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Komodifikasi Pariwisata Halal NTB dalam Promosi Destinasi Wisata Islami di Indonesia Awalia, Hafizah
Jurnal Studi Komunikasi Vol 1, No 1 (2017)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (571.917 KB) | DOI: 10.25139/jsk.v1i1.64

Abstract

Halal tourism destination becomes the new brand for West Nusa Tenggara. Strong local ethnic and religious plurality obtain halal tourism label. It is important to assess if the government saw the domination of the discourse object of power through the economic and tourism sectors. Therefore, this discourse halal tourism can be evaluated using the perspective of post-modern social theory Michael Foucault discourse and power: the power elite that is capable of creating a new discourse (halal tourism) to strengthen its political dominance. Then, using the perspective of Baudrillard's theory of the emergence of consumerist society in NTB as a result of capital commodification and domination of the capitalists. Keywords: Commodification, Discourse, Tourism, Halal 
HYPERREALITY ON ONLINESHOP: SHOPAHOLIC GENERATION IN INDONESIA Awalia, Hafizah
Jurnal Komunikasi Profesional Vol 1, No 2 (2017)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (196.981 KB) | DOI: 10.25139/jkp.v1i2.423

Abstract

Shopping as the lifestyle in Indonesian society has been changed to post-modern era. The shopping moved from retail store or regular shop to online shop. Many online-shop sites, like Mataharimall.com, Tokopedia.com, Blibli.com, Lazada.com, Bukalapak.com, and Elevenia.com make Indonesian society become a shopaholic. The online shop served complete and cheaper goods than the retail shop. Some unique parts are electronics, outfits, even aeroplane tickets and tour packets will be ready in the online shop. The update data mentioned that E-Commerce in Indonesia reached US$1.1 billion. Those are the bigger achieved of Indonesia than Singapore and Thailand in ASEAN (Data by Euro monitor, 2015). Now, Indonesian society entered the new paradigm of consumption. Not only what goods will be consumed, but also how to consume those products. The sensation of shopping, in reality, has been changed with shopping in hyper-reality (virtual world). Today, in Indonesia shopping is not about our needs, but to fulfil our desire. In the postmodern era, the production factor is not a significant factor, but the consumption factor can control the people?s life. The bigger control handled by online media, like Instagram, Facebook and many others. The media can create the attractive display of shop, and it makes shopping lovers a shopaholic. Symbols, signification, codes are relevant in the consumerism era. Therefore, Baudrillard theory about consumptive society became approach and method for this research. The theory will analyse how the online shop as the online media reconstruct Indonesian society became a shopaholic and how the game of symbols, signs, and codes create consumptive behaviour in online shopping. Analysis units of this research are consumptive behaviour and online shop media in Indonesia.  Keywords: Online Shop, Hyperreality, Shopaholic
Hyperreality on Onlineshop: Shopaholic Generation in Indonesia Awalia, Hafizah
Jurnal Komunikasi Profesional Vol 1 No 2 (2017)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (196.981 KB) | DOI: 10.25139/jkp.v1i2.423

Abstract

Shopping as the lifestyle in Indonesian society has been changed to post-modern era. The shopping moved from retail store or regular shop to online shop. Many online-shop sites, like Mataharimall.com, Tokopedia.com, Blibli.com, Lazada.com, Bukalapak.com, and Elevenia.com make Indonesian society become a shopaholic. The online shop served complete and cheaper goods than the retail shop. Some unique parts are electronics, outfits, even aeroplane tickets and tour packets will be ready in the online shop. The update data mentioned that E-Commerce in Indonesia reached US$1.1 billion. Those are the bigger achieved of Indonesia than Singapore and Thailand in ASEAN (Data by Euro monitor, 2015). Now, Indonesian society entered the new paradigm of consumption. Not only what goods will be consumed, but also how to consume those products. The sensation of shopping, in reality, has been changed with shopping in hyper-reality (virtual world). Today, in Indonesia shopping is not about our needs, but to fulfil our desire. In the postmodern era, the production factor is not a significant factor, but the consumption factor can control the people’s life. The bigger control handled by online media, like Instagram, Facebook and many others. The media can create the attractive display of shop, and it makes shopping lovers a shopaholic. Symbols, signification, codes are relevant in the consumerism era. Therefore, Baudrillard theory about consumptive society became approach and method for this research. The theory will analyse how the online shop as the online media reconstruct Indonesian society became a shopaholic and how the game of symbols, signs, and codes create consumptive behaviour in online shopping. Analysis units of this research are consumptive behaviour and online shop media in Indonesia.  Keywords: Online Shop, Hyperreality, Shopaholic
Komodifikasi Pariwisata Halal NTB dalam Promosi Destinasi Wisata Islami di Indonesia Awalia, Hafizah
Jurnal Studi Komunikasi Vol. 1 No. 1 (2017)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v1i1.64

Abstract

Halal tourism destination becomes the new brand for West Nusa Tenggara. Strong local ethnic and religious plurality obtain halal tourism label. It is important to assess if the government saw the domination of the discourse object of power through the economic and tourism sectors. Therefore, this discourse halal tourism can be evaluated using the perspective of post-modern social theory Michael Foucault discourse and power: the power elite that is capable of creating a new discourse (halal tourism) to strengthen its political dominance. Then, using the perspective of Baudrillard's theory of the emergence of consumerist society in NTB as a result of capital commodification and domination of the capitalists. Keywords: Commodification, Discourse, Tourism, Halal 
Hyperreality on Onlineshop: Shopaholic Generation in Indonesia Awalia, Hafizah
Jurnal Komunikasi Profesional Vol. 1 No. 2 (2017)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (196.981 KB) | DOI: 10.25139/jkp.v1i2.423

Abstract

Shopping as the lifestyle in Indonesian society has been changed to post-modern era. The shopping moved from retail store or regular shop to online shop. Many online-shop sites, like Mataharimall.com, Tokopedia.com, Blibli.com, Lazada.com, Bukalapak.com, and Elevenia.com make Indonesian society become a shopaholic. The online shop served complete and cheaper goods than the retail shop. Some unique parts are electronics, outfits, even aeroplane tickets and tour packets will be ready in the online shop. The update data mentioned that E-Commerce in Indonesia reached US$1.1 billion. Those are the bigger achieved of Indonesia than Singapore and Thailand in ASEAN (Data by Euro monitor, 2015). Now, Indonesian society entered the new paradigm of consumption. Not only what goods will be consumed, but also how to consume those products. The sensation of shopping, in reality, has been changed with shopping in hyper-reality (virtual world). Today, in Indonesia shopping is not about our needs, but to fulfil our desire. In the postmodern era, the production factor is not a significant factor, but the consumption factor can control the people’s life. The bigger control handled by online media, like Instagram, Facebook and many others. The media can create the attractive display of shop, and it makes shopping lovers a shopaholic. Symbols, signification, codes are relevant in the consumerism era. Therefore, Baudrillard theory about consumptive society became approach and method for this research. The theory will analyse how the online shop as the online media reconstruct Indonesian society became a shopaholic and how the game of symbols, signs, and codes create consumptive behaviour in online shopping. Analysis units of this research are consumptive behaviour and online shop media in Indonesia.  Keywords: Online Shop, Hyperreality, Shopaholic