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Investment Feasibility Analysis in Financial Aspects of Noor Halal Minimarket Business Development Over Islamic Schools Ferry Pantjoro Prihambodo; Tantri Yanuar Rahmat Syah; Rhian Indradewa; Diana Fajarwati
Journal of Multidisciplinary Academic Vol 4, No 3 (2020): Science, Engineering and Social Science Series
Publisher : Penerbit Kemala Indonesia

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Abstract

PT. Noor Halal is a company who engaged retail sector by opening minimarkets in several Islamic Education Institutions, especially over Islamic Boarding Schools, Bogor, West Java. Science, January 2017 to December 2019, this company has 9 (nine) outlets with untapped market niche, especially in West Java Province because it has a large number of Islamic boarding school (Pesantren) especially Bogor District was chosen as a development location after seeing the potential number of Pesantren and student around 1,060 building and 71,750 people, respectively. The mainstay strategy in this company is use vending machine innovations by day-to-day operations for efficiency and application of tiered prices following a certain number of purchases. In this study the investment feasibility analysis is done by calculating and analyzing the parameters namely ROI, P, BEP, PP, and IRR with a corporate investment plan with 11.18 billion IDR also indicating that the investment is feasible to run. The investment feasibility analysis of several parameters was achieved by ROI in 5th year achieved with positive and significant growth reaching 25%; NPV calculated with a WACC interest rate of 13.21% with positive results; BEP or breakeven point will be reached within 1 year 10 months and The resulting IRR rate is 60.79%, respectively.
PENGARUH CITRA MEREK, KEPUASAN PELANGGAN, KEPERCAYAAN DAN LOVEMARKS DALAM PEMBENTUKAN LOYALITAS MEREK (STUDI KASUS PADA KEDAI KOPI “JANJI JI WA”) Lolita Ayu Mirosa; Diana Fajarwati
Nusantara Hasana Journal Vol. 2 No. 8 (2023): Nusantara Hasana Journal, January 2023
Publisher : Nusantara Hasana Berdikari

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Abstract

Branding can mean a standardized level of quality so that satisfied consumers will repurchase the product. A coffee shop with a brand that is able to highlight a certain image is used to image its products to consumers and is an important factor in determining and increasing trust that has value in the brand. This study aims to determine the effect of brand image, consumer satisfaction, trust, and lovemarks on the formation of brand loyalty in the Janji Jiwa coffee brand. Sampling in this study were as many as 175 respondents were taken using purposive sampling technique with the respondents' criteria, consumers who were at least 17 years old, who had made at least two purchases and consumed Janji Jiwa coffee products. Data were collected using a questionnaire of 35 questions. The data analysis technique used by researchers in this study is PLS-SEM. The results of this study indicate that four of the seven proposed hypotheses are accepted (H1, H2, H3, H4), while the other three hypotheses cannot be accepted. Hypothesis testing shows that brand image has a positive influence on consumer satisfaction and trust, which if the better the brand image of the Janji Jiwa coffee shop, the brand has succeeded in building and increasing satisfaction and trust in its consumers.
The Influence of High Performance Work Systems on Service Quality and the Mediating Role of Trust, Job Satisfaction and Affective Commitment Eza Anugerah Ramadhan; Diana Fajarwati
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 1 (2024): JIMKES Edisi Januari 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i1.2344

Abstract

This research aims to prove the existence of a relationship between all variables that are assumed to occur in Beauty Clinics in the DKI Jakarta area, consisting of the variables High Performance Work System (HPWS), Trust, Job Satisfaction, Affective Commitment and Service Quality. The research approach used in this research is quantitative research. The population in this study were employees who worked in the Beauty Clinic industry in the DKI Jakarta area. The data was collected using a survey method by distributing questionnaires to respondents, namely Beauty Clinic employees in the DKI Jakarta area with a work period of more than 1 year. The questionnaires collected were 210 respondents, the data was then processed using Smart PLS. Partially, theHigh Performance Work System (HPWS) variable has been proven to have a positive effect on Trust, Job Satisfaction and Affective Commitment. Then Trust, Job Satisfaction and Affective commitment have a positive effect on Service Quality. Furthermore, results were obtained regarding the mediating role of Trust, Job Satisfaction and Affective Commitment on the influence of theHigh Performance Work System on Service Quality. Keywords: high performance work system. trust, job satisfaction, affective commitment, service quality