prototype is expected to assist SMIs in increasing their productivity through marketing products or services that are more targeted (effective) and efficientKeywords : Data Sciense, LBS, IKMSituasi pandemi COVID-19 saat ini terdapat 64% Industri Kecil dan Menengah (IKM) memiliki tingkat produktivitas yang rendah (CNBC Indonesia), karena belum maksimalnya pemasaran secara online. Menurut Accenture Research (2020), sebanyak 44% konsumen masih belum nyaman untuk bepergian ke tempat publik. Hal ini menyebabkan sulitnya IKM untuk memasarkan produk maupun jasa secara offline. Oleh karena itu, penelitian ini dilakukan dengan tujuan merancang prototype yang memanfaatkan data science untuk membantu pengolahan data dan memberikan informasi mengenai periklanan IKM kepada konsumen sesuai titik lokasi di sekitar mereka menggunakan teknologi Location Based Service (LBS). Prototipe ini diharapkan dapat membantu IKM dalam meningkatkan produktivitasnya melalui pemasaran produk atau jasa yang lebih tepat sasaran(efektif) dan efisienKata Kunci : Data Sciense, LBS, IKM
Pengembangan Sistem Pendukung Keputusan Permohonan Kredit Pada Koperasi Universitas Atma Jaya Makassar Tungadi, Astrid Lestari
TEMATIKA, Journal of Informatics and Information Systems Vol 2, No 1 (2014)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

This paper focuses on the design of development decision support systems credit application in cooperative Universitas Atma Jaya Makassar. Where the current system is currentlyexperiencing a lot of problems in the process of verifying the pleading file members. The verification process involves a lot of data files are still in the form of paper documents sosusceptible to human error in data processing. This paper used a structured design, program PHP, MySQL as the data storage, and DB Designer as an analytical tool. Therefore, this study was conducted with the aim of designing a system that can help the processing of the data file members who apply for credit and designing a credit application decision support systems in cooperative Universitas Atma Jaya Makassar.Keywords : decision support system, credit application, structured design
Developing IT Strategic Planning Using Mobile Enterprise Architecture In The Academic Process of Atma Jaya Makassar University Tungadi, Astrid Lestari; Suharjito, Suharjito
ComTech: Computer, Mathematics and Engineering Applications Vol 8, No 1 (2017): ComTech
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/comtech.v8i1.3775

Abstract

The purpose of this research was to examine the feasibility of the development of mobile enterprise strategic plan, analyze the academic process and the utilization of information technology (IT), and generate documentation IT strategic planning by implementing Mobile Enterprise Architecture in the academic process of Atma Jaya University in Makassar. Data were taken from distributing questionnaires to 297 respondents and conducting interviews to 18 respondents. Data were examined using SWOT analysis, the incorporation of academic scorecard analysis and IT balanced scorecard analysis, financial analysis, as well as analytic hierarchy process (AHP). SWOT analysis results indicate that case study is in a weak position, which possibly never take advantage of opportunities since the weakness of the stand or the power is not enough to work on it. In addition, the results of the performance analysis of the utilization of information technology using the Balanced Scorecard analysis show that the average performance is sufficient. The result of documentation of IT strategic planning was analyzed with financial analysis indicating the feasibility of implementation because it provides benefits for university of 141,32%. Furthermore, Analytic Hierarchy Process (AHP) to determine the priority of IT strategy proposals shows that the main priority is to develop portal for student and lecturer.
Sistem Informasi Akuntansi Pada Koperasi Universitas Atma Jaya Makassar Astrid Lestari Tungadi
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 1 Nomor 2 (September 2013)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

This paper focuses on the design of accounting information systems making in cooperative Universitas Atma Jaya Makassar. Where the current system is currently experiencing a lot of problems due to limited human resources, especially in managing partial phase still use the recording in the books and another part that is still simple to use application. This study uses structured design, program PHP, and MySQL as data storage and DB Designer as an analytical tool. Therefore, this study was conducted with the aim of designing a system that can help the processing of accounting data cooperative savings and loan information Universitas Atma Jaya Makassar and generate accounting reports on the management of savings and loans cooperatives Universitas Atma Jaya Makassar.
Perancangan Sistem Pengelolaan Data Untuk Mendukung Kinerja Kemahasiswaan Pada Universitas Atma Jaya Makassar Pranscilia Siada; Astrid Lestari Tungadi
TEMATIKA: Jurnal Penelitian Teknik Informatika dan Sistem Informasi TEMATIKA Volume 9 Nomor 1 (Maret 2021)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35129/tematika.v9i1.119

Abstract

BKAM had difficulty in reporting to SIMKATMAWA, in finding data on achievements and student activities that had been carried out. The purpose of this study is to design a student activity management system to support the performance of the UAJM student bureau and design the UAJM student data structure to fit the SIMKATMAWA. The author understands the scope of the ranking, some data from SIMKATMAWA will be used as needed in UAJM student activities that have not been well recorded. Student performance data management system designed for data management that helps collect data, manage and present useful data for SIMKATMAWA, in support of student data needs within the UAJM student body. The results of the research make it easy for student affairs bureaus to get information on student activities, so that the data can be used for SIMKATMAWA reporting purposes.
Sistem Informasi Akuntansi Pada Koperasi Universitas Atma Jaya Makassar Tungadi, Astrid Lestari
TEMATIKA, Journal of Informatics and Information Systems Vol 1, No 2 (2013)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

