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All Journal INFORMASI Jurnal Komunikasi Interaksi : Jurnal Ilmu Komunikasi Jurnal Ilmu Komunikasi MetaKom : Jurnal Kajian Komunikasi Jurnal Ilmu Komunikasi Jurnal Ilmu Sosial dan Ilmu Politik Jurnal IPTEK-KOM (Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi) Jurnal Ilmu Sosial dan Ilmu Politik Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Komunikasi Indonesia AJMC (Asian Journal of Media and Communication) PROSIDING KOMUNIKASI Prosiding Magister Ilmu Komunikasi Komunika: Jurnal Ilmu Komunikasi Jurnal Komunikasi Global Mediator: Jurnal Komunikasi AJMC (Asian Journal of Media and Communication) Jurnal Ilmiah Manajemen Informasi dan Komunikasi
Puji Rianto
Program Studi Ilmu Komunikasi, Fakultas Ilmu Psikologi Dan Sosial Budaya, Universitas Islam Indonesia, Indonesia
Religion Arts Humanities Computer Science & IT Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Journal : MetaKom%20:%20Jurnal%20Kajian%20Komunikasi

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ROMANTIC DRAMA OF KOREAN AND AUDIENCE READING: ANALYSIS OF RECEPTION Puji Rianto
Metakom Vol 3 No 2 (2019): 6th Edition
Publisher : Metakom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/metakom.v3i2.70

Abstract

The research was conducted to answer how the reception or intepretation of the audience among young people towards Korean romantic drama. Romantic drama is a theme that is taken because it is sticky in human life, especially teenagers. By using qualitative methods by adopting netnography, this study found that reading of audiences can be divided into three forms, namely dominant-hegemonic, negotiating, and opposition. The dominant-hegemonic reading model is the most powerful reading model compared to other models. The dominant-hegemonic reading model is indicated by a romantic story that touches the audience's emotionality dimension. The reading of the negotiations, on the other hand, accepting romantic drama insofar as it does not involve the social class, while the reading of the opposition totally rejects Korean romantic drama as unreal.
Co-Authors Ade Irma Sukmawati Ade Irma Sukmawati Al Musa Karim Bagas Catur Pambudi Dhea Helyana Putri Genny Gustina Sari Hana Rizquna Nabela Herman Felani Intania Poerwaningtias Meigitaria Sanita Muhammad Valiant Dwinanda Ni Made Ras Amanda Gelgel Puji Hariyanti, Puji Risky Wahyudi Shinta Maharani Subhan Afifi Sumekar Tanjung