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All Journal AGRI-SOSIOEKONOMI COCOS Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan)
Yolanda P.I. Rori
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences

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DAYA SAING KOMODITI KOPRA DI KABUPATEN MINAHASA SELATAN Paulus A. Pangemanan; Yolanda P.I. Rori
AGRI-SOSIOEKONOMI Vol. 13 No. 1 (2017)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (308.306 KB) | DOI: 10.35791/agrsosek.13.1.2017.14880

Abstract

This study aims to determine the competitiveness of kopra in the South Minahasa based competitive advantage and comparative advantage. The benefits of this research are as reference material to South Minahasa regency government in formulating policies related to commodities kopra. Data used include primary data and secondary data. The primary data collection conducted by interviewing farmers, especially farmers kopra. While secondary data taken from the agencies involved in this study as the Central Bureau of Statistics, department of agriculture and plantations, and the service industry and trade. Determining the location of this research was done by using purposive sampling, where the number of samples is set at 10 samples in the village Pakuure 2 with the consideration that the village is a producer of kopra in the South Minahasa District of Tenga. The analysis used in this research that the Policy Analysis Matrix (PAM). The results showed that the coefficient of the ratio of the cost of domestic resource (DRCR) is smaller than one that is 0.660 which means it can compete to be the leading export commodities in the international trade market, while the value of the coefficient ratio of private costs (PCR) commodities kopra smaller than one that is 0,249 which means it can compete in terms of quality and price.
STRATEGI PT. ADIKARYA DISTRIBOGA DALAM MENINGKATKAN VOLUME PENJUALAN Farida Yanti Br. Simbolon; Paulus A. Pangemanan; Yolanda P.I. Rori
AGRI-SOSIOEKONOMI Vol. 13 No. 1A (2017)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (348.112 KB) | DOI: 10.35791/agrsosek.13.1A.2017.15628

Abstract

The purpose of this research was to analyze the alternative strategy to increase the volume of sales in Adikarya Distriboga Ltd Inc. The research was in September until October 2016. The primer data and secondary data were used in this research. Primer data was obtained in interview and questionnaire to four official employees. The analyzing tools of the research were Matrix Internal Factor Evaluation (IFE), Matrix External Factor Evaluation (EFE), Matrix Internal-External (IE) and analyzing SWOT (strengths, weakness, opportunities, threats). The result of this research showed that strategy of Adikarya Distriboga Ltd was in quadrant I. It was aggressive strategy (to expand marketing segment). Strategy of expanding market share can be done by opening new branches, increasing cooperation with the factory in order to always be available stock of wheat to meet demand, improve collaboration with customers, improve service good and friendly to customers and loyal to customers.
TINGKAT KEPUASAN KONSUMEN “MARKOBAR” DI KOTA MANADO Aprillina Maritha Rosa Ginting; Ribka M. Kumaat; Yolanda P.I. Rori
AGRI-SOSIOEKONOMI Vol. 14 No. 1 (2018)
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (515.375 KB) | DOI: 10.35791/agrsosek.14.1.2018.18895

Abstract

This study aims to measure the Level of Costumer Satisfaction “Markobar” in Manado City viewed from aspects of product, price, place, promotion, and service. This research was conducted in May to July 2017. Using primary and secondary data with sampling technique sampling accidental and respondents as much as 30 people wuth measuring instrument used is Likert scale. Research result showed that consumer satisfaction level of “Markobar” in Manado City is 87,79 % with very satisfield intrepretation.
ANALISIS KEUNTUNGAN INDUSTRI SUSU KEDELAI UD. TIGA BERSAUDARA DI KELURAHAN TAAS KECAMATAN TIKALA BARU Cyntia Rumambi; Lyndon R.J. Pangemanan; Yolanda P.I. Rori; Melissa I.G. Tarore
COCOS Vol. 2 No. 1 (2013)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v2i1.803

Abstract

ABSTRACTThe objective of this study is to examine how much profit received soybean milk industry profitability analysis of UD. Tiga Bersaudara Taas Tikala Baru for one time production process.Research methods used in this research is a case study on the UD. Tiga Bersaudara Taas Tikala Baru. Data taken in the form of primary data obtained by using the interview technique directly to the owner of the business interview soy milk on UD. Tiga Bersaudara Taas Tikala Baru. The interview is using a list of questions that have been prepared.The result of research was soybean milk industry UD. Tiga Bersaudara has been sold at supermarket Fresh Mart and Karombasan market. Marketed in supermarkets and on the market fresh mart and karombasan market. Average number of requests in each place different, Karombasan market could be sold. 50 packs/day. While in the supermarket fresh mart could be sold 37 bottles/day. Fresh mart supermarket then divide there 37 bottles of soybean milk to every branch of fresh Mart in the city of Manado.UD. Tiga Bersaudara on the research at soybean milk UD. Tiga Bersaudara at Kelurahan Taas Kecamatan Tikala Baru,it could be concluded that the amount of output produced for one-time production process 43.460 ml devided in 37 ml bottles (21.460 ml) marketed in the fresh mart and 50 plastic was (22.000 ml) were sold in the market karombasan. For a one production process of soybean milk, the profit was Rp. 125.691,5.- was the the business beneficial because r/c ratio > 1 is equal to 1,48. Advice can be given to the advancement of this industry is the need for keeping the soybean milk industry in detail again and the need for of working capital loans to increase production so that profits will increase.
Persepsi Konsumen terhadap Bauran Pemasaran Produk Roti Holland Bakery Boulevard di Kota Manado Missy J. Nonutu; Charles Ngangi; Yolanda P.I. Rori; Ellen G. Tangkere
COCOS Vol. 4 No. 1 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v4i1.3471

