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Journal : PROFIT : Jurnal Administrasi Bisnis

Faktor-Faktor Yang Mempengaruhi Intensitas Kelanjutan Penggunaan Layanan Mobile Data Widia Permana; Endang Siti Astuti; Imam Suyadi
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 6 No. 1 (2012): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1105.671 KB) | DOI: 10.21776/ub.profit.2011.006.01.1

Abstract

Layanan mobile data yang muncul adalah melanjutkan konvergensi teknologi komunikasi mobile data layanan. Layanan mobile data akan tumbuh sangat cepat  tapi pengguna  ilmu perilaku pada penggunaan mobile data masih langka. Mobile data dalam penelitian ini difokuskan pada telepon seluler yang  telah lebih  banyak  digunakan  dan menembus  tingkat  semua  masyarakat  dalam upaya untuk memenuhi kebutuhan komunikasi.Penelitian ini bertujuan untuk menganalisis dan menjelaskan  faktor-faktor yang  mempengaruhi  intensitas  penggunaan  layanan data  mobile menggunakan  model  phone  research  mobile,  didasarkan pada perilaku  yang  menggabungkan faktor-faktor kebutuhan dan motivasi pribadi dalam menggunakan layanan mobile data  . Model ini telah diuji melalui survei terhadap 200 responden, yang aktif sebagai pengguna perpustakaan mahasiswa  UB.  Metode  analisis  data yang digunakan adalah  model persamaan  Structural Equation Modelling (SEM) dengan bantuan perangkat lunak Analisis Struktur Momen (AMOS) . Hasil penelitian  ini adalah faktor persepsi manfaat  / kegunaan, kenyamanan, kesenangan, nilai moneter,  pengaruh sosial.  , media, mobilitas dan  sikap  pengguna  telah memberikan pengaruh positif pada intensitas penggunaan layanan mobile data
PENGARUH CITRA TOKO, VARIASI KUALITAS, PRODUCT SIGNATURENESS TERHADAP KUALITAS YANG DIPERSEPSIKAN DAN DAMPAKNYA PADA MINAT PEMBELIAN PRODUK PRIVATE LABEL BRANDS (Survai pada Konsumen “Inspired 27 Store”) Rena Feri Wijayanti; Suharyono Suharyono; Imam Suyadi
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 7 No. 1 (2013): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Abstrak Tujuan penelitian ini adalah 1) menganalisis dan menjelaskan pengaruh citra toko, variasi kualitas dan product signatureness terhadap kualitas yang dipersepsikan konsumen, 2) menganalisis dan menjelaskan pengaruh citra toko, variasi kualitas dan product signatureness terhadap terhadap minat pembelian, 3) menganalisis dan menjelaskan pengaruh kualitas yang dipersepsikan konsumen terhadap minat pembelian. Jenis penelitian yang digunakan dalam penelitian ini adalah penelitian eksplanatory. Metode pengambilan data dilakukan dengan metode survai. Populasi dan sampel dalam penelitian ini adalah konsumen “Inspired 27 Store” Malang dengan jumlah sampel 68 orang dan teknik pengambilan sampel dengan accidental sampling. Metode yang digunakan adalah Partial Least  Square (PLS). Hasil penelitian menunjukkan bahwa 1) citra toko, variasi kualitas dan product signatureness memiliki pengaruh positif dan signifikan terhadap kualitas yang dipersepsikan konsumen, 2) citra toko, variasi kualitas dan product signatureness memiliki pengaruh positif dan signifikan terhadap minat pembelian, 3) kualitas yang dipersepsikan berpengaruh positif namun tidak signifikan terhadap variabel minat pembelian. Kata kunci: Ritel, citra toko, kualitas, product signatureness, kualitas yang dipersepsikan, minat pembelian, private label.   Abstract The objectives of this research  are 1) to analyze and explain the influence of store image, quality variance, and product signatureness on consumer quality perception. 2) analyze and explain the influence of store image, quality variance, and product signatureness on purchase intention. 3) anlyze and explain the influence of consumer quality perceptions on purchase intention. Types of research  used in this study is eksplanatory research. Methods of data collection by survey techniques. Populations and samples in this study are the buyer at “Inspired 27 Store” Malang. A sample of 68 peoples and sample collection technique is accidental sampling. The analytical method was Partial Least Square (PLS). These results showed that 1) store image, quality variance, and product signatureness have positive and significant effect on consumer quality perception. 2) store image, quality variance, and product signatureness have positive and significant effect on purchase intention. 3) consumer quality perceptions has positives but not significant effect on purchase intention. Keywords: Retailing, store image, quality variance, product signatureness, consumer quality perception, purchase intention, private label.
THE INFLUENCE OF MARKETING MIX ON CONSUMERS PSYCHOLOGICAL FACTORS AND ITS IMPACT ON PURCHASING BEHAVIOR (SURVEY ON CONSUMERS OF DEVELOPER PT KENDALI PUTRA SURABAYA) Ajrina Valentine Marhadyta; Djamhur Hamid; Imam Suyadi
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 7 No. 2 (2013): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Marketing mix is one of several types of strategies in marketing that is useful to find out which suitable strategies should be used in the company at the market. Elements of marketing mix nowadays have developed approaches starting from 4P, 5P, 6P, 7P and 15P. Besides, many companies in the world always improve their marketing concept if they want to be survivor and be the winner in the market as well as to get consumers’ value. It is very important for companies to survive in its business. The marketing concept has three main elements, which are consumers’ oriented, integrated marketing and consumers’ satisfaction. This study used the characteristics of consumers for doing a research at the developer since the marketing concept is believed to be the main key to achieve the goal of an organization in creating, delivering and communicating consumers’ value towards the selected market of the target. The approach is 4P in psychological factors toward purchasing behavior of consumers. Keywords: Marketing Mix, Psychological factors, and Purchasing Behavior of Consumers.
PENGARUH PRICE EARNING RATIO (PER), PRICE TO BOOK VALUE (PBV), DEBT TO EQUITY RATIO (DER), RETURN ON ASSET (ROA), TERHADAP RETURN SAHAM DALAM JAKARTA ISLAMIC INDEX Yudo Aria Wiranegara; Imam Suyadi; Siti Ragil Handayani
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 8 No. 1 (2014): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

