Garuda - Garba Rujukan Digital

ANALISIS STRATEGI PENGEMBANGAN BISNIS PT PERUSAHAAN GAS NEGARA (Studi pada PGN Sales Area Semarang) Amalia Putri Pertiwi; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

The use of gas for the domestic sector especially in Java island, is the largest consumer center in Indonesia. Natural gas providers face the main challenge of providing adequate supplies to meet the increasing demand. The BUMN company that sells and distributes its products in the form of natural gas in Central Java is the PGN Semarang sales area. As a company engaged in the service sector, a good strategy is needed so that the company can carry out all operational activities more efficient and effective.This study aims to analyze the National Gas Company business strategy (study at the Semarang PGN sales area). The type of research is qualitative descriptive analysis. The data collection technique by interviewing interviewees and direct observation. The number of speakers is 4 speakers, who are Head area and employees of the Semarang PGN sales area who are also the strategists. The results showed that the strategy developed by PGN Sales Area Semarang was the result of a SWOT Analysis based on alternative strategis. The implementation of the strategy implemented and obtained from the SWOT results has been effective because it is in accordance with the vision, the availability of HR (Human Resources), facilities and infrastructure that support PGN. Although there are several obstacles in implementing its strategy, PGN Sales Area Semarang is committed to continue to improve the implementation of its strategy in the distribution of natural gas in Semarang.Suggestions for this research are the addition of CNG fleet in meeting natural gas needs, increase distribution of gas sales due to gas supply continuity, increase and improve the size for the effectiveness of strategy implementation, socializing the use of BBG to the public, provide excellent service to customers, doing routine monitoring and evaluation related to ths implementation of PGN's business development strategy.

PENGARUH CORPORATE SOCIAL RESPONSIBILITY (CSR) TERHADAP CORPORATE IMAGE PT DAN LIRIS Tri Wuryan Ningrum; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

A rapid business growth provides many impacts for the community and the environment around the company. The impacts that appear are positive and negative impacts. For this reason, the company is required to carry out a responsibility for negative impacts arising from business activities carried out. This form of responsibility is commonly known as CSR (Corporate Social Responsibility) where CSR is carried out in order to foster good and harmonious relations with the community so that it can provide opportunities for corporate sustainability. Corporate sustainability can be seen from various aspects, one of which is the image attached to the company and CSR is able to provide a positive image for a company if CSR is carried out in accordance with what is needed by the community and the environment around the company for the impact of company activities.This study aims to identify the effect of CSR on corporate image in PT Dan Liris. The type of research used is descriptive analytical with qualitative approaches. Data collection techniques used consist of interview through informants, observations, and literature studies.

PENGARUH KEPEMIMPINAN, LINGKUNGAN KERJA, DAN KOMITMEN ORGANISASI TERHADAP KINERJA KARYAWAN (STUDI PADA KARYAWAN PT KERETA API INDONESIA (PERSERO) DAOP IV SEMARANG Beni Sanjaya; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Human resources is one important aspect of running a company. This is because the human resource can find new ideas transformed into actions so that organizational goals can be achieved. The company expects high employee performance, but in reality the employee performance at PT Kereta Api Indonesia (Persero) Daop IV Semarang is considered low, evidenced by the problem of lack of discipline in work, lack of work motivation, mistakes in working so it is less effective and efficient at work. This is certainly a significant problem for the company they are deals with will hamper the achievement of company goals.This study aims to identify the effect of leadership, work environment and organizational commitment on the performance of employees of PT Kereta Api Indonesia (Persero) Daop IV Semarang. The type of research used was explanatory research, samples taken are 95 respondents with the criteria of the employees of PT Kereta Api Indonesia (Persero) Daop IV Semarang, who had worked at least 1 year and were pleased to be interviewed and filled out the questionnaire. The sampling technique used was cluster sampling and the data collection technique used was a questionnaire. This study consisted of 4 variables, 22 indicators and 4 hypotheses. The analytical tool used is SPSS 16.0 for windows with validity test, reliability test, correlation coefficient test, determination coefficient, simple and multiple regression analysis and significance test (t test and F test). Based on the results of the analysis it can be concluded that leadership, work environment, and organizational commitment affect the performance of employees of PT Kereta Api Indonesia (Persero) Daop IV Semarang proven through multiple regression testing resulting in regression values of 0.013, 0.117 and 0.290. The advice given to the company is to improve the leadership of each manager by giving training and improving the physical work environment in the company PT Kereta Api Indonesia (Persero) Daop IV Semarang.

