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All Journal Sosiohumaniora AGRIEKONOMIKA Jurnal Online Mahasiswa (JOM) Bidang Pertanian AGRISE Daya Saing : Jurnal Ilmu Manajemen Jurnal Agribisnis Jurnal Ilmiah Pertanian Jurnal SEPA (Social Economic and Agribusiness Journal) Jurnal Media Agribisnis (MeA) JURNAL ILMIAH MAHASISWA AGROINFO GALUH JURNAL PHOTON Jambura Agribusiness Journal Unri Conference Series: Agriculture and Food Security JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Jurnal Bisnis Tani Unri Conference Series: Community Engagement MAHATANI: Jurnal Agribisnis (Agribusiness and Agricultural Economics Journal) Sagu PEKBIS IJAE Dinamika Pertanian
Shorea Khaswarina
Universitas Riau
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Nursing Physics Public Health Social Sciences Other

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DISTRIBUSI PENDAPATAN RUMAHTANGGA PETANI KARET EKS UPP TCSDP DAN SWADAYA DI DESA BINA BARU KECAMATAN KAMPAR KIRI TENGAH KABUPATEN KAMPAR Agus Ferianto Manik; Eliza ' '; Shorea ' Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 3, No 2 (2016): Wisuda Oktober Tahun 2016
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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This study aimed to analyze the sources and structure of household income, the distribution of household income, comparing incomes between ex UPP TCSDP farmers and independent smallholders in Bina Baru Village Kampar Kiri Tengah District Kampar Regency. This study used a sample of 30 farmers ex UPP TCSDP and 30 independent smallholders using disproportionate random sampling. The analysis showed that the total average household income of farmers amounted Rp.29.352.760 ex UPP TCSDP farmersper year and independent smallholders household income by Rp.39.855.606 per year originating from agriculture and non-agricultural sector. Figures Gini Ratio Index ex UPP rubber farmer households 0.28 and independent smallholders 0.29 indicates low inequality and Lorenz curve approaches the diagonal line. T-test showed farm household incomes rubber ex UPP TCSDP significantly different from independent smallholdersfarmer household income Keyword : Rubber, Distribution, Structure, Household Income  
Pola Hubungan Petani Karet Dengan Pedagang Pengumpul di Desa Pulau Busuk Jaya Kecamatan Inuman Kabupaten Kuantan Singingi Bamba Indalis; Evy Maharani; Shorea Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 1, No 2 (2014): Wisuda Oktober 2014
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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This study aims to identify patterns of marketing channels made ​​by farmer of rubber at Pulau Busuk Jaya village, analyze the efficiency of the marketing of rubber at Pulau Busuk Jaya village, knowing the social relationship between the Tauke and the farmer of rubberand knowing theinterest and impeller factors of farmers to sell the rubber to the Tauke. The results showed that the marketing channels that occurred in the Pulau Busuk Jaya village consists of two marketing channels, namely channel 1 of the traders ( Tauke ) to wholesalers ( outside the village ) and go directly to the PT. Agrolestari Kuantan Singingi and on channel 2 of the traders ( Tauke ) go to the PT. Agrolestari Kuantan Singingi.Social relations that occur between the farmer of rubberand the Tauke which is a measure of the size of wealth, the size of honor, power and authority, size and knowledge. The interest and impeller factors of rubber farmer sell to the Taukeis influenced by several factors of which the interest factor that is price,provision of capital, social relation between farmer and traders (Tauke) appropriate bargaining system and the trust factor. Then the impeller factor is the relationship of debt, the amount of production and sources of funding ). Keywords: Marketing, efficiency, social relations between traders and farmers.
