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Analisis Keputusan Konsumen Dalam Melakukan Pembelian Makanan dan Minuman di Warung Hik Isa, Muzakar; Mardalis, Ahmad; Mangifera, Liana
Jurnal Manajemen Dayasaing Vol 20, No 1 (2018): Jurnal Manajemen Daya Saing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v20i1.6590

Abstract

Penelitian ini bertujuan menganalisis kualitas produk, harga, promosi dan lokasi terhadap keputusan konsumen dalam membeli makanan dan minuman di warung HIK. Populasi penelitian ini adalah masyarakat di wilayah Kota Surakarta dan sekitarnya yang pernah menikmati layanan warung HIK di Kota Surakarta. Pemilihan sampel menggunakan metode purposive sampling. Jumlah sampel yang diambil dalam penelitian ini sebanyak 102 orang responden. Penelitian ini menggunakan data primer yang diambil menggunakan wawancara terstruktur dengan bantuan kuesioner. Analisis data yang diggunakan adalah analisis regresi berganda. Simpulan penelitian ini adalah kualitas makanan, harga dan promosi berpengaruh positif dan signifikan terhadap keputusan pembelian makanan dan minuman di warung HIK, sedangkan lokasi berpengaruh positif tetapi tidak signifikan terhadap keputusan pembelian di warung HIK di Kota Surakarta. Pelaku usaha warung HIK harus meningkatkan kualitas produk dengan mempertimbangkan harga yang sesuai serta melakukan promosi sehingga dapat bersaing dengan warung HIK lainnya.
STRATEGI PENGUATAN INKUBATOR BISNIS DALAM PENGEMBANGAN USAHA KECIL DAN MENENGAH Wajdi, Farid; Mangifera, Liana; Isa, Muzakar
Jurnal Manajemen Dayasaing Vol 22, No 2 (2020): Jurnal Manajemen Daya Saing
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/dayasaing.v22i2.12720

Abstract

Penelitian ini bertujuan untuk menganalisis permasalahan dan kendala pelaksanaan inkubator bisnis dalam pengembangan usaha kecil dan menengah, dan merumuskan strategi penguatan inkubator bisnis dalam pengembangan usaha kecil dan menengah. Penelitian ini menggunakan pendekatan kualitatif.Pengambilan data menggunakan wawancara mendalam dan focusgroup discussion (FGD) terhadap beberapakeyperson yang memahamiperkembanganusaha kecil dan menengah dan inkubator bisnis. Alat analisis yang digunakan analisis Diskriptif dan content analysis. Hasil penelitian menunjukkan bahwa pelaksanaan inkubasi terhadap usaha kecil dan menengah belum optimal. Perlu berbagai penguatan pada pemilihan tenant, pelaksanaan inkubasi dan pasca kegiatan. Kolaborasi dan koordinasi academic, business, government dan community (ABGC) dalam pelaksanaan inkubasi harus dimaksimalkan dalam pengembangan usaha kecil dan menengah.Penelitian ini bertujuan untuk menganalisis permasalahan dan kendala pelaksanaan inkubator bisnis dalam pengembangan usaha kecil dan menengah, dan merumuskan strategi penguatan inkubator bisnis dalam pengembangan usaha kecil dan menengah. Penelitian ini menggunakan pendekatan kualitatif.Pengambilan data menggunakan wawancara mendalam dan focusgroup discussion (FGD) terhadap beberapakeyperson yang memahamiperkembanganusaha kecil dan menengah dan inkubator bisnis. Alat analisis yang digunakan analisis Diskriptif dan content analysis. Hasil penelitian menunjukkan bahwa pelaksanaan inkubasi terhadap usaha kecil dan menengah belum optimal. Perlu berbagai penguatan pada pemilihan tenant, pelaksanaan inkubasi dan pasca kegiatan. Kolaborasi dan koordinasi academic, business, government dan community (ABGC) dalam pelaksanaan inkubasi harus dimaksimalkan dalam pengembangan usaha kecil dan menengah.  
STRATEGI PENGUATAN KAPASITAS STAKEHOLDER DALAM ADAPTASI DAN MITIGASI BANJIR DI KOTA SURAKARTA Isa, Muzakar; Wajdi, M. Farid; Syamsudin, Syamsudin; Setyawan, Anton Agus
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 17 No 2 Desember 2013
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v17i2.1377

