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All Journal Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Budhi Setianto
Universitas Negeri Surabaya
Economics, Econometrics & Finance

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Analisis swot untuk menentukan strategi bersaing saat masa pandemi covid-19 pada rumah sakit islam surabaya Yesia Elvana; Hariyati Hariyati; Budhi Setianto
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 11 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (480.687 KB) | DOI: 10.32670/fairvalue.v4i11.1807

Abstract

This study has a goal, namely to find out the right competitive strategy using SWOT analysis at the Surabaya Islamic Hospital so that its business can be even better, able to attract interest and give trust to the public regarding the health services it has, can measure and determine the right management at the Surabaya Islamic Hospital so that it can encourage business progress in the face of increasingly fierce competition even during the Covid-19 pandemic. The type of research used is descriptive qualitative. The data analysis technique in this research is SWOT (Strength, Weakness, Opportunity, Threat) analysis. The results of the study showed that in the Internal Factors Analysis Summary (IFAS) the total score for the strength factor was 5.89, and the weakness was 2.47, then in the External Factors Analysis Summary (EFAS) the total score for the opportunity was 4.46, and the threat was 4. ,20. From these results, the SWOT diagram at the Surabaya Islamic Hospital is in quadrant I (one), namely the aggressive and supportive strategy using the SO (Strength-Opportunity) strategy.
Analisis kinerja rumah sakit dengan pendekatan balanced scorecard pada RSI surabaya Shinta Safitri; Dewi Prastiwi; Budhi Setianto
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 11 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (690.093 KB) | DOI: 10.32670/fairvalue.v4i11.1912

Abstract

This study aims to measure the performance of the Surabaya Islamic Hospital with a balanced scorecard approach. The balanced scorecard approach consists of perspectives, finance, customers, internal business processes, as well as growth and learning. The research was carried out with descriptive qualitative methods. The primary data collection method was conducted by interviewing the HR section, the medical record unit, and the nursing section. Secondary data used in this study is data and information from the web, journals, books and documents related to hospital performance measurement, in the form of financial reports and patient care data. The results of the study can be concluded from a financial perspective, it is considered good except for the liquidity ratio. Customer perspective is considered good. The internal business process perspective is considered good, all except the BTO parameter. Growth and learning perspectives are considered good.
Co-Authors Dewi Prastiwi Hariyati Shinta Safitri Yesia Elvana