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All Journal CALYPTRA : Jurnal Ilmiah Mahasiswa Universitas Surabaya Bisma: Jurnal Bisnis dan Manajemen
Veny Megawati
Universitas Surabaya
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Other

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RANCANGAN 5S PADA PT. SPI Erlinda, Jesslyn; Widjaja, Stefanus Budy; Megawati, Veny
CALYPTRA : Jurnal Ilmiah Mahasiswa Universitas Surabaya Vol 2, No 2 (2013): CALYPTRA : Jurnal Ilmiah Mahasiswa Universitas Surabaya
Publisher : University of Surabaya

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Abstract

Penelitian ini bertujuan untuk membuat rancangan 5S pada PT. Surabaya Polyurethane Industry. Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh Atmospheric terhadap Customer Loyalty melalui Joy pada pengunjung Trans Studio Bandung. Penelitian ini menggunakan Structural Equation Modelling (SEM) dengan software LISREL 8.7. Teknik pengambilan sampel yang digunakan adalah non probability sampling dengan jenis convenience sampling. Penelitian ini menggunakan survei dengan mengumpulkan data dengan menanyakan langsung kepada responden melalui kuesioner.Jumlah sampel dalam penelitian ini adalah 120 responden. Hasil dari penelitian ini menunjukkan bahwa satu dari tiga variabel Atmospheric berpengaruh terhadap variabel Joy yaitu Design. Sedangkan untuk dua variabel dari Atmospheric lainnya yaitu Ambience dan Interaction tidak terbukti berpengaruh terhadap Joy dan Joy berpengaruh terhadap Customer Loyalty.
ANALISIS FAKTOR–FAKTOR YANG MEMENGARUHI WISATAWAN MELAKUKAN MEDICAL TOURISM DI MALAYSIA Santoso, Indah Cahyani; Andajani, Erna; Megawati, Veny
BISMA: Jurnal Bisnis dan Manajemen Vol 14 No 2 (2020)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/bisma.v14i2.16240

Abstract

This study aims to analyze the factors that influence tourists to travel for medical tourism in Malaysia. The four main factors used were destination competitiveness, service quality, tourist attitudes, and costs, with 6 additional factors as supporting factors. This study used a quantitative approach. The data were analyzed using Confirmatory Factor Analysis run by SPSS and AMOS 22.0. The sampling technique used was non-probability sampling with the sample consisted of 100 respondents. Results showed that there were 44 elements adopted from the study. Based on the anti-image results, 5 factors were removed. According to the component rotation matrix table, 9 factors influence tourists to visit Malaysia for medical tourism. Then, these 9 factors labelled with the new names, i.e., internal and external factor, location attractiveness, ease of accommodation and services, tourist attraction and service quality, transportation and political condition, information and environment, medical service quality, medical tourism and language, and medical personnel. Keywords: cost, destination competitiveness , medical tourism , service quality, tourist attitude
Co-Authors Andajani, Erna Jesslyn Erlinda Santoso, Indah Cahyani Stefanus Budy Widjaja