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THE STUDY OF MINDSET AND BEHAVIOR OF BUSINESSMEN ON THE THEORY OF 7 SPIRITS OF ENTREPRENEURSHIP utami, christina whidya; Oetomo, Jonathan A
Review of Management and Entrepreneurship Vol 3 No 1 (2019): Review of Management and Entrepreneurship
Publisher : International Business Management - Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (89.235 KB) | DOI: 10.37715/rme.v3i1.1203

Abstract

Being an entrepreneur maybe is a dream for most of people. Before becoming an entrepreneur, we need to know what is the mindset and the behavior of entrepreneurs who has been there before. Ciputra University is a higher education institution founded by Ir. Ciputra teaching about 7 spirit of entrepreneurs consisting of passion, independent, market sensitivity, creative and innovative, calculated risk taker, persistence and high ethical standard as a guide for entrepreneurs who wanted to start or undergoing a business. This research with title “Mindset and Behavior Studies in 7 spirit of entrepreneur theory” performed with qualitative method towards 4 interviewees that has been running business for more than 5 years and had more than 10 employees. Data will be collected by interviewing to 4 interviewees. The result of this research says, that 7 spirit of entrepreneurs theory does exist and reflected in a mindset and behavior of entrepreneurs.
THE DIFFERENCE PATTERN OF SUCCESSION BETWEEN SECOND GENERATION AND THRID GENERATION FAMILY BUSINESS IN INDONESIA (A REVIEW OF THE MEDIUM-SIZE FAMILY BUSINESS) utami, christina whidya
Review of Management and Entrepreneurship Vol 3 No 2 (2019): Review of Management and Entrepreneurship
Publisher : International Business Management - Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (179.748 KB) | DOI: 10.37715/rme.v3i2.1204

Abstract

The purpose of this study is to find out whether there are differences on pattern of succession between the second and the third generation of family business in Indonesia. Research Design/ Methodology/ Approach: A cross sectional and comparative research design were used in this study, while the data survey was conducted to 41 respondents from the second-generation group and 48 respondents from the third-generation family business; the businesses has run for 5 to 50 years and were categorized as medium size family business. The study used multiple regression test via SPSS to test the hypothesis. Findings: In family business led by the second-generation successor, only personality system affects the family business succession. On the other hand, in family business led by the third-generation, personality, ownership, family, and management system variables affect the success of the family business; meanwhile, family system does not find to affect the family business succession. Research Limitation/ Implication: This study investigates pattern of succession in family business including personality system, ownership system, family system and management system. This study can suggest a solution in the regeneration process of a family business in order to maintain the continuity of the business. limitation: There are some biases found on family’s perspective of the assessment, and the study only focus on medium-size family business. Practical Implications: A right amount of focus on pattern of succession will help the second and the third generation of the family to manifest in business succession. Exploring the second and the third-generation perspectives in regard to succession pattern is the key to maintain the continuity of the family business. Originality/ value: This study offers a pattern of succession from various perspectives, including personal, ownership, family, and management, as well as the relationship to the long-term success of the family business.
Model Orientasi Relasi antara Konsumen dengan Penyedia Jasa Maskapai Penerbangan Domestik Utami, Christina Whidya; Musanto, Trisno
Jurnal Widya Manajemen & Akuntansi Vol 4, No 2 (2004)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

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Abstract

Since opening the opportunity of commercial air transport operation permit in Indonesia in the year 1999, pushing to born the various new air transport in Indonesia. Emerge the well-unbalanced between supply and demand, so that some air transport firm given on a very light emulation condition. On the other side, consumer remain to wish fulfilling standard of safety and satisfying service quality.
PENINGKATAN NILAI PERUSAHAAN MELALUI PERBAIKAN PRODUKTIVITAS DAN KUALITAS PADA SEKTOR JASA SEBUAH ANALISIS KONSEPTUAL Utami, Christina Whidya
Jurnal Manajemen dan Kewirausahaan Vol 4, No 1 (2002): MARCH 2002
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (35.449 KB) | DOI: 10.9744/jmk.4.1.pp. 56-64

