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Strategi promosi destinasi wisata edukasi taman nusa tulikup gianyar Amir, Firlie Lanovia; Parwati, Komang Shanty Muni; Semadi, Gusti Ngurah Yoga; Apri Yani, Ni Wayan Mega Sari
Jurnal Kepariwisataan dan Hospitalitas Vol 5 No 1 (2021): Vol.5,No.1,2021
Publisher : DIPLOMA IV TOURISM PROGRAM STUDY, TOURISM FACULTY,UDAYANA UNIVERSITY

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Tujuan dari penelitian ini adalah untuk mengetahui strategi promosi destinasi wisata edukasi yang ada di Taman Nusa Tulikup Gianyar. Penelitian ini merupakan penelitian awal dari langkah-langkah strategi pengembangan suatu daya tarik wisata dengan tujuan utama wisatawan. Pendekatan yang dilakukan adalah secara kualitatif, dengan mengacu pada teori Promosi dan Teori Destinasi Wisata. Agar tersebar merata, dan mendapatkan data yang komprehensif, fokus penelitian berada pada Taman Nusa di Desa Sidan. Pendekatan yang dilakukan adalah secara kualitatif, dengan mengacu pada teori Promosi dan Teori Destinasi Wisata. Agar tersebar merata, dan mendapatkan data yang komprehensif, fokus penelitian berada pada Taman Nusa di Desa Sidan, Kabupaten Gianyar. Data akan dikumpulkan melalui wawancara, studi kepustakaan diharapkan, secara akademis, penelitian ini mampu mengkaji dan mengeksplorasi lebih dalam berkenaan dengan latar belakang, pola-pola sosialisasi yang diterapkan, dan implikasinya terhadap masyarakat setempat juga wisatawan khususnya yang berkunjung ke Taman Nusa yang berada di Desa Sidan, Gianyar. Kemudian diharapkan juga dapat menjadi salah satu sumbangan pemikiran dalam pengembangan kepariwisataan yang berbasis budaya yang inovatif, kreatif, dan berkesinambungan. Kata Kunci: Wisata Edukasi, Strategi Promosi, Taman Nusa

PENGEMBANGAN KAIN TENUN CEPUK SEBAGAI PENDUKUNG DAYA TARIK WISATA BUDAYA DI NUSA PENIDA Firlie Lanovia Amir
JURNAL MASTER PARIWISATA Volume 04, Nomor 02, Januari 2018
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2018.v04.i02.p12

Bali has fairly well-known for its cultural woven fabrics such as tenun cepuk woven fabric of Tanglad Village, Nusa Penida, Klungkung District. The study assess the potential of cepuk as well as determines strategies and programs that can be applied to develop it as a means of supporting cultural tourism. This study is using a qualitative descriptive approach to measure the variables, and SWOT matrix to explain the data in the formulation of strategies and programs. From the data processing, four strategies can be formulated. Those strategies can be used to increase the welfare of the people of Nusa Penida especially Tanglad Village and also develop a sustainable cultural tourism. The research is expected to be used as a reference in making policies by the government to develop tourism in Nusa Penida as well as for the community to be able to develop the potential of the Cepuk woven fabric.

Post-Covid-19 Nusa Penida Tourism Recovery as a Sustainable Spiritual Tourism Area Firlie Lanovia Amir; Komang Shanty Muni Parwati; I Made Darsana
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.5226

This paper aims to study and formulate a tourism recovery strategy for Nusa Penida after Covid-19 as a sustainable spiritual tourism area, so as to increase tourist visits, extend length of stay and increase people's income without neglecting the preservation of nature and culture in the Nusa Penida Island area. Using a qualitative research approach, to obtain an appropriate strategy, a SWOT analysis is used, which begins with identifying the internal strategic factors and external strategic factors that influence the development of Nusa Penida Island. The results of the analysis show that there are four sets of alternative strategies that can be formulated, namely (1) increasing promotion, (2) structuring and maintaining environmental sustainability, and involving the community in tourism development, (3) developing more varied tourist attractions and developing tourism facilities and public facilities, (4) establish a management body and improve human resources.

