Claim Missing Document
Check
Articles

Found 17 Documents
Search

Kontribusi Wisata Budaya “Megibung” Terhadap Pengembangan Pariwisata Desa Adat Asak Ni Wayan Ari Sudiartini; Ni Ketut Murdani; I Dewa Nyoman Usadha; Agustina Nae Taek
Jurnal Ilmiah Satyagraha Vol 3, No 1 (2020)
Publisher : Universitas Mahendradatta Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (247.936 KB) | DOI: 10.47532/jis.v3i1.9

Abstract

Penelitian ini bertujuan untuk mengetahui tradisi megibung serta untuk mengetahui sejarah megibung. Tradisi Megibung diperkenalkan oleh Raja Karangasem yaitu I Gusti Agung Anglurah Ketut Karangasem sekitar tahun 1614 Caka atau 1692 Masehi. Tradisi ini dibawa oleh I Gusti Agung Anglurah Ketut Karangasem saat menang perang dalam menaklukan kerajaan-kerajaan di Sasak, Lombok. Dahulu, saat prajurit sedang makan, Sang Raja membuat aturan makan bersama dalam posisi melingkar yang dinamakan Megibung. Bahkan, Sang Raja ikut makan bersama dengan para prajuritnya Tata cara megibung yaitu warga menyiapkan makanan di atas nampan yang sudah dialasi daun pisang. Nasi utih yang diletakkan di wadah itu disebut gibungan, sedangkan lauk dan sayurnya disebut karangan atau selaan. Dari hasil penelitian yang sudah di lakukan yaitu bahwa tradisi megibung ini terdapat beberapa nilai yang terkandung yaitu terdiri dari ; (1). Nilai kekeluargaan.(2). Nilai kebersamaan,(3). Nilai relegius,dan (4). Nilai toleransi
Pengaruh Kualitas Produk Dan Brand Image Handphone Samsung Terhadap Purchase Intention Konsumen Pada Galeri Teknologi Di Badung Ni Ketut Budiani; Ni Wayan Ari Sudiartini; A.A Elik Astari; I Dewa Nyoman Usadha
Jurnal Ilmiah Satyagraha Vol 2, No 2 (2019)
Publisher : Universitas Mahendradatta Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.786 KB) | DOI: 10.47532/jis.v2i2.62

Abstract

This study aims to examine the effect of product quality and brand image of samsung mobile phone to purchase intention of consumer in Denpasar technology gallery. The tendency for product purchase intentions make the smart phone as a product aimed at the businessman who has a need for the Internet, there is no age limit or a job to be able to afford it. Public purchasing power is determined based on product quality and brand image of certain products that show the value of the purchased product.This study used 90 samples were taken using purposive sampling technique. The method of collecting data through questionnaire. Data analysis was performed with multiple linear regression analysis. The results showed by the F- test is product quality and brand image significant positive effect on purchase intention of consumer in technology gallery. The results showed by the coefficient of multiple correlation states is product quality and brand imagesimultaneous positive effect on purchase intention of consumer in technology gallery. Coefficient of determination was obtained equal to 58,2%. There is a partially significant influence between product quality and brand image in the technology gallery. The quality of products is the dominant variables that influence consumer purchase intention on technology gallery. Based on this suggested to the manufacturer Samsung to provide products that comply with the age of the user, such as parents need a keypad with large buttons. The producers through their business partners to create an image that is easily remembered by the public through media that has a wide network.
Pengaruh Himbauan Gubernur Bali Tentang Penggunaan Baju Endek Terhadap Peningkatan Produksi, Penjualan Dan Trend Fashion Endek Bali Pada Prabu Kreasi Tabanan Ni Wayan Ari Sudiartini; Ni Luh Indiani; Ni Luh Dewi Sriwidani
Jurnal MBE Manajemen Bisnis, Equilibrium Vol 8 No 1 (2022): Jurnal Manajemen Dan Bisnis Equilibrium
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Ngurah Rai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47329/jurnal_mbe.v8i1.753

