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All Journal Professional : Jurnal Komunikasi dan Administrasi Publik Jurnal ASPIKOM LEGAL BRIEF DIKSI: Jurnal Kajian Pendidikan dan Sosial Jurnal Iso Jurnal Multidisiplin Dehasen (MUDE) SENGKUNI Journal (Social Science and Humanities Studies) Jurnal Ilmiah Multidisiplin (JUKIM) Innovative: Journal Of Social Science Research Jurnal STIA Bengkulu : Committe to Administration for Education Quality

Sapta Sari

Universitas Dehasen Bengkulu

Author-ID : 3031067

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KOMUNIKASI INTERPERSONAL GURU DALAM MENINGKATKAN KEPERCAYAAN SISWA PADA BIMBINGAN BELAJAR ONMA DI KOTA BENGKULU Sapta Sari
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 5 No 1 (2018)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v5i1.705

The development of tutoring or bimbel does not only occur in big cities but also in the city of Bengkulu. Like Primagama, Ganesha, Talenta, and Onma. One of the tutoring in Bengkulu City is Onma. Onma Foundation is an institution that aims to help the government to realize a society that has competitive value in the world of education and the labor market, especially in Bengkulu Province. Up to now the addressable guidance institution on Mayjend street. Soetoyo No. 25 Tanah Patah Sub-District of Bengkulu City is still one of the partners of the Provincial Government and the City of Bengkulu to realize Bengkulu City Students. The ability and trust of students studying at Onma is influenced by the quality of the teacher. Teachers who are confident and have good interpersonal communication with their students will make students more quickly master the subject matter and they also have confidence in themselves that they are able to complete the tasks given by the teacher in tutoring. In this case, the teacher plays a very important role in increasing students' trust in their guidance teacher. Given that there are still many high school students in the city of Bengkulu not yet fully have good beliefs and morals even though in the field of academic achievement they excel, like Public High School 05 City students Bengkulu. The purpose of this study was to examine the process of tutoring for students through interpersonal communication between teachers and students which has a relationship with the level of trust possessed by high school students 05 City of Bengkulu who are currently attending the tutoring process at Onma Bengkulu.

SIKAP PEROKOK AKTIF DALAM MENANGGAPI PERINGATAN BAHAYA MEROKOK PADA IKLAN ROKOK DI TELEVISI (Studi Masyarakat Desa Talang Jambu Kecamatan Kerkap Kabupaten Bengkulu Utara) Meta Juwita Sari; Yanto Yanto; Sapta Sari
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 6 No 1 (2019)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v6i1.840

The attitude of active smokers in smoking bans on cigarette advertisements can communicate their products as commodities that are connected with glamor, energy and lifestyle. The cigarette industry leads children to become beginner smokers through advertisements, promotions that are present in television media. Cigarette companies compete to make advertisements as creative as possible with the aim of increasing sales. Based on the background above the formulation of the research problem is how the attitudes of active smokers in responding to the warning of hazards on cigarette advertisements on television. Based on the research problem above, the aim of the study is to find out the attitudes of active smokers in responding to the warning of hazards on cigarette advertisements on television. The methodology in this study uses qualitative research with data collection technique of observation, interviews and documentation.The results of the study stated that the informants were afraid with the contents of message on public service advertisements (ILM) about the dangers of smoking. This can be seen from the interview quote from the informant's answer. The informant saw ILM about the dangers of smoking being broadcast on television. In this study, almost all of the informants said that first the informants began to try to smoke because there was a feeling of insecurity if they did not smoke while gathering with friends in the neighborhood. There were also informants who smoked because of great curiosity, so the intention was to try to smoke cigarettes. Even the informant who said that one of the factors that made the informant curious and wanted to try cigarettes was because the informant saw the parents of informants who smoked at home. Active smokers try to smoke because there are influences from family factors and the environment where they live. Based on this this research, it is expected that the environment can help active smokers no longer depend on cigarettes.