PEMBERDAYAAN MASYARAKAT DALAM MEMBENTUK USAHA VIRGIN COCONUT OIL (VCO) DI DESA KEMENUH KECAMATAN SUKAWATI KABUPATEN GIANYAR Ni Komang Nariani; Putu Sabda Jayendra; Firlie Lanovia Amir; Gusti Ngurah Yoga Semadi
E-Amal: Jurnal Pengabdian Kepada Masyarakat Vol 2 No 1: Januari 2022
Publisher : LP2M STP Mataram

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Potensi Desa Kemenuh berupa keindahan panorama alam dengan lahan persawahan dan perkebunan. Kehidupan masyarakat agraris yang memiliki keunikan adat istiadat dengan hasil kebun salah satunya kelapa. Dari hasil tersebut apabila dibuat usaha Virgin Coconut Oil (VCO) dan dikelola dengan baik akan memiliki prospek dalam meningkatkan pendapatan masyarakat. Pemasalahannya adalah selama ini sumber daya kelapa yang melimpah dimiliki Desa Kemenuh belum dimaksimalkan dengan baik. VCO sebagai salah satu produk yang bisa dihasilkan dari potensi kelapa belum diproduksi di Desa Kemenuh dan didistribusi dari kabupaten-kabupaten lain. Pemahaman warga masyarakat terhadap potensi alam yang dimiliki dalam memanfaatkan hasil perkebunan masih rendah. Melalui kegiatan pengabdian masyarakat dalam membentuk usaha VCO diharapkan banyak memberi maanfaat kepada masyarakat. Dalam pendampingan ini diberi bantuan alat dan bahan produk UKM agar memiliki kualitas baik dan dapat bersaing dipasaran.

LITERASI SAHAM KARYAWAN HOTEL BERBINTANG DI KAWASAN SANUR Komang Shanty Muni Parwati; Firlie Lanovia Amir; Made Arya Astina; Utik Kuntariati
E-Amal: Jurnal Pengabdian Kepada Masyarakat Vol 2 No 1: Januari 2022
Publisher : LP2M STP Mataram

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Literasi saham adalah kegiatan sosialisasi dan pembelajaran tentang saham yang dilakukan oleh Institut Pariwisata dan bisnis Internasional kepada umum dan civitas akademi. Dalam kegiatan memberikan literasi, Galeri Investasi Institut Pariwisata dan Bisnis International bekerjasama dengan MNC Securitas. Tujuan penulisan ini yang pertama adalah untuk membahas bagaimanakah literasi saham yang diberikan pada karyawan hotel berbintang di sekitar Kawasan wisata Sanur. Tujuan yang kedua adalah menjelaskan manfaat berinvestasi saham, dan peluang meningkatkan kesejahteraan secara financial. Metode penelitian yang dipakai pada penelitian ini menggunakan kajian literatur textbook, beberapa situs terkait, postingan sosial media, website, dan artikel. Hasil dari kegiatan ini menunjukkan bahwa gallery investasi memiliki peran penting dalam literasi saham di IPB Internasional, yang mencakup bimbingan, kegiatan memberikan literasi finasial terutama investasi saham, menyediakan bahan pustaka, serta sebagai media promosi. Kegiatan in diharapkan mampu menciptakan pemahaman yang lebih baik terkait investasi finansial bagi para pekerja di industry hospitality.

