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MIDDLE ECONOMIC GROWTH TOWARDS TO DEVELOPMENT OF E-COMMERCE IN SOUTHEAST ASIA Ika Sri Hastuti; Asep Kusdiman Jauhari
Journal of Economic Empowerment Strategy (JEES) Vol 4, No 1 (2021): VOLUME 4 NUMBER 1, FEBRUARY 2021
Publisher : Koordinasi Perguruan Tinggi Swasta Wilayah IV

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30740/jees.v4i1.118

Abstract

The rapid development of information and communication technology has resulted in the emergence of a new economy marked by the phenomenon of internet-based business or e-commerce. The economic growth of the middle class of Southeast Asian people in the digital economy era is moving towards a non-cash transaction system and changing the lifestyle of people who depend on the internet for traveling, shopping and doing business online as well as creating new phenomena for the growth of the e-commerce industry or electronic commerce is attractive and growing rapidly. What is interesting is how the influence of middle class economic growth on the development of e-commerce in Southeast Asia. The method used in conducting this research is descriptive qualitative which aims to describe the phenomenon of the growth of the middle class in the development of e-commerce in Southeast Asia systematically for research and problem solving. The estimation results of this study are that with the increasing number of middle class people who use technology for business activities in the network, the development of e-commerce in ASEAN is marked by the use of electronic payment methods or cashless payments where business transaction processes become more efficient and stimulate economic growth. The emergence of new startups. The challenge for the use of e-commerce is readiness in overcoming problems related to ICT such as cyber security, internet networks and adequate ICT infrastructure. Every country in Southeast Asia has advantages and limitations in the use of e-commerce but digital globalization forces countries in Southeast Asia that are experiencing an economic growth to be prepared to build e-commerce infrastructure, especially for MSMEs by utilizing e-commerce to open new markets that are more and the government must prepare infrastructure and regulations that support entrepreneurs to compete in the current e-commerce era.
EMPOWERMENT OF CORAL CADETS IN TOURISM MANAGEMENT IN WARNASARI VILLAGE, PANGALENGAN DISTRICT, BANDUNG REGENCY Umi Hani; Ika Sri Hastuti; Erti Dini Hayati
Journal of Economic Empowerment Strategy (JEES) Vol 4, No 2 (2021): VOLUME 4 NUMBER 2, AUGUST 2021
Publisher : Koordinasi Perguruan Tinggi Swasta Wilayah IV

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30740/jees.v4i2.142

Abstract

Karang Taruna is a form of youth organization that can be a forum for youth to express ideas, ideas, creativity that are useful for individuals and society. In Warnasari village, Karang Taruna is actively involved in all community activities because Karang Taruna as a youth organization is considered capable of bringing change to improve the welfare of its citizens and the surrounding community. The participation of Karang Taruna in the management of tourist attractions in the Warnasari village which has a lot of natural tourism potential and can improve the village economy, one of which is the natural tourist attraction of Situ Cileunca which has many rides that can be enjoyed by tourists. So far, tourist attractions are managed by investors professionally, but Karang Taruna is involved in technical management. One of the problems faced is the low competence of youth and tends to become unemployed in the village. Real conditions in various regions show that many youths are out of work and unable to create jobs, the cause being the low level of education and skills. This study aims to determine the extent of empowerment in seeing the potential of Karang Taruna in advancing tourism and its impact on improving the community's economy. Barriers and challenges of Karang Taruna in tourism management. The method used in this research is descriptive qualitative with data collection through in-depth interviews, observation, and documentation studies. The results show that the ability of youth organizations in tourism management is still weak, especially their management capabilities, management is still mostly carried out by investors, youth organizations are only involved in managing infrastructure. The obstacles faced by Karang Taruna in participating in managing tourist attractions are weak knowledge in management management, weaknesses in mastering technology, and foreign languages because many foreign tourists are starting to come. The challenge is that Karang Taruna is required to master everything as well as possible, because the management of tourism in Warnasari Village is not possible forever by investors and the surrounding community only gets some of the benefits because many things that cannot be denied are hampering progress in tourism, causing economic progress to be hampered. .Keywords: Youth Organization, Youth Empowerment, Tourism
SUNDA'S LOCAL ASSISTANCE IN LEADERSHIP Ika Sri Hastuti; Kunkunrat Kunkunrat; Ade Priangani; Rasman Sonjaya
SAMPURASUN Vol 7 No 1 (2021): Sampurasun Vol. 7 No. 1 - 2021
Publisher : Lembaga Penelitian Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/sampurasun.v7i1.3166

