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CONNECTING CORE, DESAIN RAMAH LINGKUNGAN YANG BERTEKNOLOGI UNTUK NATASHA SKIN CLINIC CENTRE Nadine Djajadi; Astrid Kusumowidagdo; Dyah Kusuma Wardhani
Aksen : Journal of Design and Creative Industry Vol 3 No 1 (2018)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (817.276 KB) | DOI: 10.37715/aksen.v3i1.664

Abstract

Natasha Skin Clinic Centre adalah sebuah klinik kecantikan terkemuka di Indonesia yang melayani perawatan kulit wajah dan rambut untuk remaja, wanita, dan pria. Klinik membutuhkan desain baru yang menonjol dan ramah lingkungan sesuai dengan brand klinik when nature meets technology. Klinik yang dirancang berada di pusat kota Sidoarjo dan menjadi satu-satunya klinik cabang Natasha yang berada di kota itu. Tidak dipungkiri bahwa klinik selalu dipadati dengan pengunjung hingga menyebabkan kapasitas ruang tunggu tidak memadai. Dengan menggunakan metode observasi lapangan, wawancara pengguna, dan studi literatur, konsep desain yang tepat dapat dihasilkan untuk menyelesaikan beragam permasalahan klinik. Connecting Core adalah konsep yang diangkat dalam perancangan yang menonjolkan adanya masa penghubung yang menghubungkan dua masa bangunan, masa nature dan masa technology. Pembagian masa ini didasari oleh implementasi brand Natasha Skin Clinic Centre, when nature meets technology, dimana setiap pertemuan pasti membutuhkan penghubung. Masa penghubung atau connecting area, dijadikan poin utama yang ditonjolkan dalam perancangan karena berfungsi sebagai penghubung yang terdiri dari ruang yang menjual serta berfungsi sebagai media untuk memasukkan pencahayaan alami dan view melalui void dan inner courtyard. Semua pencapaian itu juga didukung oleh adanya penghawaan alami dan teknologi lain seperti solar tube chandellier, automatic window, rainwater harvesting, greywater recycling dan glass roof solar panel. Dengan strategi tersebut, klinik dapat memenuhi aspek smart and green building dan masuk ke dalam kategori gold untuk green building for interior space menurut GBCI serta dapat menghemat biaya pencahayaan buatan sebanyak 44%, penghawaan buatan sebanyak 21%, konsumsi air bersih sebanyak 15.7%, dan listrik sebanyak 81%.
PERANCANGAN INTERIOR ARSITEKTUR KANTOR KIELI DECORATION Stefani Lauren; Astrid Kusumowidagdo; Dyah Kusuma Wardhani
Aksen : Journal of Design and Creative Industry Vol 3 No 1 (2018)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (734.918 KB) | DOI: 10.37715/aksen.v3i1.665

Abstract

Kieli Decoration merupakan perusahaan jasa dekorasi pernikahan, pertunangan, pemberkatan nikah dan bridal shower dengan spesialisasi tema internasional yang bergerak di wilayah Jawa Tengah yang lebih berfokus di kota Semarang. Dekorasi pernikahan yang ditawarkan yaitu tematik maupun non tematik dan di dalam maupun di luar gedung. Latar belakang perancangan dari kantor Kieli Decoration yaitu membutuhkan sumber daya fisik untuk operasional perusahaan serta untuk menerima klien berkonsultasi. Selain itu, banyak perusahaan jasa dekorasi pernikahan di kota Semarang belum memikirkan desain kantor yang menarik dan mendukung kinerja serta produktivitas karyawan. Metodologi penelitian yang digunakan yaitu observasi, wawancara serta studi pustaka mengenai kantor terutama kantor dekorasi pernikahan. Desain kantor Kieli Decoration memiliki konsep “Collaborative Space”, konsep tersebut mengutamakan cara kerja perusahaan yaitu kolaboratif agar kinerja staf lebih produktif dan lebih mudah. Diwujudkan dengan open space dan terdapat beberapa multipurpose workspace. Penerapan branding perusahaan diterapkan dari segi warna logo dan bentukan logo. Branding diterapkan di warna dinding, pola lantai, bentuk furnitur, penataan fungsi area, penggabungan fungsi area, penggunaan artwork. Area klien dan area staf dipisahkan termasuk juga aksesnya agar lebih profesional. Proyek kantor ini fokus mengejar desain yang dapat mencerminkan karakter perusahaan, mendukung cara kerja perusahaan dan memberikan solusi terhadap permasalahan yang ada guna untuk meningkatkan produktivitas dan daya jual perusahaan serta agar dapat memberikan fasilitas yang maksimal bagi para klien.
PERANCANGAN INTERIOR TOKO OLEH-OLEH DAN KAFETARIA BRAWIJAYA UNTUK MEMPERKUAT BRAND PERUSAHAAN Ivana Valentina; Astrid Kusumowidagdo; Dyah Kusuma Wardhani
Aksen : Journal of Design and Creative Industry Vol 4 No 2 (2020): AKSEN
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v4i2.1313