PENGEMBANGAN KAIN TENUN CEPUK SEBAGAI BAGIAN PARIWISATA BUDAYA BERKELANJUTAN DI NUSA PENIDA Firlie Lanovia Amir
Jurnal Ilmiah Hospitality Management Vol 8 No 1 (2017)
Publisher : Institut Pariwisata dan Bisnis Internasional

Bali has a variety of tourism potentials including cultural tourism either in the form of products or exotic craft. One fairly well-known cultural productis woven fabrics (Kain Tenun), such as Kain Tenun Cepuk that exist in the area of Nusa Penida. The existence and uniqueness of the woven fabric is expected to help increasing tourism in the island, as well as increasing the income of both Bali tourism sector or specifically the people of Nusa Penida. Thus the present study was made to assess the potential Woven fabric tube Tanglad, Nusa Penida, as well as determine strategies and programs that can be done to develop the potential of the woven fabric tube Tanglad as a means of developing cultural tourism. This study is using a qualitative descriptive approach to measure the variables involved, and SWOT matric to explain and define the data in the formulation of strategies and programs. The data obtained several factors that determine the potential development of the Kain Tenun Cepuk, which is categorize as internal and external factors, in which successfully formulated four strategiesand programsthat can be developed, covering SO strategies (developingKain Tenun Cepuk and the surrounding areas), ST (developing cultural tourism in Tanglad and Nusa Penida), WO (dealing with right promotion issue), and WT (related to human resource development). The research is expected to be referencedto number of policies that can be taken by local government to develop tourism in Tanglad, Nusa Penida, as well as for the community to be able to develop the potential of the Kain Tenun Cepuk better.

ANALISIS KEBUTUHAN SISTEM INFORMASI DALAM PENGELOLAAN KAWASAN WISATA SANUR Ni Wayan Rena Mariani; Firlie Lanovia Amir; I Gusti Ayu Eka Suwintari
Jurnal Ilmiah Hospitality Management Vol 8 No 1 (2017)
Publisher : Institut Pariwisata dan Bisnis Internasional

Trends of Information System affect the tourism industry. This fact showed by the utilization of information and communication technology used in the tourism industry. In the 1960s Flight Industry (Airlines) introduced the Central Reservation system. The mid-1990s tourism information system developed into a destination management system (DMS). The system was developed to provide information about tourism product to the tourist and used to find out the number of visitors. With this data, the destination management organization can make efforts to attract more visitors to come to the tourism destination Sanur is a one tourism destination that located in Bali Island. Geographically the sanur tourism destination is located in the southern part of the island of Bali. Administratively, sanur is a kelurahan in Denpasar Sub district, Denpasar municipality area. The main attraction of Sanur is the natural form of beaches along approximately 7 km from the start of the Matahari Terbit beach to the Mertasari Beach. Sanur Tourism Area is an area that is growing very rapidly. The growth of sanur area needs to be followed by good management to avoid exploitation of the Area.Good management requires valid and complete data to be able to make the right decision for developing of sanur tourism area. In the management of tourist areas, obtaining valid data is not an easy job, because it involves many parties and data changes fast enough. To obtain a valid data need a Information system, so that data can be kept updated continuously.This article discusses the analysis of information system needs for sanur destination management. The discussion in this article aims to find the concept of information systems needed. The method used in data collection is interview and observation method. Data were analyzed by using linear and hierarchy technique with 6 stages.The results of this discussion is a concept of information systems with databases to be able to provide the data as a needed of the management sanur tourism area.

STRATEGI PENGEMBANGAN TENUN RANGRANG SEBAGAI PRODUK WISATA ANDALAN NUSA PENIDA BALI Firlie Lanovia Amir; I Gusti Made Riko Hendrajana
Jurnal Ilmiah Hospitality Management Vol 8 No 2 (2018)
Publisher : Institut Pariwisata dan Bisnis Internasional