PERSEPSI PEMANFAAT TERHADAP KINERJA LEMBAGA UED-SP AL-RIZKI DI DESA KAMPUNG PULAU KECAMATAN RENGAT KABUPATEN INDRAGIRI HULU Acriski '; Susy Edwina; Shorea Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 2, No 1 (2015): Wisuda February 2015
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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Economic Business Village Save-Loans (UED-SP) according to Regulation No.06 of 1998 is an institution that is engaged in the savings and loan and belong to village community / urban village are cultivated and managed by village communities / urban village. The purpose of this study to determine: (1) institutional effectiveness as perceived by users of UED-SP. (2) Efficient use of resources is based on the perception of users UED-SP. (3) Sustainability institution based on the perception of users UED-SP. The sample in this study the beneficiary of funds UED-SP In the Kampung Pulau Village SubdistrictRengatIndragiri Hulu Regencyamounting to 34 people with the selection of Simple Random Sampling. Analysis of the performance institutions UED-SP was measured using a Likert's Summated Rating Scale (LSRS). Institutions Performance UED-SP based on the perceptionusers belonging to "Medium" score 3.10. The effectiveness the institution has been able to achieve its goals independently in performing their duties and to consult with the community in planning the program. Efficiency Resource Allocation already efficient seen from conformity amount funds received by the realization that reducing the amount arrears and the level of congestion funds. Sustainability institute based indicator the ability to independently without government assistance, revolving funds, capable of creating jobs and capable of being economic institutions.   Keywords: Effectiveness, Efficiency, Perception, Sustainability, UED-SP  
ANALISIS KINERJA KUD SIALANG MAKMUR DI DESA SIALANG INDAH KECAMATAN PANGKALAN KURAS KABUPATEN PELALAWAN Masnilam '; Shorea Khaswarina; Ermi Tety
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 2, No 2 (2015): Wisuda Oktober 2015
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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The purpose of this study is to analyze the financial performance of KUD Sialang Makmur during the period 2008-2012. The results of the analysis of the financial performance obtained KUD Sialang Makmur seen from the level of liquidity by using the current ratio and quick ratio, KUD Sialang Makmur are in liquid state, means being able to meet its short term obligations because of the level of liquidity is above 100% because of the level of total current liabilities current assets. Level of solvency ratios, KUD Sialang Makmur is in a position solvable means the level of solvency in a good enough position that is 100% which means that if the KUD Sialang Makmur able to repay long-term debt, is due to the amount of assets is higher than the amount of debt. The level of activity ratio, KUD ability to obtain funds that are embedded in the assets is low to produce a number of revenue and net sales, KUD Sialang Makmur need to add capital to be invested in the assets to accelerate revenue generating assets and services net sales are also accepted by KUD Rates of return of KUD Sialang Makmur terms of economic profitability has declined, in terms of profitability of own capital gains KUD Sialang Makmur continue to increase and decline, means the net income used is higher than the net assets acquired cooperatives and use of inefficient costs issued by KUD Sialang Makmur indicated by the ratio of operating profits from the high that’s why is low. Keywords: Financial Performance, Financial Ratios, KUD
STRUKTUR DAN TINGKAT PENDAPATAN RUMAH TANGGA PETANI KARET DI DESA TERATAK KECAMATAN RUMBIO JAYA KABUPATEN KAMPAR Sri Sulastri Purnamasari; Yusmini '; Shorea Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 1, No 2 (2014): Wisuda Oktober 2014
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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The purpose of this study was (1) to analyze the structure of household income in the village rubber farmers Teratak village Rumbio Jaya district Kampar regency, (2) Analyzing household income levels of farmers rubber Teratak village Rumbio Jaya district Kampar regency. The method used in this study is a survey method and sampling technique that the purposive sampling method. The population in this study was 208 people and is sampled 24 people who fit the criteria. The structure of the income of farmers in the village Teratak samples showed that the agricultural sector is the largest contributor to the total income of farm households is equal to 84,76% and from non-agricultural sectors of 15,24%. Revenues from the agricultural sector dominated from rubber farming income that is equal to 57,81%, the rest of the revenue contributed by 23,04% Oil Farming, Rice Farming of 1,91% and Fish Farm of 2,00%. Average income households that received sample Rp.3.196.605/month which is contributed from the main revenue of Rp.1.847.917/month (57.81%) of the household income, additional income of      Rp.1.211.952/month (37,91%) of the income households, while the income of the farmer family members contributed as much as Rp.136.736/month (4,28%) of the total household income. Keyword : Structure, household income, household, rubber farmers, per capita income