ANALISIS KOMUNIKASI ANTAR BUDAYA DALAM RITUAL KEDURAI AGUNG DI DESA TABA TEMBILANG KECAMATAN ARGAMAKMUR BENGKULU UTARA Yupita Adria; Sapta Sari; Yanto Yanto
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 5 No 2 (2018)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v5i2.962

This study aims to determine the intercultural communication in Kedurai Agung ritual atTaba Tembilang Village Argamakmur District North Bengkulu. The data collection method used is observation, interview, and documentation. The theory used in this study is the theory according to Deddy Mulyana about intercultural communication that has a personal function and social function. Social function consists of social identity, declaring social integration, and adding knowledge. Social function consists of supervisory function, bridging function, socialization and entertaining.The results showed that intercultural communication express social identity can be viewed from the origin of tribes, religions, and different cultures. Social integration accepts the differences between each of the existing tribes, and appreciates each other in spite of different tribes. Adding knowledge to each other learns the values of culture in Kedurai Agung ritual.The social function of supervision supervises each other. Different cultures are a bridge over the differences to unite hospitalitywith people of different tribes and cultures. To socialize the cultural values in this village is very good because they realize the important of study the existing cultures. Intercultural entertainment is clearly visible from the information obtained because Kedurai Agung ritual held in Taba Tembilang village is held only once a year and although many different tribes have a sense of caring and mutual respect for others.

FENOMENA GAYA HIDUP ALA SELEBGRAM PADA MAHASISWA DI INSTAGRAM Humaira Kamilah; Yanto Yanto; Sapta Sari
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 7 No 2 (2020)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

The purpose of this research is to find out Celebgram (Celebrity on Instagram) lifestyle in college students on Instagram. This research uses a qualitative research method with a qualitative descriptive approach and this study uses the theory of lifestyle classification according to David Chaney (2007), which consists of several lifestyles namely, lifestyle industry, lifestyle advertising, public relations and lifestyle journalism, lifestyle independent and hedonic lifestyle. This research was conducted by interview, observation and documentation study data collection techniques. The subjects in this study were 5 students of Communication Science at Dehasen University of Bengkulu who were the followers of Instagram on Saritiw. The results of this study indicate that the lifestyle of Celebrity Instagram for students on Instagram is 4 out of 5 lifestyle classifications namely lifestyle industry, lifestyle advertising, public relations and lifestyle journalism, and hedonic lifestyle. Of the 4 lifestyle classifications, there is the most dominant lifestyle, namely the lifestyle industry. Because in this day and age the dependence on style is appearance / fashion that will continue to change. Then appearance is the most important thing for them to form a lifestyle. With the Saritiw style they followed on Instagram, they felt a change from their previous style.

PERAN JURNALIS SELAMA PANDEMI COVID-19 MELALUI PEMBERITAAN DI KOTA BENGKULU SAPTA SARI; BAYU RISDIYANTO
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 8 No 1 (2021)
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

The role of journalists through reporting in presenting facts and educating the public is part of the social media responsibility. The purpose of writing this article is to see an overview of the role of journalists during the Covid-19 pandemic through the news of the Rakyat Bengkulu Daily Facebook account in Bengkulu City. This role is seen from the point of view of social responsibility theory which focuses on independent media, objective and accurate reporting and elements of education to the community. The results of the study revealed that the role of journalists through reporting on the Rakyat Bengkulu Daily Facebook account during the Covid-19 pandemic was quite good by utilizing independent media so that they could present news that was objective, accurate and contained educational issues so that social media responsibility could be carried out properly.

Komunikasi Krisis pada Pemberitaan Covid-19 di Media Sosial Facebook (Studi Kasus pada Masyarakat Desa Kunduran, Seluma Timur) Yudi Marihot; Sapta Sari; Anis Endang
Jurnal Multidisiplin Dehasen (MUDE) Vol 1 No 1 (2022): Januari
Publisher : Universitas Dehasen Bengkulu

The purpose of this study is to find out about crisis communication in the news of covid-19 on social media Facebook in the Kunduran village community, Seluma Timur. . In this study, the authors used qualitative research. Bogdan and Taylor define qualitative research methods as research procedures that produce descriptive data in the form of written or spoken words from people and observable behavior. The people of Kunduran Village have the view that the news of covid-19 on social media facebook circulating is mostly news made up by certain people so that the truth cannot be accounted for. Therefore, people who use social media Facebook as a means to find information about COVID-19 must choose and sort out the correct news from trusted sources, such as on the Indonesian Ministry of Health's Facebook page.

Pola Komunikasi Adat Berasan Suku Serawai di Era Modern Vethy Octaviani; Sapta Sari
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 3, No 2 (2017): Januari 2017
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (376.43 KB)

Strategi Komunikasi Merek Melalui Pemasaran Berbasis Empati bagi Pelaku UMKM pada Masa Pandemi Covid-19 di Kota Bengkulu Sapta Sari; Indria Indria
DIKSI: Jurnal Kajian Pendidikan dan Sosial Vol. 3 No. 1 (2022): Diksi: Jurnal Kajian Pendidikan dan Sosial
Publisher : Yayasan Pendidikan Bima Berilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53299/diksi.v3i1.123

