Garuda - Garba Rujukan Digital

p-Index From 2019 - 2024

1.431

P-Index

This Author published in this journals

All Journal Manajemen Krida Wacana MIX : Jurnal Ilmiah Manajemen PROSIDING SEMINAR NASIONAL CENDEKIAWAN International Research Journal of Business Studies (E-Journal) Prosiding Seminar Nasional Pakar SEIKO : Journal of Management & Business International Journal of Supply Chain Management JURNAL PEMASARAN KOMPETITIF Jurnal Manajemen Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ekonomi Trisakti Jurnal Manajemen dan Pemasaran Jasa Media Riset Bisnis & Manajemen JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah

Sri Vandayuli Riorini

Unknown Affiliation

Author-ID : 361397

Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Social Sciences Transportation

Published : 28 Documents Claim Missing Document

Claim Missing Document

Articles

1 2 3

Pengaruh Motif Berbelanja Dan Atribut Toko Terhadap Ketertarikan Berbelanja Pada Hypermarket DI Jakarta Riorini, Sri Vandayuli
Manajemen Krida Wacana vol. 5 no. 1 Januari 2005
Publisher : Manajemen Krida Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar

Brand Relationship and Its Effect Towards Brand Evangelism to Banking Service Riorini, Sri Vandayuli; Widayati, Christine Catur
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 8, No 1 (2015): April-July 2015
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (189.163 KB)

ANTESEDEN DARI WILINGNESS TO PAY A PRICE PREMIUM DAN KONSEKUENSINYA TERHADAP PURCHASE INTENTION OF GREEN PRODUCT Riorini, Sri Vandayuli; Berliyanti, Dita Oki
Jurnal Manajemen Vol 19, No 3 (2015): October 2015
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Global warming telah menjadi isu global di seluruh dunia mulai dari negara maju sampai negara yang tergolong miskin dan tertinggal. Ã‚Â Hal ini menyebabkan tuntutan untuk pemasaran hijau semakin meningkat. Secara umum, dalam persepsinyamasyarakat menganggap produk hijau, terutama produk organik berharga mahal sehingga mereka tidak sepenuhnya respek terhadap produk hijau. Tujuan dari penelitian ini adalah untuk menganalisis anteseden dari Willingness to pay a price premium, serta konsekuensinya terhadap Purchase intention of green product. Responden yang digunakan sebagai sampel dalam penelitian ini sebanyak 200 respondenpembeli sayur-sayuran dan buah-buahan organik pada Hypermarket di Jakarta. Teknik pengambilan sampel menggunakan Purposive sampling danMetode analisa data menggunakan Teknik Structural Equation Model. Hasil penelitian menemukan (1) Awareness of green product, Quality, Social image, Uniqueness, dan Corporate Social Responsibility, merupakan anteseden dari Willingness to pay a price premium. (2)Ã‚Â Awareness of green product merupakan faktor yang paling dominan dalam mempengaruhi Willingness to pay a price premium.(3) terdapat pengaruh positif Willingness to pay a price premium terhadap Purchase intention of green product. Penelitian selanjutnya disarankan untuk menambahkan Concern about green product danKnowledge of green product sebagai anteseden dari Willingness to pay a price premium.Global warming becoming a worldwide issue from advanced country to poor country. It caused by demanding of green marketing is growing up. In general perception, society consider that the green products especially organic product is expensive therefore they are not full respect to green products. The purpose of this study is to analyze antecedents from Willingness to pay a price premium involved its consequence to Purchase intention of green products. In this study, there were 200 respondents used as sample. They are organic vegetables and fruits buyer from Hypermarket in Jakarta. The sample technique used was Purposive sampling and the data analyze method used was Structural Equation Model. The result of this study are (1) Awareness of green product, Quality, Social image, Uniqueness, and Ã‚Â Corporate Social Responsibility, are antecedents of Ã‚Â Willingness to pay a price premium.(2)Awareness of green product is the main factor to influence Willingness to pay a price premium. (3) There is a positive influence of Willingness to pay a price premium towards Purchase intention of green product.Ã‚Â For future research suggested to add a Concern about green product and Knowledge of green productas antecedents from Willingness to pay a price premium.

