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PENGEMBANGAN SISTEM EVALUASI KINERJA DENGAN MENGGUNAKAN PENDEKATAN BALANCED SCORECARD PADA PT. TELKOM DIVRE III Joeliaty .; Farida Indriani
Jurnal Bisnis dan Ekonomi Vol 18 No 2 (2011): VOL. 18 NO. 2 SEPTEMBER 2011
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Stikubank

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Abstract

This Research objective is to study and develop performance evaluation method in PT TelkomDivre III in accordance with well performance evaluatiob method and provide design of performance evaluation for PTTelkom Divre III.In this Research the performance evaluation method used is descriptif method using case study. According to the Analyzis, it can be concluded: Financial Perspective: Increasing of product sale and profit margin can support health financial condition .Customer Perspective: Increasing production capacity can increase product sale and customer amount, customer satisfaction and loyalty will increase profit margin. Internal Business Prosess Perspective: Increasing of productivity can increase production capacity, after sales services, time delivery and decrease production failure. Increasing after sales services can increase customer satisfaction. Increasing time delivery will increase customer satisfaction Learning and Growth Perspective: Increasing Employee Satisfaction can increase productivity.Key words: balanced scorecard, key success factors, key performance indicators, performance evaluation system, peformance measurement
Purchase Behavior of Millennial Female Generation (Gen-Z) on Halal Cosmetic Products in Semarang Arif Afendi; Farida Indriani
MIX: JURNAL ILMIAH MANAJEMEN Vol 12, No 1 (2022): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2022.v12i1.012

Abstract

Objectives: The objective of this research is to analyze the impact of religious beliefs on attitude toward halal awareness and purchasing decisions behavior of halal cosmetic products. This was a quantitative study utilizing multiple linear regression. Methodology: The data for this study was obtained from primary interviews with 160 respondents in Semarang who use halal cosmetic products. The sampling technique was random sampling. Data is processed using SEM-PLS programs. Finding: The research shows a positive and significant effect of religious belief on attitude toward halal awareness. Religious belief has a positive and significant effect on purchasing decision behavior, and attitude toward halal awareness has a positive and significant effect on purchasing decision behavior. Religious belief has a positive and significant effect on purchasing decisions mediated by attitude toward halal awareness. Conclusion: The conclusion of this study shows that the level of a customer's religious beliefs will improve purchasing decision behavior. Furthermore, the higher the level of halal awareness a customer has, the more purchasing decision behavior will increase.
IPAL EFEKTIVITAS BIOFILTER DALAM MEREDUKSI POLUTAN PADA AIR LIMBAH RUMAH SAKIT DI KOTA PALU Pitriani Pitriani; Mutmainnah Maulani; Trivena Tatulus; Farida Indriani; Kiki Sanjaya; Nurdin; Lusia Salmawati
Afiasi : Jurnal Kesehatan Masyarakat Vol. 7 No. 1 (2022): Afiasi
Publisher : Universitas Wiralodra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/afiasi.v7i1.196

Abstract

The existence of pollutants in hospital wastewater has the potential to pollute the environment, so they are obliged to process the liquid waste before it is released into nature. To ensure that wastewater is feasible to be discharged into the environment, it is necessary to treat it through a Wastewater Treatment Plant, one of which is the aerobic anaerobic biofilter method. This study aims to determine the effectiveness of anaerobic aerobic biofilter in reducing pollutants in wastewater in terms of the physical, chemical and biological parameters. This study uses a quasi experiment with sampling technique composite sample by time. Color and odor parameters were checked organoleptically, while pH and temperature were measured insitu using a multifunctional portable device. Parameters of BOD, COD, NH3, TSS and MPN Coliform analyzed in the laboratory for quality assurance of each sample is checked duplo. The study results of the Anutapura Hospital's wastewater treatment are still a slighly cloudy but odorless, this is not in accordance with the wastewater quality standards in the Minister of Environment Regulation Number 5 of 2014, on the contrary at Madani Hospital the color and odor parameters have met the quality standards. The values of temperature, pH, BOD, COD and TSS have met the quality standard requirements at both hospitals even from the inlet point. this is because it is good of preliminary treatment to be carried out before the wastewater flows into the biofilter. While the value of TSS and MPN coliform, at the inlet and outlet point has exceeded the quality standard. The effectiveness percentage of BOD reduction in Anutapura Hospital and Madani Hospital is 70.2% and 47.6%, for COD reduction is 53.4% and 27%, NH3 reduction 95.9% and 69.4% and TSS reduction is 65.2% and 70.2%. Based the data, concluded that increasing the percentage of biofilter effectiveness is still necessary. Keywords: anaerobic, aerobic, biofilter, WWTP
Analisis Pengaruh Perceived Quality Terhadap Brand Trust, Brand Attachment, dan Brand Commitment (Studi Pada Pengguna Smartphone Samsung) Reno Vancasavio; Farida Indriani
Jurnal Manajemen dan Bisnis Indonesia Vol 4 No 2 (2017): Jurnal Manajemen Bisnis Indonesia - Edisi Februari 2017
Publisher : Forum Manajemen Indonesia (FMI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31843/jmbi.v4i2.118