Abstract

The objectives of the study are: to analyze the level of preparedness of the stakeholdersin the adaptation and mitigation of floods in Surakarta, and to develop strategies to strengthen thecapacity of adaptation and mitigation of floods in Surakarta. Mixed-method of quantitative andqualitative has been employed to develop the strategy posed. The competent 15 keypersons wereselected using purposive quoted sampling for interview. Descriptive statistics and AHP wereemployed to analize the data. The results showed that that the stakeholders do not yet optimal inmitigation and adaptation to flooding. Capacity building strategy can be done through (a)developa strategic plan for overcoming Flood, (b) education, training and socialization of the adaptation and mitigation of flooding, (c) development and improvement of the physical aspects, (d)publicparticipation in flood mitigation, (e) planning and provision of logistics, funding, and equipment,(f) preparation of SOP flooding, and (g) encourage the protection of assets through insurance.
Competitiveness Model of Bioethanol Industry Isa, Muzakar; Kusmiati, Kusmiati
Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan Vol 14, No 2 (2013): JEP Desember 2013
Publisher : Universitas Muhammdaiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/jep.v14i2.143

Abstract

The need for energy is increasing every year. More than 80% of energy needs met by fossil fuels derived from petroleum and natural gas. To anticipate, the Government issued Presidential Regulation No. 5 of 2006 on the national energy. In this regulation, the government took steps to saving energy and looking for new sources of energy that are renewable and environmentally friendly. One is bioethanol. This study aims to analyze the competitiveness of bioethanol industry in Bekonang Sukoharjo. This study used mixed methods, namely the incorporation of quantitative and qualitative methods in a single study. The measurement of competitiveness is using Porters Diamond Model. The results show the competitiveness of bioethanol industry is influenced by business strategy, potential buyers, working capital and innovation. Currently, bioethanol industry competitiveness is low.
EFISIENSI TEKNIS PENDIDIKAN DI KOTA SURAKARTA: APLIKASI DATA ENVELOPMENT ANALYSIS (DEA) Isa, Muzakar
Benefit Volume 13 No 1 Juni 2009
Publisher : Universitas Muhammadiyah Surakarta

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Abstract

The purpose of this study to analyze the factors that affect achievement in state and private high school in Surakarta in the academic year 2005/2006, and measure the level of technical efficiency of high school in Surakarta in 2006. The analytical tool used are multiple linear regression and DEA. The analytical tool used ar multiple linear regression and DEA. The results showed that 70.73 percent of high school in Surakarta is efficient, and 29.27 percent, inefficient. High schools in Surakarta on average are efficient. High school achievement in Surakarta in 2006 was influencedby student-teacher ratio, the ratio of students–administrative staff, the ratio of teacher experiencefor 15 years, the ratio of graduate teacher education, and the average value of new students NEM (score of pure national exam). English is the dominant output variables that cause inefficiencies high school in Surakarta.
Adaptation and Mitigation Model for People to Restore Their Ecosystem from Flood in Semarang, Indonesia Isa, Muzakar; Sugiyanto, FX.; Susilowati, Indah
Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan Vol 16, No 2 (2015): JEP Desember 2015
Publisher : Universitas Muhammdaiyah Surakarta

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Abstract

The northern coast of Central Java province is considered as the critical area of flood path. Semarang as capital city of this province with its junction area of Kendal and Demak always suffering from flood due to rain and or high tide seawater. It is realised that infrastructures’ capacity for flood control, awareness of people and other multi-factors are significantly contributed on the flood problem in these area. Mixed-methods of quantitative and qualitative are employed to analyze the data. The study found that there was a decline in quality of - people’s life, environment and its ecosystem. Awareness and responsiveness of people and also the other stakeholders are not progressive to overcome the problem of flood. This study is trying to contribute in outlining a model of adaptation and mitigation for the people to restore their ecosystem from the perspective of economist.
Competitiveness Model of Bioethanol Industry Isa, Muzakar; Kusmiati, Kusmiati
Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan Vol 14, No 2 (2013): JEP Desember 2013
Publisher : Universitas Muhammdaiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The need for energy is increasing every year. More than 80% of energy needs met by fossil fuels derived from petroleum and natural gas. To anticipate, the Government issued Presidential Regulation No. 5 of 2006 on the national energy. In this regulation, the government took steps to saving energy and looking for new sources of energy that are renewable and environmentally friendly. One is bioethanol. This study aims to analyze the competitiveness of bioethanol industry in Bekonang Sukoharjo. This study used mixed methods, namely the incorporation of quantitative and qualitative methods in a single study. The measurement of competitiveness is using Porters Diamond Model. The results show the competitiveness of bioethanol industry is influenced by business strategy, potential buyers, working capital and innovation. Currently, bioethanol industry competitiveness is low.
ANALISIS KOMPETENSI KEWIRAUSAHAAN, ORIENTASI KEWIRAUSAHAAN, DAN KINERJA INDUSTRI MEBEL ISA, MUZAKAR
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 15 No 1 Juni 2011
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v15i1.1327