Penelitian ini memberikan uraian bagaimana strategi komunikasi merek melalui pemasaran berbasis empati yang dilakukan oleh pelaku UMKM di Kota Bengkulu. Pelaku UMKM yang dijadikan sebagai objek penelitian adalah pelaku UMKM yang menggunakan Instagram sebagai media promosi di Kota Bengkulu. Uraian strategi komunikasi merek ini didapat dari konsep komunikasi merek dan pemasaran berbasis empati, yaitu Empathy Maps dari Dave Gray dengan pendekatan studi literatur yang dilakukan pada bulan Desember 2021. Strategi komunikasi merek melalui pemasaran berbasis empati yang dilakukan oleh pelaku UMKM di Kota Bengkulu melalui dua segi, yaitu isi pesan dan media yang digunakan. Bisa disimpulkan bahwa, pelaku UMKM di Kota Bengkulu melakukan inovasi dalam promosi produknya melalui pesan yang menarik dan mengikat emosional pembeli melalui akun Instagram sebagai media yang dipilih untuk promosi.

Motivation for Virtual Purchase of Higgs Domino Game Players Among Bengkulu City Millenials Monica Anggraini; Sapta Sari; Anis Endang
Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora Vol. 2 No. 1 (2022): JUNI
Publisher : Penerbit ADM

This study aims to determine the virtual purchase motivation of Higgs Domino game players among millennials in Bengkulu City. The researcher also used the concept of Hedonism Motivation Theory according to Gultekin and Ozer (in Utami, 2017) which has 6 elements, namely Adventure Shopping, Gratification or relaxation shopping, Value Shopping, Social Shopping, Idea shopping and Role shopping. The data were collected through interviews, observations, and literature studies. The informants in this study amounted to six millennials in Bengkulu City. The results of this study indicate that there is a hedonistic motivation that encourages millennials to make virtual purchases on the Higgs Domino game. Adventure Shopping in this study is the informant will feel an adventure that can arouse enthusiasm when buying chips. Gratification or relaxation shopping in this study is informants can forget their problems and fatigue. Value Shopping in this study is informants are more interested in buying if the seller offers a discounted price. Social Shopping in this study is informants feel happy when buying chips and interacting with the seller. The idea of shopping in this study is that the informants play games because they follow the trend. Role shopping in this research is the informant sends the chip if his friend also sends the chip for him.

The Representation of Obsession in Korean Drama (Study on the Movie “Door Lock”) Kartina Yusva; Sapta Sari; Asnawati Asnawati
Jurnal ISO: Jurnal Ilmu Sosial, Politik dan Humaniora Vol. 2 No. 1 (2022): JUNI
Publisher : Penerbit ADM

This study aims to see the representation of obsession by showing repetitive thoughts and being obsessed with getting something desired. The methodology used in this study is descriptive qualitative with Roland Barthes' semiotic analysis method consisting of denotation, connotation and myth. Through the selection of scenes in which there were elements of obsessive violence, there is an obsession between mysterious men and women, indicated by various kinds of physical violence, such as murder, cutting off organs, hands and feet, and drugging women. A mysterious man is obsessed with a woman named Jo Kyung Min because he has a feeling of wanting to be near her. This violence also illustrates the distance from the norms of truth, ethics, and disrespect for others. Judging from the obsessive violence carried out by the man involving the closest person to Jo Kyung Min, his best friend at work and the person above his apartment being victims of physical violence, this mysterious man has psychopathic thoughts, and the desire of a man to add a woman against the opposite sex but unseen, so he does a strange thing which is to try to enter Jo Kyung Min's apartment and sleep next to her, because of an uncontrollable desire.

Co-Authors Anis Endang Arif Antoni Asdianti Marlina Asnawati Asnawati Bagiantin Mulya Bayu Risdiyanto Bayu Risdiyanto Bella Rena Anjelina Beta Kurnia Dandi Agustian Delvi Iranda Dolly Syaitiawan Eggy Pramana Putra Fahmi Cakra Dwi Guna Fauzi Efendi Febi Andriyani Haris Sasilo Humaira Kamilah Indria Indria Intania Pitaloka Jordan Ronal Kania Dara Deinisya Kartina Yusva Marlin Marlina Melati Putri Komala Meta Juwita Sari Monica Anggraini Oci Asti Herni Okta Asmita Oktavia Margareta Pita Marlenza Puput Pitria Ulandari Riska Indah Salpitri Riski Putra Utama Sri Narti Vethy Octaviani Vethy Octaviani Yanto Yanto Yanto Yanto Yanto Yogi Arman Sugiarto Yudi Marihot Yunita Kurnia Yupita Adria

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