This paper focuses on the design of accounting information systems making in cooperative Universitas Atma Jaya Makassar. Where the current system is currently experiencing a lot of problems due to limited human resources, especially in managing partial phase still use the recording in the books and another part that is still simple to use application. This study uses structured design, program PHP, and MySQL as data storage and DB Designer as an analytical tool. Therefore, this study was conducted with the aim of designing a system that can help the processing of accounting data cooperative savings and loan information Universitas Atma Jaya Makassar and generate accounting reports on the management of savings and loans cooperatives Universitas Atma Jaya Makassar
Sistem Pendukung Keputusan Penentuan Prioritas Proyek Untuk Implementasi IT Strategic Planning Universitas Atma Jaya Makassar Tungadi, Astrid Lestari
TEMATIKA, Journal of Informatics and Information Systems Vol 5, No 2 (2017)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

A university needs IT strategic planning to be able to guide the future development of the university, one of them is Atma Jaya University of Makassar. The IT Implementation at Atma Jaya University of Makassar is currently still minimal because it has not utilized information technology well and thoroughly for operational purposes. This is due to the absence of IT strategic planning for the long term. The previous research has designed IT strategic planning using the Mobile Enterprise Architecture Framework. The documentation results from IT strategic planning have some recommendations of IT projects that can be implemented. The priority selection of IT project becomes very important in achieving IT strategic planning that has been designed. This research applies Analytical Hierarchy Process and utilizing Expert Choice tools to get priority from 20 recommended IT projects that related with IT strategic planning. There are 7 criteria of IT project implementation that is obtained from Head of BAPSI UAJM. The result of this research shows that IT project which is the main priority to be implemented is the Development of Student Portal and Lecturer with the priority scale of 0.109 and the lowest priority IT project is the Procurement of LAN Cable (0.011) because the network infrastructure in UAJM is currently sufficient to support the designed IT strategic planning.Keywords: IT strategic planning, project priority, Decision Support System, Analytical Hierarchy Process
PENGEMBANGAN SISTEM PEMBAYARAN PADA UNIVERSITAS ATMA JAYA MAKASSAR Sumarta, Sean Coonery; Tungadi, Astrid Lestari; Tommy, Phe
TEMATIKA, Journal of Informatics and Information Systems Vol 7, No 2 (2019)
Publisher : Fakultas Teknologi Informasi, Universitas Atma Jaya Makassar

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Abstract

The purpose of the research is to develop a payment system UAJM that can handle the process of installment payments and other tuition payments such as remedial payments, seminar results and examination results table. The research was carried out using the method of the design of the waterfall, it consists of a number of stages are carried out systematically.
Developing IT Strategic Planning Using Mobile Enterprise Architecture In The Academic Process of Atma Jaya Makassar University Astrid Lestari Tungadi; Suharjito Suharjito
ComTech: Computer, Mathematics and Engineering Applications Vol. 8 No. 1 (2017): ComTech
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/comtech.v8i1.3775

Abstract

The purpose of this research was to examine the feasibility of the development of mobile enterprise strategic plan, analyze the academic process and the utilization of information technology (IT), and generate documentation IT strategic planning by implementing Mobile Enterprise Architecture in the academic process of Atma Jaya University in Makassar. Data were taken from distributing questionnaires to 297 respondents and conducting interviews to 18 respondents. Data were examined using SWOT analysis, the incorporation of academic scorecard analysis and IT balanced scorecard analysis, financial analysis, as well as analytic hierarchy process (AHP). SWOT analysis results indicate that case study is in a weak position, which possibly never take advantage of opportunities since the weakness of the stand or the power is not enough to work on it. In addition, the results of the performance analysis of the utilization of information technology using the Balanced Scorecard analysis show that the average performance is sufficient. The result of documentation of IT strategic planning was analyzed with financial analysis indicating the feasibility of implementation because it provides benefits for university of 141,32%. Furthermore, Analytic Hierarchy Process (AHP) to determine the priority of IT strategy proposals shows that the main priority is to develop portal for student and lecturer.
Analisis Kelayakan Penerapan RFID pada Fungsi Bisnis Penjualan sebagai Komponen Enterprise Resource Planning Astrid Lestari Tungadi; Erick Alfons Lisangan
JUSIFO : Jurnal Sistem Informasi Vol 6 No 1 (2020): JUSIFO (Jurnal Sistem Informasi) | June 2020
Publisher : Program Studi Sistem Informasi, Fakultas Sains dan Teknologi, Universitas Islam Negeri Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/jusifo.v6i1.5714

Abstract

Salah satu sistem yang dapat diterapkan dalam perusahaan, baik skala kecil hingga berskala besar, adalah sistem Enterprise Resource Planning (ERP). Salah satu komponen yang terdapat pada sistem ERP adalah fungsi bisnis penjualan atau transaksi yang melibatkan perusahaan dengan pelanggan. Pemanfaatan teknologi yang digunakan saat ini untuk mengatasi tumpukan pelanggan adalah teknologi barcode. Teknologi barcode memiliki kekurangan aspek kecepatan dan jarak area identifikasi untuk dalam proses identifikasi setiap label yang terdapat pada setiap barang. Kelemahan dari barcode dapat diatasi dengan menggunakan teknologi RFID, baik yang bersifat Passive maupun Active. Pada penelitian ini akan dilakukan analisis kelayakan penerapan RFID pada fungsi bisnis penjualan di sebuah perusahaan ritel berskala besar. Analisis kelayakan dilakukan dengan melihat dari aspek TELOS dengan melibatkan manajer penjualan, calon pengguna, manajer IT, pelanggan, dan ahli IT sebagai penilai setiap faktor. Nilai akhir TELOS sebesar 8.2 menunjukkan bahwa teknologi RFID dapat diterapkan pada fungsi bisnis penjualan di masa depan.