Abstract

In accordance with the results of the research and discussion above regarding the problem of the relationship between the independent and dependent variables, it can be explained as follows: obtained from a significant F value of 0.000 and a significance value of 0.000 <0.05 indicating that Ho is rejected and H1 is accepted. The influence of the Bali Governor's appeal variable on the production variable obtained a significance value of 0.000 less than 0.05 (0.000 <0.05) with a regression coefficient value of 0.511 which is positive, in other words the Bali Governor's appeal has a positive and partially significant effect on Bali endek production. to Prabhu Kreasi Tabanan. The influence of the Bali Governor's appeal variable on the sales variable obtained a significance value of 0.004 less than 0.05 (0.004 <0.05) with a regression coefficient value of 0.849 which is positive, in other words the Bali Governor's appeal has a positive and partially significant effect on Bali endek sales. to Prabhu Kreasi Tabanan. The influence of the Governor of Bali's appeal variable on the fashion trend variable obtained a significance value of 0.012 less than 0.05 (0.012 <0.05) with a regression coefficient of 0.682 which is positive, in other words the Governor of Bali's appeal has a positive and partially significant effect on fashion trends endek of Bali on Prabhu Kreasi Tabanan.
STRATEGI PENGEMBANGAN PARIWISATA MELALUI TRADISI BUDAYA TERHADAP PEREKONOMIAN MASYARAKAT DESA ADAT ASAK KARANGASEM Ni Wayan Ari Sudiartini; Putu Ari Mulyani; Yenni Rahman
JURNAL SEWAKA BHAKTI Vol 4 No 1 (2020): Sewaka Bhakti
Publisher : UNHI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (677.44 KB) | DOI: 10.32795/jsb.v4i1.590

Abstract

The purpose of this study is to understand the tourism development strategies in the Indigenous Village of Asak Karangasem, which analyzes the impact of tourism development through cultural traditions on the economy of the community and describes the tourism development strategies that will be carried out and can find out aspects that need to be considered in tourism development so that it can affect the economy of the village community. This study uses the SWOT analysis method where by using this analysis we can find out the strengths, weaknesses, opportunities and threats that exist around the Asak Karangasem Indigenous Village. From the results of this study it can be proven that the tourism development strategy is able to have an impact on the economy of the surrounding community.
STRATEGI PENGEMBANGAN WISATA SPIRITUAL PURA DALEM BALINGKANG DI DESA PINGGAN KECAMATAN KINTAMANI Ni Wayan Ari Sudiartini; Ni Made Ana SastraDewi
Forum Manajemen STIMI Handayani Denpasar Vol 17 No 2 (2019): Jurnal STIMI Vol. 17 No. 2 - 2019
Publisher : Forum Manajemen STIMI Handayani Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tourism is a variety of tourism activities and is supported by a variety of facilities and services provided by the community, entrepreneurs, central government and local governments. The development of Bali tourism has expanded to the corners of the village. In this study aims to determine the strategy of tourism development, especially spiritual tourism. The location of this research is in the suburb village of Kintamani district, Bangli Regency. This study uses qualitative research with descriptive methods and with a SWOT approach to discuss the contents. Data collection techniques by means of interviews, observation and documentation. The informants in this study were six people, namely the Sub-district Bendesa Adat, Jro Mangku Pura Dalem Balingkang, Prajuru Adat Pinggan, one of the rural village communities, one of the visitors to Pura Dalem Balingkang and a travel driver who drove passengers at Pura Dalem Balingkang. The results of this study indicate the spiritual tourism potential of Dalem Balingkang Temple in the form of temples, wantilan for staging ballet and gamelan, daily worship (Mebanten), religious ceremonies, and religious lectures (Darmawacana). The strategy used to develop spiritual tourism in Dalem Balingkang Temple is generally an improvement in aspects of accessibility, widening parking area, making tourism management bodies, and adding IT facilities and infrastructure, as well as training and community development.
Pengaruh Kualitas Pelayanan Dan Kepuasan Pelanggan Terhadap Keinginan Berbelanja Pada Coco Mart Tabanan Ni Wayan Ari Sudiartini; Ni Ketut Murdani; Ni Kadek Candra Dewi
Jurnal Ilmiah Satyagraha Vol 2, No 1 (2019)
Publisher : Universitas Mahendradatta Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (324.407 KB) | DOI: 10.47532/jis.v2i1.54