COMMITMENT SEBAGAI VARIABEL MEDIASI PENGARUH TRUST TERHADAP REPURCHASE INTENTION PADA RESTORAN WARALABA LOKAL Riorini, Sri Vandayuli
Jurnal Manajemen Vol 20, No 1 (2016): February 2016
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Waralaba merupakan bentuk bisnis ritel khususnya restoran yang semakin berkembang dan menjanjikan. Persaingan menjadi semakin ketat ditambah masuknya franchisor asing. Loyalitas pelanggan merupakan kunci untuk memenangkan persaingan. Tujuan dari penelitian ini adalah untuk menganalisis Trust, Affective commitment, Continuance commitment terhadap Repurchase intention. Responden sebagai sampel dalam penelitian ini sebanyak 200 responden yang berkunjung ke restoran waralaba lokal, yang dipihih dengan menggunakan teknik Purposive sampling. Selanjutnya, metode analisis data menggunakan Teknik Structural Equation Model. Hasil penelitian menemukan bahwa seluruh Hipotesis yang dikemukakan dapat didukung, dimana (1) terdapat pengaruh positif Trust terhadap Affective commitment, (2) terdapat pengaruh positif Trust terhadap Continuance commitment, (3) terdapat pengaruh positif Affective trust terhadap Repurchase intention, (4) terdapat pengaruh positif Continuance commitment terhadap Repurchase intention, dan (5) terdapat pengaruh positif Trust terhadap Repurchase intention. Selanjutnya, ditemukan pula bahwa (1) Affective dan Continuance commitment merupakan variabel mediasi antaraÃ‚Â Trust dan Repurchase intention, dan (2) Continuance commitment merupakan faktor yang lebih kuat dalam mempengaruhi Trust, dan Repurchase intention dibandingkan Affective commitment. Untuk penelitian selanjutnya disarankan agar penelitian ini diterapkan pada jenis waralaba lokal lainnya, seperti department store, convenience store, specialty store, supermarket, dan hypermarket, serta menambahkan Service quality dan Customer satisfaction sebagai anteseden dari Trust dan Word-of-mouth sebagai konsekuensi dari Commitment.Franchising is a form of retail businesses, especially those of growing and promising restaurants. Competition is becoming more tightly multiplied by the entry of foreign franchisors. Customer loyalty is the key to win the competition. The purpose of this study is to analyze the trust, affective commitment, continuance commitment towards repurchase intention. Respondents as the sample of this study were 200 respondents who visited local franchise restaurants, chosen by using Purposive Sampling technique. Furthermore, the method of data analysis applies the Structural Equation Model techniques. The study finds that the entire hypothesis presented can be supported, where there are (1) a positive influence of trust towards affective commitment, (2) a positive influence of trust towards continuance commitment, (3) a positive affective trust towards repurchase intention, (4) a positive influence continuance commitment towards repurchase intention, and (5) a positive effect of trust towards repurchase intention. Furthermore, it is also found that (1) affective and continuance commitment is a mediator variable between the trust and repurchase intention, and (2) continuance commitment is a stronger factor in influencing the trust and repurchase intention than affective commitment. For further study, it is recommended that this research be applied to other types of local franchises, such as department stores, convenience stores, specialty stores, supermarkets and hypermarkets, as well as adding service quality and customer satisfaction as antecedents of trust and word-of-mouth as a consequence of the commitment

Keterkaitan Perception Of Eksternal Environmental Uncertainty Terhadap Intertion To Continue Riorini, Sri Vandayuli
Jurnal Manajemen Vol 14, No 3 (2010): October 2010
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Setiap Perusahaan yang berhasil dan sukses dalam persaingan bisnis adalah perusahaan yang dapat menjaga hubungan dengan semua pihak terutama kepada pemasok dan perusahaan yang membelinya.

PERAN BRAND LOYALTY SEBAGAI MEDIATOR ANTARA BRAND LOVE DAN BRAND TRUST KONSUMEN USAHA JASA PERJALANAN WISATA Riorini, Sri Vandayuli
Jurnal Manajemen Vol 21, No 1 (2017): February 2017
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Competition in tour & travel in gaining subscribers is increasing in line with the increment of consumer demand for traveling. Brands can be a competitive tool of a company. Research conducted is aimed at analyzing Brand Love, Brand Trust toward the Word of Mouth through Brand Loyalty. A total of 200 respondents in the sample who use the services of tour and travel is selected by using Purposive sampling technique. The method of data analysis applies the Structural Equation Model / SEM. This study finds (1) the positive and direct influence of Brand Love, Brand Trust toward Brand Loyalty, Word of Mouth. (2) Brand Loyalty plays a role in mediating the relationship between Brand Love, Brand Trust with Word of Mouth. (3) The strongest factor affecting the Word of Mouth is the Brand Trust. For further research is recommended to include Brand Commitment as antecedent of Brand Loyalty, and to apply this research to other services categories.

