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All Journal Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Jurnal Pengabdian Mandiri Journal of Economic and Management (JECMA) Cakrawala: Jurnal Pengabdian Masyarakat Global JAMU : Jurnal Abdi Masyarakat UMUS Kalianda Halok Gagas Jurnal Manajemen Kreatif dan Inovasi Open Access DRIVERset Jurnal Pengabdian Masyarakat
Agilistya Rahayu
Universitas Muhammadiyah Sorong
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PENGARUH REWARD DAN PUNISHMENT TERHADAP KINERJA KARYAWAN PT. PANCA TUNAS HARAPAN KOTA SORONG Lestari Aprilia; Susetyowati Sofia; Agilistya Rahayu
Jurnal Valuasi: Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan Vol. 3 No. 1 (2023): Jurnal Valuasi : Jurnal Ilmiah Ilmu Manajemen dan Kewirausahaan
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/vls.v3i1.176

Abstract

This study aims to see (1) the effect of reward on the performance of employee at PT. Panca Tunas Harapan Sorong City. (2) The effect of punishment on the performance of employee at PT. Panca Tunas Harapan Sorong City. This research uses descriptive and correlation methods using a quantitative approach. The population in this study are all employees who work at PT. Panca Tunas Harapan Sorong City totaling 60 people. The sampling technique used purposive sampling with a sample size of 52 people. Of the study are interview, observation, documentation, and questionnaires. The data analysis technique used is multiple linear regression analysis. The results showed that : (1) Reward has a positive effect on employee performance at PT. Panca Tunas Harapan Sorong City. This is evindenced by the t count value of 4.739 > t table of 2.00958 with a significant value of 0.000 < from the significance level of 0.05 and the regression coefficient having a positive value of 0.112. (2) Punishment has a positive effect on employee performance at PT. Panca Tunas Harapan Sorong City. This is evidenced by the t count value of 8.907 > t table of 2.00958 with a significant value of 0.000 < from the significance level of 0.05 and the regression coefficient having a postive value of 0.650
Mata Kuliah Berbasis Pengabdian Kepada Masyarakat Kelurahan Klamalu Kabupaten Sorong (Tema Pelatihan Penerapan Bauran Pemasaran Keripik Keladi) Irzal Irzal; Kamarul Zaman; Muhammad Fachrud Ananda Khan; Nahdia Nurul Wahda; Riska Dewi Ningsih; Susetyowati Sofia; Agilistya Rahayu; Digor Mufti; Febry Jein Andjar
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 2 No. 1 (2023): Februari : Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.877 KB) | DOI: 10.30640/cakrawala.v2i1.625

Abstract

Potensi yang ada di Kota Sorong bahwa keripik yang biasanya yang dibuat oleh para pelaku UMKM menggunakan bahan dasar keladi bete. Metode mata kuliah berbasis pengabdian kepada masyarakat dengan pelatihan di lakukan melalui beberapa tahapan sebagai berikut: Observasi, Permohonanizin, Surat, Pelaksanaan Kegiatan, Persiapan Oleh Tim Pengusul, Penetapan Pelaksanaan, Terlaksanakan Kegiatan, Sasaran Memperoleh Pengetahuan dan Keterampilan Pemasaran, Evaluasi Pembimbang, Laporan akhir Pelaksanaan Kegiatan Pengabdian dapat diuraikan sebagai berikut:1. Memaparkan produk dalam usaha ide bisnis keripik keladi 2. Memaparkan harga kedalam produk keripik keladi 3. Memaparkan place atau tempat pemasaran keripik keladi 4. Memaparkan proses promosi pada produk keripik keladi 5. Memaparkan cara mendapatkan keuntungan melebihi target penjualan. 6. Memaparkan tentang hambatan bisnis keripik keladi.
Pengaruh Relationship Marketing dan Customer Value Terhadap Loyalitas Pelanggan Indihome Pada PT Telkom Indonesia di Kota Sorong Susetyowati Sofia; Nafisah Nur Zafitri Ashar; Agilistya Rahayu
Journal of Economics and Management (JECMA) Vol. 5 No. 1 (2023): Februari
Publisher : Program Studi Manajemen Universitas Muhadi Setiabudi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46772/jecma.v5i1.990

Abstract

This study aims to determine how much influence Marketing Relationships and Customer Value have on Customer Loyalty. The method used in this research is the correlation method with a quantitative approach. The population in this study were customers of Indihome PT.Telkom Indonesia in Sorong City in March 2022, totaling 326 people. Sampling technique using random sampling method. The results of the study are 1), there is an influence of Relationship Marketing on Indihome Customer Loyalty PT.Telkom Indonesia Sorong City 2) there is an influence of Customer Value on Indihome Customer Loyalty PT.Telkom Indonesia Sorong City, 3) there is an effect of Relationship Marketing and Customer Value on Indihome Customer Loyalty PT. Telkom Indonesia, Sorong City
Peningkatan Santripreneur dengan Tema Penerapan Bauran Pemasaran Bolu Mangrove di Madrasah Aliyah Negeri Insan Cendikia (MAN IC) Sorong Muhammad Amin; Hendra Setiawan; Fajri Fajri; Muhammad Ardiansyah; Muhammad Wahyu Novi Ramadan; Susetyowati Sofia; Agilistya Rahayu
JAMU : Jurnal Abdi Masyarakat UMUS Vol. 3 No. 02 (2023): Februari
Publisher : LPPM Universitas Muhadi Setiabudi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46772/jamu.v3i02.1059