This study was made to study the potential of Tenun Rangrang of Nusa Penida, as well as to determine strategies and programs that can be done to develop the potential of Tenun Rangrang as tourism product. This study uses a qualitative descriptive approach to measure related variables, and uses SWOT matrix to explain and determine data in the formulation of strategies and programs. From the results of data processing, there are several decisive factors in the development of the potential of Tenun Rangrang, which are incorporated in internal and external factors. Of the two factors has successfully formulated 4 strategies and programs to develop them, including the SO strategy (developing the appeal of Tenun Rangrang including the surrounding environment), ST (Developing cultural tourism in Nusa Penida), WO (doing the right promotion), and WT (related to human resource development). It is hoped that this research can also be a reference for several policies that can be taken by the local government to develop tourism in Nusa Penida, as well as for people to be able to develop the potential of Tenun Rangrang to be much better. Keywords: Potential, Tenun Rangrang, Sustainable Tourism

PERANAN KELOMPOK KAYOMAN PEDAWA DALAM MEREVITALISASI POTENSI WISATA BERBASIS KEARIFAN LOKAL DI DESA PEDAWA, KECAMATAN BANJAR, KABUPATEN BULELENG Putu Sabda Jayendra; I Wayan Eka Sudarmawan; Firlie Lanovia Amir
Jurnal Ilmiah Hospitality Management Vol 10 No 1 (2019)
Publisher : Institut Pariwisata dan Bisnis Internasional

Kayoman Pedawa Group, directly initiated by the community of Pedawa Village aims to reconstruct and revitalize the existence of tourism potential in the form of natural, social, customs and local wisdom. The establishment of this group originated from the concerns of the community and the young figures Pedawa village will be the phenomenon of the growing nature and local wisdom with the rapid modernization. Therefore, the interest is examined from the phenomenon is and the role of the group Kayoman Pedawa in revitalizing the potential tourism-based local wisdom of Pedawa village. The theory used as a problem surgeon is the social action theory and structural functionalism theory. This research is a type of qualitative descriptive research. The results of the research is a revitalizing cultural potential based on local wisdom by Kayoman Pedawa Group of some of them are; 1) rehabilitation of forests and agricultural cultures, 2) revitalization of ancient relics into tourism destinations of village history, 3) The reconstruction of local wisdom-based attractions, such as traditional houses, gangsing games, traditional gamelan reconstruction of Pedawa , revitalizing the manufacture and product of palm sugar Pedawa, 4) provide a mentoring of foreign students who study ethnography, and 5) socialization and publication of local wisdom of Pedawa village to the outside community, such as the interactive dialogue of Thunder Singaraja Radio broadcast, Through the making of documentary films in collaboration with Minikino Bali.

PENGEMBANGAN KAIN TENUN CEPUK SEBAGAI BAGIAN PARIWISATA BUDAYA BERKELANJUTAN DI NUSA PENIDA Firlie Lanovia Amir
Jurnal Ilmiah Hospitality Management Vol 8 No 1 (2017)
Publisher : Institut Pariwisata dan Bisnis Internasional

Bali has a variety of tourism potentials including cultural tourism either in the form of products or exotic craft. One fairly well-known cultural productis woven fabrics (Kain Tenun), such as Kain Tenun Cepuk that exist in the area of Nusa Penida. The existence and uniqueness of the woven fabric is expected to help increasing tourism in the island, as well as increasing the income of both Bali tourism sector or specifically the people of Nusa Penida. Thus the present study was made to assess the potential Woven fabric tube Tanglad, Nusa Penida, as well as determine strategies and programs that can be done to develop the potential of the woven fabric tube Tanglad as a means of developing cultural tourism. This study is using a qualitative descriptive approach to measure the variables involved, and SWOT matric to explain and define the data in the formulation of strategies and programs. The data obtained several factors that determine the potential development of the Kain Tenun Cepuk, which is categorize as internal and external factors, in which successfully formulated four strategiesand programsthat can be developed, covering SO strategies (developingKain Tenun Cepuk and the surrounding areas), ST (developing cultural tourism in Tanglad and Nusa Penida), WO (dealing with right promotion issue), and WT (related to human resource development). The research is expected to be referencedto number of policies that can be taken by local government to develop tourism in Tanglad, Nusa Penida, as well as for the community to be able to develop the potential of the Kain Tenun Cepuk better.

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