Pengaruh Intangibility Terhadap Perceived Risk Dalam Memilih Universitas Swasta Riorini, Sri Vandayuli
Jurnal Manajemen Vol 15, No 3 (2011): October 2011
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Penelitian ini bertujuan untuk menganalisa pengaruh Intangibility Terhadap Perceived Risk Dalam Memilih Universitas Swasta

Customer satisfaction low cost carrier: stimulus and its consequences Riorini, Sri Vandayuli; Widayati, Christina Catur
Jurnal Manajemen Vol 22, No 1 (2018): February 2018
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Airline industries are currently faced with challenges to satisfy consumers in order to improve organizational performance. The purpose of this study is to analyze service quality, corporate image, price fairness, and airline safety as a stimulus of customer satisfaction and its impact on brand loyalty. Samples data of 350 Low Cost Carrier/LCC passengers in Indonesia were collected and purposive sampling technique was used to analyze the developed hypothesis. Further data is processed with Structural Equation Modeling technique. The results of the study found that the stimulus of customer satisfaction of LCC is service quality, corporate image, price fairness, and airline safety. Furthermore, customer satisfaction will provide consequences for airline brand loyalty. The study also found that corporate image is the strongest factor affecting customer satisfaction. For further research, it is suggested to add customer value as a stimulus of customer satisfaction.

ANTESEDEN DAN KONSEKWENSI DARI CORPORATE IMAGE PADA USAHA KECIL MENENGAH / UKM Sri Vandayuli Riorini; Christina Catur Widayati
MIX: JURNAL ILMIAH MANAJEMEN Vol 4, No 3 (2014): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (386.873 KB)

Abstract: The purpose of this study was to analyze the effect of an integrated Service quality, corporate image of the Purchase intentions. Respondents were used as samples in this study were 200 consumers SME bike shop. Purposive sampling technique using sampling and methods of data analysis using SEM technique. The results found that (1) the positive effect of the Corporate Service quality image, Purchase intentions, (2) thepositive effect of corporate image on Purchase Intention, and (3) Corporate imagemerupakan mediator in the relationship between the Service qualitydengan Purchase intentions.Penelitian further recommended to add the variable of Corporate social Responsibility / CSR as a factor affecting Purchase intention.Keyword: Service Quality, Corporate Image, Purchase Intentions, Small andMedium Enterprises / SME‘s

RELATIONSHIP COMMITMENT DAN CUSTOMER ENGAGEMENT: STIMULUS SERTA KONSEKWENSI PADAKONSUMEN PENGGUNA TRANSPORTASI DARAT Sri Vandayuli Riorini; Christina Catur Widayati
MIX: JURNAL ILMIAH MANAJEMEN Vol 5, No 3 (2015): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (605.588 KB)

Abstract.The purpose of carrying out this research is to analyze the stimulus andconsequence of Relationship commitment and Customer engagement. Moreover, integratedlybe able to analyze the effect of Trust, Relationship commitment, Customer engagementtowards Repurchase intention on 200 respondents of AKAP Bus user who uses the interprovincebus services minimum 2 in the past 6 months using Purposive Sampling technique,and analyzing method using Structural Equation Model technique. The result of the researchfinds:(1) Positive effect of Cognitive trust, Affective trust towards Relationship commitment,Customer engagement, Repurchase intention; (2) Positive effect of Relationshipcommitment, Customer engagement towards Repurchase intention; (3) Relationshipcommitment, Customer engagement is seen as the mediator in relationship among Cognitivetrust, Affective trust and Repurchase intention; (4) Affective trust is the biggest stimuluseffecting Relationship commitment, Customer engagement; and(5) Repurchase intention isthe consequence of Relationship commitment and Customer engagement, however, Customerengagement has bigger effect on Repurchase intention. On future research, it is advisable toadd Service quality and Customer satisfaction variables as stimulus of Relationshipcommitment and Customer engagement.Keywords: Cognitive trust, Affective trust, Relationship commitment, Customer engagement,Repurchase intention

Co-Authors Amika*, Andini Widya Nur Andreas Wahyu Gunawan Berliyanti, Dita Oki Brahmantyo Trihantoro Christina Catur Widayati Christine Catur Widayati Dede Siti Rohmah Indah Aprilianti Indiera Lievea Dewi Inka Natasya Hagaina Bukit Kurnianingsih, Sudjudi Widia Lathifah Zahrah Michael Budiman Robert Kristaung Surya Aditya Widya Putra Sutan Alvares Abhyasa Vinna Lovely Hendika Widayati, Christine Catur

Title

Found 28 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 28 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 28 Documents
Search