Abstract

ABSTRACTMissy Juwita Nonutu. The Consumer Perception of Bread Product’s about the Marketing Mix at Holland Bakery Boulevard in Manado City. Under guidance of Charles R.Ngangi as chairman, and Yolanda P.I. Rori and Ellen G. Tangkere as members.The objective of this research is to describe the bread product consument’s perception about the marketing mix (based on the product, price, place and promotion) at Holland Bakery Boulevard in Manado City The method used in this research is survey method. This research uses primary and secondary data. Sampling method used in this research is accidental sampling. Primary data are obtained from interviewed with respondent, which is consumens who buy bread products at Holland Bakery Boulevard, with total of 60 consumens as respondents, using questioner to collect the data. Secondary data are obtained from interviewed with the manager of Holland Bakery Boulevard. Data analysis used in this research is descriptive which analized with Likert Scale and presented in table form.This research result shows that based on product, the highest level index of consuments perception was at product’s flavour indicator. Based on price, the highest level index of consuments perception was at the compatibilty beetwen price and the product’s quality indicator. Based on location, the highest level index of consuments perception was at the indicator of location, comfortability and cleanliness of outlet. Based on promotion, the highest level index of consuments perception was at the publication efectivity indicator. Promotion efectivity indicator is have the lowest level index of consuments perception, which was classified as sufficients, were as the other indicator was classified as good. Generally, based on likert scale analysis showed that the bread product consument’s perception about the marketing mix at Holland Bakery Boulevard was classified as good.
PENGARUH PERUBAHAN SOSIAL TERHADAP LAHAN TIDUR DI DESA TOMBASIAN ATAS KECAMATAN KAWANGKOAN BARAT Jennifer Umboh; Charles R. Ngangi; Rine Kaunang; Yolanda P.I. Rori
COCOS Vol. 4 No. 4 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v4i4.4482

Abstract

ABSTRACTThe objective of this research is to determine the effect of social change especially attitudes and social values, for the increasing Idle land in the village of Tombasian Atas Kawangkoan West Subdistrict.Data collection was conducted for three months, since January 2014 until March 2014. Data obtained are primary and secondary data. The primary data obtained through the survey directly to the owners of idle land in the "Tombasian Atas" village, West Kawangkoan Subdistrict. Secondary data obtained through the government of "Tombasian Atas" Village. Sampling used "Census Method", where the entire population was investigated without exception. A Likert scale analysis are using to determine the effect of social change, especially for the attitudes.The results showed that the influences of social change on Idle land in "Tombasian Atas" village, West Kawangkoan Subdistrict are high based on the attitudes and sosial values of landowners.
KAPABILITAS DINAMIS KELOMPOK TANI BARAMEJI DI KELURAHAN KAKASKASEN DUA KECAMATAN TOMOHON UTARA Ruth T. Mantiri; Grace A.J. Rumagit; Leonardus R. Rengkung; Yolanda P.I. Rori
COCOS Vol. 4 No. 6 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v4i6.4818

Abstract

ABSTRACTRuth Trifosa Mantiri. Dynamic Capabilities of Farmers Group Barameji In Kakaskasen 2 Village, North Tomohon sub District. Under guidance of Grace A. J. Rumagit a chairman, Leonardus R. Rengkung and Yolanda P. I. Rori as members.The objective of research is to analyze the dynamic capabilities based on the elements of adaptive, absorptive, innovative, and networking as forming factors of Barameji Farmer’s Group, and to know the efforts made in using and increasing those four elements to build a group to be able to conduct a sustainable development and can win the market competition.This research was conducted from February until May 2014, started from preparation until report compilation. The data used in the form of primary data and secondary data. This research was carried out with saturation sampling technique, in which include all members of a population of 14 people. Data analysis was done descriptively using a Likert scale and followed by t-test.The results showed that those element of adaptive, absorptive, innovative, and networking are strong elements as a forming factor in the dynamic capabilities of Barameji Farmer’s Group. Adaptive capability was used to identify natural phenomena and build green house, and the use of dolomite. As the effort in increasing adaptive capability, the approach and deepening characteristics of partner and competitors, as well as green house renovation could be conducted. Absorptive capability be used in the evaluation of implemented activities and strategies of other farmers. Increasing of absorptive capability was conducted by expanding the network and more intense of searching information.The use of innovative capability was conducted through the discovery of some innovation process, whereas its increase sought by strengthening absorptive continuous. The networking capability used in cooperation, then improved by expanding the partnership and develop a seed distribution system.
TINGKAT PRODUKTIVITAS TENAGA KERJA SEKTOR PERTANIAN DI PROVINSI SULAWESI UTARA Ratih M. Amin; Oktavianus Porajouw; Charles R. Ngangi; Yolanda P.I. Rori
COCOS Vol. 5 No. 3 (2014)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v5i3.5915