Abstract

This research aims to find out how the influence of service quality and customer satisfaction to desire to shop at Coco Mart Tabanan. The data used in this research is quantitative data and then processed using multiple linear regression analysis. Population in this research were consumers who made purchases in Coco Mart Tabanan, with a sample of 60 people.Test results of multiple linear regression analysis obtained equation Y = - 0,465 + 0,236X1+ 0,289X2,  which means the quality of service variables (X1) and customer satisfaction (X2) have a significant positive effect on the desire to shop (Y). The correlation test results show that the correlation coefficient of = 0,889 lies between 0,80-1,00 which means that the effect between service quality  (X1) and customer satisfaction (X2) with shopping desire (Y) is very strong. Determination test results, adjusted amount of R2 is 0,790 this means the influence of service quality and customer satisfaction to the desire to shop for 79,0% while the remaining 21,0% influenced by other factors not examined. The results of the f test and t test show that the hypothesis which reads “ there is a significant influence between service quality (X1) and customer satisfaction (X2) on shopping desire (Y) “ can be received by testing significant level 0,000 is smaller than 0,05. 
Pengaruh Kualitas Produk, Harga, Dan Promosi Terhadap Keputusan Pembelian Sepeda Motor Yamaha Pada CV. Fuji Jaya Motor Gianyar Ni Wayan Ari Sudiartini; Ni Ketut Murdani; Ni Kadek Noviantari
Jurnal Ilmiah Satyagraha Vol 1, No 2 (2018)
Publisher : Universitas Mahendradatta Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (431.346 KB) | DOI: 10.47532/jis.v1i2.43

Abstract

In accordance with the results of the study and the above discussion about the problem of the relationship between independent and dependent variables can be explained as follows: Obtained t-count (X1) -0.790 and significance of 0.432 means that the variable (X1) "insignificant" to the variable (Y), obtained -calculate (X2) 11,890 and Significance 0,000 means is Variable (X2) "significant" to Variable (Y), Obtained t-count (X3) 5,166 and Significance 0,000 means that variable (X3) "significant" to Variable (Y), Obtained t-count (X1) -0,790 and Significance 0,432 means that variable (X1) "insignificant" to Variable (Y) t-count (X1) -0,790 t-table -1,661 means that Variable (X1) is not significant to Variables (Y). Obtained t-count (X2) 11,890 and Significance 0,000 means that the variable (X2) "significant" to Variable (Y) t-count (X2) 11,890 t-table 1.661 means that Variable (X2) is significant to Variables (Y). Obtained t-count (X3) 5.166 and Significance 0,000 means that the variable (X3) "significant" to the variable (Y) t-count (X3) 5.166 t-table 1.661 means that the variable (X3) is significant to the variable (Y). That the hypothesis in this study simultaneously proved all Variables (X) had a significant effect on Variables (Y). While the hypothesis partially except Variable (X1) is not proven, and Variables (X2, and X3) proved to have a significant effect on Variables (Y).
ANALISIS PENDAPATAN PETANI TERHADAP PEREKONOMIAN MASYARAKAT DI DESA ADAT ASAK Ni Wayan Ari Sudiartini; Ni Putu Santika Dewi
Forum Manajemen STIMI Handayani Denpasar Vol 18 No 2 (2020): Jurnal STIMI Vol. 18 No. 2 - 2020
Publisher : Forum Manajemen STIMI Handayani Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of the study, among others, is to analyze the income of farmers producing rice for the community’s economy. The study was conducted on 6 sample farmers in the Asak Adat Village in the Karangasem District, Karangasem Regency, Bali. Data collection is done by interview and documentation techniques. The analytical tool used is income analysis. The results showed that the results calculated by the method of analysis of farm income according to Soekarwati (2006: 58). Shows that the income of rice farmers in terms of the average yield per acre is Rp. 186,160 and the average income per 3 months is only Rp. 3,210,000 which is far below the minimum wage, so the results of this study show that farmers who earn below the minimum wage are not sufficient for their daily needs and cannot even guarantee long-term or future life. The factors of area of arable land, the amount of effective labor, the amount of fertilizer, the amount of pesticides, the experience of farmers in trying to farm, the distance of the farmer’s house to arable land, and the irrigation system have a very significant effect on increasing the production of lowland rice, whereas, the experience of farmers has no effect ( non significant) to increase paddy rice production.
PENGARUH BRAND IMAGE, AWARENESS DAN TRUST TERHADAP KEPUTUSAN PEMBELIAN MELALUI DIGITAL MARKETING PADA PRODUK DUPA HARUM GROSIR Ni Luh Indiani; Ni Wayan Ari Sudiartini; Ni Komang Ayu Tri Utami
Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 2 No. 1 (2022): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v2i1.83