Abstract

This study aims to analyze perceived quality towards brand trust, brand attachment, and brand commitment to smartphone users especially Samsung. The reasons why using perceived quality as a variable because it has direct role to the users that takes a parts of having Samsung smartphone. Non-probability technique was used for sampling and the population are Samsung smartphone users that has 18-24 years old range. Data were collected from 150 respondents which were selected using criteria of judgments that should has Samsung as their smartphone for minimal one year and students at Semarang. Test method is a Maximum likelihood analysis with AMOS program version 21.0. The results showed that perceived quality variable directly giving positive influence towards brand trust, brand attachment, and brand commitment. Since three of the variables that have been influenced by perceived quality, one of the most influenced by perceived quality is brand trust. Keywords: Perceived Quality, Brand Trust, Brand Attachment, and Brand Commitment
The Effect of E-Service Quality and Brand Image on E-Loyalty through Brand Trust and E-Satisfaction as Intervening Variables Feliciana Regina Putri; Farida Indriani
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4754

Abstract

This study aims to examine the effect of e-service quality and brand image on e-loyalty traveloka customers through brand trust and e-satisfaction as an intervening variable. Sampling was used using purposive sampling technique, total samples used as many as 276 respondents who had been a consumer of Traveloka and had made a purchase in Traveloka for a minimum of 2 times. The data analysis technique used in this study was to use SEM (Structural Equation Model) analysis with the AMOS program, and data collection techniques used a questionnaire. The results showed that E-Service Quality and Brand Image had a positive effect on the customer e-satisfaction. Brand Trust and e-satisfaction have a positive effect on e-loyalty and brand image positively influence the brand trust
CUSTOMER RELATIONSHIP MARKETING DAN PENGARUHNYA PADA CUSTOMER LOYALTY DALAM PENGELOLAAN INSTRUMEN INVESTASI PADA NASABAH PRIORITAS BANK “XYZ” Yoyok Mulawarman; Farida Indriani
SEIKO : Journal of Management & Business Vol 4, No 1 (2021): January - Juny
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v4i1.1167

Abstract

Abstrak Covid-19 serta dampak yang dirasakan pada saat ini mempengaruhi perilaku nasabah dalam memilih bank yang dipercaya untuk menempatkan dananya pada instrumen-instrumen investasi yang masih menguntungkan. Ketidakpastian, risiko dan rasa aman menjadi sesuatu yang diperhitungkan mereka saat mereka harus memutuskan dimana mereka harus mengikuti. Hal ini merupakan sesuatu yang menarik untuk dipelajari terutama oleh manajemen bank yang menjadi nasabah prioritas karena hal tersebut membangun loyalitas nasabah guna mendapatkan keunggulan kompetitif jangka panjang. Pemasaran hubungan pelanggan yang mencakup Penyelesaian Keluhan, Pengetahuan Pelanggan dan Pemberdayaan Pelanggan yang saat ini merupakan salah satu alat untuk membangun loyalitas pelanggan diharapkan mampu diimplementasikan dengan baik dan berfungsi dengan efektif, meski dengan mempertimbangkan Risiko Keuangan sebagai faktor yang memberikan pengaruh. Manfaat dari studi ini adalah bagaimana manajer Bank mampu menentukan strategi CRM yang tepat bagi nasabah Prioritasnya pada situasi ini. Kata Kunci: hubungan pelanggan; kesetiaan pelanggan; CRM, risiko yang dirasakan Abstract Covid-19 and its current impact affect customer behavior in choosing a bank that is trusted to place their funds in investment instruments that are still profitable. Uncertainty, risk and a sense of security is something they take into account when they have to decide where to follow. This is something that is interesting to learn especially by bank management who are priority customers because it builds customer loyalty in order to gain a long-term competitive advantage. Customer relationship marketing which includes Complaint Resolution, Customer Knowledge and Customer Empowerment, which is currently one of the tools to build customer loyalty, is expected to be implemented properly and function effectively, even though by considering Financial Risk as an influencing factor. The benefit of this study is how bank managers are able to determine the right CRM strategy for their priority customers in this situations. Keywords: customer relationship; customer loyalty; CRM, perceived risk.
Factors Influencing the Compulsive Purchase of Personal Protective Equipment during the Covid-19 Pandemic Era Krisna Rizky Febrianto; Farida Indriani
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.4143

