Hardman Budiardjo, Hardman
Desain Produk, Universitas Dinamika

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PENCIPTAAN BUKU POP-UP LEGENDA KETINTANG DENGAN MENGGUNAKAN TEKNIK MOVEABLE SEBAGAI UPAYA KONSERVASI BUDAYA LOKAL SURABAYA Azizah, Fenny Tri Nur; Bahruddin, Muhammad; Budiardjo, Hardman
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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Abstract: The purpose of this Creation so that people in Surabaya, especially in the area know of the existence Legend of Ketintang. The creation of this book will use the qualitative method by conducting interviews, observation, and literature to obtain data to supplement and support in the creation of movable pop-up book about the legend of this Ketintang. The data that collected will be analyzed using several techniques, data reduction, data presentation, conclusions or verification, as well as editing a script that will be used in the creation of movable pop-up book is. After analyzing the data, which have been collected are then found a creative concept that is used in the creation of movable pop-up book is that, "Vibrant". "Vibrant" has the sense of the word spirit. The word refers to the spirit of the character Mbah Wijil as the main character, in his determination that wanted to make a haunted forest into the settlements. With  the technique of movable pop-up kids will be in the spirit of play movable effects pop-ups that are in movable pop-up book about this Legend of Ketintang. So as to make the children to be interested in reading this book will be able to introduce the legend of Ketintang the movable pop-up book as conservation of local culture Surabaya. Keywords: Legend of Ketintang, Movable pop-up, Book, Vibrant
PERANCANGAN MEDIA PROMOSI BATIK KOTA MOJOKERTO MELALUI AMBIENT SEBAGAI UPAYA MENDUKUNG PROGRAM MOJOKERTO SERVICE CITY Lestari, Dian Wahyu Tri; Budiardjo, Hardman; Rizky, Muhammad
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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Abstrak: Mojokerto is one of the towns in East Java province which lies 50 km southwest of Surabaya. Mojokerto is exceptional in the history of Indonesia since the city was formerly the capital of the Majapahit Kingdom, which is one of the largest Hindu-Buddhist kingdoms in Indonesia. Service city concept of Mojokerto must be supported by three advantages namely, the primacy of human resources, product benefits, services, and excellence of infrastructure. The Mayor of the town of Mojokerto hoping to have a typical and excellent products, one of them is batik. Batik of Mojokerto is a craft culture which developed historically with the heyday of the Majapahit Kingdom. The uniqueness of the Mojokerto batik is in names of the pattern that less familiar to most people, such gedeg rubuh, matahari, mrico bolong, pring sedapur, grinsing, or surya majapahit. Attempts to introduce batik of Mojokerto certainly needed a medium that suits with the purpose. Promotion media is one of the purposes of introducing batik of Mojokerto to the wider community to international tourists.
