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E-COMMERCE PENJUALAN MENGGUNAKAN METODE CUSTOMER RELATIONSHIP MANAGEMENT (CRM) Muh Saleh Malawat; Dewi Harwini; Neni Mulyani; Jeperson Hutahaean
Jurnal Mantik Penusa Vol. 2 No. 2 (2018): Computer Science
Publisher : Lembaga Penelitian dan Pengabdian (LPPM) STMIK Pelita Nusantara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (905.654 KB)

Abstract

Toko cencen merupakan usaha yang bergerak dalam bidang penjualan berbagai macam produk fashion. Saat ini promosi penjualan produk dan pengolahan data penjualan yang dilakukan oleh Toko Cencen masih secara manual, belum menggunakan sistem penjualan secara online. Dimana pelanggan harus datang untuk melihat produk dan melakukan pembelian. Data penjualan dicatat pada nota penjualan dan direkap untuk pembuatan laporan penjualan. Sistem penjualan yang terjadi pada Toko Cencen Fashion perlu diperbaiki, supaya dapat bersaing dengan kompetitor lainnya yang sejenis dan dapat memberikan pelayanan yang baik serta memuaskan bagi setiap pelanggannya. Oleh karena itu dibutuhkan sebuah sistem yang mendukung proses pemasaran dan penjualan suatu produk kepada pelanggan menggunakan metode Customer  Relationship Management (CRM), berbasis web. Hasil dari penelitian ini dapat membantu Toko Cencen Fashion dalam mempromosikan produk, menjaga hubungan baik dengan pelanggan, mendapat pelanggan baru, meningkatkan loyalitas pelanggan, memberikan pelayanan, dan kemudahan  kepada  pelanggan  dalam  mengakses  produk yang ditawarkan. Selain itu, akan memudahkan Toko Cencen Fashion dalam menjual produk yang sesuai dengan kebutuhan dan keinginan pelanggannya. Kata Kunci: E-Commerce, Customer Relationship Management (CRM), Pelanggan, Toko Cencen
Pelatihan Pembuatan Laporan Keuangan bagi Pelaku Usaha Depot Air Minum di Bengkulu Aji Sudarsono; Dewi Harwini; Oni Yulianti; Abdul Rahman; Kiemas Kurniawan; Adhitya Al Fikri
Jurnal Dehasen Untuk Negeri Vol 2 No 1 (2023): Januari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v2i1.3416

Abstract

The management of the company's finances is related to the allocation of company finances to meet the company's current needs, in the future, to unexpected needs. Current needs consist of current expenses, such as production costs, water and electricity costs, employee salary and bonus costs, machine repair costs and others. Future needs consist of expenses incurred in the future, such as the cost of recruiting new employees. The Drinking Water Depot business is one of the many UMKM in the Bengkulu City area. One of these UMKM units plays a fairly active role in disseminating clean drinking water stocks at affordable prices and relatively quick to obtain. Therefore, in supporting the acceleration and accuracy in the provision of clean drinking water stocks, it is also necessary to have a sufficiently mature financial report so that there is no miscalculation of inventory in the future, a training on financial statement management is formed to one of the owners or business actors of the UMKM Drinking Water Depot in Bengkulu City. The purpose of this training activity is to provide understanding to UMKM business actors regarding the management of financial statements, including company financial management so that in the future the company's finances can be monitored carefully.
Pembekalan Wirausaha Pemasaran Mandiri Bagi UMKM Makanan Tradisional Rengginang Di Jl. RE Martadinata RT.12 RW.02 NO.15 Kel. Kandang Mas Kec. Kampung Melayu Kota Bengkulu Wagini Wagini; Viana Dila; Henny Desfijar Fitri; Oni Yulianti; Dewi Harwini
Jurnal Dehasen Mengabdi Vol 1 No 2 (2022): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (639.353 KB) | DOI: 10.37676/jdm.v1i2.2854

Abstract

MSMEs are one of the growing economic sectors in Indonesia. This sector is mostly run by entrepreneurs because it is easy to manage and does not require too large a cost in the process of its establishment. One of the MSMEs that are often found in the city of Bengkulu is MSMEs that produce and sell food made from black sticky rice. This community service activity will be held on Jl. RE Martadinata RT.12 RW.02 NO.15 Kel. Cage Mas Kec. Bengkulu City Malay Village. With this socialization, MSMEs still sell products in the form of Rengginang Ketan Hitam in conventional ways that do not yet have good product characteristics or brand image for consumers. As well as making MSMEs aware of the importance of using product names/brands so that they are easily recognized by consumers. The socialization of entrepreneurship carried out in this service is carried out in several stages, the first stage of awareness, the second stage of capacity building and stages of empowerment. all stages have been practiced for MSME actors at RT.12 RW.02 NO.15 Kel. Kandang Mas Kec. Kampung Melayu Bengkulu City and can be received with a fairly high enthusiasm. After this socialization is carried out, MSME actors can create brands and sell products to the market and use current technology. It is hoped that every MSME can create product characteristics or brands to be easily recognized by consumers and help increase product sales.
An Analysis Of The Preparation Of Financial Statements Based On Accounting Standards For Micro, Small And Medium Entities At Meubel Asa Pratama Panorama Of Bengkulu City Neri Susanti; Sonalia Antama putri; Dewi Harwini
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 1 (2023): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i1.1189

Abstract

This study aims to find out whether the Meubel Asa Pratama Panorama Business had recorded financial reports in accordance with the 2018 Micro Small and Medium Entity Financial Accounting Standards. The financial accounting standards for micro, small and medium entities are standards that were made simple by the Indonesian Accounting Association in 2016 but came into effect on January 1, 2018. These standards are made in three forms of financial statements, namely statements of financial position, profit and loss and notes on financial statements that can be used by micro, small and medium enterprises. The Meubel Asa Pratama Panorama Business is engaged in the fignuture field which produces or produces various forms of wood carvings such as tables, chairs, cabinets etc. This business has been established since 1993 until now which is located at Jl. Merapi Ujung No.67 Rt.26 Rw.09 Panorama of Bengkulu City. Methods of analysis In this study using comparative descriptive method. Make a comparison between the financial statements of Asa Pratama Panorama of Bengkulu City with the 2018 Financial Accounting Standards for Micro, Small and Medium Entities financial statements which consist of statements of financial position, profit and loss and notes to financial statements. The results showed that the Meubel Asa Pratama Panorama Business in Bengkulu City had prepared or recorded an appropriate financial position report of around 61.1%, a profit and loss report of 26.6% and notes on financial statements of 0%, so a comparison between the financial statements of Asa Pratama Panorama of Bengkulu city with Financial Accounting Standards for Small and Medium Micro Entities of 2018 cannot be said to be appropriate.