Abstract

Mata kuliah berbasis pengabdian kepada masyarakat menigkatkan kemampuan berinteraksi mahasiswa. Kegiatan ini kami mengembangkan produk dan penerapan bauran pemasaran pada produk bolu mangrove. Kegiatan melatih Santri dan Santriwati agar memiliki inovasi untuk berbisnis dan jiwa yang mampu bersaing. Santri dan Santriwati Madrasah Aliyah Negeri Insan Cendikia (MAN IC) Sorong akhirnya mengetahui buah mangrove bisa menjadi produk yang memiliki keunikan tersendiri. Dalam kegiatan ini kami memiliki inovasi yang diharapkan kepada Santri dan Santriwati agar memiliki jiwa Santripreneur. Santri dan Santriawati bisa memahami cara mengembangkan pola pikir yang kreatif agar dapat terciptanya suatu produk yang dapat bersaing di pasaran. Pelaksanaan kegiatan pengabdian oleh Tim Pengabdian Masyarakat Fakultas Ekonomi dilaksanakan selama 1 (satu) hari yaitu pada hari Selasa, tertanggal 20 Desember 2022 di Aula Sekolah Madrasah Aliyah Negeri Insan Cendikia Sorong. Pemasaran bolu mangrove menggunkan bauran pemasaran (marketing mix): product, price, place, promotion. Pencapai tujuan pemasaran harus penetapan target pasar, dalam hal ini perlu perencanaan dan pengelolaan yang baik agar bauran pemasaran dapat di jalankan dengan efektif.
PEMBERDAYAAN PEREMPUAN DAN IBU RUMAH TANGGA UNTUK MENDAPATKAN PENGHASILAN TAMBAHAN MELALUI PENGELOLAAN USAHA RUMAHAN Nurul Hidayah; Febry Jein Andjar; Latifah Dian Iriani; Susetyowati Sofia; Agilistya Rahayu
JURNAL PENGABDIAN MANDIRI Vol. 2 No. 3: Maret 2023
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perempuan memiliki peranan penting dalam mewujudkan kesejahteraan rumah tangga. Hal ini didasarkan pada peran perempuan dalam mengurus berbagai urusan rumah tangga seperti mengurus anak dan suami, mengatur keuangan, dan mengatur kebutuhan rumah tangga. Namun, keterlibatan perempuan dalam pasar tenaga kerja mengalami penurunan sehingga berdampak pada kesenjangan pendapatan antara perempuan dan laki-laki yang semakin lebar. Oleh karena itu, perlunya sosialisasi terkait peran perempuan melalui sektor UMKM. Sosialisasi ini mendorong perempuan untuk terlibat dalam dunia usaha demi meningkatkan pendapatan keluarga sehingga berpengaruh pada meningkatnya kesejahteraan rumah tangga. Adapun pendekatan yang digunakan dalam pengabdian kepada masyarakat ini yaitu Participatory Rural Apprisal (PRA). Hasilnya menunjukkan terdapat 70 persen peserta ibu rumah tangga yang belum memiliki usaha sampingan. Hal ini dikarenakan kurangnya kecakapan para ibu rumah tangga dalam membagi waktu antara mengurus rumah tangga dan kurangnya pemahaman tentang tata kelola bisnis rumahan. Selain itu, kurangnya ide dan pengetahuan dalam mengelola bisnis rumahan yang baik dan benar.
PENGARUH KETERAMPILAN DAN LINGKUNGAN KERJA TERHADAP PRODUKTIVITAS KARYAWAN PT. UNITED TRACTORS KOTA SORONG Susetyowati Sofia; Agilistya Rahayu
KALIANDA HALOK GAGAS Vol. 5 No. 1 (2022)
Publisher : Lampung Selatan: Sekolah Tinggi Ilmu Ekonomi Muhammadiyah Kalianda

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (315.709 KB)

