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All Journal Jurnal Mantik Journal of Economics, Accounting, Tax and Management (Jecatama)
Edi Yusman
Institut Agama Islam Abdullah Said Batam
Humanities Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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The Effect Of Products, Services And Promotions On Decision On Customer Requests On Service Products At Bank BSI Tiban Batam Branch Sarno; Yandra Rivaldo; Shandrya Victor Kamanda; Edi Yusman
Jurnal Mantik Vol. 6 No. 2 (2022): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v6i2.2809

Abstract

The role of marketing is increasingly important and determines every company, especially bank service companies. The purpose of this study is to determine the influence of products, services and promotions on demand decisions. The population of this study was customers of Bank BSI Tiban Batam Branch which amounted to 582 people. The sample consisted of 86 respondents, which were taken by random sampling method. Data analysis used multiple regression and hypothesis testing and used SPSS version 23. The results of this study concluded that product variables have a significant partial effect on demand decisions, partial service variables have a significant effect on demand decisions, partial promotion variables have a significant effect on demand decisions. Product, service and promotion variables simultaneously have a significant effect on demand decisions.
The Influence Of Brand Image, Promotion And Trust On Customer Loyalty At Bank BSI Nagoya Batam Branch Rohmad; Yandra Rivaldo; Shandrya Victor Kamanda; Edi Yusman
Jurnal Mantik Vol. 6 No. 2 (2022): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v6i2.2810

Abstract

Financial services certainly require good cooperation between banks and customers. The purpose of this study is to determine the influence of brand image, promotion and trust on customer loyalty. The population of this study is customers of Bank BSI Nagoya Batam Branch which amounts to 780 people. The sample consisted of 89 respondents, which were taken by the random sampling method. Data analysis used multiple regression and hypothesis testing and used SPSS version 23. The results of this study concluded that brand image variables have a significant effect on customer loyalty, promotion variables on customer loyalty, and trust variables on customer loyalty. Variables of brand image, promotion and trust simultaneously have a significant effect on customer loyalty
The Effect Of Products, Promotions And Prices On Mizon's Purchasing Decision At Alfamart Sungai Harapan Fadli; Yandra Rivaldo; Shandrya Victor Kamanda; Edi Yusman
Jurnal Mantik Vol. 6 No. 2 (2022): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v6i2.2811

Abstract

The management of the company always tries and strives to develop its business by selling quality products. The purpose of this study is to determine the influence of products, promotions and prices on purchasing decisions. The population of this study was Mizon consumers in Alfamart Sungai Harapan which amounted to 270 people. The sample consisted of 73 respondents, which were taken bythe accidental sampling method. Data analysis used multiple regression and hypothesis testing and used SPSS version 23. The results of this study concluded that. Product variables, partial, have a significant effect on purchasing decisions. Promotion variables partially have a significant effect on purchasing decisions. Price variables partially have a significant effect on purchasing decisions. Product, promotion and price variables simultaneously have a significant effect on purchasing decisions.
ANALISIS MOTIVASI TERHADAP KINERJA GURU DI YAYASAN SULTAN AGUNG BATAM Edi Yusman; Edison Ginting
Journal of Economics, Accounting, Tax, and Management (JECATAMA) Vol 1 No 1 (2022): JECATAMA
Publisher : Journal of Economics, Accounting, Tax, and Management (JECATAMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (394.634 KB)

Abstract

Motivation means motion or the urge to move. The motivation of teachers within the Sultan Agung Batam Foundation is to compete in educating students and wanting to make humans useful for others. However, to become a teacher, motivation sometimes feels slack because there is pressure from school management so that they feel uncomfortable doing the work given by the school. To deal with the problem of motivation in schools, it must be taken as a serious concern in school management. The purpose of the study was to determine the motivation at the Sultan Agung Batam Foundation and to determine the performance of teachers at the Sultan Agung Batam Foundation. The method used is this research method using descriptive and verification methods. Due to the number of teachers 52 people. So this research is a population study. The results of this study are hypotheses 1 and 2 are accepted, with the conclusion that the motivation in the teacher performance process is good in the Sultan Agung Batam Foundation environment.
Co-Authors Edison Ginting Fadli Rohmad Sarno Shandrya Victor Kamanda Shandrya Victor Kamanda Shandrya Victor Kamanda Yandra Rivaldo