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Pelatihan Sosial Media Facebook Ads dan Instagram For Business Dalam Meningkatkan Penjualan Rendra Trisyanto Surya; Etti Ernita Sembiring; Sudjana Sudjana; Fatmi Hadiani; Endang Hatma Juniwati
Glosains: Jurnal Sains Global Indonesia Vol. 3 No. 2 (2022): Glosains: Jurnal Sains Global Indonesia
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/glosains.v3i2.85

Abstract

Munculnya “Cimahi Mall”, awalnya karena tumbuhnya kebutuhan masyarakat ekonomi kelas menengah dan bawah di Kota Cimahi terhadap baju-baju Fashion yang semakin trendi dan beragam, namun dengan harga yang terjangkau (murah). Sewa toko yang relative murah menyebabkan mayoritas toko di mal ini masuk dalam kategori Usaha Mikro, dengan rata-rata omset sekitar Rp 30 juta sebulan. Namun, maraknya bisnis toko online menyebabkan sebagian besar toko tenan ini mengalami penurunan omset penjualan yang cukup serius. Tim PKM POLBAN kemudian mencari solusi dengan mengadakan pelatihan dan kegiatan Pendampingan untuk meningkatkan Kasadaran (Awareness) para pelaku bisnis skala UMKM ini tentang pentingnya “Digital Business” dan memasarkan produk mereka. Dan kemudian mengajari ketrampilan penggunaan Facebook dan Instagram untuk promosi secara online, agar penjualan mereka kembali normal. Hasil dari Pelatihan dua kali ini, menunjukkan adanya peningkatan penjualan, yaitu sebesar 28% saat mulai menggunakan Facebook Ads.Terjadi juga peningkatan yang cukup signifikan setelah menggunakan fitur “Instagram for Business”. Namun, peningkatan penjualan ini tidak merata. Ada “gap” yang cukup besar di setiap tenan toko yang mengikuti Pelatihan. Salah satu faktor penyebab adalah, adanya perbedaan generasi dalan motivasi didalam memanfaatkan HP dan Sosesial Media. Peserta yang berusia di bawah 30 tahun (Generasi Milenial) cenderung lebih aktif dan berani dalam memanfaatkan HP mereka untuk melakukan promosi produk secara online. Tidak terbebani secara psikologis terhadap IT Literacy dan gaya komunikasi spontan konsumen internet. Sebaliknya, peserta yang berusia diatas 40 tahun, terlihat gamang dan ragu-ragu dalam memulai kegiatan promosi menggunakan Sosial Media.
Audit Tata Kelola Sistem Informasi Manajemen Kepegawaian Perguruan Tinggi dan Proses Investasinya Menggunakan Framework Cobit Rifan Romadon; Rendra Trisyanto Surya
Indonesian Accounting Literacy Journal Vol 1 No 1 (2020): Indonesian Accounting Literacy Journal (November 2020)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

POLBAN has implemented a Personnel Management Information System which is used to assist management in managing, monitoring and recapitulating personnel data reports. However, the IT governance process is still not optimal and there are still many shortcomings. The purpose of this research is to know the processes and procedures for the management of SIMPEG POLBAN, IT Risk, IT Control, IT investment processes and measurement maturity levels of IT Governanceusing COBIT 4.1.measurement is Maturity level based on four domains in COBIT, namely Planning and Organize, Acquire and Implementation, Delivery and Support, and Monitor and Evaluate. The results of research conducted at SIMPEG POLBAN, obtained a level of maturity at level 2, namely Repeatable but Intuitive. This means that IT activities are still carried out according to custom without any clearly written procedures. The results of measuring the level of maturity are expected to become input in POLBAN's future strategic development plans.
Perancangan Aplikasi Sistem Informasi Akuntansi Penjualan Menggunakan Software Microsoft Access 2016 (Studi Kasus Toko Diecolz85) Yanuar Muhammad Nazar; Rendra Trisyanto Surya
Indonesian Accounting Literacy Journal Vol 1 No 2 (2021): Indonesian Accounting Literacy Journal (March 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

"Diecolz85" store is a business in the field of selling SME-scale furniture items at the level of small businesses. In carrying out its operational activities, the store still implements a sales recording system manually on an ordinary notebook, and there is a lack of sensitivity to the importance of good financial records, so it becomes a problem that needs to be resolved, the owner wants good records, where data processing is fast, data accuracy and reliability very emphasized so that it can expedite daily operational activities. Therefore, as a form of solution to this problem, the authors designed an application program according to the needs and desires of the store, using the SLDC method and designing an application program. The author uses Microsoft Access 2016 software to solve the problems that exist in the Accounting Information System for the Sale of Furniture Goods in the "Diecolz85" Store.
Analisis Dan Perancangan Sistem Informasi Akuntansi Kas Rumah Sakit Menggunakan Metode SDLC Dan Framework BABOK Versi 3.0 Ela Karenina; Rendra Trisyanto Surya
Indonesian Accounting Literacy Journal Vol 1 No 2 (2021): Indonesian Accounting Literacy Journal (March 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

