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Pengaruh Kepercayaan, Desain Website Dan Daya Tarik Iklan Terhadap Keputusan Pembelian Online Pada tiket.com Di Bekasi Kuwat Riyanto; Suriyanti Suriyanti
JURNAL PELITA ILMU Vol 15 No 01 (2021): Jurnal Pelita Ilmu - April 2021
Publisher : Direktorat Penelitian dan Pengabdian Masyarakat (DPPM) Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (83.474 KB) | DOI: 10.37366/jpi.v15i01.803

Abstract

Rendahnya keputusan pembelian online tiket.com pada tahun 2017 dibandingkan dengan tahun sebelumnya data tersebut diketahui dari top brand award. Tiket.com kurang diminati masyarakat karena masyarakat kurang memahami penggunaan aplikasi tiket.com. Penelitian ini bertujuan untuk menganalisis pengaruh kepercayaan, desain website dan daya tarik klan terhadap keputusan pembelian online pada tiket.com di bekasi. Pendekatan Penelitian ini menggunakan pendekatan kuantitatif dengan populasi pada penelitian ini adalah konsumen tiket.com di bekasi dan yang menjadi sampel dalam penelitian ini berjumlah 98 responden. Data primer dari penelitian ini diperoleh dari penyebaran kuesioner pada responden dilakukan dengan teknik Random Sampling. Hasil Penelitian ini menunjukan bahwa kepercayaan, desain website dan daya tarik iklan berpengaruh signifikan secara simultan terhadap keputusan pembelian. Kepercayaan, desain website dan daya terik iklan berpengaruh signifikan secara parsial terhadap keputusan pembelian dengan arah positif.
OPTIMALISASI PERAN UMKM DAN EDUKASI KEPADA WARGA DESA KARANGSATU DALAM MENJAGA STABILITAS PEREKONOMIAN PADA SAAT WABAH COVID-19 Rismawati Rismawati; Suriyanti Suriyanti; Daspar Daspar; Ahmad Turmudi Zy
Jurnal Pengabdian Pelitabangsa Vol. 1 No. 02 (2020): JURNAL ABDIMAS Oktober 2020
Publisher : DPPM Universitas Pelita Bangsa

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Abstract

UMKM dapat menjadi suatu pilihan yang strategis dalam menghadapi masalah dan upaya peningkatan perekonomian masyarakat. Desa Karangsatu Kecamatan Karang Bahagia dapat menjadi salah satu daerah yang berkembang dalam meningkatkan taraf hidup penduduk dengan adanya UMKM yang telah berkembang diantaranya adalah: Roti Arab Ibu Rumsiah, Keripik Lele, Abon Lele. Penelitian ini bertujuan untuk mengoptimalisasi pemberdayaan dan factor kendala UMKM di desa Karangsatu dalam meningkatan kualitas UMKM di desa Karangsatu. Penelitian ini merupakan penelitian deskriptif kualitatif yang dilaksanakan di desa Karangsatu. Peneliti menggunakan teknik purposive sampling, penulis mengumpulkan data dengan wawancara mendalam dan dokumentasi. Dalam hal uji validitas data penulis menggunakan teknik trianggulasi data dari nara sumber yang dibandingkan dengan informasi dari narasumber yang lain. Sedangkan analisis data dilakukan dengan teknik analisis interaktif. Dalam tahap penyelenggaraan kegiatan pelatihan dalam mengoptimalisasikan peran UMKM dan edukasi dalam menjaga stabilitas perekonomian di saat wabah covid 19 pada UMKM desa Karangsatu. Kegiatan yang dilaksanakan diantaranya pelatihan internet marketing, pelatihan laporan keuangan sederhana dan pelatihan manajemen usaha
THE EFFECT OF WORK ENVIRONMENT, MOTIVATION AND WORK STRESS ON JOB SATISFACTION OF PT. KYOKUYO INDUSTRIAL INDONESIA Rismawati Rismawati; Suriyanti Suriyanti
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