Abstract

Penelitian bertujuan untuk menganalisis pengaruh aspek kompetensi kewirausahaan, orentasi kewirausahaan terhadap kinerja industri mebel di Kabupaten Klaten, dan menganalisis pengaruh orentasi kewirausahaan terhadap kinerja industri mebel di Kabupaten Klaten. Data yang digunakan adalah data primer, yang diambil secara cross section melalui wawancara secara langsung dengan para pemilik usaha mebel dengan menggunakan daftar pertanyaan. Sampel sebanyak 182 usaha mebel atau 10% populasi. Pengujian validitas menggunakan analisis Confirmatory Factor Analysis (CFA), dan pengujian reliabilitas menggunakan Cronbach Alpha. Alat analisis yang digunakan adalah analisis regresi hirarkis. Berdasarkan hasil analisis disimpulkan bahwa (1) model 1 merupakan model terbaik untuk menjelaskan hubungan antara kompetensi kewirausahaan (skills), dan orentasi kewirausahaan terhadap kinerja UKM, (2) kompetensi kewirausahaan (Initiative dan enterprises, Planninng dan Organizing, teknologi) serta orentasi kewirausahaan berpengaruh positif dan signifikan terhadap kinerja, dan (3) variable orentasi kewirausahaan terbukti memediasi hubungan antara kompetensi kewirausahaan dan kinerja usaha mebel di Klaten.
PENGUKURAN EFISIENSI BUMD: STUDI EMPIRIK PDAM DI EKS-KARISIDENAN SURAKARTA Isa, Muzakar; Akbar, Abu Bakar
Benefit Volume 16 No 1 Juni 2012
Publisher : Universitas Muhammadiyah Surakarta

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Abstract

The purpose of this study was to analyze the level of efficiency in Ex-residency SurakartaPDAM. The samples were PDAM of Surakarta, Sukoharjo and Klaten. The sampling method isnon-probability sampling, with convenience sampling method. The data used are secondary data.The data consists of input variables and output variables. Input variables consist of 1) the numberof staff hours per month, 2) the amount of water usage per month, 3) the total expenditure permonth, and 4) the ratio of the number of employees of an educated scholar. While the outputvariables consist of 1) the number of subscribers per month, 2) the amount of revenue per month.Data collection used is documentation method. Data analysis tool used is DEA. Based on theanalysis concluded there is 1 taps that do not operate efficiently, namely PDAM Sukoharjo (92.70).
PENGARUH EARNING PER SHARE (EPS), DEBT TO EQUITY RATIO (DER) DAN RETURN ON EQUITY (ROE) TERHADAP HARGA SAHAM (Studi Empiris Pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Tahun 2007-2011) Murni Mussalamah, Arum Desmawati; Isa, Muzakar
Benefit Volume 19 No 2 Desember 2015
Publisher : Universitas Muhammadiyah Surakarta

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Abstract

The aim of this study is to test the effect of Earning Per Share (EPS), Debt to Equity Ratio (DER), and Return On Equity (ROE) to stock price. This study was chosen because there were still differences between one study and another. There was also distinct condition between theory and the reality.This study was conducted using secondary data. Samples were taken using purposive sampling technic. From one hundred and twenty manufacture company, sixty were chosen due to its complete financial report from 2007-2011. The analysis methods used for this study is double linier regression analysis.Using regression analysis,it was showed that Earning Per Share (EPS) had a positive and significant effect, Debt to Equity Ratio (DER) had a negative dan significant effect, meanwhile Return On Equity (ROE) had a positive and significant effect to stock price. Taken together, it was showed that 90,4% variation and stock price could be described by EPS, DER and ROE variable.The rest (9,6%) could be described by other variables outside the model.