Abstract

Sundanese local wisdom is the values ​​resulting from the wisdom of the Sundanese people in carrying out their lives as people, rishis and kings. The kings of Sundanese at that time in leading were guided by the characteristics a leader must have written in the ancient Sanghyang Siksakandang Karesian script. Method using the literature review method by analyzing the literature on Sundanese leadership in the past and in the present. The results of data analysis from several journals discuss Sundanese local wisdom in leadership issues based on the ancient Siksakandang Karesian text, which explains that Sundanese leadership is guided by parigeuing. The figure of an ideal leader must stick to the astaguna principle of "eight wisdoms", so that his leadership is harmonious, good, and harmonious. The eight wisdoms as stated by Darsa (1998) are as follows: Animan (gentle), Ahiman (firm), Mahiman (broad-minded, Lagiman (agile / nimble / skilled), Prapti (right on target), Prakamya (tenacious / diligent) , Isitwa (honest), Wasitwa (open to criticism) This Sundanese leadership figure has weaknesses, because openness and admiration are one of the obstacles that make it difficult for Sundanese people to compete at the national level with Javanese ethnicities. Keywords: Local Wisdom, Leadership, Sundanese
Pendampingan Usaha Woow Bordir melalui Pelatihan Manajemen Keuangan dan Akuntansi di Cipatat Kabupaten Bandung Barat Ika Sri Hastuti; Yanti Purwanti; Loren Christy Sebayang; Valencia Dilla Berlian
JURNAL ABDIMAS SERAWAI Vol. 2 No. 3 (2022): Jurnal Abdimas Serawai (JAMS)
Publisher : Program Studi Administrasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Muhammadiyah Bengkulu 

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (189.428 KB)

Abstract

After the COVID-19 pandemic which paralyzed many MSMEs so that they could not carry out business activities, many MSMEs were temporarily closed and even went bankrupt. One of the MSMEs in Bandung Regency, Woow Embroidery, is one of the MSMEs experiencing the impact of the COVID 19 pandemic. After the post-pandemic release of social restrictions, Woow Embroidery MSMEs have started to run their business again. The problem faced is that there are still many MSMEs that have not made financial records and business management in order to be able to calculate the cost of production, because the price of raw materials continues to rise. From the results of the analysis of the situation, the servant proposes to Woow Embroidery MSME partners to provide training and simple financial administration assistance that aims to provide knowledge to partners about financial management. The method used is to provide simple financial administration training, namely partners are given manual recording exercises in the cash book. Furthermore, assistance to partners to find out the implementation of financial administration training results manually and using Microsoft excel. In the implementation stage, partners are invited to take part in financial administration training with resource persons who master accounting and financial management. Partners are given theoretical and practical knowledge as well as the benefits of routine financial records to find out the company's financial condition and partners are directly given exercises by recording in the manual cash book that has been provided. After 2 (two) weeks of mentoring, namely visiting partners and checking the results of financial administration training and the obstacles faced by partners in recording manual financial administration and copying in the excel program. From the results of the training and mentoring activities, partners get financial knowledge as well as the condition of their business financial management.   Keywords: Training, Mentoring, Financial Administration, MSME
GREEN TOURISM CONCEPT FOR RECOVERY INDONESIAN TOURISM MODEL AFTER PANDEMIC COVID-19 Ika Sri Hastuti; Melaty Anggraini
SAMPURASUN Vol 9 No 1 (2023): Sampurasun Vol. 9 No. 1 - 2023
Publisher : Lembaga Penelitian Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/sampurasun.v9i1.6191