Abstract

ABSTRACTRatih Mawarni Amin, Level of Labor Productivity of Agriculture Sector in North Sulawesi Province. (Underguidance of Oktavianus Porajow as a Chairman, Charles R. Ngangi and Yolanda P, I Rori as members).The objective this research is to determine the level of labor productivity in the agricultural sector in North Sulawesi. This research was conducted for three months starting from July 2014 until September 2014 in the North Sulawesi Province. The source data used secondary data obtained from agencies associated with this research that the Central Bureau of Statistics in North Sulawesi Province. This analysis used descriptive analysis and the ratio between Gross Domestic Product (GDP) and the amount of labor.The results of this study showed that labor productivity in the agricultural sector of the North Sulawesi in 2012 was 12.11 million rupiah / worker, compared with 2008 which only amounted to 8.94 million rupiah / worker. Productivity of labor was likely to increase from 2008 through 2012.
DAYA SAING KOMODITI RAMBUTAN DI KABUPATEN MINAHASA SELATAN Liny J.N. Rasu; Grace A.J. Rumagit; Charles R. Ngangi; Yolanda P.I. Rori
COCOS Vol. 6 No. 6 (2015)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v6i6.8017

Abstract

ABSTRACT Liny Jecklien Novita Rasu. Competitiveness of Commodity Rambutan in South Minahasa District (under guidance of Grace AJ Rumagit as chairman, Charles R. Ngangi and Yolanda P. Rori as members).  The objective to analyze the competitiveness of the commodity in the South Minahasa District. This research was conducted over two months from February to March 2015 in the Ongkaw Satu Village Sinonsayang Sub District, South Minahasa Regency. The data used are primary data and secondary data. Primary data collection was done by using a list of questions prepared in the form of a questionnaire, while the secondary data was taken from relevant institutions in this study such as the Department of Agriculture, Statistics, and BP3K. Sampling was simple random sampling. Samples were taken for one week of 15 people. The method of analysis used is Descriptive Analysis and Policy Analysis Matrix. The results of the research showed that the commodity rambutan in South Minahasa Regency competitiveness based on comparative advantage and competitive advantage with private profits calculation of 22,813,749 and 70,959,417 for the calculation of social benefits. Of the two indicators for competitiveness Private Cost Ratios indicate that commodity rambutan increasingly competitive with PCR <1 and Domestic Resource Cost Ratio indicates that commodity rambutan has a comparative advantage with DRCR <1.
Kinerja Penyuluh Pertanian Terhadap Kelompok Tani Mega Mendiri Di Desa Kolongan Kecamatan Kalawat Marco M. Sambeka; Olfie L.S. Benu; Celcius Talumingan; Yolanda P.I. Rori
COCOS Vol. 6 No. 14 (2015)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v6i14.8784

Abstract

ABSTRACT Agricultural extension is one of the school education system that taught farmers effectively and efficiently. Through agricultural extension, farming cummunities equipped with science, skills, the introduction of a new package of technology and innovation in agriculture, cultivation of values or principles agribusiness, creation of human resources with the basic concepts of philosophy diligent, cooperative, innovative, creative, and so on.  The method of data collectionwas doneby usingprimary dataandsecondary data. Primary dataobtainedfrom interviewswithrespondentsusingaquestionnaire thathas been prepared, while thesecondary dataobtainedfrom theoffice ofthe villageassociated withthisresearch.   The results of this study demonstrate the performance of agricultural extension to farmers groups Mega Mandiri in the kolongan village district kalawat based on 9 (nine) indicators that have become benchmarks assessing the success of agricultural extension is good. Key Words : Performance, Agricultural extension, Farmers
Co-Authors Aprillina Maritha Rosa Ginting Br. Simbolon, Farida Yanti Celcius Talumingan Charles Ngangi Charles R. Ngangi Charles R. Ngangi Christine V. Manoppo Christine V. Manoppo, Christine V. Cyntia Rumambi Demiyanti Umawaitina Ellen G. Tangkere Ellen G. Tangkere Esry O.H. Laoh Farida Yanti Br. Simbolon Ginting, Aprillina Maritha Rosa Grace A.J. Rumagit Jennifer Umboh Leonardus R. Rengkung Leonardus R. Rengkung Liny J.N. Rasu Liny J.N. Rasu, Liny J.N. Lyndon R.J. Pangemanan Marco M. Sambeka Marco M. Sambeka, Marco M. Melissa I.G. Tarore Missy J. Nonutu Oktavianus Porajouw Oktavianus Porajouw Olfie L.S. Benu Olfie L.S. Benu Paulus A. Pangemanan Paulus A. Pangemanan Ratih M. Amin Ribka M. Kumaat Ribka M. Kumaat Rine Kaunang Rine Kaunang Rumagit, Grace Adonia Josefina Ruth T. Mantiri