Abstract

The increasing competition in marketing for product and service categories, there is also competition in terms of brands. A brand must be able to build a sense of trust (brand trust) for its consumers. The way the company is to maintain the products and services it produces is to create a brand image. A good brand image will increase consumer confidence in a product or service, giving rise to the desire to better know and remember a particular product or service. The purpose of this study is to find out the influence of brand image, awareness and trust on the purchasing decisions of Wholesale IncenseProducts. The research method in this research is a quantitative approach. Data collection methods use literature studies, field studies and questionnaires. The population uses consumers  of Wholesale Fragrant Incense Products, a sample used by as many as 60 respondents. The data analysis techniques used are Validity Test, Rehabilitation, Classical Assumptions, Multiple Linear Regression, Coefficient of Determination, Test t and Test F. The results of this research brand image, awareness and trust have a positive and simultaneous significance on purchasing decisions through Digital Marketing on Incense Products. By having Brand Image, Awareness and Trust can increase purchase decisions in buying on Incense Fragrant Wholesale products
PERILAKU MASYARAKAT KOTA DENPASAR DALAM MENGKONSUMSI MAKANAN CEPAT SAJI (FAST FOOD) Putu Ari Mulyani; Ni Wayan Ari Sudiartini; Ni Luh Putu Sariani
JUIMA : JURNAL ILMU MANAJEMEN Vol. 10 No. 2 (2020): JUIMA : JURNAL ILMU MANAJEMEN
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/juima.v10i2.1398

Abstract

This study aims to determine and analyze the factors that influence the behavior of the people of Denpasar in consuming fast food where there is the highest percentage of commodity types of population expenditure, namely in the food and beverage sub-group which has increased from year to year with the most regional classification is urban and experienced a significant increase in 2018 namely 44.12 percent in urban areas and 32.31 percent in rural areas. This shows that people prefer to consume processed foods and beverages rather than make their own home-made foods or consume traditional foods and urban communities tend to spend more on consuming processed foods and beverages. The data used in this study are primary data in this study obtained through the distribution of questionnaires to respondents who have met the established criteria and secondary data in this study were obtained from the Central Statistics Agency. The variables analyzed use path analysis to determine the direct and indirect effects and the Multiple Test to determine the level of significance of the intervening variable as a mediating variable. This research was conducted in Denpasar City with 150 respondents. The results of the analysis show that buying motives have a positive and significant effect on lifestyle, lifestyle has a positive and significant effect on fast food consumption behavior, lifestyle has a positive and significant effect on culture, culture has a positive and significant effect on fast food consumption behavior, Lifestyle is a variable mediation between buying motives for fast food consumption behavior, Culture is a mediating variable between lifestyle for fast food consumption behavior. Based on the analysis that people tend to prefer fast food than traditional food in the cooking process made themselves so consumers need to consider consuming fast food with a companion supplement nutritional value of fiber are better than consuming fast food. The lifestyle of today can not avoid the era such at this time where the development of technology and information is growing rapidly with the flurry that a wide variety of fast food is certainly an option for the consumer. With the knowledge possessed by the people of the city of Denpasar should be more wise in determining the food menu that is consumed for health.