ABSTRACT The stock market is the place to look for funding activities of the company to fund its operations . The main function of the capital market is as a means of capital formation and accumulation of funds for the financing of a company . In order to facilitate the needs of Muslims in Indonesia who have interest in investment in capital market products , then developed Islamic capital markets in accordance with the basic principles of Islam which is expected to add an alternative means of investment in Indonesia in addition to the investment , which is already known and growing banking sector . Islamic stocks are stocks that the operation does not conflict with Islamic law , either the product or its management . Grouping Islamic stocks are in the Jakarta Islamic Index ( JII ) at the Indonesian Stock Exchange ( BEI ) . Getting a return ( profit ) is the main objective of the trading activity of investors in the capital market . Analysis of the company is one of the means used to analyze a stock investor to do by looking at the financial performance assessed with financial ratios . This study aimed to analyze the effect of Price Earning Ratio ( PER ) , Price to Book Value ( PBV ) Debt To Equity Ratio ( DER ) and Return on Assets ( ROA ) on stock returns is incorporated in the Jakarta Islamic Index ( JII ) the period of 2008 – 2012.   Keywords : Price Earning Ratio (PER), Price to Book Value (PBV), Debt to Equity Ratio (DER), Return on Asset (ROA), Stock return and Jakarta Islamic Indeks (JII) ABSTRAK Pasar modal merupakan tempat kegiatan perusahaan untuk mencari dana untuk mendanai kegiatan usahanya. Fungsi utama pasar modal adalah sebagai sarana pembentukan modal dan akumulasi dana bagi pembiayaan suatu perusahaan. Dalam rangka memfasilitasi kebutuhan umat Islam di Indonesia yang memiliki minat investasi pada produk-produk pasar modal, maka dikembangkan pasar modal syariah yang sesuai dengan prinsip dasar Islam sehingga diharapkan akan menambah alternatif sarana investasi di Indonesia disamping investasi yang selama ini sudah dikenal dan berkembang disektor perbankan. Saham syariah merupakan saham-saham perusahaan yang dalam operasionalnya tidak bertentangan dengan syariat islam, baik mengenai produk maupun manajemennya. Pengelompokan saham syariah berada dalam Jakarta Islamic Index (JII) di Bursa Efek Indonesia (BEI). Memperoleh return (keuntungan) merupakan tujuan utama dari aktivitas perdagangan para investor di pasar modal. Analisis perusahaan merupakan salah satu cara yang digunakan investor untuk menganalisis suatu saham yang dapat dilakukan dengan melihat kinerja keuangan yang dinilai dengan rasio keuangan. Penelitian ini bertujuan untuk menganalisis pengaruh Price Earning Ratio (PER), Price to Book Value (PBV), Debt To Equity Ratio (DER) dan Return on Asset (ROA) terhadap return saham yang tergabung dalam Jakarta Islamic Index (JII) periode tahun 2008 - 2012 Kata Kunci : Price Earning Ratio (PER), Price to Book Value (PBV), Debt to Equity Ratio (DER), Return on Asset (ROA), Return saham dan Jakarta Islamic Indeks (JII)
PENGARUH ESERVICE QUALITY DAN ERECOVERY SERVICE QUALITY TERHADAP PERCEIVED VALUE, ECUSTOMER SATISFACTION DAN ECUSTOMER LOYALTY (STUDI PADA PELANGGAN ONLINE SHOPPING DI WEBSITE VIRTUAL STORE MALANG WWW.LAPTOPBEKASMALANG.COM) Shinta Avriyanti; Kertahadi Kertahadi; Imam Suyadi
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 8 No. 2 (2014): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

