Nori Anggraini, Nori
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Tipologi Nasabah dan Perspektif Emik Terhadap Bank Syariah: Sebuah Pendekatan Konstruktivisme Anggraini, Nori; Sholihin, Muhammad
AL-FALAH : Journal of Islamic Economics Vol 1, No 2 (2016)
Publisher : Sekolah Tinggi Agama Islam Negeri Curup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29240/jie.v1i2.96

Abstract

The research uses the qualitative approach. It is applied the constructivism paradigm. Based on data, it can be summaries that society mada a decision to be a consumer of Islamic Bank because of the external factors. These factors, then, a main element which constructs the emic perspective, oftenly. It is foundation to conclude the consumers pattern of islamic bank. The study shows various type of consumers such as the followers-functional and excited; functional, and symphaty and functional. Keywords : Emic Perspective, Typology of islamic bank consumers, constructivism, islamic bank, and Paradigm