Abstract

One of Indonesian’s cultures is bring back souvenirs for their friends and relatives when they travel. Souvenirs usually present a specialty of a certain place. Brawijaya Istana Oleh-Oleh is a souvenir shop in Batu which sells souvenirs, such as snacks, clothes, and accessories. Brawijaya’s facilities are cafeteria, Islamic prayer room (musholla), hostel, rest area, parking space, and bathrooms with hot water. Cafeteria and clothes retail store are the areas that will be designed. Cafeteria in Brawijaya is leased for group of tourists. It doesn’t sell foods, the foods are provide by outsource local caterings. The featured products of clothes retail store are batik fabric and t-shirt that produced by local small and medium retailers. Brawijaya’s visions are to becomethe most complete and affordablesouvenir shop in Batu and also make cooperation with local small and medium retailers and artists. The design has to pay attention of circulation path and room organization to ease consumers finding products. Design of Brawijaya’s cafeteria and clothes retail store using “Connecthings” as the concept, which means, “connect things” connecting Brawijaya’s vision and consumer’s need into layout arrangement and interior design. The application concepts are by locating featured products, which produced by local and medium retailers, in the most strategic place. Graphics on the wall is designed by local artist, to support Braiwjaya’s vision. Products displays in retail store are arranged based on Market Segments Grouping, in order to ease the tourists with the short shopping time finding their needs. Logo application is visually and philosophically implemented in the interior elements to strengthen Brawijaya’s branding.
PERANCANGAN PROYEK ARSITEKTUR INTERIOR STB SUPERMARKET DI TARAKAN Senny Caroline; Astrid Kusumowidagdo; Stephanus Evert Indrawan
Aksen : Journal of Design and Creative Industry Vol 5 No 1 (2020): Aksen
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v5i1.1584

Abstract

Public awareness for healthy living, especially in big cities is increasing. Increasing economic status andease of access to information and knowledge about healthy lifestyle make people, especially people withmiddle class economies, begin to pay more attention to health. One of the efforts made to start a healthylife is through organic food products. Organic food products are high-quality natural food ingredientscontaining vitamins, fiber, minerals, and other substances that are useful for consuming and consuming.The awareness of these qualities makes the product more organic in demand. Shopping for food needsa common thing for people to do. The development of lifestyle also affects the community in determiningshopping places. The growing age makes retail businesses change the retail concept to be more modern.The concept of supermarkets is now a demand for changes in the lifestyle of the city. The retail conceptis now focused on large and wide sales area outlets and facilities for convenience and comfort that arecomfortable and have an impact on sales. Seeing this developing a supermarket with organic products andpaying attention to the opportunity to develop a supermarket business. The interior architectural designconcept of the STB Supermarket is designed to provide a fresh impression to organic support, which is acombination of centralized and grid circulation patterns, and circulation separation. Supermarket visitors,employees, and management staff can be more effective. Keywords: Healthy Product, Lifestyle, Organic, Retail, Supermarket
Penerapan Building Performance sebagai Usaha Menciptakan Kenyamanan Termal Victor Christian Salim; Astrid Kusumowidagdo
Aksen : Journal of Design and Creative Industry Vol 5 No 2 (2021): Aksen
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v5i2.1872