PERANCANGAN LOGO DAN MEDIA PROMOSI PANTAI LUMBUNG TULUNGAGUNG MENGGUNAKAN TEKNIK FOTOGRAFI LANDSCAPE SEBAGAI UPAYA MENINGKATKAN BRAND AWARENESS Mardha, Harel Laisa; Budiardjo, Hardman; Adrianto, Yosef Richo
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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The purpose of designing the logo and promotional media Lumbung Beach is to make a new tourist attraction in Tulungagung. The research was conducted with qualitative methods of doing interviews, documentation, observation and literature study to get the data used to support the manufacture of logo design concepts and media promotion. The concept in this study was obtained from the SWOT analysis, STP, and USP then the adjective derived dikerucutkan back so "cozy" was elected to the keywords in this study. In the Oxford dictionary of English "cozy" has the meaning that is interesting and fun. In such case, this concept seems to be pleasant to have a close relationship with travel Lumbung Beach Tulungagung. So in this design to be visualized creatively with the object that looks nice is the large rock icon on the coast, and "Stone Barn" which can be climbing in travel Lumbung Beach. Results of designing the logo and media campaign is to make the beach Lumbung as a major tourist destination in Tulungagung. Keywords : Logo , Media Promotion , Lumbung, Tulungagung
PERANCANGAN ILLUSTRATION HANDBOOK MOJOKERTO SERVICE CITY SEBAGAI UPAYA MEMPROMOSIKAN KOTA MOJOKERTO Sjam, Shofi Sabian; Budiardjo, Hardman; Yurisma, Dhika Yuan
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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AbstractMojokerto as a buffer city of Surabaya is expected to become a service city (city service) which has advantages including Manusi Resources (HR). In addition to want to be known as mojokerto service city, Mojokerto also make city service program has been implemented by the Government of Mojokerto since 2014, the program is expected to be the flagship program of Mojokerto in the field of care and services. But many people outside the city and residents of the town of Mojokerto Mojokerto not understand this program. In addition, it is also expected that people outside the town of Mojokerto also know that the city or town serve excellent service is Mojokerto. Departing from these problems purpose of this research to design handbook illustration Mojokerto service city in an effort to promote the city of Mojokerto. Keyword: illustration, handbook, Mojokerto service city
PERANCANGAN BUKU BATIK TULIS MANGROVE PESISIR RUNGKUT SURABAYA DENGAN TEKNIK FOTOGRAFI GUNA MENINGKATKAN BRAND AWARENESS PADA MASYARAKAT KOTA SURABAYA. Aisyah, Tito IStnain Nur; Budiardjo, Hardman; Rizky, Muhammad
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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AbstractIndonesias cultural diversity is very much, so that the community helped preserve the culture in their respective areas so as not to be lost. One of the main owned by Indonesia lies in the city of Surabaya, which has Batik Mangrove is located in Rungkut. Batik Mangrove using a dye made from the processed waste at the Mangrove Forest.By using the benefit book portable media, providing information that is accurate, then the book contains the history, the way of making and telling the whole Batik Mangrove contained therein and given Illustrations image to be more easily recognized and studied by all ages especially the city of Surabaya.On the basis of a view of the above, the researchers are interested in Brand Awareness raised about Batik Mangrove to the citizens of Surabaya through book illustration. Researchers hoped that the book Illustration of Batik Mangrove Surabaya, Surabaya know Batik Mangrove community and also as an inspiration other batik.Creation of book illustration as an attempt was made to preserve the cultural values in Indonesia, as the people of Indonesia, especially in the city of Surabaya with the Batik Mangrove patented become Batik Surabaya. Illustration book is expected to assert that Batik Mangrove can be Brand Batik Surabaya, as well as the effort of learning for the general public.Keyword : Recycling, natural, Mangrove, Illustration, culture.
REBRANDING P.O EKA-MIRA SEBAGAI UPAYA MEMPERTAHANKAN BRAND LOYALTY Arianto, Mukhammad Kiki; Budiardjo, Hardman; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
