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The Effect of Customer Promotion and Income on Saving Motivation in Bank Muamalat, Case Study Bank Muamalat Branch Boalemo Suraya Teapon; Samin Latif; Imam Mashudi
Journal of Economic, Business, and Administration (JEBA) Vol. 2 No. 1 (2021): Journal of Economic, Business, and Adminsitration (JEBA)
Publisher : LP2M Universitas Bina Mandiri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (225.478 KB) | DOI: 10.47918/jeba.v2i3.240

Abstract

The research objectives are: To determine the effect of promotion and income at the Muamalat Capem Boalemo bank. This type of research used in this research is a type of quantitative research. This quantitative research approach is used by researchers because it was collected either through observation or through a questionnaire (questionnaire), then described in the form of numbers. The results of this study are from the results of the above research that promotion has no effect on the motivation to save at Bank Muamalat Boalemo Branch. Evidenced by the regression test results Promotion coefficient (X1) of -0.130. The negative coefficient value indicates that (X1) against (Y) has no positive effect. In promotion there are 4 indicators, namely advertising, sales promotion, publicity and personal selling. The results of the validity test show that all statements are valid, while the reliability test shows that the research indicators are reliable. Promotion at Bank Muamalat, Boalemo branch, has no effect because the access is too far. Then there is no cash office in the district. And the operational car is not yet owned at Bank Muamalat Capem Boalemo.
MODEL COLLABORATIVE GOVERNANCE DALAM PENANGULANGAN KEMISKINAN DI DAERAH (Studi Kasus dalam Program Dusun Terpadu Mandiri di Boalemo Provinnsi Gorontalo) Samin Latif
International Interdisciplinary Conference on Sustainable Development Goals Vol 1 No 1 (2018): Proceedings of International Interdisciplinary Conference on Sustainable Developm
Publisher : LP2M Universitas Bina Mandiri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (366.426 KB)

Abstract

Poverty is a multidimensional problem that requires integrated handling and involvement of various parties within it. This research has problem formulation was how the collaboration model of government, private and community in poverty reduction through the Dusun Terpadu Mandiri Program in Boalemo, Gorontalo Province. The aim is to explain the role and contribution of the three parties in the poverty reduction through Dusun Terpadu Mandiri program in Boalemo, Gorontalo Province. This research uses case study research with qualitative research design by conducting observations and depth interviews with a number informants and documentation, then analyzed with interactive analysis model. The results of this study found that the collaborative model between government, private and community in the development program of Dusun Terpadu Mandiri (DTM) in Boalemo was done through sharing resources from each party according to the resources and authority possessed through the pioneering and mediation of local government causing this program is more efficient and participative but also a high degree of dependency because of the dominant government intervention. Therefore, this study recommends the need for proactive involvement of the private sector and the community from program planning, implementation and evaluation of its success so that its development and follow-up are more effective