Abstract

Indonesia is a large and rich country, predicted to be number 6th in the world economy by 2023. This is of course followed by the development of business sectors in the country, especially creative industries including the architectural design industry. The growing competition in the world of architecture with the number of firms that have sprung up has encouraged business performer in search for “added value” that can make their services receive more attention from the public. One thing that is appealing is green architecture, especially building performance that offers environmental friendly and energy-saving options. Aspects of concern in building performance include energy efficiency itself, productivity, and comfort. For many people energy efficiency is often associated with retrenchment, that reduce comfort, one of which is thermal comfort. In fact, building performance works simultaneously. Considering 3 aspects that concern the building performance, one of them is comfort, thermal comfort is one of the concerns. In fact, many building performance strategies can be offered and applied to architectural designs that improve heat management, especially heat loss such as shade and ventilation / ventilation that can handle this. With the right strategy, it is not only the energy savings we get, the comfort of the residents themselves can be maintained.
Sense of Place among Adolescents: Factors Influencing the Place Attachment on Shopping Malls Kusumowidagdo, Astrid; Rembulan, Cicilia Larasati; Sachari, Agus
Makara Human Behavior Studies in Asia Vol. 19, No. 2
Publisher : UI Scholars Hub

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to find the push factors that create relationships between youth and shopping centers and examines how different mall environments also help create different emotional bonds towards the malls. This topic is further observed with an explorative study that obtained its primary data from interviews and secondary data from various supporting literatures as well as from a number of observations. The informants were 15 visitors of each of the following shopping centers: Tunjungan Plaza and Ciputra World in Surabaya; and Mal Ciputra and Gandaria City in Jakarta. The total informant number is 60. The research found several affective factors that support the formation of place attachment: physical factors that lead to indirect place attachment, social factors or social interactions that happen in the shopping center, cultural factors, personal factors (including gender, race and ethnicity), memories and experience, place satisfaction, interaction and activity features, and time factor. The different age of shopping centers also had an effect to the factors present.
EFIKASI DIRI PADA GENERASI Z DI SURABAYA DALAM PERSPEKTIF FOTOGRAFI TERAPEUTIK Junaidi Wirawan; Acep Iwan Saidi; Astrid Kusumowidagdo
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 5 No. 1 (2022): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (324.277 KB) | DOI: 10.25105/jsrr.v5i1.15273

Abstract

AbstractThis study discusses self-efficacy in Generation Z in Surabaya in the perspective of therapeutic photography. Aims to find out the phenomenon of Generation Z decreased self-efficacy in Surabaya and how this problem can be seen through therapeutic photography. The method used is qualitative with a phenomenological approach. The results of the study were that the majority of six respondents experienced mild symptoms of depression as well as decreased self-efficacy and therapeutic photography could be a supplement to increase self-efficacy. Further research needs to be done with the design of therapeutic photography to find out more clearly about healing and increasing self-efficacy.Keywords: depression, self efficacy, terapeutik photography   AbstrakPenelitian ini membahas tentang efikasi diri pada generasi Z di Surabaya dalam perspektif fotografi terapeutik. Bertujuan untuk mengetahui fenomena menurunnya efikasi diri pada generasi Z di Surabaya dan bagaimana masalah tersebut dapat dipahami melalui perspektif fotografi terapeutik. Metode yang digunakan adalah kualitatif dengan pendekatan fenomenologi. Hasil penelitian adalah dari enam responden mayoritas mengalami gejala depresi ringan (mild) serta penurunan efikasi diri dan fotografi terapeutik dapat menjadi suplemen untuk meningkatkan efikasi diri. Penelitian lebih lanjut perlu dilakukan dengan perancangan fotografi terapeutik untuk mengetahui lebih jelas efek healing dan peningkatan efikasi diri.Kata kunci: depresi, efikasi diri, fotografi terapeutik
Sense Of Place Pasar Barang Antik Triwindu: Eksplorasi Faktor Fisik Dan Sosial Pada Kompleks Arsitektur Komersial Di Surakarta Dyah Kusuma Wardhani; Astrid Kusumowidagdo; Thomas Kaihatu; Melania Rahadiyanti
Mudra Jurnal Seni Budaya Vol 34 No 1 (2019): Februari
Publisher : Institut Seni Indonesia Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31091/mudra.v34i1.526