This study aims to design a new cash accounting infornnation system at the hospitaI by analyzing the existing accounting system. The framework used as a reference for researchers is the framework BABOK version 3.0 and uses the SDLC method to make it easier to design the cash accounting information system. Analysis of the hospital cash accounting information system is carried out by identifying cash problems that occur, identifying decision points, identifying key personnel related to cash either directly or indirectly. In designing a cash accounting information system at hospital in Cikalongwetan, the authors designed the right procedures so that the hospital could maximize cash control, both for cash receipts and cash disbursements. Therefore, the authors make recommendations for designing a cash accounting information system in RSUD Cikalongwetan according to user needs, so that it can simplify the works.
Audit IT Gov Dan IT Process Investasi Simperang Menggunakan Framework Cobit 4.0 Pada Politeknik Negeri Bandung Agung Gunawan; Rendra Trisyanto Surya
Indonesian Accounting Literacy Journal Vol 1 No 2 (2021): Indonesian Accounting Literacy Journal (March 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

Technology advances that are increasingly rapid affect the nature and structure of the organization's operational system, one form of change is the existence of a budget planning system (SIMPERANG). The use of technology-based information systems like this needs to be done in analysing the IT Risk Management contained in the system, as well as to measure the maturity level of Information Technology and Investment Management. The audit was carried out using a framework that became an international standard namely COBIT 4.1 which provides information on size, indicators, processes, and a collection of best practices to help the organization be optimal in managing Information Technology and develop controls on SIMPERANG. Maturity level measurement is based on four domains in COBIT, namely Planning and Organizing (PO), Acquire and Implementation (AI), Delivery and Support (DS), and Monitor and Evaluate (ME). The results of research conducted at SIMPERANG, obtained a maturity level of 2,93 or are at level 2, which is "Repeatable but Intuitive". The results of this audit process and recommendations made are expected to be a reference in the development and improvement of SIMPERANG in order to optimize the effectiveness and efficiency of SIMPERANG in the future at the Bandung State Polytechnic.
Analisis dan Perancangan ROP, EOQ, Safety Stock Sistem Pengendalian Persediaan Bahan Baku Pada Rumah Makan Bubur Ayam Citarasa Intishar Ghinawijaya Katiandagho; Rendra Trisyanto
Indonesian Accounting Literacy Journal Vol 2 No 1 (2021): Indonesian Accounting Literacy Journal (November 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1291.678 KB) | DOI: 10.35313/ialj.v2i1.3231

Abstract

Inventory is the most crucial aspect in restaurant business, good control is needed so that operational activities can run smoothly. In ‘RM Bubur Ayam Citarasa’, the quantity of raw material inventory purchased is based on estimates and intuition so that the inventory costs incurred are not efficient. The purpose of this study is to find out the economical order quantity for each raw material, how much safety stock should be provided and when reordering should be done. The type of data used is quantitative data and is equipped with qualitative data which is then analyzed using the EOQ, Safety Stock and Reorder Point formula. As a result, the company could save Total Inventory Costs for it’s twelve raw materials up to Rp2,290,219 with the EOQ Method. In order for the quantity of raw material can be monitored properly, researcher designed a simple inventory application using Ms. Excel.
Audit Sistem Informasi E-Government Menggunakan Framework COBIT 4.1 (Studi Kasus Pada Pemerintah Daerah Kabupaten Bandung Barat) Aditia Ramdan; Rendra Trisyanto Surya
Indonesian Accounting Research Journal Vol 1 No 1 (2020): Indonesian Accounting Research Journal (October 2020)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

In the current era of globalization, the progress of Information Technology (IT) is very rapid making Information Technology also an enabler in the Government to improve efficiency, effectiveness, transparency and accountability of government administration. West Bandung Regency Government has implemented E-Government in carrying out the administration. In its implementation, the KBB Local Government e-Government still has various problems, one of which is that the public service applications that are not integrated with the KBB Local Government e-Government. This indicates that the level of E-Government governance in the KBB Regional Government has not been maximized. Therefore, it is important to conduct an Information System Audit to assess how mature IT e-Government Governance is in the KBB Regional Government so that IT Risk does not have a broad impact. This SI audit is carried out based on the COBIT 4.1 framework, because COBIT is specifically used to measure and assess IT Governance and management of an agency or organization. This SI audit refers to 7 IT Processes related to E-Government namely, PO1, PO4, PO7, AI2, AI3, DS1, DS7, ME2 and ME4. Data collection is done by observation, interviews, gathering documentation and questionnaires in the form of KKA.
Pengaruh Penerapan Sistem Informasi Online E-Samsat Jabar Terhadap Tingkat Kepatuhan Wajib Pajak Kendaraan Bermotor Diah Oktavianingrum; Rendra Trisyanto Surya; Yeti Apriliawati
Indonesian Accounting Research Journal Vol 1 No 2 (2021): Indonesian Accounting Research Journal (February 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