STRATEGI PEMASARAN USAHA BUNGA PAPAN DI KOTA PEKANBARU (Studi Kasus pada Usaha Bunga Papan Valentine Florist) Sri Indayah Handayani; Eliza '; Shorea Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 2, No 2 (2015): Wisuda Oktober 2015
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This study aims to identify the marketing mix florist board, identify internal factors (strengths and weaknesses) and external factors (opportunities and threats) that faced, developed and recommend appropiate alternative marketing strategies. The research was conducted in June 2013 until the end. The sampling method used in this research is a case study in the Valentine Florist’s florist board business. The data were analyzed descriptively. Results showed interest board products offered by various designs and sizes, ranging from size to size 2mx3m 2mx12m and can be combined using fresh flowers. Rental price charged to the consumer products amounted to Rp 100,000 rupiah/board. Product distribution channels carried by employers are only one level. Promotion is done is through the division enterpreneur cards and banners installed on each foot flower display board. Alternative marketing strategies based on the SWOT matrix can be chosen that maintain product image by improving the quality of products and services and maintain consumer trust, maintain exiting markets and seek new market opportunities, utilizing the media campaign to seize market opportunities, offering derivative products of interest apart from board interest to consumers, promote products to consumers continuouly.   Keywords: Florist Board Business, Marketing Mix and Marketing Strategy
ANALISIS USAHATANI NENAS DI DESA KUALU NENAS KECAMATAN TAMBANG KABUPATEN KAMPAR Muhammad Reza Nurhedianto; Shorea Khaswarina; Evy Maharani
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 6 (2019): Edisi 1 Januari s/d Juni 2019
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Pertanian

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the purpose of this study: 1) find out the pineapple cultivation techniques in Kualu Nenas Village, 2) analyze the income of farmers in Kualu Nenas Village. Research in Kualu Nenas Village, Tambang District, Kampar Regency. Analysis of the data used is income analysis. The results showed that the production costs of pineapple farming in Kualu Nenas Village consisted of fixed costs and variable costs. The fixed cost of pineapple farming is Rp. 14,203,550.53 / year and variable costs are Rp. 21,316,493.33 / year. The total cost of producing pineapple farming is Rp. 14,203,550.53 / year with pineapple production of 41,356 and pineapple prices of Rp. 2,199 / piece. The average receipt of pineapple business in Kulau Nenas Village is Rp. 91,705,795.20 / year with a net income of Rp. 56,185,751.33 / yearKeywords: Pineapple Farmers, Revenue, Farm Efficiency
PENGELUARAN RUMAH TANGGA PETANI KARET DI DESA PULAU JAMBU KECAMATAN KUOK KABUPATEN KAMPAR Arif Suganda; Shorea Khaswarina; Eliza '
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 2, No 2 (2015): Wisuda Oktober 2015
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The purposes of this research are 1) To determine the pattern of food and non food expenditure of households 2) To determine the ability of farmers to meet the basic needs based on the criteria of BPS. This research was conducted at Pulau Jambu village, Kuok district, Kampar regency in April to July 2014. The method of sampling in this study was randomly and took 60 farmers as respondent. Analysis of the data for the study was by counting household expenditures and based on 14 indicators of basic needs in 2008 according to the BPS. The household expenditure’s average of rubber farmers in Pulau Jambu village is Rp. 3,150,800 per month divided into food and non-food expenditures. The total average of household expenditure across the sample rubber farmers reached Rp. 189,048,000 per month. The fulfillment of basic needs of households that have been analyzed by the 14 criterias for basic needs according to the BPS that indicates the rubber farmers in the Jambu village is not included to the category of near-poor.   Keywords: Expenditure, Households, Rubber Farmers.