Abstract

Penelitian ini bertujuan untuk mengeksplorasi keunikan tempat atau sense of place dari Pasar Barang Antik Triwindo Surakarta, khususnya pada faktor fisik dan sosialnya. Penelitian kualitatif ini dilaksanakan dengan pengambilan data melalui focus group discussion pengunjung, studi literatur dan dokumen, observasi dan dokumentasi visual. Informan dalam  focus group discussion berjumlah 11 orang yaitu pengelola, pengunjung dan juga pedagang. Hasil penelitian menunjukkan bahwa faktor faktor-faktor  fisik  pembentuk sense of place Pasar Triwindu  adalah arsitektur dan kawasan (fasad bangunan menggambarkan arsitektur rumah Jawa, kawasan Ngarsopuro yang unik, ornamen ukiran khas Jawa pada fasad, patung Roro Blonyo pada gerbang pasar dan patung topeng pada halaman), interior (pengelompokan area berdasarkan jenis barang dagangan, display barang dagangan pada elemen ruang dinding, pembatas lapak, tangga dan plafon, batas lapak pada lantai, signage, lebar koridor), dan varian produk dagangan. Sedangkan faktor sosial adalah history dan memory, narasi pohon sawo kecik, karakter pedagang dan pengunjung, aktivitas even kuliner dan promosi.
Representasi Pengalaman Spasial di Media Sosial Instagram:: Kasus Koridor Belanja Tradisional Malioboro Yogyakarta Melania Rahadiyanti; Astrid Kusumowidagdo
EMARA: Indonesian Journal of Architecture Vol. 8 No. 1 (2022): Vol. 8 No. 1 (2022): EIJA August-October edition
Publisher : Universitas Islam Negeri Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29080/eija.v8i1.1423

Abstract

This research aimed to examine the representation of a sense of place for a traditional shopping place on social media, both in the form of visual and narrative media. The research object was the Malioboro shopping area as represented on social media posts. The theoretical contribution of this research is as a literature review on the representation of sense of place in the Malioboro shopping area, while the practical contribution of this research is as a reference for policymakers or the government in formulating the development policy of traditional shopping streets on social media. This research was qualitative in nature, with Instagram as the data source. All posts and videos with captions were analyzed to explore the Malioboro Corridor’s physical attributes, social activities, and shared meaning. In conclusion, the three dimensions of a sense of place regarding the local conditions were presented in Instagram content..
Interiority in Sade Village Indigenous Corridor Astrid Kusumowidagdo; Melania Rahadiyanti; Tri Noviyanto Puji Utomo
Interiority Vol. 6 No. 1 (2023)
Publisher : Department of Architecture Faculty of Engineering Universitas Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7454/in.v6i1.260

Abstract

This study aims to find and define interiority as an initiative to preserve culture and traditions in Sade Village, Lombok Island, a tourist area in Indonesia. This study adopted qualitative research with the case study method, recording several data sources through field observation, literature studies, archives, and in-depth interviews with community leaders. This study identifies the typology of areas that create psychological, form-based, atmospheric, and programmatic interiority (Teston, 2020) in various configurations. This study found the types of interiorities in Sade Village that contribute to the corridor’s uniqueness, visitors’ feeling of insideness, and the area’s maintenance. Five categories of interiority, namely psychological, form-based, atmospheric, programmatic, and narrative interiority were found in the corridor of Sade Village. The finding on narrative interiority refers to the philosophy of social life of the local community, producing interiority by the meaningful ancient tradition and local beliefs. This study would contribute to increasing awareness of the inherent cultural values of Sade Village to strengthen the image of the area and its tourism potential.