Rhian Indradewa
Esa Unggul University

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Free Delivery Serving and Religious Issue to Enhance Local Retail Competitiveness Facing National Minimarket Andayani Andayani; Ahmad Nuh; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Diana Fajarwati
Journal of Multidisciplinary Academic Vol 4, No 3 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Abstract

This paper is discussing about the strategy of a retail store business model that uses a delivery and sale of service eat products while a concept aims to efficient, faster, and customer-oriented practices. The development connection of IT solutions in urban logistics operations, supply chain efficiency, and new business model will be delivered as a Service i.e. service-oriented delivery and evolution business processes with adjust the expectations and customers’ needs in lifestyle development of urban communities at Indonesia. Thus, in this study also concludes that religious issues related to brand and company names have the power to build a retail store business especially minimarket with STP methods
Determination Of Factory Location PT. Kelola Lingkungan Kita Using Factor Rating Rio Ramadhan; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Diana Fajarwati
Journal of Multidisciplinary Academic Vol 4, No 6 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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The initial stage before establishing a B3 medical waste processing plant PT. Kelola Lingkungan Kita (PT. KLK), it’s one of determines the right location. By choosing the right location can make transportation faster and more affordable to several hospitals in regional 1 or the island of Java and can improve company operations more effectively. This company using methods Location Factor Rating (LFR) by selecting the areas of Jakarta, Tangerang, Bekasi and Indramayu, Thus the calculation is done and the company location is obtained with the highest value of 3.67, at Indramayu. Here, PT. KLK built its factory in Indramayu Regency Industrial Estate. In addition to the industrial area being safe from environmental disturbances, salaries of employees in the Indramayu area are still relatively low compared to other areas. This study aims to determine the exact location of the PT KLK factory. There are several other factors that have a significant influence on determining the location of the PT. KLK, namely Minimum Wage for Employees, Factory Surroundings and Fleet Mobilization. This will have an impact on the effectiveness of the company and can reduce the company's operating costs, so that PT. KLK establishes a factory in the Indramayu Industrial Estate with the aim of being able to avoid the risk of environmental disturbances around the factory such as Community Social Institutions which can hinder operational activities, complaints from local residents because they are afraid that the environment will be polluted by the presence of a waste processing company, the Minimum Wage for Employees in the Indramayu area is classified as cheaper than in Jakarta, Tangerang and Bekasi.
Big Five Personality Traits and Reciprocal Relationship between Job Satisfaction and Job Performance Liany Halim; Rhian Indradewa; Tantri Yanuar Rahmat Syah
Journal of Multidisciplinary Academic Vol 4, No 6 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Abstract

This study aims to connecting the relationship between three variables related to human resource management in a company namely personality traits, job satisfaction and job performance. This model was developed to build a hypothesis on how personality can increase job satisfaction and job performance and influence between job satisfaction and job performance. The survey was conducted from October 2019 to January 2020 through a Google form survey. Here, the 485 data were collected from correspondents which were then validated. In this study, we are using LISREL 8.7 to develop the model values. In addition, this study is contributing to add the findings compilation of clarify inconsistencies in previous findings between relationship of personality characteristics that most influence with job satisfaction and performance.
Implementation Marketing Mix Strategy in the New Frozen Food Business: Nugget Duck-Duckan Riskung Karim Marsuki; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Semerdanta Pusaka
Journal of Multidisciplinary Academic Vol 3, No 3 (2019): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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The frozen food business is one of the most desirable businesses and has a good prospect. There have been many businesses that have made a huge profit from the frozen food business. This is evidenced by the increasing number of frozen food businesses that stand from day to days with a product offering each of them. But there are also frozen food businesses that go to a bankrupt due to the marketing strategies does not right and the quality of service is less than optimal. It means that the success of a frozen food business in winning competition is determined by the application of an appropriate marketing strategy. The strategy of maturity to support competitive advantage products that have a competitors. Basically, almost for all successful businesses they are really understand the 4P concept (Product, Place, Price, Promotion) marketing mix, how to run, where a business will go, and who should be involved. The implementing a marketing strategy begins by analyzing the overall situation of the company. Marketers must conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) in company as a whole seller. Besides SWOT, Segmenting, Targeting Positioning is also needed to classify the market that will be targeted. Here, SWOT analysis can be used to understand a company business mechanism to be a better condition also competitive for company strength and deter threats
Human Capital Strategy Implementation for Start-up Business Over Islamic Boarding Schools (Pesantren) Noor Halal Minimarket Herriyanto Kurniawan; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Diana Fajarwati
Journal of Multidisciplinary Academic Vol 4, No 3 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Abstract