Abstract

Experiencing impact crisis, the number of tourists visiting Indonesia experience decreased, and had an impact on the occupancy of all hotels in Indonesia, which decreased by around 12.67% from the total in the previous year in 2019. A lot of energy work in the field of industry tourist experience bleaching consequence crisis that, recorded in the official site Kemenparekraf about 409 thousand power work housed. Adversity Industry tourist has implications for the inhibition developments in the sector others, such as continuity power work and business in the field of harmful tourism Indonesian economy. Research methods, the author uses qualitative research with scheme begins with determining the objectives or questions that underlie the research Destinations tour the could made example or model for repair quality tourist bulk previously in the post- pandemic era because already carry draft tourist sustainable. Customized with addition the rules more Health protocols tight in the pandemic era with pattern application CHSE (Cleanliness, Healthy, Safety, and Environmental Sustainability) certification recommended by World Health Organization (WHO) as a standard for implementing tourism side by side with COVID -19 so that people who can travel feel safe and trust that journey tour the no will caught transmission of the Covid-19 virus. Emergency response mechanisms that disable economic activity, including that which may come from the tourism industry. due to the fact that the existence of lockdowns and the prohibition of outside activities In houses makes activity tours halt Many have been stopped in order to stop the virus's inflow and outflow before it destroys the tourism industry's business model. Keywords: Tourism Strategy, Green Tourism, New Normal after pandemics
Pemberdayaan Kader Rereongan Sarupi di Desa Warnasari Kecamatan Pangalengan Kabupaten Bandung Ika Sri Hastuti; Umi Hani; Erti Dinihayati
Jurnal Pengabdian Tri Bhakti Vol. 3 No. 2 (2021): Jurnal Pengabdian Tri Bhakti
Publisher : Lembaga Pengabdian kepada Masyarakat Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/tribhakti.v3i2.1772

Abstract

Réréongan Sarupi merupakan kegiatan Ethnic Philantrophy yaitu potensi kedermawanan berbasiskan nilai-nilai budaya atau tradisi etnik tertentu misalnya di Jawa Barat béas pérélék dan Réréongan Sarupi. Filantropi etnik ini tumbuh dari kesadaran masyarakat akan pentingnya solidaritas sosial atau kesetiawakanan sosial antar sesama warga desa. Gerakan Réréongan Sarupi, yaitu gotong royong masyarakat dengan mengumpulkan uang sebanyak Rp.1000/hari. Berasal dari kata Réréongan artinya bersama atau patungan dan Sarupi, artinya “sejenis” jadi pengertian dari Réréongan Sarupi adalah patungan bersama dengan benda sejenis misalnya uang atau pangan (beras). Di Jawa Barat dan sama halnya dengan di daerah lain jiwa saling membantu sesame atau gotong royong dilakukan oleh masyarakat dengan nama yang berbeda seperti Beras Jimpitan, Béas Pérélék, Sikaroban (Sulawesi) dan banyak lagi. Desa Warnasari memiliki kader Réréongan Sarupi yang dikelola Rukun Warga yang jumlahnya 18 Rukun Warga. Sama halnya dengan desa-desa di wilayah Jawa Barat, kegiatan filantropi etnis yang masih berjalan adalah Béas Pérélék, yaitu mengumpulkan satu cangkir besar per umpi/keluarga untuk keperluan masyarakat seperti membantu bila ada musibah kelahiran, kematian dan dikelola oleh kepala dusun. Sedangkan program Réréongan Sarupi, yaitu pengumpulan dana oleh masyarakat secara swadaya berupa uang untuk keperluan dana kedaruratan misalnya untuk keperluan warga yang sakit harus di rujuk ke rumah sakit tingkat I dan warga yang terkena musibah lainnya. Permasalahannya adalah sebagian besar program ini tidak berjalan dengan baik dan cenderung mandek. Metode pendekatan yang dilakukan adalah penyuluhan dan curah pendapat antara ketua RW sebagai pengelola Réréongan Sarupi, menghasilkan kesadaran akan perlunya solidaritas dan tanggung jawab kader dalam menjalankan tugasnya untuk membangun kesetiawakanan sosial warga desa.