Abstract

This study aims to examine the impact of compulsive buying on the purchase of personal protective equipment during COVID-19. Data were collected from a sampling population in Jakarta aged 17-35 years. This study used 164 respondents with purposive sampling method. The data obtained is processed using SPSS software. The findings show that all the variables used have a positive and significant effect on compulsive buying. In Hypothesis 1, the most influential indicator of self-conformance is x1.1 Consumer own Self-image. Hypothesis 2 for the variable Materialism has the most influential indicator is x2.2 Possession defind success. Hypothesis 3 for the utility value variable has the most influential indicator is x3.2 service. Hypothesis 4 for hedonic value has the most influential indicator is x.4.5 the thrill of the hunt. Hypothesis 5 for greed has the most influential indicator is x5.3 conscientiousness. The results also show that the most influential variable is materialism.
EXPERIENTIAL MARKETING SEBAGAI SUATU STRATEGI DALAM MENCIPTAKAN CUSTOMER SATISFACTION DAN REPEAT BUYING UNTUK MENINGKATKAN KINERJA PEMASARAN Farida Indriani
JURNAL STUDI MANAJEMEN ORGANISASI Vol 3, No 1 (2006)
Publisher : Faculty of Economics and Business Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (452.211 KB) | DOI: 10.14710/jsmo.v3i1.4180

Abstract

ABSTRACT Experiential marketing represent the alternative from excellence competition had by company as asset able to improve the marketing performance. Experiential marketing had by company can assist the company to peep out the new idea in each planning compilation, peculiarly in compiling marketing strategy.  That way also by improving experiential marketing strategy continously, company quickly can anticipate the change that happened around company through the strategy which application. And with the mecanism expected by a company can create customer satisfaction and repeat buying to improve the market performance.   Keywords : experiental marketing;  customer satisfaction;  repeat buying; market performance
STUDI MENGENAI ORIENTASI INOVASI, PENGEMBANGAN PRODUK DAN EFEKTIFITAS PROMOSI SEBAGAI SEBUAH STRATEGI UNTUK MENINGKATKAN KINERJA PRODUK Farida Indriani
JURNAL STUDI MANAJEMEN ORGANISASI Vol 3, No 2 (2006)
Publisher : Faculty of Economics and Business Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (441.527 KB) | DOI: 10.14710/jsmo.v3i2.4191

Abstract

ABSTRACT Dynamic of business environment nowadays has forced companies to develop their business performance, especially product performance. Due to increase in product innovation and product development, product performance will then also increase. Series of activities done by companies affecting product performance can be done by way of the quality of relationship with customers, where those activities are intended to support product performance. The high quality of relationship can be achieved only when there are strong commitment and high trust of customers toward the sellers. Keywords: Innovation; Product Development; Promotion; Product Performance
EFFECT E-SERVICE QUALITY ON CUSTOMER SATISFACTION AND IMPACT ON REPURCHASEIN LAZADA INDONESIA’S ONLINE SELLING IN THE CITY OF SEMARANG Amelia Saraswati; Farida Indriani
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 5, No 3 (2021): IJEBAR : Vol. 05, Issue 03, September 2021
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i3.3420

Abstract

This research was conducted by researching the gap between the relationship between e-service quality and customer satisfaction and its effect on repurchase interest. The study was conducted to see whether all variables of electronic service quality (usage, website design, responsiveness, personalization / customization, and assurance) had an effect on the total service quality and customer satisfaction which could lead to repurchase. The analysis technique used is SEM (structural equation modeling) with the number of respondents as many as 197 Lazada customers in the city of Semarang. The results of the criteria for goodness of fit RMSEA = 0.066; NFI & NNFI = 0.96 & 0.94; IFI = 0.92; and RFI = 0.93. These results indicate that the model has a good fit and is feasible to use. Based on the research results, there are four hypotheses that have a positive and significant effect, namely, web design, responsiveness, customization, and customer satisfaction on repeat purchase intention. However, there were two objections that were rejected, namely the use of (ease of use) and assurance (assurance) of repeat purchase intentions. Keywords : e-service quality, customer satisfaction, repurchase intentions, Lazada.