Abstract

Issues regarding service management continue to be of interest. The concept of productivity in the service industry has been criticized, given the differences between services and manufacturing. Measuring productivity of services depends greatly on the valuing of the quantity and quality of inputs and outputs of the service. Companies need strategies which will increase customer satisfaction and need to also reduce costs for those strategies. By increasing productivity and service quality it is hoped that the value of the company will increase through the strategy of re-engineering by giving attention to backstage and frontstage labor. Abstract in Bahasa Indonesia : Masalah-masalah tentang manajemen jasa semakin menarik. Konsep tentang produktivitas dalam bisnis jasa pun disoroti, mengingat jasa berbeda dengan manufaktur. Mengukur produktivitas jasa sangat tergantung pada penilaian kuantitas dan kualitas input dan output dari jasa tersebut. Perusahaan membutuhkan strategi untuk meningkatkan kepuasan konsumen dan diikuti juga oleh usaha untuk menurunkan biaya pada aktivitas yang terkait. Dengan meningkatkan produktivitas dan kualitas jasa diharapkan meningkatkan nilai perusahaan, melalui strategi re-engineering dengan memperhatikan kondisi backstage dan frontstage tenaga kerja. Kata kunci: produktivitas, kualitas, nilai perusahaan jasa
TECHNOLOGY ACCEPTANCE DAN CONSUMER DECISION MODEL SEBAGAI DASAR PEMBANGUN MODEL NIAT ADOPSI TEKNOLOGI INTERNET DI KALANGAN PENGGUNA INTERNET Utami, Christina Whidya; Tulipa, Diyah
Jurnal Widya Manajemen & Akuntansi Vol 6, No 1 (2006)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (499.326 KB)

Abstract

This research explains the model of technological adoption and perception to intention of purchase of the internet consumer in Surabaya. However, consumer behavior that was formed by purchasing intention is threatened by two theories: Technology Acceptance Models (TAM) and Consumer Decision Model (CDM). Technology Acceptance Models predicts the consumer intention to use the information system and technology. While CDM model is used to measure the effectiveness of information media. The results indicate that the models prove the hypotheses. This research indicates that the internet consumer has been using internet as a media to get information, concerning product, hence the online purchasing.
Upaya Relasional dan Outcome Relasional dalam Membangun Retensi Pelanggan pada Peritel Utami, Christina Whidya
Jurnal Widya Manajemen & Akuntansi Vol 6, No 3 (2006)
Publisher : Fakutas Ekonomi Unika Widya Mandala Surabaya

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Abstract

This research tries to elaborate how the relationship trough relationship outcomes in hypermarket and warehouse store can influence the customer retention. The research sample was shoppers in hypermarket and warehouse store in Surabaya which run relationship efforts' such as Carrefour, Makro, Alfa, Indogrosir and Hypermart. :, " This research proves that the perception o/'customer relationship e/forts influences the relationship outcomes which in turn affect the customer retention. tn addition this study has some practical implications such as: (11 the relationship effort strategy (2) the relationship outcomes; (3) the customer retention and (4) propose a new conceptual framework.
Analysis of Emotion, Habit, and Rational Choice: A Study on Consumer Behavior Utami, Christina Whidya
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 4, No 2 (2011): August-November 2011
Publisher : Universitas Prasetiya Mulya

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Abstract

PEMEDIASIAN KEPUASAN KONSUMEN PADA PENGARUH KUALITAS LAYANAN DAN HARGA TERHADAP MINAT BELI ULANG PERUSAHAAN SINAR KARYA PEMENANG Kusuma, Kelvianto; Utami, Christina Whidya; Padmalia, Metta
PERFORMA Vol 3 No 3 (2018)
Publisher : Universitas Ciputra Surabaya

