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All Journal JURNAL LENTERA BISNIS Literatus Buletin Abdi Masyarakat (BAM)
Inna Hanarti
Politeknik LP3I Jakarta
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PADA APLIKASI PESAN ANTAR MAKANAN DI JAKARTA Inna Hanarti; May Vitha Rahmadhani; Edi Wahyu Wibowo; Minggu Minggu
JURNAL LENTERA BISNIS Vol 10, No 3 (2021): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v10i3.505

Abstract

Digital businesses are starting to grow, including the food ordering business where we can order food using applications available on smartphones. Ordering food can be done from anywhere and anytime, without having to come to the store or to the mall directly. This research is quantitative with 144 respondents. The results of this study state that the variable of consumer attitudes partially has a positive effect on purchasing decisions. Even though the results of this study are good, it is better for the delivery service application providers to provide member loyalty programs, so that consumers will continue to use this application. For consumer motivation variable partially positive influence on purchasing decisions. Even though the results of this study are good, it is better for the delivery service application providers to provide a discount program so that consumers are motivated to always use this delivery application. For the consumer perception variable, it partially has a positive effect on purchasing decisions, although the results of this study are good, it is better for the delivery service application providers to provide CSR or Corporate Social Responsibility programs so that this delivery application has a good perception in the hearts of consumers. For Attitude, Motivation Variables and Consumer Perceptions have a simultaneous effect on purchasing decisions. Even though the results of this study are good, it is better for the delivery service application providers to provide relationship marketing programs, especially after-sales services, so that consumers are very happy to use this delivery application.Keywords: Delivery Application, Purchase Decision, Consumer Attitude, Purchase Motivation
PERSIAPAN DUNIA KERJA BAGI PESERTA DIDIK PKBM NEGERI 23 JAKARTA: EDUKASI STRATEGI WAWANCARA KERJA DAN TIPE PERJANJIAN KERJA Inna Hanarti; Andi Setiawan; Evalina Evalina; Ria Estiana; Rahayu Tri Utami
Buletin Abdi Masyarakat Vol 3, No 1 (2022): Edisi Agustus 2022
Publisher : Universitas YPPI Rembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47686/bam.v3i1.494

Abstract

Bagi organisasi, karyawan adalah aset yang berharga untuk mencapai tujuan. Dengan kata lain, karyawan merupakan ujung tombak organisasi. Oleh karena itu, langkah awal kunci utama kesuksesan organisasi adalah proses rekrutmen dan seleksi untuk merekrut tenaga kerja yang sesuai dengan kebutuhannya. Pencarian sumber daya manusia yang unggul dilalui dengan beberapa tahapan diantaranya adalah wawancara kerja. Pada kegiatan wawancara kerja, perusahaan dapat mengetahui kualitas dan kompetensi calon karyawan sebelum menjalani tes seleksi berikutnya. Wawancara kerja yang umum dilakukan adalah bersifat individu dengan tujuan mengetahui latar belakang dan soft skill calon karyawan. Setiap perusahaan memiliki aturan yang berbeda terkait perjanjian kontrak kerja untuk karyawan. Surat perjanjian kerja ini dibuat oleh perusahaan kepada calon karyawan dengan mencantumkan berbagai syarat, hak dan kewajiban yang harus dipenuhi oleh kedua belah pihak Permasalahan yang terjadi pada peserta didik di PKBM 23 Cideng, Jakarta Pusat pada bulan Februari 2022 disebabkan kurangnya pemahaman peserta didik terkait persiapan menghadapi wawancara kerja dan belum mengenal tipe dari surat perjanjian kerjaKata kunci: wawancara kerja, perjanjian kerja, PKBM
Peranan PT JPLM pada Skema Relasi Kopi dalam upaya Peningkatan Ekspor Kopi di Bandung Selatan Evalina Darlin; Inna Hanarti; Nurdin Nurdin
LITERATUS Vol 4 No 2 (2022): Jurnal Ilmiah Internasional Sosial dan Budaya
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/lit.v4i2.852

Abstract

Based on data on the development of Indonesian coffee exports to several countries in 2015-2019, it can be seen that the development of coffee exports tends to decline. For this reason, PT Java Preanger Lestari Mandiri (PT JPLM) takes a role in overcoming the decline in coffee exports, especially in South Bandung Regency. The scope of this study includes the potential and form of relationships, as well as assistance to Preanger Arabica coffee farmers. The research was focused in the area of South Bandung Regency, West Java. Qualitative research methods with data collection techniques are triangulation and inductive data analysis. In the first stage, researchers conducted research on the export value of Indonesian coffee for the past five years. Second, researching the form of the coffee relationship scheme carried out by PT JPLM. Third, researching the form of marketing support and developing coffee sales cooperation with potential buyers at home and abroad. This study aims to analyze the form of coffee relationship schemes carried out by PT JPLM to coffee farmers. Through this research, the first one will be exposed clearly and in detail about the potential for coffee exports that have not been optimized, the second will be the results of a clear analysis of how the form of coffee relations between PT JPLM and coffee farmers and the third will be known about the impact of coffee relations on coffee farmers.
Co-Authors Andi Setiawan Edi Wahyu Wibowo Evalina Darlin May Vitha Rahmadhani Minggu Minggu Nurdin Nurdin Rahayu Tri Utami Ria Estiana