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PELAKSANAAN MANAJEMEN MICE (MEETING INCENTIVE CONVENTION EXHIBITION) DI HOTEL PANGERAN PEKANBARU Siregar, Damara Saputra; Achmnes, Syofia
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 1, No 2: WISUDA OKTOBER 2014
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

Implementation of MICE management operationalize theoretical concepts inthe book P.Hasibuan Terry GR (2005) that state that the management process consistsof: planning, organizing, actuating, and controlling.Growing MICE industry in Indonesia, including the city of Pekanbaru. CityGoverment continues to initiate Pekanbaru city as MICE city in Sumatera. One of theleading institutions that have a major role in the realization of this idea is thePangeran hotel Pekanbaru. which is a four-star hotel MICE service providers with ahigh number of events.The formulation of the research problem is how the implementation of theMICE management in Pangeran Hotel Pekanbaru. This study uses descriptivequalitative research with census sampling. The data collected with observation,interview and questionnaire.Based on research in the field, the original purpose of the existence of MICEin Pangeran Hotel Pekanbaru is a venue to facilitate and serve each agency ororganization that will organize a MICE event. Implementation of MICE managementhas done well, ranging from the planning stage, organizing, actuating and controllinghas done well. Management process has been carried out in accordance with existingrules and procedures for this purpose so that the company has exceeded the target set.But there are still some factors that affect the implementation of the MICEmanagement in Pangeran hotel Pekanbaru is human resources, infrastructures andmeans of motivation. Still inadequate number of available resources in terms of bothnumber and skill and still very rarely done given training so that skills training andjob performance is still lacking. And also still lack the necessary infrastructure thusaffecting the services provided.Implementation of MICE management in Pangeran hotel Pekanbaru should beimproved so that the achievement of corporate goals can be realized with betterconsidering the high number and complexity of existing competition.Keywords: Management, Hotel, MICE
Penyusunan Pola Perjalanan Wisata (Travel Pattern) di Lampung berdasarkan Profil dan Preferensi Wisatawan Damara Saputra Siregar; Ali Murtopo; Dian Puspita Sari
Warta Pariwisata Vol 20 No 1 (2022): Warta Pariwisata 20.1
Publisher : Pusat Perencanaan dan Pengembangan Kepariwisataan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (710.076 KB) | DOI: 10.5614/wpar.2022.20.1.01

Abstract

Provinsi Lampung memiliki segudang daya tarik wisata alam, wisata budaya, dan wisata buatan. Namun saat ini Lampung belum menjadi primadona bagi wisatawan domestik maupun mancanegara. Penelitian ini bertujuan untuk mengetahui profiil wisatawan yang berwisata di Lampung, mengetahui objek wisata favorit wisatawan di Lampung dan menyusun pola perjalanan wisata (Travel Pattern) di Lampung. Penelitian ini merupakan penelitian kualtitatif deskriptif. Data primer dan sekunder diperoleh dari hasil kuisioner, wawancara, dan dokumentasi. Data dianalisis secara deskriptif kualitatif dengan metode triangulasi data. Data diorganisasikan kedalam kategori, dijabarkan ke dalam unit-unit, dilakukan sintesa, disusun kedalam pola, dipilih mana yang penting dan yang akan dipelajari, dan ditarik kesimpulan. Hasil penelitian ini menujukkkan bahwa profil wisatawan yang berwisata di Lampung didominais oleh usia 16-25 tahun; Bentuk wisata berupa rombongan keluarga atau teman sekantor/sekolah;  pintu masuk (entry point) lewat Tol Lampung dan Bakauheni; Menggunakan moda transportasi mobil pribadi; memilih akomodasi di rumah suadara atau teman; memilih lama perjalanan more than half day (6-7 jam), Lama kunjungan 1-3 hari; dan jarak tempuh dalam atau luar kota (satu provinsi). Objek wisata preferensi wisatawan di Lampung adalah jenis wisatawa pantai dan air terjun. Terdapat 6 Pola perjalanan dengan kategori one day tour yang dapat disusun.