Abstract

This study aims to see (1) the effect of skills on employee productivity at PT. United Tractors City of Sorong. (2) The influence of the work environment on the productivity of the employees of PT. United Tractors City of Sorong. (3) The influence of skills and work environment on employee productivity of PT. United Tractors City of Sorong. This research uses descriptive method and without using a quantitative approach. The population in this study were employees at PT. United Tractors City of Sorong. The sampling technique used purposive sampling with a sample size of 56 people. The data technique uses a questionnaire that has been tested for validity and reliability. The data analysis technique used multiple regression.The results showed that: Skills have a positive effect on employee productivity at PT. United Tractors City of Sorong. This is evidenced by the t-count value of 5.949> t table of 2.00575 with a significant value of 0.000 <from the significance level of 0.05 and the regression coefficient having a positive value of 0.247. The work environment has a positive effect on the productivity of the employees of PT. United Tractors City of Sorong. This is evidenced by the t-count value of 8.935> t table of 2.00575 with a significant value of 0.000 <of a significance value of 0.05 and the regression coefficient having a positive value of 0.629. Skills and work environment have a positive effect simultaneously on the productivity of employees of PT. United Tractors City of Sorong. This is evidenced by the value of Fcount of 42.999> Ftable of 3.17 with a significant value of 0.000 <of a significance value of 0.05 and the regression coefficient having a positive value of 0.619. Keywords: , Work Environment, Employee Productivity.
ANALISIS PENDAPATAN PEDAGANG KAKI LIMA SELAMA MASA PEMBUKAAN ALUN-ALUN AIMAS KABUPATEN SORONG Rokhimah; Andi Hasrun; Karfin; Agilistya Rahayu
KALIANDA HALOK GAGAS Vol. 5 No. 2 (2023)
Publisher : Lampung Selatan: Sekolah Tinggi Ilmu Ekonomi Muhammadiyah Kalianda

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (256.239 KB)

Abstract

In this study the aim was to analyze whether income from street vendors had an effect on before and after the opening of Aimas Square. For this study, we used secondary data sourced from scientific journals and primary data sourced directly from interviews conducted in the field. which the analysis was carried out using qualitative analysis. The results of this study indicate that there are differences in income for street vendors before and after the opening of Aimas Square. So that there were several traders who moved locations when the Square was closed
Pengaruh Keterlibatan Kerja Dan Semangat Kerja Terhadap Prestasi Kerja Pegawai Selama Pandemi Pada Kantor DAMRI Kota Sorong Sartika Sartika; Agilistya Rahayu; Digor Mufti; Susetyowati Sofia
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 2 (2023): April : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i2.1007

Abstract

This study aims to analyze the effect of work involvement and morale on employee performance at the Sorong DAMRI Office. This study uses descriptive quantitative research methods and correlations. Data collection techniques using questionnaires and interviews with all employees of the Sorong DAMRI Office as many as 30 respondents using the Saturated Sampling Technique. This study uses the SPSS Version 25 application program for windows, the results of this study indicate that the variables of work involvement and morale on employee performance have a positive and significant effect.
Pengaruh Keterlibatan Kerja Dan Semangat Kerja Terhadap Prestasi Kerja Pegawai Selama Pandemi Pada Kantor DAMRI Kota Sorong Sartika Sartika; Agilistya Rahayu; Digor Mufti; Susetyowati Sofia
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 2 (2023): April : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i2.1007

Abstract

This study aims to analyze the effect of work involvement and morale on employee performance at the Sorong DAMRI Office. This study uses descriptive quantitative research methods and correlations. Data collection techniques using questionnaires and interviews with all employees of the Sorong DAMRI Office as many as 30 respondents using the Saturated Sampling Technique. This study uses the SPSS Version 25 application program for windows, the results of this study indicate that the variables of work involvement and morale on employee performance have a positive and significant effect.
Pelatihan Produksi dan Strategi Pemasaran Kripik Ubi Jalar Di Kelurahan Pal Putih Kota Sorong Susetyowati Sofia -; Evi Mufrihah Zain; Digor Mufti; Latifah Dian Iriani; Ahmad Jamil; Muhammad Amin; Agilistya Rahayu
Jurnal Pengabdian Masyarakat Vol. 1 No. 2 (2022): Oktober : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v1i2.268

Abstract

Sweet potato is one of the raw materials that is easy to get in West Papua, especially in the Pal Putih village which is located close to the market. The purpose of this training is that mothers or mothers in the Pal Putih village can have skills in processing Sweet Potatoes into Sweet Potato Chips that have good quality. This training not only increases knowledge of mothers in product manufacturing but is also able to implement marketing strategies by paying attention to product quality, packaging, packaging appearance aesthetics, branding and labeling; Housewives who take part in the training are encouraged or motivated to make sweet potato chips business so that they can increase their income. The implementation of activities is carried out with the following steps: Observation; Completion of service licensing and socialization; Training; Material reinforcement; and Discussion. The implementation of Community Service Activities is described as follows: Production training, marketing strategy, entrepreneurship motivation; Training on the initial preparation before producing, the production process, the packaging process, the labeling process.
Co-Authors Ahmad Jamil Andi Hasrun Andjar, Febry Jein Cahyanti Cahyanti Digor Mufti Dwi Iin Kahinah Evi Mufrihah Zain Fajri Fajri Hendra Setiawan Intan Cindika Ananta Irzal Irzal Kamarul Zaman Karfin Latifah Dian Iriani Lestari Aprilia Maria Stephani Andini Maulin Adinda Miki Novita Bala Muhammad Amin Muhammad Ardiansyah Muhammad Arkan Rahmat Muhammad Fachrud Ananda Khan Muhammad Wahyu Novi Ramadan Nadia Rafni Ramadina Nafisah Nur Zafitri Ashar Nahdia Nurul Wahda Nonce Marlisye Mundoni Nopahlin Toding Panginan Nur Hidaya Riska Dewi Ningsih Rokhimah Sartika Sartika Sofia, Susetyowati Vicky Shanaz Nurul Fajrin