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All Journal Al Ilmi JURNAL MANAJEMEN BISNIS
Yulia Tri Samiha, Yulia Tri
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Economics, Econometrics & Finance

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THE EFFECT OF EXPERIMENT LEARNING METHOD ON STUDENTS’ PROCESS SKILL OF VIII CLASS ON THE MOVEMENT PLANT MATERIAL 'Aini, Kurratul; Samiha, Yulia Tri; Sunarti, Riri Novita; Azizi, Nurul
Al 'Ilmi : Jurnal Pendidikan MIPA Vol 4 No 1 (2015): Al 'Ilmi : Jurnal Pendidikan MIPA
Publisher : Universitas Islam Negeri Raden Fatah

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Abstract

The purpose of this study was to determine the effect of experimental teaching methods on the skills of science process students in class VIII MTs in OKI District. This research uses non-equivalent control group design design with quasi-experiment method. The sample of research is 68 students. Based on the result of research, students' science process skill in the implementation of learning with experimental method is better than learning by demonstration method in control class. Based on the calculation of t test, obtained result 3,218. It shows H0 rejected and Ha accepted. Based on the gain test, the improvement of students' science process skill in the experimental class is 0,53 (mean) while the control class is 0,23 (low). Based on the results of this study can be concluded that the learning by experimental methods affect the improvement of students' science process skills on the plant movement system.Keywords: learning method, plant movement system, scientific process skill
THE EFFECT OF INDEX CARD MATCH LEARNING MODEL ON STUDENTS’ INTEREST ON SCIENCE MATERIAL AT VII CLASS Berlian, Zainal; Purnamasari, Rita; Samiha, Yulia Tri; ., Syarifah
Al 'Ilmi : Jurnal Pendidikan MIPA Vol 4 No 1 (2015): Al 'Ilmi : Jurnal Pendidikan MIPA
Publisher : Universitas Islam Negeri Raden Fatah

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Abstract

This study aims to determine the effect of learning model of Active Learning type of Index Card Match on student's interest in science class VII MTs. This research is a kind of quantitative research. Sampling in this research is done by purposive technique sampling which considering certain criteria based on the value of both classes taught by the same teacher. The sample of research taken by class VII.D and VII.E. This study was conducted during two meetings with the assessment instrument in the form of a questionnaire (posttest). The questionnaire was a questionnaire of students' interest in learning by shaving four indicators of student interest in learning: student interest, student attention, student involvement and feelings of pleasure. The results of this study indicate that students' interest in achievement of student interest indicators obtained 90.27%. In the indicator of student attention for the experimental class obtained 90.10%. Indicator of student involvement in the experimental class was 89.86%. The last indicator of the feeling of pleasure in the experimental class is 91.55%. The result of the research also shows that based on tcount 4,913> ttabel 1,993 and significance value <0.05, Ha is accepted and H0 is rejected. The average score of students' interest in the control class is 63,205 and the experimental class is 68,805. In the four indicators of interest in learning are interest, attention, involvement, and feelings of pleasure, the percentage of the experimental class is higher than the control class. Therefore it is expected that the active learning model of index card match type can be used as a learning model because with this model the students will be more active in their activities so that their learning interest can grow and be maintained.Keywords: active learning, index card match, learning model
THE EFFECT OF SONG MEDIA TO STUDENTS’ LEARNING MOTIVATION IN VII CLASS ON CHARACTERISTICS OF LIVING THINGS MATERIAL 'Aini, Kurratul; Samiha, Yulia Tri; Arya, Wely Julita
Al 'Ilmi : Jurnal Pendidikan MIPA Vol 4 No 1 (2015): Al 'Ilmi : Jurnal Pendidikan MIPA
Publisher : Universitas Islam Negeri Raden Fatah

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This research aims to determine the influence of song media against student learning motivation. This research was conducted at Palembang Islamic Junior High School on June 2017. The research method used quasi experimental design of Non - equivalent control group design. The population in this research is the students of class VII consisting of 2 classes with the number of each class on average 30 students, with class VII B as the experimental class and VII A as the control class, sampling is done by saturated sampling technique . Learning media used media song. Data collection is using questionnaire of students learning motivation. The results of the analysis of the number of questionnaires obtained significance value of 0.000 this means the value of significance <0,05 or 0,000 <0,05. This indicates that H0 is rejected and Ha accepted so the hypothesis states that the song media has an effect on learning motivation . Keywords : learning media, song media, motivation to learn, the characteristics of living things
Configure the Symmetrical and Asymmetrical Paths of Brand Equity and Relationship of Firm Created Content and User Generated Content as Antecedent Kusuma Putra, Aditya Halim Perdana; Nurani, Nurani; Ilyas, Gunawan Bata; Samiha, Yulia Tri; Lestari, Setyani Dwi
JURNAL MANAJEMEN BISNIS Vol 8 No 1 (2021): March - Manajemen Bisnis
Publisher : Pusat Penerbitan dan Publikasi Ilmiah Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v1i1.704

Abstract

This study aims to investigate in the relationship FCC, UGC, Customer Experience satisfaction towards Brand Equity and Purchase Decision on the subject of e-commerce research in Indonesia (e.g., Lazada, Tokopedia, and Bli-Bli). This study used two research methods: exploratory research (exploratory research) and descriptive research (descriptive analysis). This study's total population was 200 eligible. The collection data with online survey. This study's testing phase is through three phases: first, the reliability of the construct configuration for brand association, brand awareness, brand reputation, and brand performance on brand equity. Second, the relationship that explains the direct and indirect effects of UGC and FCC on brand equity and purchase intention; third, the relationship that demonstrates the impact of variable customer experience satisfaction on brand equity and purchase intention. The result of this study shown from the seven symmetrical paths, the direct relationship is found significant results except for variable relationships such as UGC and FCC on Purchase Intention, which states that there is no significant effect. For example, the indirect relationship between FCC and Purchase Intention mediated by the Brand Equity variable states that there is no positive and significant effect. Except for the relationship between UGC on Purchase Intention mediated by Brand Equity and Brand Equity on Purchase Intention mediated by the Customer Experience Satisfaction variable. Both found that there was a positive and significant relationship.
Co-Authors 'Aini, Kurratul Anak Agung Istri Sri Wiadnyani Arya, Wely Julita Azizi, Nurul Ilyas, Gunawan Bata Lestari, Setyani Dwi Nurani Nurani Putra, Aditya Halim Perdana Kusuma Riri Novita Sunarti Syarifah . Zainal Berlian