The rapid growth of the retail industry affects the mindset of the people so that people change their consumption style by choosing to shop at minimarkets, supermarkets, or hypermarkets due to more comfortable compared by traditional stores. The growth index value of minimarkets in Indonesia is based on data released by APRINDO (Indonesian Retail Employers Association) in January 2019 is increased 15%. Thus, the magnitude of potential retail business opportunities over Noor Halal Minimarket was established and focuses on Islamic Boarding Schools (Pesantren) area which is have a new business model and cannot explored by the national minimarket network. Based on the calculation’s analysis and business strategy analysis, Noor Halal Minimarket has a profitable business opportunity. Noor Halal Minimarket develops business starting in 2020 by opening 10 minimarkets in the period of 1 to 2 years, increasing to a total of 22 minimarkets in the period 3 to 4 years and increasing to a total of 36 minimarkets in the 5th year period all of which are located in Bogor Regency, West Java, considering that Bogor Regency has the highest number of pesantren and students in Indonesia. Noor Halal Minimarket uses the concept of competency-based human capital management to achieve company goals so as to provide optimal service to customers. The key to the company's success refers to human capital management in developing business is supported by competent employees who have high work motivation to provide excellent service to customers.
The Leadership Styles Impact, In Learning Organizations, And Organizational Innovation Towards Organizational Performance Over Manufacturing Companies, Indonesia Jennifer Kristiani Adam; Rhian Indradewa; Tantri Yanuar Rahmat Syah
Journal of Multidisciplinary Academic Vol 4, No 2 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Abstract

The vitality of commodity prices and trade wars in international trade due to slowed export-oriented domestic manufacturing industries growth. Leadership is considered as one of the important solutions in improving the key performance of Indonesian manufacturing companies because a good leadership style can be enhance organizational learning and stimulate organizational innovation to improve company performance. In this study, we use quantitative approach with survey method to assess how leadership affect in organizational learning and organizational innovation in shaping of organizational performance. Here, we use a questionnaires and distributed over 320 manufacturing employees in company at several cities throughout Indonesia. Furthermore, the data observations are analyzed by using Structural Equation Modelling (SEM) method. The result shows a leadership style is influenced organizational innovation and organizational learning positively and significantly, then the organizational innovation and organizational learning also positively and significantly influenced organizational performance.
Ethical Leadership Effect Trust in Leader, Work Engagement and Burnout Over Turnover Intension Dany Prastio; Rhian Indradewa; Tantri Yanuar Rahmat Syah
Journal of Multidisciplinary Academic Vol 4, No 5 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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This study aims to analyze the effect of ethical leadership on trust in leader, to analyze the influence of trust in leader on work engagement, to analyze effect of work engagement on turnover intension, to analyze the influence of ethical leadership on burnout and to analyze the influence of burnout on turnover intension of ICT employees. The population used in this study are all distributors or other business companies that are employees of ICT Company which number 375 employees. While the sample of this study was 30 respondents who were considered to have adequately represented the population studied. The sampling technique uses the Convenience Sampling method, which is a sampling method based on the convenience factor where the respondents happened to meet with the research at the survey location. The analytical model used in this study is descriptive analysis and analysis of Structural Equation Modeling with the Lisrel Program. The results of the study found that found that: 1) Trust in leaders is influenced by ethical leadership. The better and higher the ethical leadership, the better the trust in leader. 2) Work engagement is not influenced by employee's trust in leaders. This might occur in the ICT industry, where there are other factors that can affect employee's work engagement. 3) Turnover intention is not influenced by work engagement. If the value of work engagement is high, the less likely the employee will be to leave the company. 4) Ethical leadership is negatively related to burnout. If the ethical leadership value is low, then the higher the burnout. 5) Turnover intension is influenced by burnout. This shows that the higher the burnout, the higher the likelihood that employees will leave the company
The Implementation of Marketing Mix Strategy for Medical Hazardous Waste Processing Companies During Competition Existing Companies over PT. Kelola Lingkungan Kita Loke Fristanto; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Diana Fajarwati
Journal of Multidisciplinary Academic Vol 4, No 6 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Abstract