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Abstract

Penelitian ini bertujuan untuk mengalisis pengaruh eService quality, eRecovery service quality, perceived  value, ecustomer  satisfaction dan ecustomer  loyalty pada pelanggan  online shoopping di website virtual store Malang www.laptopbekasmalang.com. Secara spesifik tujuan dari penelitian ini untuk (1) menguji pengaruh eService quality terhadap eCustomer satisfaction, (2)  menguji  pengaruh  eRecovery   Service  Quality terhadap perceived   value,  (3)  menguji pengaruh  perceived  value terhadap eCustomer  satisfaction,  (4)  menguji  pengaruh  perceived value terhadap eCustomer  loyalty, dan (5) menguji pengaruh eCustomer  satisfaction terhadap eCustomer loyalty. Penelitian ini termasuk penelitian eksplanatory  research.  Metode pengambilan sampel dengan  metode  probability  sampling.  Teknik  sampel  yang  digunakan  adalah  teknik  sample random sampling (pengambilan sampel acak sederhana) yaitu dengan cara undian. Terdapat 42 responden dalam penelitian ini. Metode analisis data menggunakan Generalized Structured Component Analysis (GSCA) Hasil penelitian ini menunjukkan bahwa (1) eService quality berpengaruh   signifikan   terhadap   eCustomer   satisfaction.   (2)   eRecovery   Service   Quality berpengaruh  signifikan  terhadap  perceived  value.  (3) perceived  value berpengaruh  signifikan terhadap   eCustomer   satisfaction.   (4)   perceived   value berpengaruh   signifikan   terhadap eCustomer  loyalty.  (5)  eCustomer  satisfaction berpengaruh  signifikan  terhadap  eCustomer loyalty.   Kata kunci: eService quality, eRecovery service quality, perceived value, ecustomer satisfaction, ecustomer loyalty, pelanggan online shopping, GSCA.     The research is intended to analyze the influence of eService quality, eRecovery service quality,  perceived  value,  customer  satisfaction,  and ecustomer  loyalty  to  online  shopping customers in a virtual store website of Malang: www.laptopbekasmalang.com. Specifically, the research purpose are: (1) tested eService quality influence to eCustomer satisfaction; (2) testing the  influence  of  eRecovery  Service  Quality  to  perceived  value,  (3) tested  the  influence  of perceived  value  to  eCustomer  satisfaction,  (4) tested  the  influence  of  perceived  value  to eCustomer loyalty, and (5) tested the influence of eCustomer satisfaction to eCustomer loyalty. The research  can  be  included  into  explanatory  research.  Sample  technique method  using probability sampling (simple random sampling) which is by drawing. There are 42 respondents in  this  research.  Data  analysis method using  Generalized  Structure  Component  Analysis (GSCA). This research shows that (1) eService quality have significant influence to eCustomer satisfaction.  (2)  eRecovery  Service  Quality  has  significant  influence  to perceived  value.  (3) perceived  value  has  significant  influence  to eCustomer  satisfaction.  (4)  perceived  value has significant influence to eCustomer loyalty. (5) eCustomer satisfaction has significant influence to eCustomer Loyalty.   Keywords: eService   quality,   eRecovery   service   quality,   perceived value,   ecustomer satisfaction, ecustomer loyalty, online shopping customer, GSCA.
THE INFLUENCE OF CAPITAL STRUCTURE AND ASSET MANAGEMENT ON PROFITABILITY AND FIRM VALUE (AN EMPIRICAL RESEARCH AT REAL ESTATE AND PROPERTY THAT LISTED IN INDONESIA STOCK EXCHANGE FOR THE PERIOD OF 2011-2013) Eka Agustiningtias; Kertahadi Kertahadi; Imam Suyadi
PROFIT: JURNAL ADMINISTRASI BISNIS Vol. 10 No. 1 (2016): PROFIT : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (501.226 KB) | DOI: 10.21776/ub.profit.2016.010.01.5

Abstract

The objectives of the research are to analyze the influence of capital structure and asset management on profitability and firm value of real estate and property that listed in Indonesia Stock Exchange for the period of 2011-2013 and give recommendations as the completion upon this research. By applying Generalized Structured Component Analysis (GSCA) of the population consisted of 54 company and a sample of 30 company was taken in 3 years observation, the analysis attempts to examining the influence among variables. This research uses debt ratio (DR), debt to equity ratio (DER),) as the variables of capital structure, inventory turnover (ITO, fixed asset turnover (FATO) and Total asset turnover (TATO) as the variable of asset management, and price book value (PBV), closing stock price as the variable of firm value. Result of the research reveal that capital structure has a significant and positif influence on profitability, asset management has no significant and positif influence on profitability, capital structure has a significant and positif influence on firm value, asset management has no significant and positif inflence on profitability. Furthermore profitability has a significant and positif influence on firm value. The present research confirms that capital structure, asset management, profitability and firm value is the essential and important aspect for the investors in determining the profitable stocks. Therefore, it is very useful for the investors to considerate these variable of research in order to make the right investment decisions and do stock trading confidently.Keywords: Capital Structure, Asset Management, Profitability, Firm Value, Real Estate and Property, GesCA, Indonesia Stock Exchange (IDX)