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Abstract: Public transportation or public transport is a means of transportation when the passengers not traveling use his own  vehicle. Public transportation deliberately provided for residents to fulfill transportation they do daily needs. With using a public transportation, many benefits that can be obtained the community. Business competition that is more strict now this caused many companies involved in the fulfillment of the needs and consumer advocacy. It is means that each companies should put orientation in customer satisfaction as the main objective of. Po Eka-Mira is the company that moves in transportation service, especially transport service passengers that provides armada-armada good in economy class and executive class. To the specifications bus,  the economy class  bus named  Mira  and an executive class bus named Eka. The research was done by using the method the qualitative study is by applying interview, Observation , documentation , and the literature study to get the data used as a support making the concept of design rebranding. The result of design rebranding this is to anticipate consumers who move ( brand loyalty ) to a product competitors because products competitors who has experienced reform in the design and services . Design for that rebranding it is certainly are also to be used to getting a new consumer. Keywords: Design, Rebranding,  Bus, EKA-MIRA, Brand loyalty
REBRANDING DHEA BORDIR SEBAGAI UPAYA MENINGKATKAN BRAND AWARENESS Putra, Ardi Ghea Satria; Budiardjo, Hardman; Hidayat, Wahyu
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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Abstract:Dhea Bordir is a fashion company with a product that is focusing in kebaya product either traditional kebaya or contemporary kebaya. Dhea Bordir founded in 1997 by Dewi Asia Arifin in Sidoarjo, East Java. Until 2015 Dhea Bordir still do not have a consistent brand identity that can representing Dhea Bordir product. In conducting promotional activities, Dhea Bordir only depend on mouth-to-mouth promotion. Based on the problem has been discussed, So the formulation problems of research is How to do rebranding Dhea Bordir to increase the brand awareness. The problems that will be discussed in this research was he concept of design and its application in rebranding and promotion media which covering; brand identity, packaging, and Prints promotional media wich including catalogue and brochure and also website promotion.Keywords: Design, Promotion, Communication Visual, Brand Awareness
PERANCANGAN MEDIA PROMOSI SUOKLAT DENGAN TEKNIK VEKTOR SEBAGAI UPAYA MENINGKATKAN BRAND AWARENESS Rosyanto, Ikmal Imani; Budiardjo, Hardman; Martono, Siswo
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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Abstract:Suoklat is a company with a product that is first processed chocolate in Surabaya. Suoklat have a variety of processed chocolate products and has a unique packaging each product. When Suoklat studied, Suoklat only two promotion media to support the promotion of the company. Suoklat has a good potential of the market in Surabaya, therefore, the researchers wanted to reintroduce Suoklat to the public. Researcher using a design approach Suoklat promotion media to introduce to the public because promotion media which is considered to be a mass media that the effect can be immediate. media campaign that used the other researchers, billboards, flyers, mobile billboards, merchandise, website. Selection of the media campaign refers to the STP analysis as it relates to the market. Researchers expect from an alternative solution that is designed by the researchers can create Suoklat be a company known by the public.Keywords: Design, Promotion, Communication Visual, Brand Awareness
PERANCANGAN LOGO DAN MEDIA PROMOSI SOFTWARE RITELAA BERBASIS POP ART SEBAGAI UPAYA MENCIPTAKAN BRAND AWARENESS Hadiani, Ulfi; Budiardjo, Hardman; Khoiriqqoh, Abdullah
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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AbstractLogo and Media Campaign on the identity of a product is to make these products are able to compete and easily recognizable in the minds of the public / consumers. In East Java alone so many companies that need a logo and promotional media to be known well in the minds of consumers. Media promotion of adequate capable of making a product has a high value. Taking one CV in Surabaya, CV. Dapurmedia to do branding logo creation and promotion of media-based software Ritelaa pop art as an effort to create brand awareness. Problems in this final project is how to design a logo and promotional media on the Ritelaa products to create brand awareness in the minds of consumers in order to be known. Logo designed a simple design style pop art that aims to be easily recognized and remembered in the minds of the people and brought the color and characteristics of simple shapes. The research method uses qualitative methods with data collection technique using observation, interviews, literature, and FGD. The concept used in the design is the "modern" sharp and straight. Lead to the design are clear in terms of design firm, clear, and precise. The concept will be applied to any design that include logos and other penndukung media. Results from logo creation and media campaign against Ritelaa software is an attempt menggembangkan CV. Dapurmedia to have high competitiveness in terms of logo / brand. designed logo is a form of identity CV product. Dapurmedia namely Ritelaa people to easily recognize and remember the product. Keywords: Design, Logo, Media Unit Promotion of Small and Medium Pop Art, Brand Awareness, Ritelaa, modern.