Pengaruh Komitmen Organisasi dan Komunikasi Interpersonal terhadap Kinerja Karyawan dengan OCB Sebagai Variabel Intervening ( Studi Kasus pada Karyawan Plant Produksi PT Asia Pacific Fibers,Tbk Kendal) Aldila Widya Pusparani; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

The performance of employees in production department PT Asia Pacific Fibers,Tbk still shows fluctuative numbers and many employees still get C score on their performance. This study aims to determine the effect of organizational commitment and interpersonal communication on the performance of employees with Organizational Citizenship Behavior (OCB) as an intervening variable in the employees of PT Asia Pacific Fibers Production Plant, Tbk Kendal. This type of research is explanatory research. The sample used is 92 respondents. The sampling technique used is random sampling with type of sample is proportional sampling. The data collection techniques used were questionnaires and literature study. Data analysis techniques are correlation test, coefficient of determination, simple linear regression test, multiple linear regression test, t and f significance test, path analysis and test of mediation effect of sobel with the help of program SPPS (Statistical Product and Service Solutions) version 23.0. Based on the analysis, it can be concluded that organizational commitment has a significant effect on employee’s performance and OCB, interpersonal communication has significant effect on performance and OCB, OCB has a significant effect on employee’s performance, and OCB is a mediating factor between organizational commitment and performance, but not a mediating factor between interpersonal communication and employee’s performance.The company sould be improve the factors that can increase organization’s commitment, interpersonal communication and organizational citizenship behaviour, such as improving the welfare of employees, make an open interpersonal communication, and to increase OCB, the employees must increase their self awareness.

Pengaruh Motivasi dan Kompensasi Terhadap Kinerja Karyawan (Studi Kasus pada Karyawan PT. Tirta Investama Danone AQUA Semarang) Muhammad Ilmal Faris; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019)
Publisher : Universitas Diponegoro

In the distribution department of PT. Tirta Investama Danone AQUA Semarang, there are several constraints in employee’s performance, including high number of late employee and not achieving the target quantity of goods distribute that makes down sales. This study aims to determine the influence of motivation and compensation on the employees’s performance at PT. Tirta Investama Danone AQUA Semarang. The type of research use explanatory research. The sample use 75 respondents in the distribution department PT. Tirta Investama Danone AQUA Semarang. The sampling technique use probability sampling. Data collection techniques use questionnaires, observations, and literature studies. Data analysis techniques use validity test, reliability test, correlation test, simple regression test, multiple linear regression test, t test, and f test with the help of IBM SPSS program (Statistical Product and Service Solutions) version 24.0. Based on the results of the analysis, the conclusion is the influence of motivation and compensation on employee’s performance at PT. Tirta Investama Danone AQUA Semarang through simple regression testing produces regression values of 0.404 and 0.619. The advice to the company is to give more rewards and penalties for employees who obey the rules and work according to the company's operational standards, evaluate the compensation given to employees each year, and increase employee’s compensation

PENGARUH KOMPENSASI DAN MOTIVASI TERHADAP KINERJA KARYAWAN (STUDI KASUS PADA KARYAWAN DIVISI PRODUKSI II PT. KOTA JATI FURINDO JEPARA) Dewi Erma Rahmawati; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

PT. Kota Jati Furindo is a furniture company producing indoor dan outdoor furniture with high quality products. The problem in this research is the amount of achievement of production realization is fluctuative which tend to decrease. That indicates low of employee performance. PT. Kota Jati Furindo needs to pay attention to what matters that can affect employee performance to create a strategy to be able to compete with other furniture companies. The purpose of this study is to identify the influence of compensation and motivation for employee performance. The type of this research is explanatory research. The sample used are 119 respondents who have worked at least 6 months at Production division II PT. Kota Jati Furindo. The sampling techniques is simple random sampling. The data collection technique are questionnaire and literature review. Data analysis techniques are correlation, simple linier regression, multiple linier regression, t and F test with SPSS (Statistical Product and Service Solutions) program version 16.0 The result of this study showed that the compensation has an effect on employee permormance with a correlation coefficient about 0,744 and determination coefficient about 55,4%, motivation itself has an effect on employee performance with a correlation coefficient about 0,646 and determination coefficient about 41,8%. Both compensation and motivation have an effect on employee performance by the equation of Y = -1,243 + 0,464X1 + 0,280X2. This means that the affect of compensation and motivation will improve employee performance. The conclusion of this study is, that compensation and motivation influence the employeeis performance. The recommendation proposed follow. It is necessary to evaluate its compensation system and strengthen the motivation of employee.