ANALISIS AGROINDUSTRI KERIPIK TEMPE BU SITI DI DESA BULUH RAMPAI KECAMATAN SEBERIDA KABUPATEN INDRAGIRI HULU Nur Meganingsih; Evy Maharani; Shorea Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 2, No 2 (2015): Wisuda Oktober 2015
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The purpose of this study were to determine the amount of production costs, the added value and income of the entrepreneur crispy chips tempe Bu Siti  in Buluh Rampai village, Seberida district Indragiri Hulu Regency. This research was conducted from April 2014 until July 2014. The data collection technique was case method to agroindustry entrepreneur of crispy chips Bu Siti in Buluh Rampai village. The analysis scopes of this research were costs, revenue, and added value analysis. The results of this research showed that at Mei 2014 the total cost crispy chips tempe was Rp. 27.544.183. Revenue to entrepreneur was Rp.36.064.161,50 and profit to entrepreneur was Rp.8.519.978,17. Profitability value meant that crispy chips tempe was a profitable industry because the value of profitability 1,31 Ratio of R/C value meant that every Rp.1,00 costs in the production process of crispy chips tempe will provide Rp.1,31 income. The added value of crispy chips tempe was Rp. 17.809,49/kg.   Keywords: chrispy chips tempe, agroindustry, efficiency, added value
ANALISIS BAURAN PEMASARAN TERHADAP KEPUTUSAN KONSUMEN MEMBELI KUE TALAM DURIAN DI RUMAH KUE VIERA JALAN MELATI KOTA PEKANBARU Ananda Pratama; Ermy Tetty; Shorea Khaswarina
Jurnal Online Mahasiswa (JOM) Bidang Pertanian Vol 7 (2020): Edisi 1 Januari s/d Juni 2020
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The purpose of this research are : 1) Analyze the marketing mix that affects consumers ' decision to buy Talam Durian cakes at the Viera Cake House on Melati street Pekanbaru city 2) To analyze the relationship between marketing mix to consumer decision to buy Talam Durian at the Viera Cake House on  Melati street Pekanbaru city. The data analysis used is the marketing mix analysis. Consumer decision in making the purchase of Talam Durian cake by 7 (Seven) variable marketing mix IE product, price, location, promotion, person, physical means and process. Products with the category of "influential", the price with the category "influential", the place with the category "Quite influential", the promotion with the category "influential", People with the category "influential", physical means with the category of "influential" and the process with "influential" category. Overall the marketing mix variable is in the "influential" category of the consumer purchase decision at Rumah Kue Viera. Correlation analysis Rank Spearman that indicates the relationship between the marketing mix to the consumer's decision is positive and very strong and significant ( x = 0,01). The correlation coefficient of marketing mix marked positive (+), meaning the relationship of marketing mix with consumer decision is in the direction of so if the marketing mix increases then the consumer's decision will also increase.Keywords : Consumer's Decision, Marketing Mix
Co-Authors ', Rosnita Acriski ' Adi Ruslan Agus Ferianto Manik Agustina, Dwi Alisa Ahmad Rifai Almasdi Syahza Ananda Pratama Andre Julian Pinem Arie Shandy Arif Rahman Zikri Arif Rahman Zikri, Arif Rahman Arif Suganda Aulia Muhaimin Bamba Indalis Bella Fadila Bobby Irtanto Cepriadi Dasya Fitriana Putri Dayu Ananda Devi Arnela DIAN WULANDARI Didi Muwardi Djaimi Bakce Dwi Alisa Agustina Eliza ' Eliza ' ' Eliza - Eliza Eliza Eliza Eliza Eliza Eliza Elizabet Sona Br Tambunan Ennie Cahyadi Eri Sayamar ermi tety Ermi Tety Ermi Tety Ermitety Ermitety Ermy Tetty Etik Purnami Etik Purnami Evi Maharani Evi Maharani Evy Maharani Evy Maharani Evy Maharani Evy Maharani Evy Maharani Fajar Restuhadi Fanny Septya Fujiastari Satriati, Fujiastari Hedron Asfira Monzery Henny Rasmiati Ihsannul hakim Indo Muharram Afdillah Indriatsari Indriatsari Ira Rukayah, Ira Isro Nadiyah Jelianti Lubis Jelianti Lubis Kusnanto ' Lara Trisiana Latipa Hannum, Latipa Leny Surya Hutami Nainggolan Masnilam ' Maulia Nur Afifah Maulia Nur Afifah Melysari Nasution Mona Herlita, Mona Muhamad Iskandar Muhammad Reza Nurhedianto Murniati Murniati Nasution, Melysari NIRMALA SARI Novi Dwi Ningsih Novi Ulya Sari Novia Dewi Novia Dewi NOVIA DEWI Novia Dewi Nur Meganingsih Putri Wulandari PUTRI WULANDARI Refliana ' Rezky Desriani, Rezky Riska Anggrianti Riswan Effendi Rizka Febri Ramadhani Rosnita Rosnita Saffira Anestika Sakina Suzianti SAPUTRA, YOGI SEPTA Shintya Wulandari Siti Fatonah Siti Siti Khotijah Sri Catur Setyawatiningsih Sri Indayah Handayani Sri Sulastri Purnamasari Suardi Tarumun Suardi Tarumun Sujarwati Sujarwati Susy Edwina Syafrini Rizki Rahmah TETY, ERMI Wahyuni ' Washilatul Huda Washilatul Huda Yemima Siregar, Yemima Yeni Kusumawaty Yogi Septa Saputra Yusmini ' Yusmini Yusmini Yusriwandi Yusriwandi YUSRIWANDI YUSRIWANDI Yusrizal Husein