The increasing production of B3 medical waste produced in Indonesia has not been accompanied by the growth of B3 medical waste processing companies. There are less than 10 companies that offer B3 medical waste treatment services in Indonesia, with big names companies such as WASTEC, PLIB and Java Medivest was being the main players in this industry. In this study, we discuss the NICE (Networking, Interaction, Common Interest, Experience) concept of the marketing mix, how to operate, where the business will go, and who should be involved in PT. Kelola Lingkungan Kita, B3 medical waste processing company in Indramayu Regency, West Java, Indonesia. The implementing a marketing strategy starts with analyzing the overall situation of the company. The company must perform a SWOT (Strength, Weakness, Opportunity, Threat) analysis on the company. Apart from SWOT, Segmenting, Positioning is also needed to classify the market to be targeted. In this paper, SWOT analysis can be used to understand the company's business mechanism to become a better and also competitive condition for company strength and to prevent threats.
Implementation of the Marketing Mix Clinic Fertility (IVF) Strategy with the Assurance System in the Kamala Clinic Suharyati Shafiyyah; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Ratna Indrawati Lestariani
Journal of Multidisciplinary Academic Vol 5, No 1 (2021): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Currently, Indonesia has many fertility clinic-based health facilities that provide various kinds of affordable price offers. The Kamala Clinic is present as one of the clinics that offers a success guarantee system for patients who want to have children or add children. The Kamala Clinic is a premier clinic that is a network of private clinics providing fertility and gynaecology services. The Kamala Clinic is under PT. Medika Sehat Utama and has committed to developing fertility and gynaecology clinics and as well as offering an in vitro fertilization (IVF) program with a guarantee (self-insurance). Thus, study aimed to discuss the application of the NICE concept (Networking, Interaction, Common Interest, Experience) on marketing mix strategy at the IVF clinic. Here we use a SWOT (Strength, Weakness, Opportunity, and Threat) analysis to achieve the result with assign Segmenting, Targeting, and positioning over classify the market. In addition, Marketing mix implementation at The Kamala Clinic is expected to optimize the company’s internal strengths and minimized threats from the outside. The results of this study are expected to apply the marketing concept so that it has superior, competitive, and profitable capabilities to become a new rule business model for other IVF clinics.
Study On the Effectiveness of Recruitment Processes at Pt. Kelola Lingkungan Kita Hanut Priyanto; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Diana Fajarwati
Journal of Multidisciplinary Academic Vol 4, No 6 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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The first stage prior to the selection process is employee recruitment, then continues to the placement of candidates. The right hiring employee candidates over company is the most important part of the venture. An effective recruitment process can be reducing turnover of company. The interviews process and background checks are ensuring that the company will hire reliable candidates and carry out the company's planned goals of providing quality service to customers. There are several factors that affect the effectiveness of the recruitment process at PT. KELOLA LINGKUNGAN KITA (KLK) which is have a consists of cost per person employee candidate, volume of applicants, time to fill in, quality of recruitment, tenure, and employee attitude. This study aims to review the most effective way of recruiting employees in order to obtain competent employees. In this study, we use a qualitative method that will describe the topic and explain the results of the interview. The purpose of this study was to determine how effective the recruitment process at PT. KLK. The result of this research is that the recruitment process of PT. KLK is effective, but it is important to maintain the recruitment process in the company, because the recruitment process is the first stage in deciding whether a company has good employees or not.