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All Journal LAW REFORM Lentera Hukum JURNAL FIAT JUSTISIA JURNAL MAHKAMAH TANJUNGPURA LAW JOURNAL Veteran Law Review Nizham Journal of Islamic Studies Jurnal Hukum Positum JURNAL HUKUM dan KENOTARIATAN Istinbath : Jurnal Hukum AS-SIYASI JOURNAL OF CONSTITUTIONAL LAW Smart Society: Community Service and Empowerment Journal Journal of Applied Islamic Economics and Finance VIVA THEMIS- Jurnal Ilmu Hukum dan Humaniora International Journal Corner of Educational Research (IJCER) Yurisprudentia: Jurnal Hukum Ekonomi
Dani Amran Hakim
Fakultas Syari’ah Universitas Islam Negeri Raden Intan, Lampung,
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Journal : Smart Society: Community Service and Empowerment Journal

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Empowerment of Sekar Transad Women Farmers Group in Bandar Agung Village Through Digital Marketing Training (Pedial) Parawangzah, Agisti Tri'as; Amrina, Dania Hellin; Hakim, Dani Amran
Smart Society Vol 1, No 2 (2021): December 2021
Publisher : FOUNDAE (Foundation of Advanced Education)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (393.834 KB) | DOI: 10.58524/smartsociety.v1i2.34

Abstract

The development of the internet has influenced economic development. Therefore, it is necessary to understand business actors in implementing it. This community service activity is carried out in the form of training whose target is the Sekar Transad Women Farmers Group (KWT) regarding Digital Marketing (PEDIAL). The method used is to provide training to members of the Sekar Transad KWT, totaling 20 people, and held through the Zoom meeting application. As a result, KWT Sekar Transad members began to understand how to take good product objects, create attractive logo and packaging designs, and make sales using the Facebook and Instagram applications. In general, the basic capital owned by KWT Sekar Transad is quite good, then the potential for natural resources and village human resources is adequate, and the 4G internet network has reached various regions. Thus, the opportunity to apply the concepts described regarding PEDIAL is very possible. KWT members who take part in this training can alsp help other members or prospective business actors in running their business to make it easier and have a better impact.
Co-Authors Achmad Asrori Agus Hermanto al Arif, M Yasin Amrina, Dania Hellin Anum, Adelina Arif Fikri Budi Ispriyarso Faisal Faisal Habib Ismail, Habib Heni Anggraini, Heni Hevina Nopriza Is Susanto Kuswanto , Arif Maimun Maimun Muhamad Rusjana Muhammad Havez Muhammad Lutfi Hakim Nasor, Nasor Norma Setiyana Parawangzah, Agisti Tri'as Puspitasari, Nina Ayu