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Implementasi Penggunaan E-Money pada Ecommerce di Masa Pandemi sebagai Pendukung Less Cash Society Vania Sally Nabila; Nuri Aslami
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

The development of information technology causes changes in all fields. One of them is the development of the payment system, where the payment system that was originally still in the form of cash has changed to non-cash. The use of non-cash or electronic money (e-money) has been widely used by the public in transactions, especially in transactions that are online or better known as electronic commerce (e-commerce). The use of e-money in e-commerce transactions can certainly support government programs in reducing the use of cash in transactions known as the Less Cash Society (LCS). This study uses descriptive qualitative methods, describing an event or events which are then described as they are without manipulation. Collecting data using library research, collecting references in the form of data in the form of narratives or sentences, documents, theories of opinion, pre-existing ideas which are then analyzed using data analysis techniques. The purpose of this study was to determine the effect of the level of use of e-money in e-commerce transactions during the pandemic on the LCS level.
Implementasi Penggunaan E Money Pada Ecommerce di Masa Pandemi Sebagai Pendukung Less Cash Society Vania Sally Nabila; Nuri Aslami
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The development of information technology causes changes in all fields. One of them is the development of the payment system, where the payment system that was originally still in the form of cash has changed to non-cash. The use of non-cash or electronic money (e-money) has been widely used by the public in transactions, especially in transactions that are online or better known as electronic commerce (e-commerce). The use of e-money in e-commerce transactions can certainly support government programs in reducing the use of cash in transactions known as the Less Cash Society (LCS). This study uses descriptive qualitative methods, describing an event or events which are then described as they are without manipulation. Collecting data using library research, collecting references in the form of data in the form of narratives or sentences, documents, theories of opinion, pre-existing ideas which are then analyzed using data analysis techniques. The purpose of this study was to determine the effect of the level of use of e-money in e-commerce transactions during the pandemic on the LCS level.
Analisis Perencanaan Supply Chain Management pada Seneca Coffe Studio Kota Medan Vania Sally Nabila; Minta Ito Lubis; Siti Aisyah
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

The development of food and beverage sales is growing rapidly. One of the drinks that has experienced a large increase in sales is coffee. With the potential for the development of coffee sales, to have an advantage in the sales competition, Seneca Coffee Studio needs to implement Supply Chain Management. The purpose of using Supply Chain Management, where the most basic is to be able to align demand with existing supply. This research method is a qualitative method that focuses on analyzing the application of Supply Chain Management at Seneca Coffee Studio. The results of this study are the supplier selection process at Seneca Coffee Studio with the initial process of taking coffee beans from the Samosir coffee plantation to logistics distribution. The supply of coffee from Samosir coffee plantations to Seneca Coffee Studio greatly helps the distribution of coffee supplies to Seneca Coffee Studio outlets and has an impact on the sale of coffee drinks. The purpose of this study was to determine the process of supplier selection, logistics planning, and logistics distribution at Seneca Coffee Studio. This study uses qualitative methods with data collection techniques by observation and interviews.
Analisis Strategi Pemasaran untuk MeningkatkanVolume Penjualan (Studi Kasus: PT. Indofood) Vania Sally Nabila; Niki Aulia; Utami R.A Padang; Deby Nofriansyah; Suhairi Suhairi
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 2 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

Persaingan di dunia bisnis dewasa saat ini dirasakan semakin ketat, seiring dengan bertambahnya perusahaan perusahaan yang sejenis yang menawarkan produk yang sama. Dalam hal ini setiap perusahaan hendaknya mengetahui pasar, dimana produk atau jasa yang di produksi akan di tawarkan atau di pasarkan. Tujuan tersebut dapat dicapai dengan usaha mempertahankan dan meningkatkan keuntungan atau laba perusahaan. Tujuan dari penelitian ini adalah untuk mengetahui strategi pemasaran PT. Indofood dalam meningkatkan volume penjualan. Penelitian ini merupakan penelitian kualitatif dengan menggunakan pendekatan fenemenologi, pengambilan data menggunakan teknik wawancara dengan sample karyawan PT. Indofood. Hasil penelitian menunjukkan bahwa strategi pemasaran yang diterapkan PT. Indofood berupa bauran pemasaran yang di dalamnya terdiri dari produk, harga, dan promosi yang berdampak dalam meningkatkan penjualan PT. Indofood.
PENGARUH MOTIVASI BELANJA HEDONIS, UANG SAKU DAN PROMO DISKON TERHADAP PEMBELIAN IMPULSIF MAHASISWA JURUSAN MANAJEMEN UNIVERSITAS ISLAM NEGERI SUMATERA UTARA PADA APLIKASI SHOPEE Muhammad Arif; Nursantri Yanti; Vania Sally Nabila
Jurnal Ekonomi Manajemen dan Bisnis Vol 4 No 1 (2023): JURNAL EKONOMI MANAJEMEN DAN BISNIS
Publisher : PROGRAM PASCA SARJANA MAGISTER MANAJEMEN INSTITUT TEKNOLOGI DAN BISNIS ASIA MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jubis.v4i1.1813

Abstract

This study aims to determine the effect of hedonic shopping motivation, pocket money and discount promos on impulse purchases of students majoring in management at the State Islamic University of North Sumatra on the Shopee application. This research was conducted on all active management students of the State Islamic University of North Sumatra with a population of 844 students and a sample of 89 students. The sampling technique in this study uses a probability sampling approach using random sampling, namely random sampling. This study used primary data obtained using questionnaires. The data analysis techniques used in this study are descriptive statistical tests, classical assumption tests, multiple linear regression analysis and hypothesis tests. The results proved that hedonic shopping motivation, pocket money and discount promos had a positive and significant effect on the impulse purchases of students majoring in management at the State Islamic University of North Sumatra on the Shopee application.