Pengaruh Promosi Kreatif dan Variasi Produk terhadap Keputusan Pembelian pada Konsumen E-commerce Zalora.co.id (Studi Kasus pada Konsumen di Kota Jakarta) Disa Fitri Pradwika; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

Business development in the online fashion sector or e-commerce is now developing along with the rapid development of technology. As an online clothing ecommerce initiator, Zalora.co.id has lost competition with the new emerging e-commerce, one of which is a decreasing number of purchases. Purchasing decisions are the goals that must be achieved by every business company. To achieve this goal, Zalora.co.id needs to pay attention to what things that can affect purchasing decisions. This study aims to determine the effect of creative promotion and product variety on Zalora.co.id e-commerce consumers purchasing decisions. The type of research used is explanatory research. Samples taken are 100 respondents who had made purchases on the Zalora.co.id website. The sampling technique used is accidental sampling. Data collection techniques used are questionnaires, observations, and literature studies. Data analysis methods used are validity test, reliability test, correlation test, simple linear regression test, multiple linear regression test, determination coefficient (R2), and significance t test and f test with the help of IBM SPSS program version 22.0. Based on the results of the analysis, it can be concluded that creative promotion and product variety have an effect on purchasing decisions proven through the simple regression test with the result in regression values of 0,432 and 0,791. The advice given to the company is to improve the promotion that has been carried on to make it more unique and different from other e-commerce promotions and re-evaluate the product variation strategy.

PENGARUH PROMOSI PENJUALAN DAN E-SERVICE QUALITY TERHADAP MINAT BELI ULANG (STUDI PADA PEMBELI DI MARKETPLACE SHOPEE) Nadya Andika Luthfiana; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 8, No 2 (2019)
Publisher : Universitas Diponegoro

The digitalization evolution have caused the rapid growth of the marketplaces. One of them is Shopee, which was the leading marketplace in Southeast Asia and Taiwan. However, Shopee have failed to retain its competitiveness against other marketplaces such as Tokopedia and Lazada with a decrease on its visitor amount who are looking information at Shopee. It indicates that the consumer’s interest rate are fairly low which will affect repurchase intention. Therefore, Shopee need to pay attention for the possible affecting conditions related to consumers purchasing intentions.This study aims to determine the effect of sales promotion and also e-service quality on Shopee consumers purchasing intentions. This type of research is explanatory research. Samples are taken from 100 respondents who had made purchases on Shopee. The sampling techniques are accidental sampling and purposive sampling. Data were collected by a questioner, and literature studies. The analysis methods used are validity test, reliability test, correlation test, simple linear regression test, multiple linear regression test, determination coefficient (R2), and significance t test and f test with the help of IBM SPSS program version 25.0.Based on the results of the analysis, it can be concluded that the sales promotion and e-service quality have an effect on purchasing intentionss proven through the simple regression test with the result in regression values of 0,690 and 0,785.The given advice to the company are to fix the promotion issues and improving the amount of the selling promotion that have been carried and also re-evaluate the e-service quality strategy.

Pengaruh Kualitas Pelayanan dan Citra Merek Terhadap Keputusan Penggunaan Jasa (Studi kasus pada pada pelanggan AHASS 1013 Cahaya Abadi Kaligarang Kota Semarang) Nina Karina; Sudharto Prawata Hadi
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

AHASS 1013 Cahaya Abadi is an authorized Honda Service Center providing repair and maintenance servicing, and sparepart selling. The research problem is the amount of customer’s at AHASS 1013 Cahaya Abadi is fluctuatve that tend to decline. It indicates the low of service use decision. AHASS 1013 Cahaya Abadi needs to take attention about the factors affecting it in order to create strategies in competing with other AHASS workshop outlets. The purpose of this study is to identify the influence of service quality and brand image for service use decision. The type of this research is explanatory research. The sample used are 97 respondents of AHASS 1013 Cahaya Abadi’s customer’s. The sampling techniques is accidental sampling. The data collection techniques are questionnaire and literature review. Data analysis techniques are using classic assumption, correlation, simple linear regression, multiple linier regression, t and F test with IBM SPSS (Statistical Product dan Service Solutions) program version 23.0. The results of this study showed that the service quality has an effect on service use decision with a correlation coefficient about 0,651 and determination coefficient about 42.4%, brand image itself has an effect on service use decision with a correlation coefficient about 0,702 and determination coefficient about 4,39%. The conclusion of this study is, that service quality and brand image influence to the service use decision. The recommendations proposed follows. It is necessary to evaluate its service quality and to strengthen the brand image of product.

Title

Found 9 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 9 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 9 Documents
Search