The purpose of this study was to determine whether there is an effect of the application of the West Java E-Samsat online information system on the compliance level of motorized vehicle taxpayers registered at the Samsat Bandung I Pajajaran Office and how much influence it has. The type of research approach used is quantitative. The population of this research is private ownership of taxpayers of two-wheeled motor vehicles and four-wheeled vehicles. The sample was determined by a purposive sampling method of 100 motor vehicle taxpayers registered at the Samsat Bandung I Pajajaran Office. The data collection technique used in this study was a questionnaire that had been tested for validity and reliability. The data analysis technique used to answer the hypothesis is simple linear regression. The results of data analysis are seen from the results of the determination coefficient test, to find out how big the contribution given by the West Java E-Samsat online information system to the compliance level of motor vehicle taxpayers is 72.6%. Furthermore, the results of hypothesis testing can be seen that the t-count value is 16.115 and the t-table value is known to be 1.966. Therefore, through the results of hypothesis testing, which means that the value of t is greater than t table (16.115> 1.966). Thus the result is that H0 is rejected and Ha is accepted. Therefore there is a positive and significant influence between the West Java E-Samsat online information system on the level of motor vehicle taxpayer compliance.
Audit of IT Process DS-11 for Academic Information System based on Framework COBIT 4.1 Rendra Trisyanto Surya; Jouzar Farouq Ishak
Indonesian Accounting Research Journal Vol 1 No 2 (2021): Indonesian Accounting Research Journal (February 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

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Abstract

Database (Manage Data) merupakan proses penting dari suatu pengelolaan Sistem Informasi Akademik (SIAK). SIAK dewasa ini menjadi tolok ukur terhadap ukuran kinerja suatu organisasi Perguruan Tinggi. Namun, di sisi lain, secanggih apapun Teknologi Database yang digunakan, dan sebaik apapun Sistem Manajemen Database yang diterapkan, selalu ada IT Risk yang tersisa (Residual Risk) yang harus diwaspadi karena memiliki dampak yang serius. Rendahnya sebagian besar tingkat kematangan Tata Kelola SIAk secara keseluruhan di Perguruan Tinggi di Jawa Timur, menurut penelitian Mutyarini Cs dan Lidya J , yaitu sebesar 1,4. Menyebabkan perlunya juga dilakukan penelitian khusus terhadap salah satu elemen penting SIAK, yaitu DATABASE. Database menurut COBIT, harus dikelola pula (sebagaimana IT Process lain), berdasarkan Control Objective yang telah ditetapkan untuk IT Process DS-11 (Manage Data). Karena rendahnya Level Kematangan SIAk tersebut, menunjukkan terdapat beberapa IT Risk yang bisa berdampak serius terhadap keakurasian data. COBIT Control Objective for IT and its related) merupakan salah satu IT Framework terbaik saat ini yang telah menjadi Best Practice (“accepted”), karena keakurasiannya didalam memetakan IT Risk dan menetapkan control yang sesuai dari berbagai IT Process didalam suatu organisasi. Dari hasil penelitian ini diperoleh hasil. Bahwa Perguruan Tinggi di Kota Bandung juga umumnya masih mengela Database dari Sistem Informasi Akademik pada Level Kematangan 2, yaitu “Repeatable but Intuitive”. Artinya, sudah dilakukan berdasarkan manajemen yang terpola, namun belum sistematis (defined). Banyak keputusan terkait “Manage Data” yang dilakukan secara spontan dan responsif berdasarkan situasi yang ada saat. Sehingga disimpulkan, bahwa masih cukup banyak IT Risk di dalam pengelolaan database dari Sistem Informasi Akademik (SIAK) di beberapa Perguruan Tinggi di Kota Bandung, yang belum ditangani dengan sistematis dan efektif.
Analisis Pengelolaan Aset Daerah Pada Pemerintah Daerah Kabupaten Bandung Barat Ilham Fadilah; Rahma Nazila Muhammad; Rendra Trisyanto Surya
Indonesian Accounting Research Journal Vol 1 No 3 (2021): Indonesian Accounting Research Journal (June 2021)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (377.454 KB)

Abstract

This study aims to determine the process of regional asset administration, asset administration problems, the impact of fixed asset problems, problem solving steps, and efforts to improve regional asset management. Type of research is descriptive qualitative with interviews as the main tool to collect data with resource persons from the Head of the Assets Division, the Head of the Asset Administration Sub-Sector, the Head of the Asset Security Sub-Section and the Property Manager. The results showed that the West Bandung Regency Government carried out the regional asset administration process in accordance with applicable regulations, although they still encountered problems with land assets, equipment and machinery, as well as buildings and buildings caused by the delegation of assets from Bandung Regency, resource competence was not maximized, insufficient budget and the census of goods has not been carried out. The West Bandung Regency Government has resolved existing problems by improving data on the system, land certification, controlling current assets, field observations, routine consolidation, updating information systems, increasing human resource competence, census of goods and commitment of the leaders. The results obtained from this study are to increase knowledge and understanding of the sources of regional asset management problems in general. The author suggests for further research to discuss the relationship between BPK's opinion and the results of regional asset management.