Article Per Year (5 Year)
p-Index From 2019 - 2024
0
P-Index
This Author published in this journals
All Journal Jurnal Komunikasi Islam
Muhammad Diak Udin
Institut Agama Islam (IAI) Tribakti, Lirboyo Kediri
Religion Arts Humanities Languange, Linguistic, Communication & Media Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Komunikasi Getok Tular dan Metode Dakwah Hizbut Tahrir Indonesia Muhammad Diak Udin; Abdul Muhid
Jurnal Komunikasi Islam Vol. 8 No. 2 (2018): December
Publisher : Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah dan Komunikasi UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (6830.763 KB) | DOI: 10.15642/jki.2018.8.2.239-274

Abstract

This study aims to explain how the use of word of mouth communication (getok tular) and the rationale behind the usage as a method of da’wah within Hizbut Tahrir Indonesia (HTI). This study used a qualitative approach with a case study design. The results of the study revealed that the word of mouth communication was applied for two activities, namely as a method of delivering da’wah messages and as a method of cadre with a chain system to official members who were stratified based on the study book or HTI curriculum. The reason why HTI used word of mouth communication as a method of da’wah was because of the effectiveness and efficiency factors as well as socio-cultural factors.
Co-Authors Abdul Muhid