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Abstract

Sinar Karya Pemenang merupakan sebuah perusahaan yang bergerak di bidang jasa percetakan sablon. Sinar Karya Pemenang memiliki permasalahan pada harga dan kualitas layanan. Tujuan penelitian ini adalah untuk mengetahui kepuasan konsumen sebagai variabel mediasi melalui variabel kualitas layanan dan harga terhadap Minat Beli Ulang perusahaan Sinar Karya Pemenang. Penelitian ini menggunakan metode kuantitatif dan menggunakan metode pengambilan sampel jenuh. Jumlah populasi sebanyak 40 konsumen Sinar Karya Pemenang keseluruhan digunakan sebagai sampel, dengan kriteria usia dengan rentang 17-50 tahun, dan domisili Surabaya. Teknik pengumpulan data menggunakan kuesioner dan data dianalisis menggunakan Smart PLS (SEM). Teknik analisis yang digunakan merupakan persamaan regresi yang bertujuan untuk mengetahui besar pengaruh kepuasan konsumen sebagai variabel mediasi melalui variabel kualitas layanan dan harga terhadap Minat Beli Ulang. Hasil dari penelitian ini menunjukan bahwa Kualitas Layanan (X1) dan Harga (X2) berpengaruh secara signifikan terhadap Minat Beli Ulang (Z) dengan Kepuasan Konsumen sebagai variabel Mediasi (Y)
PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN SURYA NALENDRA SEJAHTERA TOURS & TRAVEL Simon, Kevin; Utami, Christina Whidya; Padmalia, Metta
PERFORMA Vol 1 No 3 (2016)
Publisher : Universitas Ciputra Surabaya

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Abstract

Bertahannya suatu perusahaan travel dalam persaingan dapat dilihat dari kemampuannya untuk menciptakan kepuasan pelanggannya. Salah satu perusahaan yang bergerak di bidang travel adalah Surya Nalendra Sejahtera Tours & Travel. Surya Nalendra Sejahtera Tours & Travel memiliki keinginan untuk meningkatkan kualitas layanannya agar dapat mendapatkan kepuasan dari pelanggannya. Penelitian ini bertujuan untuk mengetahui pengaruh pengaruh kualitas layanan terhadap kepuasan pelanggan Surya Nalendra Sejahtera Tours & Travel. Jenis penelitian yang digunakan adalah kuantitatif. Sampel yang dipilih merupakan pelanggan sebanyak 35 orang. Analisis data yang digunakan adalah regresi linier berganda, sedangkan pengujian hipotesisnya menggunakan uji F dan uji t. Hasil penelitian menunjukkan dimensi kualitas layanan yang terdiri dari tangible (X1), reliability (X2), responsiveness (X3), assurance (X4), dan empathy (X5) secara simultan berpengaruh terhadap kepuasan pelanggan (Y). Berdasarkan pengujian secara parsial menunjukkan dimensi tangible, assurance, dan empathy berpengaruh signifikan terhadap kepuasan pelanggan secara parsial. Dimensi reliability dan responsiveness tidak berpengaruh signifikan secara parsial.
Tinjauan Skala Ukuran Perusahaan terhadap Perilaku Entrepreneurial Marketing serta kaitanya dengan Dominasi Dimensi Opportunity dan Growth Orientation Utami, Christina Whidya; Susanto, Hendro
Jurnal Bisnis dan Keuangan Vol 4 No 2 (2019): Business and Finance Journal
Publisher : UNUSA Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33086/bfj.v4i2.1365

Abstract

This study aims to bridge the gap in the literature by examining the dimensions of Growth Orientation, Opportunity Orientation, Total customer focus dimensions, Value creation Networking, Informal Market Analysis, Closness to The Market on large and small company scale related to Entrepreneurial Marketing (EM) behavior. Thus the objectives to be developed in this study are: analyze how EM behavior in small companies compared to large companies? The dimensions of whether in entrepreneurial marketing are dominant in the context of small and large scale companies. The questionnaire was aimed at a national sample of 406 business owners in Indonesia, spread in 8 provinces. Small companies are defined as companies that employ at least 9 fewer full-time employees other than their owners, while large companies are companies that employ more than 9 full-time employees other than their owners. Snowball sampling is used to determine the selected respondent. The results showed that there are differences in entrepreneurial marketing behavior between large companies and small companies, where small scale companies have lower entrepreneurial marketing behavior compared to large scale companies. For small scale companies, it shows that opportunity orientation is the most dominant dimension, whereas in large scale companies it shows that growth orientation is the most dominant dimension.