This study was conducted to determine the effect of work environment on job satisfaction, whether there is an effect of motivation on job satisfaction, and whether there is an effect of job stress on job satisfaction. The sampling method used is non-probability sampling, namely the purposive sampling method with a total sample of 67 people. Data collection techniques include observation, distributing questionnaires and literature study. Using a questionnaire distributed to employees, it has been tested using SPSS 25. The results of the analysis obtained by the researcher using the t-test partially are that the work environment gets a tcount value of 2,553, motivation gets a tcount value of 4,009, and work stress gets a tcount value of 3,690. The results of this study prove that the work environment has a positive and significant effect on employee job satisfaction, motivation has a positive and significant effect on employee job satisfaction, and job stress has a positive and significant effect on employee job satisfaction at PT Kyokuyo Industrial Indonesia. Simultaneous f test the effect of work environment, motivation and work stress have a positive and significant effect on job satisfaction which is shown from the calculated f of 6.017 with a significance of 0.000. The value of the coefficient of determination is 0.626, which means that the work environment, motivation and job stress affect job satisfaction 62.6% and the remaining 37.4% is influenced by other factors outside the research variables.
PENINGKATAN LITERASI ANAK-ANAK DESA CILANGKARA MELALUI RUMAH BACA Suryadi Suryadi; Fitriyani Fitriyani; Soni Suardi; Suriyanti Suriyanti; Widiastuti Widiastuti
Jurnal Pengabdian Pelitabangsa Vol. 3 No. 02 (2022): Jurnal Pengabdian Pelitabangsa Oktober 2022
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jabmas.v3i02.1549

Abstract

Kualitas Sumber Daya Manusia (SDM) suatu wilayah merupakan indikator baiknya kinerja seseorang dalam dunia kerja. Program rumah baca Cilangkara adalah salah satu upaya meningkatkan literasi masyarakat dalam rangka mengembangkan SDM di wilayah tersebut. Minat membaca anak anak di Desa Cilangkara masih rendah yang diakibatkan karena lingkungan yang belum mendukung seperti sarana dan prasarana yang tidak memadai, kemudian juga gempuran Hand Phone (HP), Game Online, dan tayangan televisi. Dengan melihat permasalahan tersebut, maka Rumah Baca merupakan solusi untuk meningkatkan minat baca anak anak. Selain itu strategi lainnya adalah menyelenggarakan kegiatan kegiatan yang terintegrasi dengan Rumah Baca.
THE IMPACT OF MOTIVATION AND WORK DISCIPLINE ON WORK EMPLOYEES PRODUCTIVITY Suriyanti Suriyanti; Riski Eko Ardianto
Jurnal Ekonomi Vol. 12 No. 01 (2023): Jurnal Ekonomi, 2023 Periode Januari - Maret
Publisher : SEAN Institute

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Abstract

Competition in the business world is getting tougher today. Competition in the development of increasingly sophisticated knowledge anditechnology certainly brings changes to employee discipline. These changes resulted in higher job demands imposed on employees. In this study collected using the method of observation and questionnaires distributed to 87 respondents addressed to employees of Tenma Cikarang. This data collection uses multiple linear analysis to prove the research hypothesis. The data that has met the validity test, reliability test, and classical assumption test are then processed to obtain a regression equation. Based on the results oforesearch and discussion, it can be concluded that work motivation and work disipline affects work productivity, work motivation and work discipline simultaneously affect employee work productivity.
Implementasi Sistem Informasi Akuntansi Dan Administrasi Berbasis Digital Edi Triwibowo; Suriyanti Suriyanti; Dian Sulistyorini Wulandari; Aji Saputra
MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat Vol. 2 No. 1 (2024): Februari : MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/mengabdi.v2i1.351

Abstract

Villages have the opportunity to develop the potential they have had since the birth of the Law on Villages. Optimizing the potential of the village is used for the benefit of the village community. The aim of optimizing village potential is to improve the life of the village community. The aim of establishing Village-Owned Enterprises (BUMDes) is one of the government's efforts to stimulate the village economy. BUMDes is expected to become a locomotive for village economic movements that can improve the welfare and reduce poverty of village communities. In order for this goal to be achieved, BUMDes need to be managed professionally so that they can compete and develop well. BUMDes in Gandasari Village, Bekasi Regency. BUMDes receives full support from the local village government. BUMDesa Gandasari Village has limited human resource capabilities. The limitations of existing human resources are the ability to report financial results from operational activities carried out. The Community Partnership Program (PKM) aims to provide financial management methods that were previously manual to become systematic and digitalized. The output of the activities carried out is that BUMDes administrators understand the Bumdes administration system and accounting/bookkeeping and have the ability to create BUMDes Financial Reports in the form of simple accounting, namely creating daily cash books, balance sheets, profit and loss reports and systematic, digital-based capital change reports.