PERANCANGAN IKLAN KAMPANYE TRUNK AND FEEDER MELALUI INFOGRAFIS SEBAGAI UPAYA PENGENALAN TRANSPORTASI BARU DI KOTA SURABAYA Cahyadi, Ari Bima Putra; Budiardjo, Hardman; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 5, No 1 (2016): Kreatif Visual sebagai Solusi Sosial
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The purpose of designing advertising campaigns Trunk and Feeder as the new public transport Surabaya is to raise awareness of the status of the transport and traffic impact on congestion in the city of Surabaya. Further research was conducted using qualitative research methods that do interviews, observation, documentation, and literature to obtain the data used to support the manufacture of the design concept of the ad campaign. Data were analyzed using several stages, namely data reduction, data presentation, and conclusion. After analyzing the data, found a design concept or keyword advertising campaign namely "Impressive". Description of "Impressive" is Memorable. The concept of "Impressive" aims to show that the Trunk and Feeder are expected to have an impression in the eyes of the public using public transport compared with the previous public transport. That is, the impressive concept presented to instill public perception, that the Trunk and Feeder is public transportation memorable. Results from the design ad campaign is to raise awareness of the state of transportation in the city of Surabaya, which if left unchecked will cause congestion and so we need to start public awareness willing to use public transport.Keywords: Advertising, Campaign, Trunk, Feeder, Infographic
Co-Authors A. B. Tjandrarini A.A. Ketut Agung Cahyawan W Abdullah Khoir Riqqoh Achmad Yanu Aliffianto Adrianto, Yosef Alfarizhi, Mochammad Azam Anugerah, Otto Archio Putra Apriliani, Ika Mega Ardi Ghea Satria Putra, Ardi Ghea Satria Ardian Jaya Prasetya Ari Bima Putra Cahyadi, Ari Bima Putra Artija, Berthia Mella Atho’illah, Muhammad Bagos, Imam Arief Suro Bagus, Pratama Putra Bara, Anggelina Paskalia Bayu Anggara Bella Arifanda Putri, Bella Arifanda Brian Harmanda, Brian Budiarti, Kurnia Octaviani cinantya, ixsora gempita Darwin Yuwono Riyanto, Darwin Yuwono Dhika Yuan Yurisma, Dhika Yuan Dian Wahyu Tri Lestari, Dian Wahyu Tri Eko Cahyono, Eko Faranniziah, Eka Anggi Fenny Tri Nur Azizah, Fenny Tri Nur Fenty Fahminnansih, Fenty Firmansyah, Rahmat Aulia Fuad Ashari Halim, M Rahadian Handayani, Nydia Belinda Harel Laisa Mardha, Harel Laisa Hari Saputera, Rizal Amandara Helmi, M Alfiyan Henry Bambang Setyawan Ikmal Imani Rosyanto, Ikmal Imani Imam, Choirul Indonesia, Gianluca Lancana Islamiyah, Ainun Ixsora Gupita Cinantya, Ixsora Gupita Karsam Karsam Kresnanda, Gede Bintang Kurniawan, Mohammad Ilham Lazimi, Syahirul maredhany, Lora angelina Muh Bahruddin muhammad rizky, muhammad Mukhammad Kiki Arianto, Mukhammad Kiki Nugraha Mukti Abadi, Nugraha Mukti Nugroho, Bramantya Nuzula, Firdha Ramadhani OKTAVIANI, RIA Patricia, Florens Debora Permatasari, Shinta Dwi Pratama, Dicky Adi Putra, Septhian Bagas Anjasmara Riyanto Putri, Seila Ulfa Varadika reza, ivanda Rianugrah, Prisantyo Dwi Shofi Sabian Sjam, Shofi Sabian Sholekhah, Risna Awalia Sigit Prayitno Yosep Siswo Martono, Siswo Sulistiowati Sulistiowati Sutikno Sutikno Thomas Hanandry Dewanto Tito IStnain Nur Aisyah, Tito IStnain Nur Ulfi Hadiani, Ulfi Ulum, Muhammad Isnaini Miftakhul Virmadika, Windy Wahyu Hidayat Wardhani, Kinanthi Arum Mustika Wicaksono, Muhammad Wahyu Yekti, Rendy Bramestian Pratama Yosef Richo Adrianto, Yosef Richo Yuan, Dhika YULIVIANA, LISA ACDHA