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This Author published in this journals
All Journal Prosiding National Conference for Community Service Project Management Studies and Entrepreneurship Journal (MSEJ)
Vinco Vinco
Universitas Internasional Batam
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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MENINGKATKAN MINAT BACA DI KALANGAN ANAK-ANAK PANTI ASUHAN “DAARUT TAUBAH” Ria Karina; Natalis Christian; Iskandar Itan; Erika Chen; Jacky Lim; Kian Ricardoegan; Winson Winson; Susanti Susanti; Vinco Vinco; Hartono Hartono; Willy Benyamin Ompusunggu; Erwin Erwin
National Conference for Community Service Project (NaCosPro) Vol 2 No 1 (2020): The 2nd National Conference of Community Service Project 2020 (Accepted Papers)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v2i1.1172

Abstract

Reading a book is a fun activity if someone is used to it. Instead, this activity becomes the most boring thing ever done when someone has no interest in reading books. There are two types of people when reading a book, the first is someone who likes to read books without a picture. The second type, are people who like to read books interspersed with pictures. Everyone's interest in reading a book depends on the motivation and presentation of the book itself which makes other people interested in reading. The habit of reading this book must be instilled early on. Various reading sources are widely available both in the form of books and digital content such as e-books, digital magazines, and animated videos. The role of parents and the environment is very important for the development and growth of children. Reading books has value and benefits for children in terms of children's character development. Therefore, raising awareness of the importance of reading books is important. Community service activities carried out are by donating notebooks and stationery to the people who need them and introducing them to the importance of reading culture through online educational activities.
Pengaruh Brand Trust Terhadap Brand Loyalty Pada Fashion Branded Di Kota Batam Vinco Vinco; Golan Hasan
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 2 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i2.1402

Abstract

Penelitian ini menguji pengaruh brand loyalty terhadap brand loyalty pada fashion branded di Kota Batam dengan menggunakan teknik pengumpulan data primer dan sekunder dengan menguji data dari 356 responden yang memperhatikan fashion di Kota Batam. Pada penelitian ini data yang digunakan adalah data yang telah diolah menggunakan PLS sehingga dapat menunjukkan bahwa pengaruh brand trust terhadap brand loyalty signifikan positif dengan independen brand awareness yang signifikan positif terhadap brand trust dengan mediasi brand trust.
Co-Authors Christian, Natalis Erika Chen Erwin Erwin Golan Hasan Hartono Hartono Iskandar Itan Jacky Lim Kian Ricardoegan Ria Karina Susanti Susanti Willy Benyamin Ompusunggu Winson Winson